SELLING YOUR HOME WHAT YOU NEED TO DO We all want to be good neighbors, but when it comes to selling your home, it’s not just about “keeping up with the Joneses.” It’s about outshining them at every opportunity.
S E LLI NG YOUR HOME WIT H TH E LI FE STYL E C OL L EC T IO N If you’re looking to sell your home more quickly and for the most money possible, you’ll need a strategy to set it apart from all the other listings competing for buyers. That’s why The Lifestyle Collection uses our proven five-step plan, for serious sellers. Using these five tactics help a client’s listing to get noticed, win over buyers, and net the highest sales price. 8
Stage & Style Your Home to Show Its Full Potential
The average seller does the minimum to prepare their home for market: clean and declutter, fix anything that’s broken, and mow the lawn. While those tasks are essential, today’s buyers want more than just a clean house and tidy yard. When they dream of buying a new home, they envision a designer house with modern finishes. Help them see your property’s full potential by staging and styling it to appeal to today’s buyer, rather than your own personal taste and style. This is the reason The Lifestyle Collection has a full time staging and styling team. Staging and styling works when you are selling your home. According to research by the Real Estate Staging Association, homes that are professionally staged spend on average, 73 percent less time on the market. So what exactly is staging and styling? In a broad sense, staging is the act of preparing your home for market. The goal is to highlight your home’s strengths, minimize any deficiencies,
and help buyers envision the lifestyle they will experience in the home. When staging a home, you might rearrange the furniture to make a room feel larger, or remove heavy draperies and furnishings to make it appear lighter and brighter. Styling is adding design elements that will connect with all the buyer’s senses. When you work with The Lifestyle Collection to sell your home, our design team has the experience to maximize the appeal of your home to the largest number of potential buyers. We help our clients determine what is required to push their home ahead of the competition in their neighborhood.
Draw Buyers with HighQuality Photos & Videos
You only have one chance to make a first impression with potential buyers when you are selling your home, and many buyers view photos of a listing before they decide whether or not to visit in person. In fact, 87 percent of buyers find photos “very useful” in their home search. Poor-quality, amateur listing photos often keep buyers from ever stepping through the door.