Rhonda Haran Brand Book

W O RKING W ITH

Rhonda Haran T HE HA RAN G RO U P

GET TO KNOW

Rhonda W

ith over 20 years of experience, Rhonda Haran is one of metro Atlanta’s leading real estate brokers. Her commitment to excellence in all that she does, as well as a keen

understanding of what it takes to succeed in an ever-changing market, has positioned her among the most respected leaders in the industry.

Rhonda has extensive experience in the luxury market, having sold some of the most distinctive properties in north Atlanta. She takes pride in positioning each property as “best in class” through her comprehensive marketing strategy which includes expert staging and sophisticated photography and video. Her team leverages the latest technology to ensure that each transaction is smooth and efficient. While savvy, detail-oriented and a determined negotiator, it’s Rhonda’s warm personal style that endears her to clients as their lifelong real estate advisor.

A resident of Alpharetta, Rhonda enjoys serving her community, fitness, traveling, and spending time with her husband Robert, their son Hunter, and Beau the family Goldendoodle.

GET TO KNOW

Rhonda W

ith over 20 years of experience, Rhonda Haran is one of metro Atlanta’s leading real estate brokers. Her commitment to excellence in all that she does, as well as a keen

understanding of what it takes to succeed in an ever-changing market, has positioned her among the most respected leaders in the industry.

Rhonda has extensive experience in the luxury market, having sold some of the most distinctive properties in north Atlanta. She takes pride in positioning each property as “best in class” through her comprehensive marketing strategy which includes expert staging and sophisticated photography and video. Her team leverages the latest technology to ensure that each transaction is smooth and efficient. While savvy, detail-oriented and a determined negotiator, it’s Rhonda’s warm personal style that endears her to clients as their lifelong real estate advisor.

A resident of Alpharetta, Rhonda enjoys serving her community, fitness, traveling, and spending time with her husband Robert, their son Hunter, and Beau the family Goldendoodle.

GET TO KNOW

The Haran Group TRUSTED REAL ESTATE ADVISORS

W

ith all the technology available today, there is no shortage of access to property data.

As such, the role of the real estate professional has changed dramatically over the last

several years. Being a real estate advisor means that our team has the desire and expertise to help you sort through all of this data to make sound financial decisions surrounding this most valuable asset – your home, land, or investment property. We leverage our experience, knowledge, and relationships to create value far beyond the typical real estate sale. We stay connected with our clients throughout the seasons of life, offering sound advice and resources to protect their real estate investments.

GET TO KNOW

The Haran Group TRUSTED REAL ESTATE ADVISORS

W

ith all the technology available today, there is no shortage of access to property data.

As such, the role of the real estate professional has changed dramatically over the last

several years. Being a real estate advisor means that our team has the desire and expertise to help you sort through all of this data to make sound financial decisions surrounding this most valuable asset – your home, land, or investment property. We leverage our experience, knowledge, and relationships to create value far beyond the typical real estate sale. We stay connected with our clients throughout the seasons of life, offering sound advice and resources to protect their real estate investments.

How I Work For You AT YOUR SERVICE Expertise in writing strong, enforceable contracts Support from experienced, dedicated staff throughout the entire process Industry-leading marketing and tech Powerful in-house and external agent networks Keen understanding of all relevant market data Prominent global connections Backed by the most dynamic, influential real estate brand in Georgia Here for you during and after the sale

PERFORMANCE IS UNDERPINNED BY VISION, A RELENTLESS PURSUIT OF EXCELLENCE AND A COMMITMENT TO YOU.

How I Work For You AT YOUR SERVICE Expertise in writing strong, enforceable contracts Support from experienced, dedicated staff throughout the entire process Industry-leading marketing and tech Powerful in-house and external agent networks Keen understanding of all relevant market data Prominent global connections Backed by the most dynamic, influential real estate brand in Georgia Here for you during and after the sale

PERFORMANCE IS UNDERPINNED BY VISION, A RELENTLESS PURSUIT OF EXCELLENCE AND A COMMITMENT TO YOU.

Your Trusted Advisor WHAT SEPARATES ME FROM THE CROWD?

