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CAROLINA ATHLETICS

CAMPAIGN PRIORITIES


CAMPAIGN PRIORITIES for THE RAMS CLUB

A CAMPAIGN FOR OUR UNIVERSITY Student-athletes are attracted to Carolina because of what our University represents – the opportunity to enjoy a collegiate experience athletically, academically and socially that will impact them for the rest of their lives. You give that gift of opportunity for the best student-athletes to attend the best university, to compete in the best facilities, and to play for the best coaches at the highest level of competition in all 28 of our varsity sports.

RAMS CLUB MEMBERS WILL BE A VITAL PART OF THE UNIVERSITY’S CAPITAL CAMPAIGN. AS PART OF THAT CAMPAIGN, THE RAMS CLUB SEEKS TO RAISE $400 MILLION IN SUPPORT OF CAROLINA STUDENT-ATHLETES.

GOAL – $150 MILLION 2


($150 MILLION)

ANNUAL FUND ($110 MILLION)

TEAM SUPPORT

The current Scholarship Endowment does not yield the full cost of projected annual scholarship costs. Increased endowed scholarship support is necessary to long-term success.

The Annual Fund currently contributes 40% of the annual scholarship expense. Expenses are rising, and Annual Fund growth will help meet increasing needs for student-athlete support.

The Sports Operating Endowments allow donors to help individual teams achieve the flexibility and autonomy they need to take

($50 MILLION)

advantage of unique opportunities in their sport.

FACILITIES

The best student-athletes deserve the best facilities in which to develop and train. In this campaign, facility improvements will take place that directly impact 19 of Carolina’s 28 sports – with new facilities for Football (Practice), both Soccer programs, both Lacrosse programs, all Track & Field programs and Field Hockey.

($90 MILLION)

CAMPAIGN PRIORITIES for THE RAMS CLUB

SCHOLARSHIP ENDOWMENT

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CAMPAIGN PRIORITIES for THE RAMS CLUB

CAMPAIGN PRIORITY:

SCHOLARSHIP ENDOWMENT GOAL – $150 MILLION

The cost of providing scholarship opportunities to Carolina student-athletes is growing at an unsustainable rate. The “Scholarship Gap”, created when the yield from the Scholarship Endowment does not cover the full cost of scholarships, is currently covered by Annual Fund gifts. Donors to the Scholarship Endowment can address the “Scholarship Gap” by helping build the Endowment, and solidifying the foundation of the Carolina athletic scholarship program. A strong scholarship program allows Carolina to attract the best student-athletes to Chapel Hill.

Donors to the Scholarship Endowment can put their name on a new scholarship (or honor someone of their choice) or add to an existing scholarship.

SCHOLARSHIP ENDOWMENT DONORS HELP TACKLE THE GROWING SCHOLARSHIP GAP

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$26.0M

$17.9M

$14.5M GAP $7.4M GAP $0.6M GAP

$1.2M

ENDOWMENT YIELD

1980-81

2016-17

CAMPAIGN PRIORITIES – SCHOLARSHIP ENDOWMENT

SCHOLARSHIP COST

2021-22 (projected)

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CAMPAIGN PRIORITIES for THE RAMS CLUB

CAMPAIGN PRIORITY:

ANNUAL FUND GOAL – $110 MILLION

Scholarship costs for Carolina student-athletes have more than doubled in the last 10 years. The total cost for athletics scholarships in 2006-2007 was $7.9 million. In 2016-2017, that cost has reached $17.9 million. The Annual Fund – made up of Rams Club members’ annual gifts of $100 to $25,000 – has absorbed much of this significant increase. Annual giving must grow in this campaign to keep pace with this scholarship challenge as well as other funding needs for Carolina Athletics. A membership drive to grow Rams Club membership to 22,000 members and to elevate giving from all current members looks to help meet the financial challenges.

Donors to the Annual Fund have an immediate impact on Carolina student-athletes with their gifts, sustaining the athletics scholarship program and meeting many other critical needs of Carolina Athletics today.

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CAMPAIGN PRIORITIES – ANNUAL FUND

2005

2009

2017

$13,352

$15,736

$24,488

IN-STATE TUITION

IN-STATE TUITION

IN-STATE TUITION

$25,200

$32,634

$51,056

OUT-OF-STATE TUITION

OUT-OF-STATE TUITION

OUT-OF-STATE TUITION

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CAMPAIGN PRIORITIES for THE RAMS CLUB

CAMPAIGN PRIORITY:

TEAM SUPPORT GOAL – $50 MILLION

Each sports program at Carolina has its own operating endowment. The yield from these endowments is made available to the coach to help meet specific needs not covered in the regular operating budget. While the overall campaign is focused on meeting the needs of all 28 teams, the Sports Operating Endowments allow donors to help individual sports programs to achieve the flexibility and autonomy they need to take advantage of unique opportunities in their sport.

