Spotlight
B U S I N E S S PWH sits down with Cynthia Roberson as she shares her the story of her entrepreneurial journey.
CYNTHIA ROBERSON My name is Cynthia Roberson, and I was born and raised in Marion, Alabama. I started doing hair at the age of 10. By age 12, I was making money from it. My mom and dad had three girls and a boy. Let me just say my mom wasn’t good at doing her girls’ hair. This is what got me into styling hair. I also grew up watching my sweet grandmother, Mary Woods, pressing women’s hair. In 2008, after having my first son, I decided to go to cosmetology school. I completed my program in 2009 and would later pass my state board examination. The following year, my son’s father and I got married. We have been blessed with a 10-year union and three beautiful children. He’s my rock and biggest supporter! At first, I would do everything I could not to do hair. It had me very busy at a young age. However, I truly believe it’s my purpose and calling from God. I’m very passionate about it. I walked away from a very high paying job back in 2014 to continue entrepreneurship as a stylist. In 2015, my sons pushed me to open my own salon, and I did! Although this journey has been filled with ups and downs, I have been extremely successful.
After our daughter’s birth in 2017, I had the idea to create my hair care line. My daughter’s hair coils very tightly. Once it lost moisture, her curls and coils would become very dry and hard to detangle. I had no idea why her hair would go from being very soft to extremely dry in just a couple of days. In an effort to provide the proper care for my daughter’s hair texture, I began to research the ingredients that I used on her hair. Shockingly, I discovered that many of the products I used on her hair contained alcohol, which is not healthy for many African-American textures. I knew that if I created a product that focused on retaining moisture, wash days would be a lot easier on us both. As a result, I created Hair Shaft Hair Care, a vegan hair care line. I am proud to say that it has proven to work miracles for my daughter’s hair after consistent use, and I am confident it will do the same for yours. If you are struggling with dry, brittle hair, consider using the Hair Shaft Hair Care System. Currently, this line contains shampoo, leave-in conditioner, blossom oil, and edge control.