I put your interests first I take the time to understand your needs I communicate openly, fully and regularly I think big picture, but never lose sight of the details I have a deep understanding of the market and what it means to you I’m in it for the long haul, not just a single sale

Your Trusted Advisor WHAT SEPARATES ME FROM THE CROWD?

I put your interests first I take the time to understand your needs I communicate openly, fully and regularly I think big picture, but never lose sight of the details I have a deep understanding of the market and what it means to you I’m in it for the long haul, not just a single sale

On A Mission TO BE THE BEST FOR YOU At Ansley, our creativity, passion, professionalism and relationships allow us to serve you at the highest level.

#ANSLEYWORKS

Sales Leader put us to work for you

No. 1

No. 1

No. 1

LISTING BROKER For Homes sold over $500k *

MARKET SHARE Growth in Metro Atlanta ^

SALES VOLUME INCREASE For homes sold over $1M #

On A Mission TO BE THE BEST FOR YOU At Ansley, our creativity, passion, professionalism and relationships allow us to serve you at the highest level.

#ANSLEYWORKS

Sales Leader put us to work for you

No. 1

No. 1

No. 1

LISTING BROKER For Homes sold over $500k *

MARKET SHARE Growth in Metro Atlanta ^

SALES VOLUME INCREASE For homes sold over $1M #

The Global Authority In Luxury Real Estate Christie’s International Real Estate offers a unique perspective on the worlds of fine art and highend homes which combined with an exclusive invitation-only network of the world’s top real estate brokers, provides unrivaled international exposure and positions Christie’s International Real Estate as the global authority in the marketing and selling of distinctive properties.

A CURATED NETWORK OF LUXURY REAL ESTATE SPECIALISTS REPRESENTING

~12,000

$47B

~ $500B

NUMBER OF LUXURY PROPERTIES WORLWIDE

VALUE ($USD) OF LUXURY PROPERTIES WORLWIDE

REAL ESTATE SALES ($USD) OVER THE PAST 5 YEARS

INTRODUCING ANSLEY REAL ESTATE AS THE NEW EXCLUSIVE AFFILIATE OF CHRISTIE’S INTERNATIONAL REAL ESTATE IN ATLANTA

The Global Authority In Luxury Real Estate Christie’s International Real Estate offers a unique perspective on the worlds of fine art and highend homes which combined with an exclusive invitation-only network of the world’s top real estate brokers, provides unrivaled international exposure and positions Christie’s International Real Estate as the global authority in the marketing and selling of distinctive properties.

A CURATED NETWORK OF LUXURY REAL ESTATE SPECIALISTS REPRESENTING

~12,000

$47B

~ $500B

NUMBER OF LUXURY PROPERTIES WORLWIDE

VALUE ($USD) OF LUXURY PROPERTIES WORLWIDE

REAL ESTATE SALES ($USD) OVER THE PAST 5 YEARS

INTRODUCING ANSLEY REAL ESTATE AS THE NEW EXCLUSIVE AFFILIATE OF CHRISTIE’S INTERNATIONAL REAL ESTATE IN ATLANTA

Reaching High Net Worth Buyers

Relocation We work with buyers relocating to Atlanta from across the country and around the world

1.3 MILLION

Every year, millions of affluent consumers visit luxuryportfolio.com to browse in a setting dedicated solely to significant properties and a discerning lifestyle. These are high net worth buyers, ready to purchase.

GLOBAL TRANSACTIONS ANNUALLY

$296 BILLION IN U.S. HOME SALES IN 2018

120 LUXURYPORTFOLIO.COM VISITORS PLAN TO SPEND $1M+ ON THEIR NEXT HOME

10.3M

69%

LIQUID ASSETS

OWN A SECOND HOME

YOUR PROPERTY WILL BE TRANSLATED INTO

9 LANGUAGES

CLIENT INTRODUCTIONS MADE DAILY WORLDWIDE

40% OF TOP 125 U.S. MARKETS WHERE A LEADINGRE AFFILIATE RANKS NUMBER 1

60+

1.3M

CURRENCIES

GLOBAL TRANSACTIONS

550 COMPANIES

4,600

150K

70+

OFFICES

SALES ASSOCIATES

COUNTRIES

Reaching High Net Worth Buyers

Relocation We work with buyers relocating to Atlanta from across the country and around the world

1.3 MILLION

Every year, millions of affluent consumers visit luxuryportfolio.com to browse in a setting dedicated solely to significant properties and a discerning lifestyle. These are high net worth buyers, ready to purchase.

