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SKI SHOPS OF ELLICOTTVILLE: A LOOK AT OUR LOCAL WINTER ENTHUSIASTS . . . PAGE C-2 October 7-13, 2010

Volume 05 ~ Issue 40

Page 11

Visit our website at: www.thevillagerny.com

SECTION C

E ’ V I L L E ’ S F A L L F E S T I VA L

Insider’s Guide To Fall Festival Authorities of Our Village are Working Hard to Ensure Your Safety

The idea of Fall Festival was to bring people into the village during the fall to help business owners to be able to sustain their operations through that slow time. So, with the blessing of the Chamber of Commerce the Ellicottville Fall Festival Committee was formed, with Heidi (Rounds) Widger at the helm. From Kid’s Carnival Rides to the delicious Food Court and Arts and Crafts Shows, Fall Festival hosts events that all members of the family can enjoy. To ensure safety and a family-friendly environment, there will again be a highly enforced zero tolerance law set into place. Under the guidance of Constable Gifford, the Sheriff’s Department and local Police Department have been called in to add extra police enforcement. To learn more about this weekend’s Fall Festival, visit the Ellicottville Chamber of Commerce website at www.ellicottvilleny.com or call 716-699-5046. A complete schedule of events can be found on page A-3.

BY JEANINE ZIMMER Ellicottville’s oldest and largest festival of the year is finally here! The annual Fall Festival, scheduled for Saturday and Sunday, October 9-11, 2010 welcomes thousands of festivalgoers for a lively weekend of

unique foods, arts and much more. From Kid’s Carnival Rides to the delicious (and oh-sonutritious) Food Court and Arts and Crafts Show, Fall Festival hosts events all members of the family can enjoy. Before 1975, Ellicottville

was a traditional “ski-town” and closed up shop for Spring, Summer and Fall. Little by little it became a tradition for friends to gather during the Fall foliage time to get their winter homes ready for the ski season. Holiday Valley (never the one to miss a great opportunity) began

a small annual celebration for the loyal skiers late autumn return by providing lift rides and hot dogs on the hill. Eventually the Ellicottville Arts Appreciation Association (EAAA), chaired by local arts patron Betty Kearns, added an arts and crafts show in one of the chalets. From

these humble beginnings, local business owner Heidi (Rounds) Widger took it upon herself to formalize the annual event. With the blessing of the Chamber of Commerce, Ellicottville’s Fall Festival was officially born in 1975. It’s only fitting Holiday Valley

still actively participates with a host of activities. Happenings at the Valley include an awesome ski swap, a Golf Shop/Mountain Shop Tent sale, and the everpopular chair lift rides to the top of Mardi Gras Saturday and SEE INSIDERS PAGE C-4

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Page C-2 ~ The Villager ~ October 7-13, 2010

Fall Fest Feature: Ski Shops Of Ellicottville The Boardroom/Powder Room/Alpine Ski Rental: Family Value

Mud, Sweat ‘n Gears: Celebrating 10 Years of Service

BY JOHN THOMAS

BY JOHN THOMAS

A trio of businesses awaits skiers and snowboarders not far from the slopes of Holiday Valley. Located at 6113 Route 219, the Boardroom, Powder Room, and Alpine Ski rental are essentially one business under the same roof and owned by Jodie and Mike Timkey. The Boardroom is the primary business, selling snowboards, boot and accessories; the Powder Room specializes in women’s winter sports gear, and Alpine Ski Rental is the ski rental part of the business. They’ve been in business for 26 years, and Mike is quick to point out, “We are a family owned business in every sense of the word.” The shop started out originally as ski rentals only, and as Mike tells me, “We do daily rental, we have high performance ski rental, high performance snowboard rental, and multi-day rental.” They are also the only business that sells Holiday Valley lift tickets off-site. As the business evolved they opened the Boardroom in the same building and, according to Mike, “We specialize in snowboards only, we don’t sell skis.” Indeed, The Boardroom is all about snowboarding; a plethora of new snowboards greet the shopper, and the main floor is crowded with a rack of parkas and pants, many in the bright and colorful patterns favored by snowboarders. It’s very clear after only a moment of talking to Mike that the feeling of a family run store is important to the business. “We’ve raised our kids in this store. Having the kids at our side has really been awesome.” Not only are the kids important but so are the family dogs, Shamus and now Chief, both Basset Hounds. “We have people that literally come in just to see the dogs.”

