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Photo: Sasaab, Kenya

looking back, Looking ahead


table of contents Chair & Directors' Messages

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ZF Mission, Vision and 4Cs

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The Long run initiative

The Laikipia Programme at a glance

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About the Long Run

Community

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The Long Run MembersHIP

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The Long Run Organisational Development

collaboration Support to Education Water FOR LIFE Sustainable Energy

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Conservation

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Culture

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Commerce

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scaling up for the long run

Species Conservation Habitat Conservation

Unification

Global Ecosphere Retreats速 (GER) Long Run Alliance Members Long Run Supporters Key Statistics LONG RUN MEMBERSHIP

Strategic Development

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4Cs impacts: Some examples 2014 Key Events for The Long Run

SUSTAINABLE ENTERPRISE

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Looking Ahead


Chair & Directors' Messages 2014 has been a year of continued accomplishments for the Zeitz Foundation, thanks to the leadership and dedication of the staff members of the Foundation and the growing membership of our international programme – The Long Run. In many ways, it was also a year of stocktaking for the industry. Apart from the tourism trade shows that are held annually, in November, the 10-yealy IUCN World Parks Congress reflected on the role of private sector, in particular, of the nature-based tourism industry in sustaining the global biodiversity. Several publications were launched including one on the role of private protected areas. In December, the United Nations General Assembly adopted, by Consensus, a land mark resolution highlighting the contributions of sustainable tourism to economic development, community wellbeing and biodiversity conservation. Nothing would make us in the Zeitz Foundation happier than to see international policy reflect the philosophy of Conservation, Community, Culture and Commerce (4Cs) that we conceived in 2009 and provides the foundation for our work in The Long Run.

Those of us who work at the Zeitz Foundation recognise that ecosystem destructiondriven in large part by the actions of people threatens the security and prosperity of millions throughout the world. Our response is a commitment to build and support local and global partnerships which secure nature for the well being of all humanity. This commitment to collaboration and partnership stems from the firm belief that it is only through collective action, sharing of expertise and innovation and leveraging the power of the business community, governments and civil society, that we can address the problems that beset our planet.

However, heightened global attention is marred by the security concerns that plague the tourism industry in many parts of the world, more specifically in Asia and Africa. From my own experience in Kenya, profitably operating nature based tourism is a major challenge. This in turn is affecting the industry’s ability to invest in the sustaining nature and improving livelihoods of the host communities that underwrite the industry’s profits in the first place.

Our aim is to catalyse and enhance innovative approaches and ideas and strengthen the efforts of individuals and institutions to achieve their aspirations of a sustainable future. To this end, we are proud that 2014 witnessed the evolution of the Long Run Initiative from a programme of the Zeitz Foundation into an independent, membership owned and driven organisation – The Long Run. It represents a vibrant new organisation that bridges the gulf between conservation and business and strengths the search for solutions that balance conservation, community, culture and commerce, ultimately strengthening efforts to achieve a sustainable future for our planet.

Despite the odds, we are very proud of what we have been able to accomplish in the Laikipia Programme in Kenya and of the progress that the Long Run has made from an initiative of the Zeitz Foundation to an independent UK based international organisation with its own board of directors drawn from around the world. Building on our successes and accomplishments and taking account of the challenges and opportunities facing us, we look forward to 2015 as a year of further evolution in the work of the Zeitz Foundation that will be shaped both by the limitations that security situation in Kenya is imposing on sustainable tourism and the positive global outlook that underpins both our hope and plans in the Long Run. Jochen Zeitz, Founder

This Annual Report for 2014 shares some of our successes, large and small, at the local level in Laikipia, Kenya, as well as the global level through the Long Run Initiative. Our approaches range from utilising the extraordinary power of sport for catalysing collective environmental action amongst thousands of youth, to working with innovators from around the world to introduce and scale up sustainable water and energy management practises. These successes continually inspire us, and hopefully you, to work with others in building economies that value and help people and nature for posterity. Liz Rihoy, Executive Director, Zeitz Foundation and Mohammed Rafiq, Director, The Long Run Initiative

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the Zeitz Foundation: Mission, Vision and 4Cs Our vision is of an ecosphere – our planet and all of its life-sustaining regions – maintained in the healthiest possible state, with the major contribution to that health coming from people making sustainable choices. Our world is facing increasingly complex challenges that threaten our future and that of the planet. Tourism has potential to play a vital role in contributing to a sustainable future and it was with this in mind that ZF was founded by Jochen Zeitz in 2008. ZF’s aim is to continue to create and support sustainable ecologically and socially responsible projects and destinations around the world, acting on its vision and mission through two inter-linked programmes: • The Laikipia Programme (Kenya) • The Long Run Initiative (Global) A non-profit charitable organisation, headquartered on Segera Ranch in Laikipia, Kenya, and with representation in Germany and the UK, ZF promotes an innovative approach to ecosystem management in privately managed areas. The Laikipia Programme ZF Kenya was established in 2011, primarily to oversee and support the Laikipia Programme, centred in the semi-arid greater Segera area, and operating throughout Laikipia County. The Laikipia Programme is the ‘nursery’ for ZF initiatives that encompass ZF’s unique 4Cs approach. These are nurtured to maturity, and then shared with The Long Run Initiative network.

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The Long Run Launched in 2009, The Long Run Initiative is the global face of ZF, pursuing its mission internationally. Sustainability in Action Our world is a complex and dynamic system of interdependencies, requiring a constant rebalancing of the forces upon which we depend – communities, conservation, culture and commerce. The key to sustainability in The Long Run lies in ensuring holistic, committed effort in all these four areas. We refer to

these areas for active engagement as the 4Cs. A common thread weaves through all the 4Cs – the ultimate goal of sustainability for all, and a healthy planet where humans exist in harmony with their environment. Community It is the right of every person to have their basic needs met and enhancing the well being of communities is a fundamental obligation of all. Conservation Biodiversity is life. Conservation is safeguarding this biodiversity and the integrity of the ecosystem services it provides which support global needs. Culture Understanding and respecting difference is crucial to our future. Our ability to innovate and evolve is what makes us uniquely human. Drawing on our uniqueness we enrich each other and contribute to a greater common good. Commerce Trading and the accumulation of wealth have been central to the development of civilizations over thousands of years and are likely to remain so. Uncontrolled, this commerce has had negative impacts, but conducted in a more holistic and sustainable way, it can be a positive contributor to The Long Run.


