James Averdieck Founder
Our story so far… Gü was founded in 2003 by James Averdieck Gü’s fearlessly fruity sister, Frü, was introduced in 2005 Since launch, Gü and Frü have been paving the way for pudding extremists across the world Gü is one of the fastest growing Food Brands in the UK
Sales grew to £26m in 6 years… 30 25
20 £m 15
5 0 2003
...soufflĂŠs to French and choccy puds to the Belgians
Started with a great product...
Stood out from the crowdâ€Ś
Got People talking about usâ€Ś
Some great PR!
Be Seen in the right places...
...the right team and culture!
Published on Jul 4, 2012
James Averdieck, founder and MD, Gü Chocolate Puds.Created his dessert brand in 2003 for £100,000 and sold it this year for £35m.