It’s been ten years since husband and wife team, Miguel Azcarate and Kim Reading purchased Mud Sweat and Gears from a friend. When you enter the store you can see they are serious about winter sports. It’s no surprise given the background of the two owners. Miguel spent many years on the professional race circuit, mostly in Europe and also in South America. Miguel’s passion for skiing extends throughout the summer as a fixture at summer ski camps in Mt Hood. Wife and co-owner Kim also has an extensive background in the ski industry. Kim points out, “We definitely put ourselves on the map with ski racing, and we built all the services and everything around that.” Kim admits that the 10-year anniversary is a “big deal” and hints at the possibility of some special event later in the season. If you ask them the most important aspect of their business Miguel will say, “We think the key ingredient of the whole thing is still the boot.” All the employees of the store have been to boot fitting school. Miguel adds, “We don’t have just one single person who knows how to fit boots; everybody knows how to fit boots.” After a customer has found the perfect ski boot, the care extends to the ski as well. Getting the right combination of ski and boot is critical to creating a quality ski experience. Miguel points out an improperly fitting boot can make for a painful, unpleasant day of skiing. But their emphasis on finding the proper fit extends to snowboarding as well. Employee Shad Nowicki spent several years as head coach of the Holiday Valley snowboard team. I asked him

A trio of businesses awaits skiers and snowboarders not far from the slopes of Holiday Valley. The Boardroom is the primary business, selling snowboards, boot and accessories; the Powder Room specializes in women’s winter sports gear, and Alpine Ski Rental is the ski rental part of the business. They’ve been in business for 26 years, and Mike is quick to point out, “We are a family owned business in every sense of the word.”

Just like their kids - daughter Sam and son Spencer- the dogs are expected to pull regular shifts at the store. For the Timkeys the sense of family values extends completely through their business philosophy. Mike says he tries to stay away from the trite expressions about giving the best possible service to their customers, “There’s a million different ways to say it, but it’s real, you’ve got to do it (good customer service) day after day, and follow up on it.” He goes on to say, “We want people to shop locally, and we want people to feel embraced.” In talking about the business he reflects, “We are very fortunate to be so close to Holiday Valley. Without Holiday Valley none of us would be here,” he says referring to the other winter sport stores in town.

A few years ago they opened up The Powder Room catering exclusively to the demands of women skiers and boarders. Jodie tells me, “We opened that up because that’s the part of the business that was growing.” But The Powder Room is more than just boards: jackets, pants, gloves and goggles are all for sale, and are all clearly fashioned with women in mind. As Mike now says, “I can’t imagine being without the Powder Room.” Looking back on 26 years in the business it seems that the family wouldn’t have it any other way. Mike almost beams when he says, “Boarding has allowed us to do a lot of fun things, and it’s gotten our kids involved. We’ve met a ton of great people. It’s a great sport to be involved with.” www. boardsandpowder.com

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When you enter the store you can see they are serious aboutt winter sports. It’s no surprise given the background of the two owners. Miguel spent many years on the professionalb race circuit, mostly in Europe and also in South America.t Miguel’s passion for skiing extends throughout the summer as a fixture at summer ski camps in Mt Hood. Wife and co-t owner Kim also has an extensive background in the ski industry. Kim points out, “We definitely put ourselves on the map with ski racing, and we built all the services and every-m thing around that.” Kim admits that the 10-year anniversarym is a “big deal” and hints at the possibility of some specialw event later in the season. t

what would be most important for someone starting out snowboarding. “The boots are the foundation for our whole business. Start with the boots, get yourself a decent board and take a lesson.” This season they have greatly expanded their selection of kid gear. Kim says, “We’re putting a lot more emphasis on kids and families. We have kids ourselves so we know what is involved with kid’s outerwear and equipment.” She goes on the say, “Our hope is if we can attract families with young kids, they’ll be customers all the way through.” They have a very popular a kid’s seasonal rental program for parents who aren’t quire ready to invest in ski and boarding gear their kids will grow out of in a year. This way parents rent

the gear once for the season h and don’t have to trudge W every week to the rental shop. t It’s the dedication to skiing and snowboarding that creates T the level of excellence patrons have come to expect from Mud m Sweat ‘n Gears. The quest t for excellence that dives all l professional athletes also drives t Miguel and Kim to constantly t evaluate their business. And m it’s with a strong measure of pride in her voice when Kim c says, “Ever since the beginning R the store has been a work in A progress; every year at the F end of the season we look at t things that worked, how we can improve on it, how we can make the store more user-friendly, and how we can improve the quality of our services and the products that we sell.” www. mudsweatgears.com

