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2019–20 Year in Review

2019-20 Year in Review | 1

From Our Leadership To say the past year has been unique is an understatement. At times, it’s been interesting, educational and challenging. But also extremely rewarding and encouraging. The COVID-19 pandemic has challenged most everyone, including the Richmond-area youth and families we serve. Thanks to your ongoing support and the poise and passion of our entire team, we’ve had an incredible year. Early in the pandemic, we adapted quickly to ensure that we continued to carry out our vision: “To strengthen the character of our community.” Our team developed virtual programming that enabled families to enjoy fun learning experiences while at home throughout the spring. And when our participants were able to return to in-person learning, we established new protocols and procedures to provide safe experiences. Additionally, we revamped operations to promote socially distant interactions, ranging from outdoor registers for contact-free purchases to washing range balls with antibacterial disinfectant to ensure the utmost safety of our patrons. Speaking of facilities, we continue to be excited about our future.

In May, we reopened The Tattersall Youth Development Center at The First Tee Chesterfield Golf Course after a five-month renovation. Enhancements include a new clubhouse, a new fleet of golf carts and other subtle course improvements. Similar to the Elson Redmond Memorial Driving Range in downtown Richmond, we’ve added an interactive community room, a Trackman 4 Dual Radar Launch Monitor and Simulator and a collaborative hangout space for our youth participants. After coming to terms with Henrico County for a 20-year, long-term lease, we broke ground at Belmont Golf Course this spring. This multimillion-dollar renovation will include a restored 12-hole championship course comprised of the final holes of famed designer A.W. Tillinghast’s original 1917 routing, a new six-hole, par-3 short course, a putting course and a premier practice range. We look forward to welcoming the community to The New Belmont Golf Course in May 2021. I’m excited to share with you our year in review. It has been a team effort, and I’m grateful to my colleagues for making the most out of uncertainty. I’m inspired by the progress we’ve made, and I’m encouraged about our future. Thank you for investing in the youth of our community and for being such an important part of our efforts. Brent Schneider CEO First Tee — Greater Richmond

2 | First Tee — Greater Richmond

The 2019 Scorecard First Tee – Greater Richmond impacts the lives of young people by providing educational programs that build character and instill life-enhancing values through the game of golf. We build experiences that build character in children and teens across the Richmond region. We believe we are Building Game Changers. In 2019, we delivered programming to more than 71,000 youth throughout Richmond. Some of the other impact we are making‌

Life Skills Experience Enrollments


Non-Caucasian Participants


Female Participants


First Tee Certified Coaches


First Tee School Program Locations


First Tee Community Program Partners


Total Youth Served


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Our Facilities First Tee – Greater Richmond serves a unique role in our community. Not only are we a youth development organization delivering character education through the game of golf, but we also provide inclusive golf experiences for thousands of patrons annually at two (soon to be three) public golf facilities. All revenue generated from public use directly benefits youth programs.

The Elson Redmond Memorial Driving Range 400 School Street, Richmond, VA 23222 www.playgolfrva.org | instagram @playgolfrva The Tattersall Youth Development Center at The First Tee Chesterfield Golf Course 6736 Huntingcreek Drive, N. Chesterfield, VA 23237 www.playgolfrva.org | instagram @playgolfrva Belmont Golf Course – coming soon 1600 Hilliard Road, Richmond, VA 23228 www.playbelmontrva.org | instagram @playbelmontrva

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The Tattersall Youth Development Center at The First Tee Chesterfield Golf Course After a five-month renovation, The Tattersall Youth Development Center at The First Tee Chesterfield Golf Course reopened to rave reviews in May despite the clubhouse remaining closed due to COVID-19. The clubhouse was the centerpiece of the renovation. We transformed it into a youth-centric space that provides a safe, innovative learning environment for golfers of all ages. This provides the organization with a better space to serve the youth enrolled in our programming and patrons looking to improve their game and enjoy their golf outing. Improvements include: • The addition of an interactive community room • A  Trackman 4 Dual Radar Launch Monitor and Simulator that enables users to choose from 20 famous golf courses to play virtually or analyze every facet of their swing through data-driven practice and custom clubfitting opportunities with PGA professionals • A  collaborative afterschool hangout to excite youth participants and enable coaches and mentors to increase the impact on all patrons • A small retail center • E  xpanded outdoor seating and hangout space • A  new fleet of golf carts • T  urf enhancements on holes 1 and 10 and bunker work that fixes drainage issues and adds sand for course consistency • L  andscaping around the new clubhouse to create a more open overlook to the Discovery Course and practice area