LAIKIPIA PROGRAMME AT A GLANCE Ecological restoration of acres underway including the planting of trees

Degraded land restored to pristine wildlife habitat on Segera Ranch. acres now home to many indigenous endangered species, eg. Lions, cheetah, patas monkey and other indigenous species

youth directly involved in 4Cs, peace and unity activities through the Laikipia Unity Programme, which uses football to create an outreach network indirectly involving some people annually

5 Conservation agriculture demonstration and training plots established around Segera with people trained. Plans underway to develop 8 more plots and train more over next 4 years

Environmental education across Laikipia reaching people / yr

A pilot project for restoration of wilderness areas and improvement of livelihoods (the Laikipia Land & Unity Initiative) on acres of community land neighbouring Segera, with scope to expand to acres throughout Laikipia

Samuel Eto’o Academy, school & environmental education centre will give world class soccer training to 48 students / yr, provide 400 children with improved educational facilities and litres of clean, sustainably harvested rainwater

Eco-clubs established in 4 schools provide hands-on environmental education and activities for students / week

Alternative energy technologies introduced, including Wonderbags, solar lights, low energy jikos and biogas to enable adaptation to and mitigation of climate change

Sustainable rainwater harvesting and filtration technologies developed for and introduced in areas neighbouring Segera, including Africa’s first award winning ‘Waterbank School’

Bursaries provided to students to attend secondary school

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COMMUNITY

Collaboration ZF’s approach is based on collaboration and partnership and a belief that ‘community’ is not restricted by narrow geographic boundaries but encompasses the global community. On this basis, the focus of our community activities in the Laikipia Programme is the community of Laikipia itself, but we also work with many others from the global community who wish to contribute to and build conservation, community and cultural successes in Laikipia, as a means of contributing to global efforts to promote a sustainable future for us all. In addition to the many existing partnerships and collaborators, which we have maintained over the years, 2014 witnessed new collaborations with global organisations, from as far afield as China (Tongji University), Australia (Australian Direct Programme) and Denmark (NEPcon), which are enabling a scale up of successful programmes and activities throughout Laikipia in the years ahead. We are also fortunate to receive support from many of the visitors to Segera Retreat who spend time amongst the people of Laikipia. Notably, amongst many generous individuals too numerous to mention, has been the support of Andy and Alex Parker, whose generosity will benefit over 30,000 Laikipians through improved educational opportunities and livelihoods over the next 2 years. We also continue to collaborate closely with The Long Run Initiative community, sharing experiences and knowledge through this with like-minded organisations around the world. It is with the inputs of this global community of organisations and individuals that the Laikipia Programme and delivery of the 4Cs approach to a sustainable future for us all is achieved on the ground in Laikipia.

Education Capacity Building The local communities are our primary partners in delivering sustainable results through the greater Segera 4Cs projects and the wider Laikipia County. To ensure that individuals, groups and institutions within the communities are empowered to contribute to decision making, planning and realisation of projects, ZF has enhanced community skills, systems and structures, and provided knowledge and learning opportunities. In 2014 capacity building activities included: • With County administration, strengthening the governance structures of the Jirani na Mazingira Committees (JMCs) in Endana, Tangi Nyeusi and Ngare Ng’iro in the North. Registered as local Community Based Organisations (CBOs), these are the representative structures through which ZF works with communities • facilitated CBOs feedback to community at barazas (public meetings), to enhance participation, engagement and success of community projects. Made possible by a Global Environment Facility / Small Grants Programme (GEF/SGP) grant

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Further Education for ZF Staff ZF staff are drawn from the local community. We strengthen local human and social capital through formal education and training, and through learningby-doing. In 2014: • Two of our Community Liaison Officers completed studies in community development and project management at a local institute, acquiring knowledge and skills to plan, implement, monitor and evaluate projects

Expanding knowledge in neighbouring schools To ensure a sustainable future and raise the next generation of environmental stewards, we invest in

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the education of young people in neighbouring schools. Apart from learning, schools provide a safety net from social ills and are often the place where children have access to good nutrition and hygiene practices

Bursaries for high achievers Education, although valued as a means out of poverty, is inaccessible to many beyond primary school. Since 2003 the government provides free primary education, but expenses associated with schooling such as books and uniform remain a challenge for many poor families. Although secondary school education is subsidised by the government, there is still a considerable percentage paid for by the parent and for many of the community members it is a daunting task to raise school fees. In rural areas and pastoralist communities, children, especially girls, have even less of a chance to complete

secondary school than their counterparts elsewhere. ZF assists bright students from poor families in Laikipia to receive quality education through a bursary scheme. Each bursary recipient is offered a place in a boarding school. In 2014: • An additional 5 students - 3 boys and 2 girls - were bursary recipients, adding to the existing 16 and bringing the total to 21 students in 2014. A total of 31 students have received bursaries over the last 4 years • 8 recipients sat for secondary education examinations in 2014 and 6 out of the eight are expected to join public universities in 2015 • Successful fundraising has made sponsorship for all continuing students possible, and provided for six additional sponsorships for 2015

Bursaries given to students in 2014 7


Green Schools: Environmental Education • To provide support to the Laikipia community in the areas of clean water, sport, education, health, food security, and peace building, infrastructure development was completed at the Samuel Eto’o Laikipia Unity Football Academy at Endana Secondary School. Supported by internationally renowned footballer Samuel Eto’o, the one-of-a-kind academy incorporates an academic building, with an 800-seat stadium and 5 a-side football pitch, 4 classrooms, school administration rooms, the environmental education centre, and the Laikipia Unity Programme (LUP) office and headquarters, a girls dormitory, kitchen, dining hall, two new ablution blocks, a staff housing prototype, and an extension to the existing boys dormitory. A 5-acre conservation agriculture farm supports the school’s nutritional requirements, tree nursery and a woodlot. With a unique design by PITCHAfrica, the academy is a model site and training centre for rainwater harvesting, conservation agriculture, reforestation, alternative energy, water and land management technologies and approaches. The Samuel Eto’o Laikipia Unity Football Academy, School and Environmental Education Centre is supported by the Samuel Eto’o Private Foundation, Cameron O’Reilly Family, Guernsey Overseas Aid, Segera Ranch, Ol Jogi and Ol Pejeta Conservancies • Incentives and prizes were awarded to top performing students and teachers in 2014. Incentives help to convey environmental conservation and sustainability messages and to encourage educational achievements

Uaso Nyiro Waterbank School • Design modifications and repairs were undertaken for the innovative and award-winning Uaso Nyiro Waterbank School building, an alternative low cost, school design for poor regions in need of water. Designed by PITCHAfrica, it addresses the school’s infrastructural needs, and water, health and nutrition requirements • the school’s infrastructure and sanitation were enhanced through library equipping, toilet facilities construction and fence reinforcement • water management and vegetable farming was instituted to sustainably improve children’s health and nutrition

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3,000,00oL

amount of water that can be harvested at the endana school/year

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students that will receive world class soccer training PERYEAR at the Eto'o Academy


Water FOR LIFE

Sustainable energy technologies

Access to water is a basic human right. But in the mostly semi-arid Laikipia, clean and safe water is scarce and made unsafe by pollution, resulting in poor sanitation and illnesses. Long distances to sources and time spent fetching water by women are a continuing challenge. ZF pioneers and pilots replicable sustainable rainwater capture, storage and management approaches and technologies at household and institutional levels. This also enables families to establish vegetable gardens for better nutrition.