FRIENDS OF GOOD MUSIC: NOVEMBER 12 ~ REGINA QUICK CENTER, ST. BONAVENTURE UNIV.


October 7-13, 2010 ~ The Villager ~ Page C-3

Fall Fest Feature: Ski Shops Of Ellicottville Suburban Blend: Servicing the Snowboarding Niche

The City Garage: Taking it to the Slopes BY JOHN THOMAS

The first impression you get entering The City Garage on Monroe Street in Ellicottville is ‘this store is big on gear’ - a huge wrench serves as the handle on the front door. Inside you’ll notice the shelves are suspended by rugged chain link cables. Move past the racks of jackets and snow pants, climb the metal lined stairs to the second floor and you’ll see row upon row of skis waiting your inspection. Brother/sister team Sean and Parta Lowes are now in their 11th year as owners of The City Garage. “City Garage started out with a dirt floor and no electricity.” The original location was in the building that now houses Coffee Culture and Subway, but in 1999 they moved into their present location after they finished remodeling it. “We kind of cater to a different group of people,” Sean tells me. “We started out as just a mogul and free ride shop then we embraced the whole twin tip culture and skiing style and now it’s getting to be a huge portion of our business.” When asked about any new technology in the store he gets excited and says, “Yea! The Rocker skis!” He grabs a ski off the rack and shows me the complex chamber of the ski. “This is the new K2 line of skis, they’re less edgy, they make smoother rounder turns, and it flexes better, for more control.” The skis are available in several different configurations, there are Rockers for: Powder, Speed, All Terrain, Jib, and Catch Free. Catch Free is designed to make it less likely to catch

and edge and is intended for beginning skiers, while Jib is for cutting it up on terrain parks. He goes on to explain, “The tip is angled up higher, so if your skiing powder the snow hits your ski further back and gives you easier turns.” The skis will be available for entry level skiers all the way through expert. Sean shows me another pair of skis and tells me, “Hart skis are back.” Years ago Hart skis were known as mogul skis. At some point they had gone out of production, but now the grandson of the founder is bringing the brand back. As Sean says, “What’s old is new again.” Moving onto boots City Garage has added the Lang line of boots, and has also moved also into the Full Tilt line of boots. They feature an increased forward angle, to keep the skiers weight on the front of the ski. They have also increased their cross country ski department, adding several new skis as well as children’s cross country skis. Sean was an on-the-road ski salesman for sixteen years, and thinks that experience gave him a different perspective of the sport. “Personally, I think I bring a different spin on the business. So, I made a living out of going into different ski shops, seeing what was good and what was bad.” Sean adds, “We spend time out in Utah, so we get a lot of insight into what is going on out there at bigger mountains and Western resorts, and we try to bring that flavor to The City Garage. He points out that they are the one ski shop in town that is open year round. www.citygarageskishop.com

BY JOHN THOMAS

When asked about any new technology in the store he gets excited and says, “Yea! The Rocker skis!” He grabs a ski off the rack and shows me the complex chamber of the ski. “This is the new K2 line of skis, they’re less edgy, they make smoother rounder turns, and it flexes better, for more control.” The skis are available in several different configurations, there are Rockers for: Powder, Speed, All Terrain, Jib, and Catch Free. “We spend time out in Utah, so we get a lot of insight into what is going on out there at bigger mountains and Western resorts, and we try to bring that flavor to The City Garage.

FALL FEST ROAD CLOSING: Jefferson Street, October 10 Notice to Ellicottville Residents & Visitors: Jefferson Street between the Post Office and the Town and Village Hall will be closed on Friday, October 8 at 2pm during Ellicottville’s Fall Festival.

