FINDyour PLACE TABLE of CONTENTS THE VISION.......................................................................................3 ABOUT CHARLOTTE.........................................................................5 THE WEST END.................................................................................7 A CLOSER LOOK...............................................................................11 SITE PLAN..........................................................................................15 RENDERINGS....................................................................................17 FLOOR PLANS...................................................................................23 LAKEWOOD TROLLEY.....................................................................27 THE DEVELOPER...............................................................................33
Argos Real Estate Advisors, known for its
Great care will be taken in preserving important
commercial real estate work in Charlotte’s South
components of the property’s history, while
End and urban core, is leveraging its experience
stitching together these elements with new
to redevelop a prominent site in the city’s
and contextual experiences. Argos is working
budding West End. The Savona Mill, located
closely with the Mecklenburg County Park &
at 528 S. Turner Avenue in the Seversville
Recreation Department to extend the Stewart
Creek Greenway another 1/2 of a mile across the
in 1915 as a cotton textile mill. The campus,
Savona site and ensure a pedestrian connection
including 8 buildings on 30 acres, makes up
to the 28-acre MLK Jr. Park, directly across
one of the uptown area’s largest redevelopment
opportunities. Argos has worked closely with the surrounding neighborhoods to create a
Lakewood Trolley, a one-mile vintage trolley
vision for the historic property and area along
tourist excursion set along the gorgeous
the Stewart Creek Greenway and Martin Luther
backdrop of the Stewart Creek Greenway,
King Jr. Park that will transform the former mill
will emerge from the center of the mill village.
village into a vibrant destination, with the mill as
Winding its way through the village, the trolley
a focal point for the community.
path will create a stroll district, giving context to the surrounding development and paying
At the head of the Stewart Creek Greenway,
homage to the site’s textile history. Running
the mill’s first tenant, Blue Blaze Brewing, has
straight past the brewery’s large picture
opened to great fanfare and has set the tone
windows and then off-site, the trolley will head
for the craft-oriented development. Businesses
south on an original streetcar track built in the
in the same vein are planned for the mill-
early 1900s, along the greenway and through
centric community. At the project’s heart will be
the neighborhoods of Seversville and Wesley
programmed artisans’ makerspace and a food-
Heights to Third Ward in uptown. It will connect
based entrepreneurial hub, or kitchen incubator.
and celebrate these communities, while also
Loft offices, cafés and night gathering spots will
connecting and promoting one of the richest
foster a creative 24-hour community. In later
networks of greenway and park space in the
phases, up to 800 new residences will provide
opportunities for those who enjoy living close to where they work and recreate. Central to the project vision is a mix of indoor and outdoor special event venues that will leverage carefully curated spaces in addition to hardscaped exteriors and gardens throughout the site. A variety of options will be offered to ensure accommodation of any event, whether public, private or corporate.
2.5 MILLION RESIDENTS (CSA)
CHARLOTTE DOUGLAS INTERNATIONAL AIRPORT
the national hub of American Airlines, is the 14th largest airport in the nation based on passenger totals, the 31st largest airport worldwide
The Charlotte metro area’s population is projected to grow by 47% between 2010 & 2030
The Carolina Panthers Charlotte Hornets Charlotte Knights The Charlotte Checkers The US. National Whitewater Center Lowes Motor Speedway The NASCAR Hall of Fame
& universities & nearly
With Lake Norman to the north & Lake Wylie to the south, we have a combined
Charlotte has venues large & small, including Charlotte Metro Credit Union Amphitheatre, PNC Music Pavilion, Amos’ Southend, The Fillmore, The Evening Muse, Visulite Theatre, Neighborhood Theatre and Spectrum Center.
of water &
of shoreline waiting for us within a half-hour drive of uptown.
COMPANIES & RANKED IN THE FORTUNE 1000
A lot of them.
Charlotte’s goal is to have
of the city shaded by 2050. We’re now at
45,900 surface acres
7 FORTUNE 500
PARKS & GREENWAYS 210 parks
located on more than
21,000+ acres of parkland
of developed &
of undeveloped greenways in Mecklenburg County
Johnson C. Smith University
Johnson & Wales University
Bank of America Stadium
Start of Stewart Creek Greenway
IN CONTEXT 1
Charlotte’s West End is comprised of highly diverse neighborhoods,
Uptown Charlotte 3
rich cultural amenities, renowned educational
To Plaza Midwood
some of the city’s most iconic
and historic landmarks. Coursing through the veins of its heavily tree-lined streets and undulating topography, is an undeniable authenticity that has developed over a century and a half, despite significant challenges and, interestingly, due likely to the absence of outside pressures of progress. It might be said that the West End’s authenticity is actually the result of careful preservation in an era of abandonment. Growth has come at a slow pace for the West End, sometimes appearing to stand still. Jim Crow segregation, bad policy and physical separation were certainly contributors to slow growth and a prolonged stagnation of private investment in the community. In fact, it’s no small wonder the area has maintained its physical and cultural fabric at all. This relative success can be attributed almost exclusively to the resilience and tireless commitment of the West End’s resident elders. If there is a silver lining to years of failed public policy and discriminatory practices, it’s that this authenticity, forced to evolve in a vacuum, has maintained for the West End what many places, even nearby, have lost through decades of fast-paced change. And it can be summed up in only one word….soul. Entrepreneurial and family businesses, churches, diners and daycares dot the West End landscape, composing the backbone of the community. In these places, customs, stories and a way of life, like recipes, are carefully preserved and passed on from one generation to the next. Now, a new generation of residents and business owners desire to build on the progress of community elders, carefully acknowledging the area’s rich heritage, while growing families and businesses and creating their own experiences in the modern day.