• Targeting women groups and community representatives, in 2014 we partnered with Light Up East Africa Foundation (LUEAF) to promote solar lighting around Segera as an alternative source of lighting. One hundred solar lights were sold to community members in 2014 through an easy monthly instalment plan by CBOs. Demand was generated through demonstrations and promotional talks at public meetings, Laikipia Unity Programme (LUP) events as well as one-on-one sensitisation within the community

Rainwater harvesting

• a total of 98 Wonderbags, a non-electric heat-retention cooker developed by Natural Balance, which allows food that has been brought to the boil to continue to cook, were made and sold to community members by SATUBO Women Group and Segera CBO. Supported through the GEF/SGP Conservation and Livelihoods Project

• With the Segera CBO, focus was on maintenance and monitoring of access and equitable distribution of water from 8 underground rainwater-harvesting cellars constructed with funding and technical support from Gansu Research Institute for Water Conservancy and benefiting over 800 community members. The 20,00040,000 litre rainwater harvesting tanks installed in households and institutions, have provided clean drinking water for domestic use, and demonstrated rainwater harvesting and storage to local communities. These pilot tanks have been carefully monitored and proved highly successful and the plan in 2015 is to scale up and introduce this technology throughout Laikipia

• 200 energy efficient stove liners were distributed to community members, enabling more energy efficient and cleaner cooking facilities. These have proved extremely popular and training is to be provided to ensure that small businesses are established to manufacture and distribute them throughout Laikipia

100 800

number of people benefiting from the 20-40,000 L tanks

solar lights sold to community in 2014 9


COnservation Laikipia county is rich in biodiversity. A wide variety of wildlife, including such endangered species as elephants, rhino and African wild dogs roam its plains and rangelands. ZF aims to protect Laikipia’s diversity of wildlife using a multi-faceted approach, encompassing all members of the human community.

Species Conservation Cheetah and Wild dog Conservation Laikipia has some of the last remaining packs of African wild dogs - the sixth biggest population in Africa, as well as a significant population of cheetahs. Both need open ranges to survive, but sadly, habitat range is shrinking. Their survival depends on sharing their habitat with people. Through a collaborative project with the Zoological Society of London (ZSL), evidence based research on the species as well as community outreach, education, and engagement to foster better co-existence between the communities and the species are carried out. In 2014: • ZSL and ZF worked with the local communities surrounding Segera to develop and successfully stage 20 educational theatre performances for communities that reached approximately 2000 people throughout Laikipia. The performances created local employment for the Segera theatre groups, who also helped collect feedback from communities on messages conveyed, and wild dogs and cheetah sightings

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2000

APROXIMATE number of people REACHED BY COMMUNITY THEATRE


HABITAT Conservation Environmental Education Our Environmental Education (EE) programme is conducted in both secondary and primary schools in the greater Segera community, and targets school children in the four neighbouring schools with the aim of creating and imparting holistic environmental management awareness at an early age and ensure future generations of environmental stewards. It is intended that the knowledge gained by the students in school will be used and replicated at their homes and slowly begin to transform the environment through sustainable actions. In 2014: • We incorporated the Northern Kenya Conservation Clubs (NKCC) Curriculum Guide developed by Mpala Research Centre into the ZF EE curriculum. The NKCC curriculum has easy to implement lessons • through the US Green Building Council “Greenest School on Earth” award to Uaso Nyiro School, we facilitated an educational field visit to William Holden Wildlife Centre (WHWC) in Nanyuki for 32 members of the Uaso Nyiro school EE club and their teachers

>1000

number of people trained in CA

Reforestation ZF helps schools and communities plant trees to reverse decades of deforestation in and around Segera. • 1,500 indigenous tree seedlings were raised at the tree nursery at Uaso Nyiro Primary School, with over 300 trees being planted within the school compound by the EE club, who also maintain a woodlot and older trees • to promote reforestation and tree nurseries as a commercial enterprise in Laikipia, a nursery of 9,300 indigenous tree species was established at Segera Mission Hospital • 2000 seedlings raised by LUP clubs were purchased and planted on Segera • 2,500 new trees planted within Segera Ranch

Conservation Agriculture ZF supports and promotes Conservation Agriculture (CA) for improved agricultural productivity, food security, and conservation of natural resources. We have established demonstration plots and provided training to schools and villages. •

Through a grant from the Guernsey Overseas Aid (GOA) Conservation and Livelihoods, in 2014 3 plots, 6 acres in total, were established at Uaso Nyiro Primary School and Segera Mission and fitted with state-of-the-art drip irrigation systems. A sustainable water supply is provided by the underground water tanks installed with assistance from Gansu Institute engineers. An additional 5 acres of drip irrigated CA were established at Endana Secondary School, with water provided through the water harvested from the Eto’o Academy. Over 1,000 people have been trained in CA, most of whom are now adopting techniques on their farms

9300 indigenous treeS RAISED at Segera Mission Hospital. 11


Grazing Committee Meetings Sustainable grazing management practices secure grazing land for wildlife and livestock. ZF supports grazing committees, with representatives drawn from local communities, to organise the grazing of community livestock in Segera. Committees draw up and enforce grazing regulations and negotiate grazing rates. • 3,000 heads of community members’ cattle were provided with relief grazing on Segera ranch in an exceptionally dry and challenging 2014, after successful negotiations between the community, Segera Management and ZF. Committees resolved misunderstandings and kept the peace

Laikipia Unity and Land Initiative (LULI) The LULI initiative is a collaborative long-term programme with local community leaders, the Laikipia County Government, the Nature Conservancy (TNC), African Wildlife Foundation (AWF) and ZF focused on pressing land issues in Laikipia. The initiative addresses contested land rights and tenure in one third of the County (230,000 acres) as well as human-wildlife conflict, degraded resources, insecurity, and low economic productivity. The objective of LULI is to bring about a new dispensation that results in land being managed as larger, more ecologically sustainable, and economically and socially viable units. Following a feasibility study to identify viable land-use options, a pilot at Sukutan to serve as a model for the other areas that LULI is relevant to throughout the County, was started. At the close of 2014, the project had achieved many milestones: • A business plan and land use plan for Sukutan were developed and funding mechanisms explored