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To most people snowboarding is an enjoyable recreation; a stimulating winter sport. The three men behind Suburban Blend have not only turned a recreation into a vocation, but have also come to dominate the sport as entrepreneurs. John Centi and Pete Scheira both of Jamestown got involved in snowboarding by riding at Cockaigne and Holiday Valley. Partner Billy Bacon grew up in Southern California, spending most of his riding time at Mammoth Mountain. It was working with Holiday Valley on developing their terrain parks, that Billy saw John and Pete doing “some pretty amazing things.” As the three men became friends, they also began to focus on ways to promote and make money from snowboarding. John first founded Snowrev.com to post product reviews, contest results, videos, and shredding photos online. Then Billy and Pete began establishing an online store selling snowboarding equipment and clothes. It turned out it was economically feasible to run the business in John and Pete’s old hometown of Jamestown, New York. They created what Billy describes as a “click and mortar store,” a retail storefront with a warehouse in back serving the on-line store. A few years ago they opened up the seasonal satellite store in Ellicottville, selling their unique lines of boards, clothes, hats and gloves. “We find more unique products we believe in, that are not mainstream,” Billy

It turned out it was economically feasible to run the business in John and Pete’s old hometown of Jamestown, New York. They created what Billy describes as a “click and mortar store,” a retail storefront with a warehouse in back serving the on-line store. A few years ago they opened up the seasonal satellite store in Ellicottville, selling their unique lines of boards, clothes, hats and gloves. They seem to like their location on the lower lever of the Depot restaurant (on Station Road across 219 from Holiday Valley.) According to Billy, “Skiers might come down from the restaurant to look around, and a lot realize that they like the unique style we sell.”

says. They are clearly trying to differentiate themselves from the mass retailers, seeking out products with both durability and style. “We stay away from the major brands and ski companies.” For them knockoff type products won’t cut it, “snowboards made in China are not quality.” As the business has grown so has their internet presence and reputations. Their website seems to cover the entire gamut of the snowboarding world featuring: photos, interviews, blogs, videos, and an on-line community. The website also integrates seamlessly with their on-line store. There is also a link to the Injured Riders Foundation, founded by John to assist “all people hurt while

participating in action sports, whom are uninsured or underinsured.” Looking forward to the coming season, Suburban Blend will be holding a tent sale for Fall Festival. They seem to like their location on the lower lever of the Depot restaurant (on Station Road across 219 from Holiday Valley.) According to Billy, “Skiers might come down from the restaurant to look around, and a lot realize that they like the unique style we sell.” Finally, it seems their success leaves them a bit awed, as they have regionally become known as the Snowboarding Kingpins. As Billy tells me, “selling sunglasses and skateboards to California from Jamestown, NY is mind boggling.”

HOLIDAY VALLEY RACES: 5K Run/Bike Races this Weekend This Saturday, Oct. 9, Holiday Valley will host their annual Fall Festival 5K Road Race, a 5K event for all ages. Registration will take place at 9am at the Clubhouse Chalet, with the race to start at 10am. Cost is $23 the day of the event. The following day, Holiday Valley will host a Mountain Bike Race; course will consist of hilly terrain, logging roads, and single track. Register at the Clubhouse Chalet. Start time is 10am. To learn more about either of these events, visit www.holidayvalley.com.

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Page C-4 ~ The Villager ~ October 7-13, 2010

Fall Fest Ski Shop Highlight Dekdebruns: Building Lifelong Customers is a Family Tradition BY JOHN THOMAS Dekdebruns ski shop located at 20 Washington St. has been a family owned an operated business since 1961. Greg Dekdebrun and his daughter Kylie are the second and third generation to run the store since taking over from Greg’s father. I asked Greg what makes their store different from the other stores in town: “We try to build customers for life, by selling them the proper equipment and not giving them bad information.” For Kylie the biggest part of her job is building a relationship with the customer. When facing a customer who is interested in taking up skiing or snowboarding she will often ask them, “Why do you want to ski? Maybe you want to go out and ski with your grandkids. Maybe you have a significant other who skis.” She adds, “There are all different types of needs, as to what a person is looking for, and I want to identify what that need is, before I talk to you about what type of equipment would be best.” She’ll go on to try and determine the customer’s athletic ability and what type of skiing they have in mind Although they have been in business for 49 years, Dekdebruns prides itself on keeping its products and services relative to the changing winter sports scene. The have expanded their line of free ride and telemark skis,