Donors to Sports Operating Endowments provide coaches with the ability to make decisions that can affect their program in the near-term with their legacy gift.

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28

VARSITY SPORTS

800

STUDENT-ATHLETES

500

STUDENT-ATHLETES RECEIVE SCHOLARSHIP ASSISTANCE

CAMPAIGN PRIORITIES – TEAM SUPPORT

YOU GIVE THE GIFT OF OPPORTUNITY 43

NATIONAL CHAMPIONSHIPS

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CAMPAIGN PRIORITIES for THE RAMS CLUB

CAMPAIGN PRIORITY:

FACILITIES GOAL – $90 MILLION

Some of Carolina’s most storied programs look to take the next step in pursuit of championships with new facilities coming soon – and will do so in the heart of campus. In what will be adjacent facilities, Carolina Football will welcome a new, comprehensive practice facility for the program, while Women’s and Men’s Soccer join Women’s and Men’s Lacrosse in anticipation of a new Soccer & Lacrosse Stadium.

You can impact the success of these programs for decades to come, and help them take the next step in their pursuits of championships. The new facilities and facility improvements will directly impact 19 of Carolina’s 28 sports.

Donors to facility projects will provide outstanding facilities in which our student-athletes can prepare and compete. They also can place their name (or honoring someone of their choice) on numerous naming opportunities within each project.

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CAMPAIGN PRIORITIES – FACILITIES

FOOTBALL PRACTICE COMPLEX

SOCCER & LACROSSE STADIUM

FIELD HOCKEY STADIUM

TRACK & FIELD FACILITY 11


CAMPAIGN PRIORITIES for THE RAMS CLUB

IN THE

HEART OF CAMPUS The Football Practice Complex and the Soccer & Lacrosse Stadium will be built in the heart of central campus – utilizing the space currently occupied by Fetzer Field, the grass and turf practice fields at Navy Field, and Henry Stadium.

The Soccer & Lacrosse Stadium will be built on the current footprint of Fetzer Field. The Football indoor facility will connect with the south end of the stadium by a pedestrian walkway (providing a needed and attractive connection between the southeast side of campus and central campus), and will sit where the current grass practice field exists. The two new outdoor practice fields will run parallel to the indoor facility, providing ample field space to maximize game preparation and practice efficiency.

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SOCCER / LACROSSE STADIUM

CAMPAIGN PRIORITIES – FOOTBALL

EDDIE SMITH FIELD HOUSE

INDOOR PRACTICE FACILITY PRACTICE FIELD (Turf) PRACTICE FIELD (Grass)

Existing Athletic footprint

New facility blueprint

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CAMPAIGN PRIORITIES for THE RAMS CLUB

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“We are the University of North Carolina, and it’s time we stepped up. This is a much-needed facility, and it’s so much more than simply a bad-weather option. It will help us continue to build a championship program.”” – Larry Fedora


ESTIMATED COST – $36 MILLION The Carolina Football Practice Complex will provide critically-needed practice facilities for

CAMPAIGN PRIORITIES – FOOTBALL

CAROLINA FOOTBALL PRACTICE COMPLEX a program making great strides in the increasingly competitive world of college football.

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CAMPAIGN PRIORITIES for THE RAMS CLUB

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Soccer & Lacrosse Stadium stands and Indoor Practice Facility


CAMPAIGN PRIORITIES – FOOTBALL Field level view of Indoor Practice Facility

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18 Practice Field (turf)

CAMPAIGN PRIORITIES for THE RAMS CLUB


CAMPAIGN PRIORITIES – FOOTBALL Athletic Concourse and Training/Conditioning Ramp

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CAMPAIGN PRIORITIES for THE RAMS CLUB

THE FOOTBALL PRACTICE COMPLEX WILL OFFER: Indoor facility with: • Full 120-yard field with synthetic turf • 75’ inside clearance for full special teams preparation • LED sport lighting • Netting system that will allow other varsity programs to use the facility

Connected training building that will include space for Sports Medicine, Strength & Conditioning, Football Equipment & Facilities 40-yard, 15-degree training ramp for Strength & Conditioning Two outdoor fields – one with synthetic turf and one with natural grass

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NAMING OPPORTUNITIES

FOOTBALL PRACTICE COMPLEX $10M

INDOOR PRACTICE FACILITY

$5M

ATHLETIC CONCOURSE

$3M

TRAINING BUILDING & OUTDOOR OBSERVATION PLATFORM

$2M

INDOOR PRACTICE FIELD

$2M

OUTDOOR PRACTICE FIELD (turf) $2M

OUTDOOR PRACTICE FIELD (grass) $2M

CAMPAIGN PRIORITIES – FOOTBALL

FOOTBALL PRACTICE COMPLEX ESTIMATED COST: $36M

PILLARS (five of nine are committed) $1M

TRAINING/CONDITIONING RAMP

$500K

INDOOR OBSERVATION PLATFORM

WEST ENTRYWAY (connected to Training/Conditioning Ramp) COMMITTED

EAST ENTRYWAY

SAND TRAINING FIELD

$500K

SPORTS MEDICINE AREA

$500K

DONOR BOARD RECOGNITION

$100K

DONOR BOARD RECOGNITION

$50K

ALUMNI DONOR BOARD RECOGNITION

COMMITTED COMMITTED

$5K

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CAMPAIGN PRIORITIES for THE RAMS CLUB