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• • •

• • •

stakeholder planning and engagement meetings and site visits with the various parties involved LULI management committee, Mathira Kihindwi Gitaraga Farmers Association, Laikipia county government, County land steering committee, and communities - conducted to reach a consensus about the fair and equitable use of the land, access and security legal and administrative processes that are required in the envisaged amalgamation of land at Sukutan continued land valuation and enterprise assessment for Sukutan conducted and report produced Sukutan community went on a look-and-learn tour of Kalama Community Conservancy in the Northern Rangelands Trust. Learnt among other things - land use planning, grazing control, accountability mechanisms, enforcing by-laws, and the importance of secure land tenure and investments two women groups in Sukutan rearing kienyeji (free range) chicken as an economic activity LULI Project Coordinator participated in county policy and national dialogue on water resources and sanitation, and land issues following the piloting of a new rainwater harvesting technology using traditional Samburu manyatta roofs to collect and store rainwater by ZF and Engineers Without Borders, more rainwater harvesting manyattas built by Sukutan community. Innovation shared in Laikipia through the Arid Lands Information Network (ALIN)

230,000 acres, the area covered by the luli programme


CULTURE UNIFICATION The Laikipia Unity Programme (LUP) The integrated and region-wide LUP cultivates unity and peace among the culturally diverse communities of Laikipia by using the powerful medium of sport as a catalyst, while also promoting environmental sustainability and protection of the natural resources. The LUP platform is also used to spread the 4Cs message, by showcasing successfully implemented projects and technologies. LUP has two innovative and interrelated initiatives: • The powerful region wide football and sport network reaching 50,000 people per year created through the Laikipia Unity League (LUL) and the biennial Laikipia Unity Cup (LUC), and, • the Samuel Eto’o Laikipia Unity Academy, School and Environmental Education Centre at Endana Secondary School, a model for environmentally and culturally appropriate technologies and approaches addressing peace, sport, environment and social enterprise. Also the headquarters of the LUP and LUC and the hub for environmental outreach activities

• •

• • •

PUMA Sports and Nairobi Sports House, and the football pitch at Endana Secondary School (Eto’o Academy) improved, with standard goal posts and goal nets provided 20,000 people - spectators, contributors and players - at LUL/LUC events cultural evening events during the LUC that promote culture in conservation were attended by 21 teams, 450 participants donned t-shirts donated by the (UK) Royal Foundation with messages in support of the “United for Wildlife” event The LUP/ LUC was actively supported by major institutions, local politicians and ethnically and socially diverse local groups Extensive national media coverage received LUP represented at one of the biggest youth exchange programme in Africa: The East Africa Cup in Tanzania, Moshi. The event uses sports as a tool for community development 39 LUC matches played during the opening of the Samuel Eto’o Academy

2014 LUP/LUC Highlights: •

113 football teams with 2090 registered members (1976 boys and 114 girls) competed in more than 600 league matches played in 8 zones. 2300 members registered (300 girls and 2000 boys in 113 teams) for the league Teams were issued with 200 balls donated by

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Nurturing a passion for the 4Cs: •

• •

Unique point scoring system used during league matches, points earned from matches and 4Cs activities, with all teams having 4Cs projects, ranging from indigenous tree nurseries, invasive species control projects, conservation agriculture and sustainable water and energy projects 51 participants from the LUP zones trained in environmental education and the 4Cs best practices within their respective locations over 40,000 community members participated in 4Cs activities with teams, including tree planting, tree nurseries, conservation agriculture, water filtration for safe and reliable drinking water, renewable energy, cleanups, environmental education, and theatre performances environmental projects from 20 best teams showcased at the LUC and shared with local schools

Girls Rule! •

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Involving girls in football, a sport perceived to be exclusively for boys, has proved a challenge amongst many of the traditional and patriarchal societies of Laikipia. Breakthroughs were made in 2014, which saw the Community Outreach Babes, whose 4Cs project involves the use of drama to raise awareness of the role and rights of women in Laikipian society, come out as winners of the 2014 LUC Girls Tournament. This was the first LUC girls’ trophy since the event was conceived in 2010

20,000

number of people at LUL/LUC events

football teams that played in 600 matches

>40,000

community members participated in 4Cs activities with teams


Commerce

SUSTAINABLE ENTERPRISE ZF helps create more sustainable livelihoods by supporting small-scale sustainable income-generating projects, which draw upon local skills and traditions and promote environmental conservation.

Introduction of micro-financing scheme: Saving And Internal Lending Community - SILC SILC is a simple micro-finance mechanism that helps poor communities to access credit through pooling of members savings and making loans. Micro-financing helps cash poor communities with the necessary capital to start and maintain income generating businesses that improves livelihoods, enables the building of assets and provides cash to meet needs such as food, education, clothing and shelter. Community groups attend formal training that teaches them how to make loans to community enterprises and to help in member activities. The mechanism was developed by the Catholic Relief Services (CRS) and is practiced in several countries in the region. • •

In 2014, a ZF staff member and a community member attended an 8-day training course in SILC organised by CRS, for replication in the greater Segera area following the training, at least 6 groups are at different stages of SILC implementation and 3 groups have started to lend money to members

SATUBO SATUBO (short for Samburu, Turkana and Borana) is a women community project that turns the age-old tradition of beading and handicraft into a financially viable enterprise. The group is made up of women from three different communities living primarily in the Jerusalem village near Segera. Its aim is to empower the women to earn an income and preserve their culture. The SATUBO project fully incorporates the 4Cs: • • • •

creating an alternative source of income to limit overgrazing and charcoal burning through beading and crafting, local culture is preserved entire community is improved by women being empowered local commerce improved by offering uneducated women the opportunity to obtain an independent income

The group works closely with and receives orders from a the United Nation’s Ethical Fashion Initiative (EFI).

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• •

The group underwent a week of training to diversify their merchandise base to include leather products organised by ZF and provided by a Nairobi youth group “Kibera Talking”. A variety of modern bangles, necklaces, and leather and beaded sandals from locally available materials were produced. Wanas developed a logo for SATUBO, now in use the women decorated Wonderbags for Segera Retreat and produced and sold locally, an additional 100 Wonderbags SATUBO purchased a 1 acre plot with funds raised through collective pooling of a percentage of their sales, on which new shop and workshop facilities are currently being constructed. Construction is funded by Australian Direct Aid Programme

Bee Keeping Beekeeping is a beneficial bio-enterprise, which improves income through the sale of bee products while also supplementing diets. ZF has facilitated financing though the GEF/SGP to the Segera Jirani na Mazingira Committee to start beekeeping. • • • •

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In 2014 Segera CBO partnered with Rafiki Child to distribute 20 modern top bar hives to group members The CBO received training in value addition of bee products from Bees Abroad, an NGO operating in the County a persistent dry spell most of the year affected production Bee populations in Laikipia have experienced a decline, thus further activities in this area will not be attempted until it is apparent that the bee population is recovering

SCALING UP FOR THE LONG RUN The real test of our sustainability solutions - the best practice of the 4Cs - is whether they are replicable and scalable, and can benefit others locally and around the world. Our projects are carried out with a view to impact the larger Laikipia County, and other counties in Kenya facing similar challenges, through implementing and sharing of innovative and practical solutions to our common problems with a range of appropriate and committed partner organisations. Through The Long Run Initiative, the Zeitz Foundation’s global programme, and the network that it represents, our solutions in Laikipia are practiced on a world stage by members, collaborators and supporters. This relationship is mutually beneficial, The Long Run members, supporters and collaborators, in turn share lessons and experiences, that feed into our projects in Laikipia and those of other The Long Run members.