and this year plan to be the only shop that will have a ski boot demo program. Snowboarders are not forgotten; Curley’s Snowboard Emporium occupies the entire third floor of the shop, and is abundant with a wide variety of snowboards and bindings. This year they will be sponsoring the Warren Miller movie Wintervention at Shaes Performing Arts Center in Buffalo. The date is December 2nd at 7:30pm; tickets are $19.00 and can be purchased at Dekdebruns. As with any ski shop, Dekdebruns keeps up with the technological changes in winter sports, Greg shows me the latest thing in ski boots. The Apex boot begins with a heat moldable inner boot that conforms precisely and comfortably to the wearer’s foot. The boot slips into a snowboard style boot with a walkable sole. That boot laces with a device called the Boa, which cinches the laces tight, and won’t come lose. To ski the combo boot then goes into a carbon fiber chassis that slips into the ski binding. The result should be near nirvana for skiers, a warm and comfortable boot that gives good control and you can still walk in. They are also promoting a new ski binding designed to cut down on the number of ACL injuries suffered by skiers. Weather shopping for skis, snowboards, or clothes, any customer will get very personalized service. Asked

Although they have been in business for 49 years, Dekdebruns prides itself on keeping its products and services relative to the changing winter sports scene. The have expanded their line of free ride and telemark skis, and this year plan to be the only shop that will have a ski boot demo program. Snowboarders are not forgotten; Curley’s Snowboard Emporium occupies the entire third floor of the shop, and is abundant with a wide variety of snowboards and bindings.

to sum up the approach the Dekdebruns family takes towards the store Kylie says, “We’re big on education, all the way across, we educate our staff, and we want to share the same education with our consumers. I’ll talk for hours with anybody that wants to talk about ski equipment. Come in and chat.” www. dekdebruns.com

East Otto Country Open House, November 6-7 Take advantage of this opportunity to stock up on gifts not only made in the USA, but made in Cattaraugus County by local artisans. East Otto Country has been offering quality handmade and homegrown treasures to the public for over two decades. Thousands of customers have found adventures along the scenic back roads of rural Cattaraugus County through the years, traveling from one East Otto Country business to another. For more information log on to www. eastotto.com

Insiders CONT. FROM PAGE C-1

Sunday from 12-4pm, where there’s live music and snacks, beer and cider along with - new this year- a climbing wall. The charge is $2/ride with proceeds to benefit local charities. While you await the lift, there will be a chain saw carving demonstration to entertain. (For a complete schedule of events, see page A-3.) To assist with transportation from the downtown area to Holiday Valley, shuttle rides will be available at a cost of $3.00, with these fees donated to local fundraisers. Finally, a 5K race is slated for Saturday with a 10am start. Registration begins at 9am at the Clubhouse Chalet. On Sunday, a mountain bike race will be held, beginning at 10am. Registration for this begins at 8:30am at the Training Center. Some exciting events at Holimont Ski Area are occurring and will coincide with Fall Festival 2011. For starters, the WestMont Ridge Groundbreaking Ceremony will take place on Saturday, October 9 at 1pm. This event will be at the west end of the club. Numerous officials, members of the media and supporters will be on hand to usher in the beginning of this exciting project. The WestMont Ridge expansion is an ambitious, $22 million project that will include the construction of 93 residential properties, 72 condominiums, an expanded Halfpipe and Terrain Park with lighting for nighttime usage, and a new, 26,000 square foot Day Lodge. Additional projects planned include a highspeed, detachable quad chair, a new Beginner Area, expanded parking, a Nordic Center and several upgrades to the Main Chalet. Fall Festival will be celebrated at Holimont with facility representatives manning a booth in downtown Ellicottville, as well as chair lift rides on Saturday at the Expo from 11:00am to 12:30pm and at the Sunset lift from 2:00pm to 3:45pm. The entire village becomes one big venue for fun! Bands