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The New Belmont After announcing plans for a multimillion-dollar renovation of Belmont Golf Course in Henrico County in December 2019, an extensive restoration and renovation began in May at Belmont, led by Love Golf Design and MacCurrach Golf Construction under the direction of First Tee – Greater Richmond. We could not be more excited to deliver on our promise of a community-focused, inclusive and affordable golf facility for all ages and skill levels. The facility will enable us to expand our youth programming to a new audience. We’re already delivering programming to more than 40 schools in Henrico County and look forward to welcoming these students and families to The New Belmont. As for the golf itself, we believe The New Belmont will have something to offer golfers of all skill levels. • T  he conversion of the 18-hole course to a 12-hole championship course that restores the final 12 holes in famed designer A.W. Tillinghast’s original routing • T  he construction of a six-hole short course inspired by Tillinghast Par-3s from around the country, including holes at Winged Foot, Quaker Ridge and San Francisco Golf Club • T  he addition of a 35,000 square-foot putting course that is free for all to enjoy • T  he creation of a practice area to include a grass-teed driving range with original Tillinghast greens as targets, a wedge range, short-game area and practice green We see The New Belmont as a place where the history of American golf meets the future of American golf. Our targeted reopening is May of 2021. 6 | First Tee — Greater Richmond


instagram @playbelmontrva

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From Participants to Mentors We always love receiving updates from participants who have gone through our programs. In the case of two “alums” – Sterling Simmons and Brittany Woo – we’re getting to see their updates first-hand…they’ve joined our team! Sterling Simmons — Player Development Instructor Education: Old Dominion University, 2018 – Bachelor of Science in Business Administration In His Words: The reason that I am giving back to our First Tee community is to help create special moments with participants the way my coach did for me when I was growing up. I remember volunteering with my old coach one day for a PLAYer class, and we were on the range about to start an activity. He asked me to demonstrate hitting a shot on the range, and I remembered I was really nervous to hit in front of the other participants. As I stepped up to the ball, he said, ‘You’ve got this,’ and in that moment I truly believed in myself. I proceeded to crush the ball down the middle of the range, and I walked back with a big smile on my face. He gave me a fist bump and told me it was a nice shot. After that, we didn’t talk about it, but that moment between us has always stuck with me, and I know when I hit in front of people I just think back to that moment and I have confidence in myself. I want to help create these small moments that have a big impact on our participants that they will remember for their lifetime.

Sterling as a youth participant (above) and more recdently as a coach (left.). Brittany and Sterling together on the course (top left).

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Brittany Woo – Director of Programming Education: University of Richmond, 2018 — Bachelor of Science in Business Administration; currently earning her Master of Nonprofit Studies at the University of Richmond School of Professional and Continuing Studies In Her Words: First Tee — Greater Richmond has given me so many opportunities as a participant and continues to do so as a working professional in the ‘real world’ and an alumna of the organization. When my dad signed up for golf class 17 years ago, no one could’ve imagined it would lead into a leadership role within the organization itself. There are many moments that shaped or guided my First Tee experience as a participant, older sister of other First Tee participants, volunteer, coach, intern at the First Tee HQ and in my current role as the Director of Programming. One of those moments was when my First Tee coach at the time told me I was his on his ‘go-to’ team. As a 13-year-old participant, this meant the absolute world to me. Having my mentor tell me I was on his team meant the absolute world to me. I gained so much confidence and felt selfworth within the greater community. Another moment was when my First Tee coach came to one of my high school golf tournaments. I was not having the greatest front nine, but after a pep talk at the turn, I was able to shoot even par on the back nine. Having my First Tee coach support me in all of my endeavors, even outside of First Tee, was something I truly cherished growing up. These are very small moments, but ones that stick in my mind of what makes a great coach and mentor. My inspiration for giving back to First Tee — Greater Richmond is so I can also be that mentor in a young person’s life. I’m inspired by the young community and the great potential they have. Giving them the opportunity to grow, learn, lead and be the best they can be through the game of golf is what I strive for every day.

Brittany as a youth golfer (left) and as a First Tee — Greater Richmond participant (right).

