Aesthetics
THE NECK IS THE NEW FACE The neck used to get quite neglected in people’s beauty regimes, but it has recently become the main focus for aesthetic professionals and patients alike.
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f you’re a Millenial, chances are you remember being a teenager and putting on a Maybelline Dream Matte Mousse Foundation that was nowhere near your natural shade. Not only that, but you probably also had no idea about blending and therefore walked around with a face that looked two or three shades darker than your neck. This fond memory of the late 90s is a pretty good representation of what a lot of people still do: spend money, time, and effort on their faces, but completely neglect their necks and decolletages. This is why the neck is usually a pretty good tell-tale sign of someone’s age – some people’s faces look 15 years younger than their necks thanks to anti-wrinkle and filler injections, active skincare and flattering makeup. Slowly but surely, we are catching up on the importance of including the neck and dec in our regular self-care regimes, which is apparent by the abundance of treatments out there that are gaining in popularity. From HIFU to LED and skincare, there is no reason why our necks should be ageing faster than the skin on our face. For practitioners, this is nothing new, but it might be worth checking in on your team to see if they educate their patients about available neck treatments – after all, it’s a
perfect opportunity to increase average spend while also introducing clients to new offerings. We’ve collated the latest in neck and décolletage aesthetic treatments.
PDO Threads Matrix PDO Threads are a method of tightening and thickening skin. They are a type of single PDO filament, are smooth and made from Polydioxanone. Matrix PDO Threads are inserted into the sub dermal level of the skin, in a mesh-like pattern, to promote the creation of new collagen. The threads activate collagen synthesis which produces a gradual skin thickening, skin tightening and rejuvenation effect. The threads become a support structure that allows collagen production to increase. For the neck, mono threads are the ideal solution as practitioners can treat both the necklace lines and skin laxity, whereas most other treatments used for the neck will only treat one of those issues or the other, not both. By using mono threads in the neck, practitioners can create tighter skin and a more defined jawline (through a mesh framework of mono threads) and the use of double screw threads can help to fill out any necklace lines.
Above: Matrix PDO Mono Thread Left: Before and after PDO Threads on the neck
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