are booked months in advance to entertain the downtown revelers, both day and night. The Kids Carnival, food vendors and those crafty arts and crafters display their best efforts at reasonable prices. It is, in short, like no other festival you’ve ever been to. Of course, food vendors have always been part of the festival, but always (and to this day) with one stipulation – concessions are required to either be operated by a local non-profit or be sponsored by one, which provides a tremendous boost to their annual budget. Many groups operate their own outlets, including the fire department and the Holiday Valley Ski Patrol. Sponsored vendors who sell for these worthwhile organizations must return 20% of all revenues to their sponsor. It’s a great system that’s been in place for many years. The popularity of this little festival started to grow in earnest during the 1980’s. It soon became dangerous to have the village streets open to traffic, so with state permits in hand; a detour around the village was developed. You’ll notice tall orange fences around each of the outdoor beer and wine venues. This also came to be regulation during those fabulous eighties, where imbibing on the village streets necessitated an “open container law” be enacted. By now the event took on a life of its own. The Chamber of Commerce actually stopped advertising the festival for a time, but with each passing year it continued to grow larger by word of mouth alone! Perhaps one explanation for the popularity and success is (amazingly) this outdoor event is not weather-dependent. From the earliest years festival goers celebrated the weather, good or bad. “If it happened to sleet and/ or snow they all ran out into the streets and clapped their hands and cheered because it was “snowing”. That was something really difficult for the vendors to understand. How can these people be so excited? Well, they’re skiers!” explains E’ville resident John Burrell, who has been on the Chamber’s Fall Festival Committee since the early days. While the Fall Festival Committee still exists and is

an integral part of the event, the hands-on operation is now handled by the Chamber’s Executive Director Brian McFadden. “The Chamber of Commerce does well. It’s a lot of work handled by a few people,” says John Burrell. “They’re doing a great job.” Ellicottville’s Fall Festival began 31 years ago as a way to boost Ellicottville’s economy in the off-season. It was intended to build the excitement of the coming winter season for skiers and business owners, to show people the beauty of the Enchanted Mountains during the Fall, and to showcase all out little village has to offer. It started as a true grass-roots effort by a small band of local folks, who worked hard to build something that would be unique and fun while benefiting local business owners. When one comes to Fall Festival, two things become readily apparent: the die-hard commitment of skiers and boarders who love the sport enough to cheer in the streets when it snows in October and the continuous efforts of the local residents and business owners who work tirelessly to make Ellicottville a great place to be. The spirit of 1975 still very much lives on today. To ensure safety and a familyfriendly environment, there will again be a highly enforced “zero-tolerance” law set in place. Under the guidance of Constable Gifford and his fellow officers, along with our friends from the Sheriff’s Department, you can expect a little more than the normal weekday police enforcement. There will be a sheriff’s dispatch trailer located centrally in front of the Coffee Culture coffee shop. Inside, a temporary “mobile courtroom” will be set up to arraign, sentence and/or fine anyone who violates the local laws. DOT authorities will guide vehicles through the village detour, and available parking in the village will be clearly marked with signage. Free parking with shuttle service is available at the Holimont and Holiday Valley ski areas. To learn more about this weekend’s Fall Festival, visit the Ellicottville Chamber of Commerce website at www. ellicottvilleny.com or call 716699-5046.

SALAMANCA 2010 SILVER BELLS: DECEMBER 1-3 ~ CITY OF SALAMANCA


October 7-13, 2010 ~ The Villager ~ Page C-5

Fall Fest Music Highlights Rocktoberfest 2010 Jimmie Van Zant Brings Electrified Entertainment to EBC

By Nicholas Pircio WPIG, 95.7 FM The sounds of Southern Fried Rock and Roll come to Ellicottville during the Fall Festival Weekend. Jimmie Van Zant brings his brand of electrified entertainment to the