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2019 Donors $10,000+

Aon Benfield Gina and Jason Bass Chesterfield County David R. McGeorge Car Co., Inc Dominion Energy Shannon Fake Alice and Bill Goodwin Crystal and Hunter Goodwin Kirsti and Matthew Goodwin Lisa and Jim Mallory Markel Corporation Lou and Carol Moelchert PGA Tour, Inc. Solomon & Ludwin Kirk and Kelly Tattersall Roddy and Fred Tattersall The Bob & Anna Lou Schaberg Foundation Kathie and Stevie Markel TowneBank Richmond Jayne and Bobby Ukrop Ann and Stu Watson Shirley Watson World Golf Foundation, Inc.


1607 Capital Partners CapTech Ventures, Inc. Jane and Cliff Cutchins David H. and Mabel B. Driver Greenwood Financial Group Guy Carpenter & Company Herndon Foundation Hourigan Construction Corporation Mark Hourigan Lansing Buildling Products McGuireWoods Patricia Merrill John Murphey Partner Reinsurance PGA Tour, Champions Tour Players Relationship Foundation of Virginia RenaissanceRe The Widgeon Foundation TigerRisk Tonya and Jim Waldroop

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Williams Mullen Clark & Dobbins Willis Towers Watson


Brian Alas Camp-Younts Foundation Molly and David Charnes Anne Garland and Tom Farrell Greater Unity Adult Services HB Foundation Dan Ludwin Boodie McGurn Grant Millsaps Mraz Charitable Trust Cheryl and Scott Redmond Todd and Becky Rogers Schwab Charitable Spider Management The Chrisman Family Foundation Mike and Laura Walton


2nd Order Solutions Marshall Acuff Camp and Tappan August Baronian & Associates Bedrock Foundations Rob Blanford Tim Caddigan Theodore Chandler Julia Chu Jeanne and Michael Decker Keith Dull Darlene and George Emerson Nancy Jo and Chris Kantner Mike Garner Mr. and Mrs. W. Gibson Harris II Heartwood Health Advisors Heritage Wealth Advisors James Hope Katy and Jon Hottinger Beth and Pete Johnson Leila and Walter Jones Leighton Klevana Robert Leisy Gail Letts LPGA Amateur Golf Association John Luke Mike McCann Madison and Lane Medlin Keith and Michelle Middleton Hillary and Mike Mikeska

Suzanne and Bill Mistr Sam Nevin O Management, Inc. Joe O’Hallaron Margaret and Ben Pace Ben Page Bradley Parker Carol and Ted Price Frannie and Bryce Powell David and Eugenia Redmond Scott and Malia Rinaldi Anne Taylor and Alexander Schaaf Danielle and Khary Scott Thalhimer The Community Foundation Tia and Eugene Thomas Gary Thomson Robert Weaver Shannon and Randy Weis Lindsay and Coley Wortham


Manny Alas Susan Armstrong Austin Brockenbrough Mary Beth and Tom Burton Kristen and William Byrd Jessica and Drew Clarke Brad Cummings Roddy Davoud James Dougherty Julia and Troy Dye Frances Fife Patrick Galleher Ryan Glasgow Gil Grattan Glenn Greenwood Lucy and Ben Gurley Richie and Lee Hilbert Mike Hott Jen Jennette “Junior Board of the Virginia Home“ Jeff Kidd Kingsbery W. and Carla C. Gay Family Fund Anne and Jeff Lamb Michael Laming Margaret and Carl Lavinder Larry Loving Angela and Chris Mackay Kelly McAnally Donna and William Moore Glenn Moore Munich Reinsurance Sally and O.H. Parrish

Rodney Poole Lisa and Leon Roday Laura Leigh and Jake Savage Frances and Edward Schaaf Tracy and Brent Schneider Linda Schreiner Erik Shellenhamer Chris and Sara-Ellen Snow Paul Springman Joanne and Tom Turner Michael Warwick Betty and Buster Wright


Cary Baronian Patsy and John Barr Justin Berman Doris and Doug Bradham Barry Broach Cabinet Essentials Group Jack Catlett Steve Henderson J.N. Highsmith Jenny and Justin Mullarkey Julia and Ben Jones Phillip Klaus Clara and Kevin Laing Cathy and Shep Lewis Laura Katheryne Loe LLC Meadows, Urquhart, Acree & Cook, LLP Meredith Miles Vicki Miller Daniel Murray Laura and Daniel Murray Candace and Ray Nasser Network For Good Ginger and Doug Pridgen Malcolm Randolph Robert Putnam Judy Rurak Barbara Schneider Paul Sheehy Mark Smith Kristen and Joshua Spain Gus Stuhlreyer Nicole and Jeff Ukrop Peggy and Henry Valentine Mary and Matthew Ward Anne and Tom Wotring Kathy and Robert Wrenn