The Long Run About the Long Run As the global face of the Zeitz Foundation pursuing its mission internationally, The Long Run has brought together a growing number of world-wide nature-based tourism enterprises who wanted to share pioneering innovations. Over time, The Long Run began to develop a life of its own, leading to the members agreeing in their September 2013 Annual Meeting to evolve the programme into an independent Long Run organisation, a process that is currently underway.

The Long Run today The Long Run is a platform to connect and support a global community of like-minded organisations leading the sustainability movement, built around membership and the Global Ecosphere Retreats® (GER) standard in sustainable destination management that has been called “the world’s best standards for privately protected areas” (Dr. Jeff A.Langholz). The Long Run’s Mission is “To create and support sustainable, ecologically and socially responsible projects and destinations around the world to achieve long-lasting impact and sustainability through the holistic balance of conservation, community, cultureand commerce (the 4Cs) in privately managed areas”.

Photo: Lapa Rios, Costa Rica

The 4Cs form the basis and leading philosophy of the Zeitz Foundation and its members. They inspire us to focus our efforts of today to build a future where our grandchildren and their offspring can experience the same opportunities that we currently do. During regular phone conferences The Long Run members try to exchange latest techniques, ideas and new revolutionary approaches to support each other in bringing forward private conservation. It enables members worldwide to have an open and critical discussion within a network which extends beyond frontiers and continents. Members connect to exchange ideas, apply new approaches and to encourage financial accountability in the pursuit of sustainable private conversation.” - Wolwedans, Namibia

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The Long Run Members Why Join The Long Run?

Global Ecosphere Retreats® (GER) Long Run Members who have attained and are reaching beyond the GER® standard. They chart the path of excellence in sustainable tourism by continuously improving, innovating and leading by example.

Long Run Alliance Members Nature based tourism enterprises that own, directly manage or significantly influence the management of a natural area of conservation value with defined geographical boundaries. Long Run Members are committed to continuously improving sustainability and becoming GER® within a defined timeframe.

Long Run Alliance members Long Run Supporters

Long Run Supporters Organisations that may or may not directly manage or influence an area of conservation value but share the Zeitz Foundation’s drive to support sustainable, ecologically and socially responsible projects around the world. They demonstrate this commitment by signing The Long Run Charter.

Aspire – to a journey of sustainability The Long Run’s Technical Assistance Facility assesses sustainability credentials and advises on a bespoke journey of continuous improvement. Members are supported and guided by the rigorous GER® standard to reach Global Ecosphere Retreats® status and beyond. Collaborate – the whole is greater than the sum of its parts The Long Run’s Membership Services provides a platform for expert advice and guidance, online and peer-topeer, through meetings and webinars, connections and collaborations, facilitating and sharing best practice and lessons learned in the 4Cs for the co-creation of innovative approaches and

strategies for the benefit of all. Pooling experience, knowledge, inspiration and motivation strengthens The Long Run’s impact and reach, developing and growing global sustainability. Promote –strength in numbers The Long Run’s new Market and Brand function actively promotes its mission, brand, members, supporters and their efforts to achieve sustainability internationally. A lone voice in the wilderness can find it difficult to be heard. United, as a like-minded alliance of tourism-related businesses leading sustainability, we can be a driving force in promoting and developing more sustainable thinking and lead global change.

The Long Run is not for those who want to green wash their credentials. It is not for those who think that this is a one-off exercise. From being Long Run Member to being in reach of GER® to going beyond the GER® standard – this process is a journey of continuous improvement on the path of excellence in sustainability and it is a process –whether we get the GER® rating or not, that Cottar’s1920’s Camp has found incredibly constructive and beneficial in our journey and in our approach toward long-term sustainability. - Louise Cottar, Director, Cottar’s 1920’s Camp, Kenya

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Photo: Segera Retreat, Kenya


Aggregated, The Long Run GERÂŽ and Members help conserve and support*

Over 4,947,750 acres land directly

Over 477,729 community members: 41,086 directly and 436,643 indirectly

With over $5,411,515 invested in the 4Cs during 2014

Over 58 towns and villages

Over 2,647 jobs

Over 7,600,000 acres land additionally influenced indirectly The Long Run is currently made up of: 10 Global Ecosphere RetreatsÂŽ 25 Long Run Alliance Members 48 Long Run Supporters Photo: Monte Azul, Costa Rica

Over 76,168 in-boundary inhabitants Over 18,875 species

Over 680 endangered or endemic species

Over 54 cultures

*Aggregated total statistics from Long Run members’ reports, 2014. Species may be therefore included .multiple times from different destinations.

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Long Run Membership Global Ecosphere Retreats® Caiman Ecological Reserve, Brazil Campi ya Kanzi, Kenya Chumbe Island Coral Park, Tanzania Cottar’s 1920’s Camp, Kenya Grootbos Private Nature Reserve, South Africa Lapa Rios, Costa Rica Segera Retreat, Kenya Tahi, New Zealand Wanås, Sweden Wolwedans, Namibia

Long Run Alliance Members Amazon Yarapa River, Peru Comrie Croft, United Kingdom Duma Tau Camp, Botswana EcoCamp Patagonia, Chile* Feynan Ecolodge, Jordan* Heritance Kandalama, Sri Lanka Huaorani Ecolodge, Ecuador HuiloHuilo Biological Reserve, Chile Kapawi Eco Lodge and Reserve, Ecuador Kicheche Mara Camp, Kenya* Mombo Camp, Botswana Nikoi Island, Indonesia Nirox Foundation, South Africa Nkwichi Lodge, Mozambique Pacuare Lodge, Costa Rica Posada Amazonas, Peru Saruni Samburu, Kenya Sasaab, Kenya* Sinal do Vale, Brazil Soneva Fushi, Maldives Soneva Kiri, Thailand Tenuta Di Spannoccia, Italy Toka Leya Camp, Zambia Urnatur, Sweden Vamizi Island, Mozambique*

Long Run Supporters Africa Geographic, South Africa Altop GMBH, Germany Andaman Discoveries, Thailand Atopia Research, United States Britdoc Foundation, United Kingdom