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“31 of UNC’s 43 team national championships reside in the collective histories of the four teams the new stadium will serve. And serve it will, in the best possible way. Every former lacrosse and soccer player will be proud of what their achievements have built and every visiting recruit will see the commitment we have made to the future of their sport.” – Anson Dorrance


ESTIMATED COST – $30 MILLION The Carolina Soccer & Lacrosse Stadium will provide a state-of-the-art home for four programs that boast 31 National Championships among them. The stadium will bring fans closer to the field, and offer the programs the operational space they need to compete at a championship level.

CAMPAIGN PRIORITIES – SOCCER & LACROSSE STADIUM

SOCCER & LACROSSE STADIUM

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24 Soccer & Lacrosse Courtyard

CAMPAIGN PRIORITIES for THE RAMS CLUB


Soccer & Lacrosse Team Building

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CAMPAIGN PRIORITIES – SOCCER & LACROSSE STADIUM


CAMPAIGN PRIORITIES for THE RAMS CLUB

THE SOCCER & LACROSSE STADIUM WILL OFFER: Natural grass field State of the art LED Video board 4,200 individual seatbacks Concourses that connect the north and south sides of campus, as well as Stadium Drive New concessions and restrooms located in the stadium Museum/Hall of Honor space for all four sport programs Team building that includes offices, locker rooms, player lounges, nutrition areas, Sports Medicine/Athletic Training room, theater and meeting rooms

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NAMING OPPORTUNITIES STADIUM PLAYING FIELD

COMMITTED PENDING APPROVAL $5M

TEAM BUILDING

$3M

COURTYARD $2.5M MEN’S SOCCER LOCKER ROOM $1M WOMEN’S SOCCER LOCKER ROOM $1M WOMEN’S LACROSSE LOCKER ROOM $1M MUSEUM $1M VIDEOBOARD $1M PRACTICE FIELD (4) $1M MEN’S SOCCER HEAD COACH OFFICE WOMEN’S SOCCER HEAD COACH OFFICE WOMEN’S LACROSSE HEAD COACH OFFICE PRESS BOX SCORERS TABLE PATIO (2)

$500K $500K $500K $500K $500K $500K

MAIN RECEPTION AREA

$300K

TEAM THEATRE TRAINING ROOM TICKET OFFICE

$250K $250K $250K

CONCESSIONS $100K MEN’S COACHES LOCKER ROOMS $100K WOMEN’S COACHES LOCKER ROOMS $100K MEETING ROOM COMMITTED RADIO BOOTH (2) $100K PA BOOTH $100K TV BOOTH $100K MEN’S SOCCER ASST. HEAD COACH OFFICE $100K WOMEN’S SOCCER ASST. HEAD COACH OFFICE $100K WOMEN’S LACROSSE ASST. HEAD COACH OFFICE $100K CONFERENCE ROOM (1 of 2 available) $100K WOMEN’S SOCCER ASST. COACH OFFICE (3) $50K MEN’S SOCCER ASST. COACH OFFICE (2 of 3 available) $50K WOMEN’S LACROSSE ASST. COACH OFFICE (3) $50K EMS ROOM $50K EVENT MANAGEMENT ROOM $50K WORK ROOM $50K MEN’S OFFICIALS LOCKER ROOM $50K WOMEN’S OFFICIALS LOCKER ROOM $50K DONOR BOARD RECOGNITION $50K DONOR BOARD RECOGNITION

$25K

DONOR BOARD RECOGNITION

$10K

ALUMNI DONOR BOARD RECOGNITION MEN’S SOCCER TEAM LOUNGE WOMEN’S SOCCER TEAM LOUNGE WOMEN’S LACROSSE TEAM LOUNGE HOME TEAM BENCH VISITING TEAM BENCH

$200K $200K $200K COMMITTED $200K

CAMPAIGN PRIORITIES – SOCCER & LACROSSE STADIUM

SOCCER & LACROSSE STADIUM ESTIMATED COST: $30M

$5K

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CAMPAIGN PRIORITIES for THE RAMS CLUB

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FIELD HOCKEY STADIUM ESTIMATED COST – $15.2 MILLION

The new stadium will be built on the current footprint of Ehringhaus Field. The facility will include a new team building with offices, a locker room, player lounge and other program support spaces. The new turf will provide the ideal surface for the sport.