Mike Alas Ashely and John Alrich-Altman Betty Ann and Buck Ames David Anderson Michael Anderson Ann and Mark Angers Kenneth Aspinall Susie Ball Marion and Samuel Baronian Nancy and Scott Belleman Mary Bliley Jean and Greg Bowman Deborah Brown Debbie Bryan Patricia and Wayne Bryan Mark Budzinski Kathleen and Thomas Burke Betty and Charlie Caravati Margaret and Jim Carreras Joseph Castiglie Vito Chiaravalloti Julia and Arthur Choate Clearwater Paper Ruthy and Bill Cogar Kaetlin Collins Emily Cooper Daniel Cowgill Matt Croglio Vic and Mary Croglio Bill Cropper Patricia and Lannie Cropper Jean Davenport Martha and Chas Davidson Whit Day Steven Delaney Terry Delaney Carlos Domenech Teeta and Marty Donlan Lisa and Richard Dougherty Barbara Dunn Paul Dvorak Cheney and Berkeley Edmunds Polly and Michael Fatsi Kathy Flowers Christy and Thomas Garner

Roberta Garnett Vinny Giles Clive Gillanders Allen Goolsby Jon Guhl Jean and Henry Harrell Rick Henry Hermitage Wealth Management, Inc. Daniel and Sandy Hinchman Bev and Mac Hudgins Phyllis and Jim Huffman Martin Huntgate Rodney Jefferson Douglas Jensen Keeton Family Fund Diane and Rich Knarr Nancy and Stan Lambert Leaman Family Peggy and Tom Loeper Luck Company Foundation Mark Lynch Kimberlee and Evan Magrill Rosanna and Gary McGowan David Messenger Gary Miller Valerie and Brad Millsaps Brendan Miniter Mark Monahan Brenda and Doug Monk Paula and Tom Moody Tiffani Moore Neuner Family Donald Padgett Mike Paradis Jeff Parsons Geoff and Analisa Perusse Britta Petersson Cathy Plotkin Joy Prickett Ronnie Ramos Everett and Anne Randolph Reveley Kristi and Lance Reynolds Elizabeth and Greg Robertson Rodger Rolland Hunter Ross Sean Ryan Katy Saunders Behle and Dona Schaaf Gail and Reed Schweickert Liza and Hunter Scott Brian Shepard Kendal and Trey Sibley Mary Lucy and Johnny Siewers

2019-20 Year in Review | 11

Carol and Brian Smith Walter Smith Lisa and James Squillace Bocky and Frank Talbott Clark Taylor Gwen and Weegie Thompson Richard Thompson Tyson Utt Zita Walton Jerome Wasserman Emily and Todd Weinstein Jane and Bill Weirich George Willets Louise and Sandy Williamson Lauren and Cody Winslow Judy and Bob Wood Sarah and Madison Wootton Dorothy and Barry Worfolk Alex Wotring Kathryn Wotring James Wright


Carol and Gene Autry Becky and C.L. Bassett Marsheela and Donald Bennett Susan and Tom Bernhardt Ryan Brown Bill Bryan Capon Capers Golf Group Bill Carmichael Jake Coleman Orion and Mary Colfer

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Lynn and Pat Collins Anne Davis Sherwood and Mary Day Patricia Delaney and Warren Rawson Scott Dillon Cory Feist Beverly and Roger Fortino Gervasio Pontorno Bea Gonzalez Julie Gravitt Tracy and Dave Hart Chris Hartman Devon Henry Addie and Lane Holby Bryan Huntley A. James Kauffman Beverly and Michael King Donna Knack Tyler Kupper Marjorie Landers Raj Latif Gray and Chip Maher Peter Marotta Kate Martinez Debra and Michael Matthes Valerie and Daniel Matthes Patricia and Thomas Maxwell Kimberly and Richard McCullough Michael McDermott Paula Labieniec and Richard Mendel Holly Miller Thomas Mills Pam and Neal Millsaps Cory Moheit Ben Moore Christopher and Diane Morgan Dennis Moseley James Moser Ray Moss Deane and Frank Mountcastle Ingrid Nelson Charles Nowlin Jackie O’Hare Carolyn Orr Derrick Osteen Heather O’Sullivan Ann Pace Pam and Rob Peebles Janice and Pete Pettit Barb and Doug Peyronnet Margaret Poole Molly and JoePryor Elijah Ranson

Mary Ann and John Reder John Rhodes Dolores Rinaldi Desiree Rodriguez Heather Rumbaugh Katy and Matthew Schaaf Caroline Schutte Liv and Jon Smith Meredith and Weaver Squire Robert St Pierre Rebecca and Arlie Thomas Jessica Tubbs Mary Usher Lindsay Watkins Farrar and Charles Wentworth Ellen and Howard Whitehead Patty Wilkerson Tammy and Chet Willis Andrea Young

Every attempt has been made to ensure the accuracy of this donor list. If your name is missing or needs to be corrected, please call 804-378-2188.