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Broad Group, China CES, Canada Collective Leadership Institute, Germany Conservation Capital, UK* Cordio East Africa, Kenya* Earthmind, Switzerland Ecosphere, India Elevate Destinations, USA* Engineers Without Borders, United States EQi, UK* Explore Tibet, China Fair Travel, Tanzania Green Destination, United Arab Emirates HM Design, United States Honeyguide Foundation, Tanzania Impact Amplifier, South Africa* International Institute for Peace through Tourism (IIPT), USA* Koch Architekten, Germany Micato Safaris, United States Ocean Sole, Kenya Oceanstar GMBH, Germany Onçafari Project, Brazil* Pepy Tours, Cambodia Planet4People, USA* PPR, France Sanctuary Olanana, Kenya Socialtours, Nepal Soneva, Thailand Spirit of Japan, Japan* The Amani Institute, Kenya The Blue Yonder, India The Haciendas, Mexico The Travel Word, USA* The Treedom Group of Companies, Thailand Timberlake, South Africa Tropic Journeys, Ecuador* United Charity, Germany University of Exeter Business School, UK Waponi, Ecuador Whole World Water, United States Wilderness Holdings Limited, Botswana Wildlife Works, Kenya Wonderbag, South Africa World Travel and Tourism Council (WTTC),UK* *New in 2014

Photo: Feynan Ecolodge, Jordan

Photo: Saasab, Kenya

Aiming towards excellence on the path to sustainability is something that is very hard to achieve without collaboration and support. Sustainability is not an exact science and there is so much information, but being part of a group of people from all over the world who can learn from each other’s mistakes or successes seems to be a much more profitable and efficient way of progressing. – Sasaab, Kenya Photo: Ecocamp Patagonia, Chile


The Long Run Organisational Development New GER® : Congratulations to the following members of The Long Run who graduated as Global Ecosphere Retreats® during 2014.

Campi ya Kanzi, Kenya is a luxury eco-lodge

built in partnership with the Maasai community which owns the 280,000-acre Kuku Group Ranch where it is situated. Campi ya Kanzi has a unique commitment to community development and environmental sustainability and its main focus is the protection of the wilderness, wildlife and preservation of the cultural heritage of its hosts – the Maasai.

Segera Retreat, Kenya Segera Retreat, at the heart of Laikipia Plateau, is a wildlife sanctuary nestled between Mount Kenya to the east and the Great Rift Valley to the west. Segera Retreat makes its home on 50,000 acres of preserved land where their sustainable lifestyle is focused around the 4Cs: Conservation, Community, Culture and Commerce. Photo: Chumbe Island Coral Park,Tanzania

Grootbos Private Nature Reserve, South Africa on the spectacular fynbos and forest

clad hills of the world-renowned Cape floristic region overlooking the whale-watching haven of Walker Bay in the heart in the Western Cape. Home to the Marine Big Five - whales, dolphins, seals, penguins and Great White Sharks - this multi-award winning 2500hectare reserve is a paradise for nature lovers home with unparalleled biodiversity of more than 760 different species of plants, and offers warm hospitality, excellent cuisine, fine South African wines.

Soneva Fushi, Maldives was also assessed using the new GER® standard structure, and is currently undergoing the recognition process.

Cottar’s 1920’s Safari Camp, Kenya is situated in the Maasai Mara and borders the Serengeti and Loliondo reserves in an untouched 250,000 acre exclusive concession where guests return to the original spirit and essence of ‘safari’, reminiscent of a golden era - one of romance, professional guiding, adventure and elegance, in a timelessly unspoiled setting with panoramic views and boundless wildlife. There were over 100 qualitative and quantitative indicators, but more than this, were the probing strategic questions, the extensive analysis, the on-the-ground verification to test whether we ‘walk the talk’. This was not, in any way, a mere tick box exercise, but a rigorous, challenging, thought provoking assessment. I am not afraid of challenges and have been spent quite some time in my life working in war zones. I must admit that I sweated (a lot) during the GER assessment. Yet for all of the rigorousness of the assessment, the assessors were extremely knowledgeable, constructive and supportive – to help us move forward. Cottar’s 1920s Camp, Kenya

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Strategic Development 2014 was a year of major transformation for The Long Run. Changes were subtle and steady, allowing the organisation to mature and grow while evolving into an independent organisation as mandated by the membership. Some of the most important changes were the establishment of a Steering Committee formed of recognised Global Ecosphere Retreats® that not only marked the broadening of The Long Run’s ownership but also guided the process of change and evolution. A related decision was that The Long Run, as an independent organisation, would have nine members in its board, five from The Long Run membership (GER®),and four will be invited board members who share The Long Run’s philosophy and would be interested and able to support the organisation with their knowledge, experience and funding. Accordingly, besides Jochen Zeitz continuing as the founding board member and chair, four other GER® were elected to represent membership on the first board of directors of The Long Run when it is constituted in 2015. We also welcomed Andy Parker as the first potential board member from outside membership, and are grateful to him and his family to associate with and support The Long Run. We completed the reform and re-profiling of the GER® standard as outlined in the following technical assistance section. We also successfully launched some key elements of The Long Run business plan notably the institution of a membership fee and the raising of project funds from development donors that would enable and amplify the 4Cs work of our members and offset some of the core costs of The Long Run. Together these developments have laid the foundation of the future of The Long Run with a broader and deeper ownership among its members and a diversified resource base. Last but not least, we added a market and brand function to The Long Run responding to the interests of our members keen to see The Long Run brand grow in its recognition.

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Photo: Nikoi Island, Indonesia

The Long Run provides solutions that are business-minded, yet integrate community and environment. It was developed and is implemented by entrepreneurs and addresses the complexities of a destination approach as no other initiative. We believe that this is an approach worth supporting, sharing and implementing. (Planet4People, Long Run Supporter)

Photo: Nkwichi Lodge, Mozambique

Photo: Vamizi Island, Mozambique


4Cs impacts: Some examples Photo: : Pacuare Lodge, Costa Rica

Conservation Waste

Soneva Fushi recycles 80% of its waste and Chumbe Island Coral Park ensures non-biodegradable waste is processed and recycled responsibly, and recyclable waste sold supporting local economic benefit and a cleaner Zanzibar.

Energy

Campi ya Kanzi, Segera, Wolwedans, Duma Tau, Feynan Ecolodge, Kicheche Mara Camp and Vamizi Island have installed or upgraded solar panels. Pacuare Lodge has tapped into hydroelectric power, and Caiman Ecological Refuge has checked and upgraded all the power lines.

Water

Wolwedans has installed pressure switches to avoid wasted water and along with Grootbos, Duma Tau, Feynan Ecolodge, Mombo, Posada Amazonas, Spannocchia and Toka Leya have installed rainwater harvesting facilities and substituted plastic water bottles with reusable glass bottles.

Commerce Land

Cottar’s Camp has established a community-owned conservancy; EcoCamp Patagonia has identified the most endangered trails within their area of operation and a “green team” is helping in their restoration; Tahi is reintroducing endangered plants onto the sand dunes and Segera has restored 10,000 acres of degraded land into suitable wildlife habitat.