Ellicottville Brewing Company the evening of Saturday, October 9th. Pub operator Peter Kreinheder says Van Zant’s appearance at E.B.C. started with the recommendation of a friend. “My friend kind of knew the drummer of the band and talked with their manager and found out that he was available that date.” Van Zant was then booked through a production company in Buffalo. Kreinheder explains that Van Zant will play in Burlington, Vermont on Friday night, then will travel to Ellicottville for a show that runs from 9 p.m. until 11 p.m. on Saturday. He’s hopeful for a good turnout, noting that the weather is looking to be favorable. Van Zant is no stranger to western New York as he plays in Buffalo maybe once or twice a year. “He has a good

following in Buffalo,” and most of the band members are from there. “I believe they’re here visiting family for a day.” Van Zant draws his musical inspiration from his cousins, especially Ronnie Van Zant of Lynyrd Skynyrd. His debut album, “Southern Comfort,” attracted the national spotlight after being released in the summer of 2000. Kreinheder says his pub is creating a venue for Van Zant “where it’s not as crowded” during the always popular Fall Festival Weekend. The all-day lineup at E.B.C. also includes Jackson Rohm at 1 and 7p.m., Beatle Magic from 3:30 until 6:30, and Horseshoe Lounge Playboys during the late-night hours. You must be 21 to attend. Tickets are being sold on-line for $25 each at www. ellicottvillebrewingcompany. com, or they can be purchased for $35 at the door.

Buffalo Band with International Presence: More than Me, Rocks Roctoberfest

BY MEGAN O’DONNELL years. The band’s music style ST. BONAVENTURE UNIVERSITY of Pop/Rock has gathered a fan base not only nationwide, but Saturday night, More Than worldwide as well. Me will be hitting the stage In June, More Than Me won at Balloons. At 10:30 p.m., Hard Rock’s 2010 Ambassadors this Buffalo band gaining of Rock Battle of the Bands. international attention will More Than Me competed play an hour set as part of among 250 acts for the one spot Rocktoberfest. to play at Hard Rock Calling The four-member band has 2010. The band experienced a been together for the past 9 once in a lifetime opportunity

as they played with such big name artists as Pearl Jam, Stevie Wonder and Paul McCartney. For the past 9 years More Than Me has toured around the country and still continues to today. More Than me, made up of Ryan, Joey, Justin and Todd, are also the winners of Vh1’s Save the Music Foundation songoftheyear.com.

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Fall Fest Healthy Highlights HeartRateUp.Com Hosts Fall Festival 5K Run & Mountain Bike Race

13 Bands

Under the Tent, All Weekend Thursday - Sunday Oct 7-10 Thursday, October 7 8-12pm

Mo’Porter,

Buffalo’s Ultimate Party Band Rocks Inside Balloons to Start the Weekend Friday, October 8 7-11pm

Porcelain Bus Drivers,

Area Favorites Perform with The Doyle Brothers (Power Pop Rock Acoustic Duo) filling in on Breaks Saturday, October 9 Noon-1pm

Michael Bly 1:15-2:15pm

Not The Same, Acoustic Rock 2:30-3:30pm

BY ERIC HUND UNIVERSITY OF PITTSBURGH Mark Lawrence was always an outdoor sporting enthusiast who enjoyed taking part in bike races and charity runs. Ten years ago he was offered the opportunity to be a race director for two events, and he has been working to promote races and aid charities ever since. Lawrence said, “As an athlete I enjoyed taking part in the events, and, following the success I had, I was able to build up a good reputation which allowed me to use these events to raise money for some good causes.” He used his success to help launch his website HeartRateUp.com, an athletic event production portal for Western New York. Lawrence said he created HeartRateUp.com to support the hobby he loves, and to help promote and host these fun and challenging athletic events. “It is a thrill hosting these events,” he said. He added that the great thing about these events is the accessibility for people of all ages and skill levels. He said he and the other race organizers and volunteers try to make the races as fair as possible, and that they try to promote a safe environment for these events. Lawrence said he could not handle these events on his own, and that he wishes to thank the hundreds of volunteers at HeartRateUp.com for their help in promoting these events. He said that each race takes months of work to pull off a successful few hours of a race, and that the volunteers and sponsors are very important to the success of his program. HeartRateUp.com offers quick and easy access to information on upcoming races and events in Western New York. The company works with local parks and venues to help them host fun, challenging and exciting outdoor athletic events that support great causes. HeartRateUp.com boasts that it helps people “meet new friends, see the sport from all angles and, most importantly, continue a healthy lifestyle with some of the most challenging outdoor events in Western New York.” Lawrence said that there are still three races left this year, and that two of the races will take place in Ellicottville during this weekend’s Fall Festival.

