The Brand
What’s New?
Airush Kiteboarding was born on the shores of Maui in 1999 as one of the first brands in the industry. Focusing on accessories at first, many of the legends such as Lou Wainman, Rush Randal, Elliot Leboe and Mauricio Abreu flocked to Airush to help develop the next generation of products. This DNA of research and development still exists today. Since then, Airush joined the powerhouse watersports group, Starboard, and their elite brands of Starboard Windsurfing, Stand Up Paddle, Surf, Apparel and Severne Sails. The mantra of the group is to focus on product development, innovation and quality – bringing inspiration to wind and waves. Delivering industry firsts and patented technology by all of these brands while filling the needs of every discipline of riders. Brand Manager, Clinton Filen, heads a team of passionate visionaries who strive to create product for the riders enjoyment while pushing the boundaries of design, durability and performance. 100 |
The 2017 Airush Collection fuses our passion for innovation with the demands of the most discerning riders. As always our focus remains on creating the perfect kiteboarding experience through testing and innovative technical design, while always maintaining our demand for the highest level of craftsmanship. As outdoor athletes we engage deeply with our environment and we understand that it is the duty of all of us to actively seek a way of life that does less harm to the environment and leads to a sustainable lifestyle. At Airush we have increasingly focused on our environmental footprint over the last few years, and this will continue to be at the core of all that we do as a brand. This philosophy can be seen across out Team Series Reefer, Diamond and Core Series and we are stoked to introduce such a complete range of products that combines ease of use with the highest level of durability and ride refinement.