Wildlife

Many members have carried out projects to contribute to the conservation of endangered species and habitats • Jaguars and other American cats • Macaws • Lions, cheetah, Grevys zebra and other endangered African wildlife • Coral reefs and marine life • Endangered plant communities Members include: Caiman, Campi ya Kanzi, Chumbe, Cottars Camp, Duma Tau, Grootbos, Huilo Huilo, Lapa Rios, Mombo, Pacuare, Posada Amazonas, Segera, Soneva Fushi, Tahi, Toka Leya, Vamizi Island.

Savings

Grootbos Private Nature Reserve’s water bottling facility has created yearly savings of $13,500, replaced +30,000 plastic bottles that were previously turn into waste each year and created two permanent jobs. Likewise, its candle-recycling now creates 50% of the lodge’s new candles wax, the rest made up with low cost new wax, saving money and creating another two jobs.

Tourism Development

Wolwedans’ 4Cs Village tour aims to educate guests in the initiatives that make a sustainable destination whilst providing a fun experience, showing them water recycling, power plants, organic gardens and the Desert Academy while they are not out on safari. Pacuare Lodge is committed to joint ventures with staff working at the lodge: providing activities such as horseback and kayak tours, indigenous hikes and the delivery of local farm products. As well as fostering business

Photo: Onçafari Project, Brazil

opportunities, this provides an excellent service and experience to guests, “it was like nothing I have ever experienced. Hearing about Pacuare’s sustainability initiatives made me love it even more and the staff’s attention to detail made me feel so special”. Caiman Ecological Refuge has invested in jaguar research, achieving a 35% sighting rate and diversified its product portfolio with a private villa targeted at independent travellers.

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Community

Culture

Health

Festivals

Lapa Rios’ Lapathon raised $4121 to buy two gynaecologic beds for the local health centre. Kicheche partnered with S.A.F.E to support and educate the local community in the Mara Region about the risks of FGM and raise awareness on AIDS and HIV.

Education

Grootbos Private Nature Reserve’s Siyakhula Careers, Employability and Enterprise Programme provides young people between 15-20 with a range of skills and confidence for a successful professional life. Soneva Fushi teaches island children and mothers to learn to swim, whilst raising their awareness of marine conservation, to develop ocean stewards.

Engaging Locals for Sustainable Livelihoods

Campi ya Kanzi’s “Wildlife Pays” and Sasaab’s Lions Kid Camp actively foster positive attitudes to (livestock predating) lions and conservation. Vamizi Island and the Community Fisheries Council have partnered to protect the marine reserve and local fishermen’s livelihoods from migrant fishermen and to train on shark tagging. The “Chumbe Challenge Environmental Competition “engages local students to present and establish projects to take action. Tahi’ Open Day saw 550 people learn about bee management and the destination. Spannocchia hosted a symposium on homeopathic and sustainable animal husbandry. Toka Leya improved access to clean water for the local community, and separately cattle to avoid disease.

Social Inclusion

Wanås provided increased access and tours for 900 physically or learning-impaired children through their “X-Large” project.

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HuiloHuilo Biological Reserve’s folkloric Forest Festival has become a tradition of its own. In 2014, 800 people celebrated the arrival of spring, conservation of their natural heritage and sustainable development of Neltume and Puerto Fuy communities. The Winter/Summer Games at Wolwedans keeps employees physically and mentally balanced plus creates a platform to share experiences and cultural habits. Spannocchia hosts the “Primo Maggio” every year, a celebration of Italy’s Labour Day, with the community, guests and staff.

Photo: Wanas, Sweden

Inviting the local community

During the “Sustainable Day” at Wanås, local artists and food producers are invited to showcase their products at the museum’s shop. Local musicians are invited to perform at Lapa Rios on a weekly basis. Campi ya Kanzi‘s Kidz Camp promotes cultural exchange between the Maasai culture and guests aged 5-16, teaching spear throwing, Maasai jumping, dancing, singing, making traditional beads and storytelling. Every week there is a “Chilean Day” at EcoCamp Patagonia during which guests can enjoy Chilean traditional dishes and music.

Platforms to share local culture

Segera’s C4C Gallery offers visitors an interactive experience to learn about the 4Cs activities carried out in the Greater Segera as well as African history and art, made more accessible for a wider audience by 4CTV video clips on the Segera website. Feynan Ecolodge’ “who’s who?” showcases each member of staff, making more visible those who don’t speak English or play a more behind the scenes role. At Posadas Amazonas guests can visit the Ethnobotanical Ñape Centre to learn about the Ese’eja culture and their medicinal practices. Photo:Huaorani Ecolodge, Ecuador


2014 Key Events SALA Africa Luxury & Wealth Summit in Cape Town (SA): GER® Grootbos Private Nature Reserve presented “Leveraging wealth for good - how nature, people, culture and business can prosper together in harmony”. Responsible Tourism in Destinations eighth conference(RTD8) in Manchester (UK): Mohammad Rafiq presented ‘Tourism for People and Planet: How Responsible is Responsible?’ Inaugural World Travel Market (WTM) Africa in Cape Town: Dr. Anne-Kathrin Zschiegner presented “The Long Run: Born in Africa, Raised Globally”. World Travel Market, London (WTM) in London: Mohammad Rafiq presented “Viewing Wildlife: A Privilege and a Problem”. PURE Life Experience in Marrakech, Morocco: Mohammad Rafiq met members from around the world and discussed future potential collaboration. IUCN World Park Congress in Sydney, Australia: Jochen Zeitz, the founder of The Long Run, was a keynote speaker, emphasising why the future of biodiversity and protected areas is at risk without realizing their economic potential through sustainable and responsible enterprise. World Biodiversity Congress (WBC) in Colombo, Sri Lanka: Mohammad Rafiq gave the keynote address, ‘Innovative Approaches in Streamlining Biodiversity in Business’.

The Long Run's 4th Annual Meeting, Caiman Ecological Reserve, Brazil The 4-day conference brought together members from across the world to develop a deeper understanding of the challenges facing sustainable tourism and collectively explore ways to expand its influence and impact in creating a sustainable future. Face-to-face meeting of the member owners is invaluable, enabling important decision making and building of The Long Run community at the leadership level. The meeting was also a remarkable success thanks in large part to Roberto Klabin, owner of the Caiman Ecological Reserve GER®, who graciously hosted the meeting and enabled participants to experience first-hand the 4Cs initiatives implemented at Caiman.