GLOBAL TRANSACTIONS ANNUALLY

$296 BILLION IN U.S. HOME SALES IN 2018

120 LUXURYPORTFOLIO.COM VISITORS PLAN TO SPEND $1M+ ON THEIR NEXT HOME

10.3M

69%

LIQUID ASSETS

OWN A SECOND HOME

YOUR PROPERTY WILL BE TRANSLATED INTO

9 LANGUAGES

CLIENT INTRODUCTIONS MADE DAILY WORLDWIDE

40% OF TOP 125 U.S. MARKETS WHERE A LEADINGRE AFFILIATE RANKS NUMBER 1

60+

1.3M

CURRENCIES

GLOBAL TRANSACTIONS

550 COMPANIES

4,600

150K

70+

OFFICES

SALES ASSOCIATES

COUNTRIES

Instagram Success MEANS BUSINESS SUCCESS With a large and interactive following on Instagram, Ansley connects with a staggering number of people 24 hours a day, 7 days a week.

Ansley’s Posts, Reels and Stories reach an average of 850k unique users each month with over 1.9M impressions (the total number of times the posts are seen) during the same period of time.

over

over

147k

17k

REAL FOLLOWERS

CONTENT INTERACTIONS

90% ARE LOCATED IN ATLANTA

EACH WEEK

Instagram Success MEANS BUSINESS SUCCESS With a large and interactive following on Instagram, Ansley connects with a staggering number of people 24 hours a day, 7 days a week.

Ansley’s Posts, Reels and Stories reach an average of 850k unique users each month with over 1.9M impressions (the total number of times the posts are seen) during the same period of time.

over

over

147k

17k

REAL FOLLOWERS

CONTENT INTERACTIONS

90% ARE LOCATED IN ATLANTA

EACH WEEK

When it comes to real estate professionals The Haran Group is in a league of their own.

Happy Clients

“When it comes to real estate professionals The Haran Group is in a league of their own. My husband and I have worked with many top-notch agents over the years, yet we have never encountered this level of service. I am certain we would not have sold our home in the current challenging market without The Haran Group. I am honored to recommend them as the most professional, competent, ethical, and caring real estate agents I have had the honor

SEE WHAT MY CLIENTS’ HAVE TO SAY ABOUT THEIR EXPERIENCE WORKING WITH ME AND ANSLEY.

to work with.”

When it comes to real estate professionals The Haran Group is in a league of their own.

Happy Clients

“When it comes to real estate professionals The Haran Group is in a league of their own. My husband and I have worked with many top-notch agents over the years, yet we have never encountered this level of service. I am certain we would not have sold our home in the current challenging market without The Haran Group. I am honored to recommend them as the most professional, competent, ethical, and caring real estate agents I have had the honor

SEE WHAT MY CLIENTS’ HAVE TO SAY ABOUT THEIR EXPERIENCE WORKING WITH ME AND ANSLEY.

to work with.”

The Haran Group has been exceptional, going above and beyond our expectations since we hired them.

They are extremely professional and fully understand the market.

“The Haran Group has been exceptional, going above and beyond our expectations since we hired them. They

“The Haran Group was exceptional. They are extremely professional and fully understand the market. They gave

truly love what they do and genuinely care for their clients. They always put our needs above their own self-interests.

us the straight scoop at every phase of the game with clear instructions on how to achieve our goal. They followed

That came across in all of our interactions with them over the past 6 months. They were always easy to reach and

up with us to make sure that we stayed on track and helped us take care of those items on which we needed her

promptly attended to our requests and concerns. Their patience and guidance helped put us at ease throughout a very

assistance. They had the vision and created the kind of buzz around the marketing of our home that we hoped for

tumultuous process. We could not have had a better experience and will never consider using another REALTOR®.”

when we made the decision to sell. They were instrumental in us getting multiple offers and then vital in helping us choose which offer would be most likely to make it to the closing table. We are both seasoned professionals in our fields but could not have made all the right calls without this team’s input and advice at every turn. We felt blessed to have them represent us and would recommend them without reservation to anyone.”