outstanding facilities for field hockey, football, soccer, lacrosse and track & field. You can help ensure that our facilities match our success on the playing field by giving to these important projects. In a year that has seen multiple NCAA Championships and Final Four appearances, this effort is essential for us to continue to compete at an unparalleled level. Please help us make it happen!� - Karen Shelton

CAMPAIGN PRIORITIES for THE RAMS CLUB

“We are so proud to be a key part of the effort to build

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30 Field Hockey Team Building & Plaza

CAMPAIGN PRIORITIES for THE RAMS CLUB


Field Hockey Team Building & Plaza

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CAMPAIGN PRIORITIES for THE RAMS CLUB


32 Field Hockey Press Box

CAMPAIGN PRIORITIES for THE RAMS CLUB


CAMPAIGN PRIORITIES for THE RAMS CLUB Field Hockey Team Benches, Press Box and Field

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CAMPAIGN PRIORITIES for THE RAMS CLUB

THE FIELD HOCKEY STADIUM WILL OFFER: 900-seat stadium with fan amenities (concessions and restrooms) Press and scorers box LED sport lighting and LED video scoreboard Team building that includes locker rooms, team theater/video room, sports medicine space, players’ lounge, meeting space and coaches’ offices

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Field Hockey Grandstand


NAMING OPPORTUNITIES COMPLEX/ STADIUM

$4M

PLAYING FIELD

$2M

TEAM BUILDING

$2M

TEAM LOCKER ROOM

$1M

GRANDSTAND $1M OUTDOOR PLAZA

$500K

PLAYERS LOUNGE/ BANQUET AREA

$500K

PRESS BOX W/CAMERA DECK

$250K

TEAM THEATRE

$250K

TEAM BUILDING BALCONY

$250K

CAMPAIGN PRIORITIES for THE RAMS CLUB

FIELD HOCKEY STADIUM ESTIMATED COST: $15.2M

ENTRANCE/LOBBY $100K TRAINING ROOM

$100K

VISITING LOCKER ROOM

$100K

COACHES LOCKER ROOM

$100K

DONOR BOARD RECOGNITION

$50K

DONOR BOARD RECOGNITION

$25K

DONOR BOARD RECOGNITION

$10K

ALUMNI DONOR BOARD RECOGNITION

$5K

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CAMPAIGN PRIORITIES for THE RAMS CLUB

“With the completion of our new facility, like many of the top programs in the country we will have a facility dedicated to only track and field. The facility will allow us to host more home competitions and, once completely developed, help us to continue to attract some of the top prospects in the country.” – Harlis Meaders

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ESTIMATED COST – $15.7 MILLION

The Track & Field program will welcome a new facility on the current Finley Fields (on Mason Farm Road). This space will be dedicated for the program’s exclusive use, and will provide our student-athletes with the running surfaces

CAMPAIGN PRIORITIES for THE RAMS CLUB

TRACK & FIELD COMPLEX and throwing fields to develop their performance at optimal times for them.

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CAMPAIGN PRIORITIES for THE RAMS CLUB

THE TRACK & FIELD COMPLEX WILL OFFER: 400-meter, 8-lane track by Beynon and a 1-kilometer warm-up track LED sport lighting and LED video scoreboard 500 seats for meet viewing Two synthetic practice fields for soccer and lacrosse

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Track & Field Complex


NAMING OPPORTUNITIES NAMING OPPORTUNITIES TRACK & FIELD COMPLEX 400 METER TRACK COMPETITION FIELD

$5M COMMITTED $2M

TRACK PRACTICE FIELD (synthetic) $1M TRACK PRACTICE FIELD (synthetic) $1M OLYMPIC SPORT FIELD (grass) $1M OLYMPIC SPORT FIELD (grass) $1M THE LOOP $1M VIDEOBOARD FINISH LINE 1500 METER STARTING LINE

$500K $500K $500K

TRACK VIEWING STANDS 100 METER STARTING LINE 110 METER HURDLE STARTING LINE

$250K $250K $250K

THE LOOP HIGH JUMP PIT LONG JUMP/TRIPLE JUMP PIT (2) POLE VAULT PIT/ RUNWAY (2) JAVELIN RUNWAY DISCUS/HAMMER CIRCLE SHOT PUT CIRCLE STEEPLECHASE WATER JUMP WINNER’S PODIUM

$100K $100K $100K $100K $100K $100K $100K $100K $100K

DONOR BOARD RECOGNITION DONOR BOARD RECOGNITION DONOR BOARD RECOGNITION ALUMNI DONOR BOARD RECOGNITION

CAMPAIGN PRIORITIES for THE RAMS CLUB

TRACK & FIELD COMPLEX ESTIMATED COST: $15.7M

$50K $25K $10K $5K

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