Photo:Caiman Ecological Refuge, Brazil

I had the great privilege to join The Long Run’s annual meeting in 2014. The collective expertise of the members, the commitment to their individual properties and their communities, and their shared desire to push the travel and tourism industry to go further on the 4Cs was a true inspiration. Experiencing the implementation of the 4Cs first-hand at Caiman was remarkable - the multitude of ways that Roberto and his team demonstrate their commitment to the land, to the wildlife, to the community - is admirable. The Long Run sets the bar high and their standards are extremely rigorous - and their members feel truly proud to be part of this unique organisation. Maria Padget, SonevaFushi, Maldives (Long Run Member)

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Next Steps Looking ahead, in 2015 our focus will be on furthering the transition of The Long Run into an independent organisation. It will include formally registering The Long Run as a non-for profit organisation based in the UK. It will also be determined, with advice from the board, if strategic and operational considerations would also warrant setting up The Long Run in a developing country. We will need to establish the institutional infrastructure for the new organisation, including developing or adapting current Zeitz Foundation policies, tools, procedures and protocols needed by an organization. We will also need to migrate staff members’ employment from the Zeitz Foundation to the new organisation and redesign and significantly adapt the website and associated social media architecture. Emphasis will be put on strengthening and consolidating our Market and Brand function as well as making the Technical Assistance facility fully operational. A database of expertise across our global membership and geographic reach will be set up in the service of our members and The Long Run itself. The consolidation effort wouldn’t allow a major investment in membership expansion but we will keep the doors open to welcome new members interested to join The Long Run. We will revisit and reform the membership fee structure, based on the feedback from members and the experiences of the first year, with a view to make it more affordable and equitable without significantly compromising its potential to support the core function of The Long Run. We will continue to expand our efforts in developing proposals for donor funds for joint implementation with our members in the pursuit of 4Cs. Building on the work done in 2014, we also aim to establish an impact assessment and reporting platform that will enable our members to record and communicate their impacts in the 4Cs while allowing The Long Run to aggregate and report the information at The Long Run level as part of our market and branding effort.

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The support of the like-minded Long Run community has helped us mobilise a wider Community who had been acting as embattled individual enterprises. The ethical framework of the 4Cs is such a powerful way forward and it can deliver assistance from places that we never suspected. The current move to empower The Long Run into a stand-alone organisation can only help spread these ethics more widely. Tahi is proud to be a member of The Long Run. John Craig, Tahi Beach, New Zealand Photo: Great Ocean Ecolodge, Australia


ZEITZ FOUNDATION Ambassadors:

Zeitz Foundation Personnel:

Chairman and CEO of PPR, Mr. Francois-Henri Pinault (Commerce) Award-winning director, writer and producer, Mr. Stephen Hopkins (Conservation) Olympian and sprint superstar, Mr. Usain Bolt (Culture-Sport) Internationally acclaimed African musicians, Amadou & Mariam (Culture-Art) Xia Yu, one of China’s leading film stars Vivienne Westwood and Andreas Kronthaler, fashion designers

Dr. Liz Rihoy, Executive Director

Specialists: Holly Dublin (Conservation) Mark Coetzee (Culture -Art) Colin Jackson (Culture-Sport)

Board Members (UK): Mr. Jochen Zeitz (Chairman), Germany Mr. Keith Madders O.B.E (Treasurer), UK Mr. Kevin Ford, UK Professor Nigel Leader-Williams, UK Dr. Jon Hutton, UK Dr. Liz Rihoy, Kenya Mr. Bruce Liggett, UK Mr. Mohammed Rafiq, UK Ms. Alisa Swidler, UK Mr. Michael Poliza, Germany

Board members (Kenya): Mr. Jochen Zeitz (Chairman) Mr. Ali Kaka (Treasurer) Dr. Liz Rihoy (Secretary)

Board members (Germany): Mr Jochen Zeitz (Chairman)

Photo: Wolwedans, Namibia

The Long Run Initiative: Mohammad Rafiq, Director Anne-Kathrin Zschiegner, Coordinator Programme and Membership Delphine King, Technical Assistance Facility Victoria Smith, Market & Brand

Laikipia Programme: Dr Liz Rihoy, Director Njenga Kahiro, Programme Coordinator Patricia Mwiko, Greater Segera 4Cs Projects Manager Andrew Oloo, Laikipia Unity Programme Manager Martin Muiru, LUP Assistant Manager Beatrice Muchiri, Administration and Finance Officer Ernest Nyamasyo, Communications Coordinator Boru Mohammed, Community Liaison Officer James Lempura, Community Liaison Officer John Lekurtut, Community Liaison Officer Moses Mbarlai, Environmental Education Officer Chris Maina, Clerk of Works, Samuel Eto’o Football Academy Salome Kuraru, Housekeeper Joseph Cuiri, Driver and Maintenance

Partners, collaborators and supporters: African Conservation Tillage Network African Wildlife Foundation (AWF) Andrew and Alexandra Parker Australian Direct Aid Programme Brazillian Embassy (Kenya) Bright Moon (China) British Army Training Unit Kenya (BATUK) British High Commission (Kenya)

Cameron O’Reilly Family China Gansu Research Institute for Water Conservancy China Guanghua Foundation Commercial Bank of Africa Ellen Jane Rihoy Trust Embassy of the People’s Republic of China (Kenya) Engineers Without Borders (EWB) Orange County Chapter GEF/ Small Grants Programme German Embassy (Kenya) Global Academy Guernsey Overseas Aid Hubei Dadu International Trade Centre, Ethical Fashion Programme IUCN - World Conservation Union Kenya Rain Water Harvesting Association Korean Embassy (Kenya) Laikipia Wildlife Forum Lighting Up East Africa Foundation Maliasili Initiatives Mathare Youth Sports Association (MYSA) Mpala Research Centre and Mpala Wildlife Foundation Natural Balance - Wonderbags Ol Pejeta Conservancy Participatory Ecological Land Use Management Network - PELUM PITCHAfrica Resource Africa SA Safaricom South African High Commission (Kenya) The Nature Conservancy (TNC) The Samuel Eto’o Private Foundation Tongji University, China Tropical Biology Association (TBA) US Green Building Council (USGBC) Zoological Society of London (ZSL)

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ZEITZ FOUNDATION contacts Kenya P.O. Box 63901 - 00619 Muthaiga, Nairobi, Kenya, Phone: +254729809764 Email: info@zeitzfoundation.org USA The Zeitz Foundation I.E.S c/o Global Academy Foundation, 336 Bon Air Center, Ste. 518, Greenbrae, CA 94904 USA

Germany c/o UBS Deutschland AG, Bockenheimer LandstraĂ&#x;e 2-4, 60306 Frankfurt, Germany UK C/o Fauna & Flora International, 4th Floor, Jupiter House, Cambridge CB1 2JD, United Kingdom, +447854987720

Further information: www.zeitzfoundation.org www.thelongrun.com https://www.facebook.com/zeitzfoundation https://www.facebook.com/GreaterSegera https://twitter.com/ZeitzFoundation / @zeitzfoundation

Photo: Duma Tau Camp, Botswana

The Zeitz Foundation Annual Report 2014  

Looking Back, Looking Ahead 2014 has been a year of continued accomplishments for the Zeitz Foundation, thanks to the leadership and dedicat...

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