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ADVERTISING OPPORTUNITIES 2 017-1 8 SE ASO N


ADVERTISING OPPORTUNITIES 2017-18 SEASON Dear Friend, Here at The Philly POPS, each new season breaks records on every front, from ticket sales to fundraising to patron response. Audiences are raving about our new energy and Maestro Michael Krajewski’s talent and warm personality — and we look forward to carrying this momentum into our upcoming 2017-18 season. The Philly POPS reaches an audience of almost 100,000 people throughout the season, and that number is growing rapidly. With this in mind, we hope you’ll take advantage of the opportunity for your company to reach our exclusive audience by placing an advertisement in the ENCORE! program books we create for each concert series throughout the season, including a special edition for our 4th annual I’ll Be Home for Christmas — A Salute to the Military and First Responders. With its sleek, magazine-like feel, ENCORE! is both a fun read and a quality keepsake for our patrons. You may view samples at issuu.com/thephillypops.

It gets better every year (which is virtually impossible)! —PHILLY POPS SUBSCRIBER Enclosed is a rate card and advertising information for your review. If you have any questions, please don’t hesitate to contact Joe Ciresi, Ad Sales Representative, at 215.253.6980 or jciresi@phillypops.org. Best wishes,

Frank Giordano President and CEO The Philly POPS and Encore Series, Inc.

For more information, visit phillypops.com/advertise


ADVERTISING OPPORTUNITIES 2017-18 SEASON CONCERT PROGRAM BOOKS

A STAR WARS CELEBRATION OCT 20–22, 2017 — 3 CONCERTS

THE MUSIC OF ELTON JOHN

Ad reservation deadline: 9/15/2017

Ad reservation deadline: 9/29/2017

Art deadline: 9/22/2017

Art deadline: 10/10/2017

A PHILLY POPS CHRISTMAS DEC 1–19, 2017 — 11 CONCERTS

LENNY'S REVOLUTION FEB 2-5, 2018 — ­ 3 CONCERTS

Ad reservation deadline: 10/20/2017

Ad reservation deadline: 12/20/2017

Art deadline: 10/27/2017

Art deadline: 1/9/2018

NOV 10-12, 2017 — 3 CONCERTS

* See separate packet for more details on I'll Be Home For Christmas program book

BEST OF BROADWAY MAR 9-11, 2018 — 3 CONCERTS

SINATRA & FRIENDS APRIL 6-8 — 3 CONCERTS

Ad reservation deadline: 2/1/2018

Ad reservation deadline: 3/2/2018

Art deadline: 2/9/2018

Art deadline: 3/9/2018

POPS ROCKS APRIL 27-29— 3 CONCERTS Ad reservation deadline: 3/26/2018 Art deadline: 4/2/2018 For more information, visit phillypops.com/advertise


ADVERTISING OPPORTUNITIES PRICING AD SIZE

FULL PAGE

HALF PAGE

QUARTER PAGE

REGULAR SEASON + CHRISTMAS 29 CONCERTS

$6,500

$4,000

$2,000

ALL 6 REGULAR SERIES 18 CONCERTS

$4,500

$2,700

$1,450

A PHILLY POPS CHRISTMAS 11 CONCERTS

$2,500

$1,500

$800

PER SERIES 3 CONCERTS

$1,000

$600

$325

*For each series, 8,000 books are printed. Due to the longer run of Christmas program, 20,000 books are printed.

SIZING PAGE SIZE: 5.5” x 8.5” FULL PAGE

FULL PAGE

BLEED

NON-BLEED

5.75” X 8.75”

4.75” X 7.8125”

HALF PAGE

QUARTER PAGE

BLEED REQUIREMENT: Ads with bleed should preserve a 3/8” safety area inside the trim. Text that falls outside this

HORIZONTAL

HORIZONTAL

4.75” X 3.75”

4.75” X 1.875”

For more information, visit phillypops.com/advertise

area is not guaranteed.


ADVERTISING OPPORTUNITIES TECHNICAL SPECS FORMAT Press Ready PDF (Adobe Acrobat .PDF File): Embed all fonts and images and save as a highresolution, uncompressed PDF at 100%. Outline all fonts. IMAGES/COLOR High-resolution images must be 300 dpi and 100% of the final print size. Images running in color must be saved as CMYK, not RGB. Images running in black and white must be saved as grayscale.

AD SELECTIONS □ All 6 Regular Series □ A Philly POPS Christmas □ Per Series (select 3 series)

□ A Star Wars Celebration □ The Music of Elton John □ Lenny's Revolution □ Best of Broadway □ Sinatra & Friends □ POPS Rocks

AD SIZE

FULL PAGE

HALF PAGE

QUARTER PAGE

REGULAR SEASON + CHRISTMAS

$6,500

$4,000

$2,000

ALL 6 REGULAR SERIES

$4,500

$2,700

$1,450

A PHILLY POPS CHRISTMAS

$2,500

$1,500

$800

PER SERIES

$1,000

$600

$325

CONCERTS

□ Regular Season +  Christmas

AD SIZING

□ Full Page Bleed □ Full Page Non-Bleed □ Half Page Horizontal □ Quarter Page Horizontal

TOTAL DUE

PAYMENT INFO Please charge my credit card:

□ Amex □ Visa □ MC □ Discover

__________________________________

_____________

__ __ - __ __ __ __

Card No.

Security Code

Exp. Date

_________________________________________________

__ __ - __ __ - __ __ __ __

Signature Date

For more information, visit phillypops.com/advertise

SUBTOTAL

POPS 2017-18 Advertising Sales Package  
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