Annual Addition to Ellicottville’s Fall Festival In Balloon’s Parking Lot

Shaky Stage, “Eclectic Twang Rock” 4-5pm

Todd Eberwine Band Contemporary Blues 5:30-6:30pm

Mo’Porter, Blues, Rock, Party Classics 7-8pm

Green Room The Fall Festival races take place Saturday and Sunday, October 9 and 10, and the proceeds from these races will go to support the American Diabetes Association. The races have become a bit of a tradition for many people: between the festivities in the village and the racing events there is a great deal of fun to be had.

The Fall Festival races take place Saturday and Sunday, October 9 and 10, and the proceeds from these races will go to support the American Diabetes Association. The races have become a bit of a tradition for many people; between the festivities in the village and the racing events there is a great deal of fun to be had. The 2010 Fall Festival 5K Run will begin at 10 a.m. from the Holiday Valley Road, just past the customer service building, and proceeds down the road past Tannenbaum Lodge and ends with a climb to the finish line. Individuals interested in the 5K Run can pre-register at www. heartrateup.com, or register the day of the race starting at 8:30 a.m. A pre-registration entry fee of $20 or race-day entry fee of $23 required to take part in the race. Lawrence said the annual Fall Festival Mountain Bike Race, which will take place on Sunday, is usually the last race of the season for mountain bikers in Western New York. The race features a 5-mile lap on challenging trails featuring a 630-foot vertical climb on a single track, a long double track and some white-knuckle downhill’s. The number of laps taken by the participants is based on their skill level, with Novice racers take part in one lap, the Beginner level takes two laps, Sport level 3 laps and Expert level 4 laps. Participants in the Mountain

Bike Race must register on race day starting at 8:30 a.m. at the Holiday Valley Mountain Sports Center. Participants must pay a $20 entry fee at the time of the race. Both events feature door prizes from the race sponsors, as well as awards for participants and post-race snacks. Lawrence said the third event is the 2010 Freezer 5K. This run takes place in Downtown Buffalo’s Cobblestone District on Sunday, December 19 near Mississippi Street. The Freezer 5K, which is in its second year, takes runners through and around the Erie Basin Marina and the HSBC Arena. The winter run will take place whatever the weather, be it Sun, Rain, Sleet or Snow. The event will feature a holiday theme, and even has a short course for the kids. Pre-register by December 15 for $20, afterwards the entry fee is $25. Race-day registration at WJ Morrissey’s at 30 Mississippi St. from 9 a.m. The event will feature T-shirts to the first 300 participants to sign up and will have a number of door prizes from the sponsors. Awards will be presented to participants, and entry to the post race party costs $6. Proceeds from the Freezer race help support the Buffalo Police Athletic League, which supports city youth sports programs. For more information on HeartRateUp.com or any of the featured races go to www. heartrateup.com.

Modern Rock, Classic Rock & More 8:30-9:30pm

Floozie, Original Rock and Stylized Covers 10-10:30pm

David Nolf 10:30-12am

MORE THAN ME

ROCK CONCERT with the winners of Hard Rock’s 2010 Ambassadors of Rock Battle of The Bands and were sent to London England. They performed at the prestigious Hard Rock Calling 2010 (one of UK’s most anticipated events which kicks off the Ambassadors Of Rock Tour) along with Paul McCartney, Stevie Wonder, and Pearl Jam. They are also winners of the VH1 Save The Music Foundation’s Songoftheyear.com. (See article page 8.)

Sunday, October 10 4-10pm

The Strangers

Rocks Inside Balloons to Close Out the Weekend

RANDOLPH’S CHRISTMAS EXTRAVAGANZA: DECEMBER 3 & 4 ~ VILLAGE OF RANDOLPH


VIEWS

FROM

THE

VILLAGE

Welcome to Ellicottville’s Fall Festival 2010 Pictures from this Week’s Ski Swap in Full Progress, and a Glimpse at Last Year’s Highlights

Photos, Gary Kinn

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Ellicottville’s Weekly Newspaper Online:

www.thevillagerny.com

The Ellicottville Villager  

A FREE Weekly Publication Serving Ellicottville and Surrounding Communities

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