The Haran Group has been exceptional, going above and beyond our expectations since we hired them.

They are extremely professional and fully understand the market.

“The Haran Group has been exceptional, going above and beyond our expectations since we hired them. They

“The Haran Group was exceptional. They are extremely professional and fully understand the market. They gave

truly love what they do and genuinely care for their clients. They always put our needs above their own self-interests.

us the straight scoop at every phase of the game with clear instructions on how to achieve our goal. They followed

That came across in all of our interactions with them over the past 6 months. They were always easy to reach and

up with us to make sure that we stayed on track and helped us take care of those items on which we needed her

promptly attended to our requests and concerns. Their patience and guidance helped put us at ease throughout a very

assistance. They had the vision and created the kind of buzz around the marketing of our home that we hoped for

tumultuous process. We could not have had a better experience and will never consider using another REALTOR®.”

when we made the decision to sell. They were instrumental in us getting multiple offers and then vital in helping us choose which offer would be most likely to make it to the closing table. We are both seasoned professionals in our fields but could not have made all the right calls without this team’s input and advice at every turn. We felt blessed to have them represent us and would recommend them without reservation to anyone.”

120 TOWNSEND PASS

211 HUNLEY COURT

6725 BERKLEY ROAD

345 BARDOLIER

530 BLUE HERON WAY

575 BLUE HERON WAY

660 AMERICAS CUP COVE

881 LITTLE LOST LANDING

886 3RD STREET

120 TOWNSEND PASS

211 HUNLEY COURT

6725 BERKLEY ROAD

345 BARDOLIER

530 BLUE HERON WAY

575 BLUE HERON WAY

660 AMERICAS CUP COVE

881 LITTLE LOST LANDING

886 3RD STREET

1820 BALLYBUNION DRIVE

2376 BRANSLEY PLACE

2515 MANOR CREEK COURT

13300 BISHOPS COURT

13650 BETHANY ROAD

14840 E BLUFF ROAD

2970 CREEK TREE LANE

10610 NELLIE BROOK COURT

3498 PACES VALLEY ROAD NW*

5490 FRANKLIN GOLDMINE

5730 WINSLEY CIRCLE

6085 CARINGTON WAY

305 ENCHANTING CIRCLE

3760 N BERKELEY LAKE ROAD

3780 N BERKELEY LAKE ROAD

4217 WESTRIVER PARK

7520 COLONY DRIVE

8380 SENTINAE CHASE DRIVE

2979 SPALDING DRIVE

10707 POLLY TAYLOR ROAD

1820 BALLYBUNION DRIVE

2376 BRANSLEY PLACE

2515 MANOR CREEK COURT

13300 BISHOPS COURT

13650 BETHANY ROAD

14840 E BLUFF ROAD

2970 CREEK TREE LANE

10610 NELLIE BROOK COURT

3498 PACES VALLEY ROAD NW*

5490 FRANKLIN GOLDMINE

5730 WINSLEY CIRCLE

6085 CARINGTON WAY

305 ENCHANTING CIRCLE

3760 N BERKELEY LAKE ROAD

3780 N BERKELEY LAKE ROAD

4217 WESTRIVER PARK

7520 COLONY DRIVE

8380 SENTINAE CHASE DRIVE

2979 SPALDING DRIVE

10707 POLLY TAYLOR ROAD

Rhonda Haran N O RT H AT L A N TA O F F I C E

c: 404.556.5600 o: 770.284.9900 RHONDA@ANSLEYRE.COM

NORTH ATLANTA 31 CHURCH ST. ALPHARET TA , GA 30009 770.284.9900

If you have an existing relationship with a Broker, this is not intended as a solicitation. All Information is believed to be accurate, but is not warranted. Equal Housing Opportunity.*source: Brokermetrics, Brokerage listings over $500,000, Metro Atlanta. ^ source: Brokermetrics: Broker report, highest growth in top 5 brokerages all MLS, all property types 2022 vs 2021. # source: BrokerMetrics, 2022 sales of single-family, townhome & condominium properties priced over $1M across all MLS areas. *Represented Buyers