Thank you to our Volunteers! Nick Austin Tim Bringard John Caldwell Niki Chan Ivan Chan Nicole Chang Donald Coleman Maureen Dougherty Lucia Eovino Mike Eovino Rita Eovino Emily Erickson Ashley Frederick Jackson Frizzell Chae Han Jonathan Hass Roland Hill, Jr

Meg Lavinder Lydia-Kate Lombos Haleigh McPeak Jason Moore Moon Mullins Ishaan Nandwani Austin Pierce Henry Powell Dylan Pritchard D'yan Robinson Adam Schlesinger Emilee Strausburg Tyler Tingen Dillard Watt Noah Wheeler Alex Woo Ryan Woo

2019 Financials 2019 Total Revenue $2,275,509.12 11%

4% Program Revenue Special Events/Corporate Contributions



Golf Operations Contributions

2019 Total Expenses $1,884,888.41 10%




Educational Programming Golf Operations


Organizational Management Golf Course Greens and Grounds


2019-20 Year in Review | 13

Leadership Advisory Board Nick Austin Cary Baronian Tucker Braden Matt Carter Madison Day Chris Edmunds Blaire Greenwood Ben Gurley

Robbie Kemp Thomas Mills Grant Millsaps Jason Riegel Katy Saunders Trevor Wind Hunter Wood

Board of Directors Ben Pace – Chair Patty Merrill – Vice Chair Brian Alas – Treasurer Khary Scott – Secretary Mike Walton – Immediate Past Chair Julia Chu Mike Hott Beth Johnson Kevin Laing Jeff Lamb

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Gail Letts Dan Ludwin Mike McCann Hunter Ross Lincoln Saunders Alexander Schaaf Dan Schmitt Eugene Thomas James Worsley

Staff Administrative Staff Brent Schneider - Chief Executive Officer Kelly McAnally, M. Ed. - Senior Vice President of Operations Madison Medlin, M. Ed. - Senior Director of Marketing and Events Carrie Montague - Administrative Coordinator Ashley Frederick - Graduate Assistant Youth Programs Brittany Woo - Director of Programming Sterling Simmons - Player Development Instructor Golf Operations Mark Lynch - Senior Director of Golf Ian Seymour - Assistant Golf Professional Michaela Conway - First Assistant Golf Professional Greens and Grounds Chris Roberts - Vice President of Agronomy David Runner – Superintendent, The Tattersall Youth Development Center Dan Sabina – Superintendent, Belmont Golf Course Tyler Edgar - Assistant Superintendent, Belmont Golf Course Chris Smith - Assistant Superintendent, The Tattersall Youth Development Center Curtis Goss - Assistant Superintendent in Training, The Elson Redmond Memorial Driving Range Scott Whirley - Director of Turf Equipment Brian Benkert - Turf Equipment Manager, Belmont Golf Course

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A New Look

As you’ve probably noticed on these pages or on our website, we’re sporting a new look. We’re part of a network of 150 chapters of First Tee, which for the first time in its 23-year history is undergoing a brand refresh. We’re now First Tee – Greater Richmond, as opposed to The First Tee of Greater Richmond. And we have a new logo, which is a metaphor for the growth guidance at the heart of First Tee, updated colors and patterns and a refreshed brand story. We always have been about helping kids navigate challenges and to grow stronger as they move through them. We still believe the game of golf is the perfect platform for personal growth. We’re excited to bring forward a powerful mission and modern look and feel to everything we do. Just as we build character in Richmond’s youth, we’re not changing who we are, rather growing into what we become.

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Profile for First Tee - Greater Richmond

First Tee - Greater Richmond 2019-2020 Year in Review  

We are pleased to share a review of 2019-2020 with our families, patrons, and donors. Thank you for supporting First Tee - Greater Richmond....

First Tee - Greater Richmond 2019-2020 Year in Review  

We are pleased to share a review of 2019-2020 with our families, patrons, and donors. Thank you for supporting First Tee - Greater Richmond....