The West End is again beginning to thrive as it did
The Knight Foundation, a national private
at the turn of the 20th Century. A commitment from
donor, has committed $1.5 million to Charlotte
Johnson C. Smith to operate beyond its physical
Center City Partners, the uptown areaâ€™s
borders was key to spurring new real estate and
economic development organization, to fund
economic development along West Trade St.,
various economic development and marketing
a major artery through the community. Young
initiatives for the West End over a three year
couples and families are increasingly calling the
period. A new director has been hired and is
West End their home. Small bungalows are being
engaging the neighborhoods to develop a
purchased and renovated at a feverish pace.
program of work.
Vacant lots are being filled in with new homes. New businesses are popping up throughout the
Other initiatives, led by neighborhood groups
area, bringing needed services and a strong
and private citizens, also suggest the West End
entrepreneurial spirit to the community.
is hitting its stride. Lakewood Trolley, a private non-profit organization, is reactivating a one-
The City of Charlotte and Mecklenburg County are
mile section of the old Lakewood streetcar line
leading the way with public transit, connectivity
for a vintage trolley excursion that will travel
and infrastructure projects that will lay the
from the Savona Mill to the foot of Bank of
ground for further private investment. New road
America Stadium, home of the NFL Carolina
connections, sidewalks, bike lanes, landscaping
Panthers. A separate group of trail and cycling
and other projects are planned or already in
enthusiasts have begun to map a route from the
progress. Greenways and public parks are being
current end of the Stewart Creek Greenway at
expanded and enhanced. The LYNX Gold Line, a
the Savona Mill to the U.S. National Whitewater
streetcar project that began service on E. Trade St.
Center, just 9 miles west of the uptown area.
through part of uptown in 2015, will be extended
This increased connectivity will not only allow
2 miles directly through the West End on W. Trade
pedestrians and cyclists a way of getting from
St. and Beatties Ford Rd. to French St. The east/
uptown to the Whitewater Center and points
west line will connect people in the West End with
west. It will put the West End at the center of
uptown jobs, the Charlotte Transportation Center
that connectivity, creating a hub for outdoor
and the future multi-modal Gateway Station.
and trail enthusiasts. With connectivity comes greater awareness of the available amenities, beauty and proximity the West End has to offer. Ultimately, this translates to value and equity. Soon, these public and private initiatives will place the West End among the most accessible and enjoyable areas to live, work and recreate in the city. However, a careful approach to growth and progress will be critical to maintaining the West Endâ€™s authenticity and soul.
Kitchen incubators foster community. Savonaâ€™s incubator will play an integral part in creating a food-related hub in the city. The project will be designed to cater to the large number of food entrepreneurs in Charlotte, specifically students attending and graduating from Central Piedmont Community College (3 miles) and Johnson & Wales University (1 mile), each of which have nationally recognized Culinary Arts programs.
Savona will offer nearly 300,000 square feet of reclaimed industrial space in 8 distinct buildings, forming a new, creative mixeduse district. A cafĂŠ, restaurant, and craft brewery, combined with small retail shops and the opportunity for an indoor/outdoor market, will foster community and a unique 18-hour urban experience.
Proper facilities, parking, amenities and the perfect community environment will cater to any type of special event, whether public, private or corporate. The historic mill and Lakewood Trolley experience, paired with the tree-lined Stewart Creek Greenway, provide the perfect setting for any event. The kitchen incubator will be available for specialty caterings, helping hosts create one-of-a-kind event menus.
Savona will be a model for urban neighborhood development. With the potential for up to 800 new residences and 300,000 square feet of commercial space, Savona Mill will effectively become its own neighborhood; a well-planned, pedestrianoriented, stroll district, complete with onsite amenities, services and small cafes, restaurants and bars, all connected to one of the cityâ€™s richest networks of greenways and public parks.
Savona will be authentically Charlotte. Set in the midst of several up-and-coming neighborhoods, Savona will provide office environments that are professional, yet comfortable for modern-day entrepreneurial office inhabitants. Amenities on-site will offer a number of opportunities to engage during and after work, while providing an alternative to the traditional uptown office.
Charlotteâ€™s artisans need a place to collaborate on a large scale. Savona provides that opportunity. Three buildings and up to 44,000 square feet will be available for makers and artisans. A special program for these groups will be curated and administered, through a member format. Establishing a collective will bring more exposure for individual artists and built-in governance to ensure high quality of craftsmanship.
STRENGTH LIES IN DIFFERENCES, NOT IN SIMILARITIES
Stephen R. Covey
4 2 14
11 13 14
BUILDING SUMMARY Bldg. Use
Square Footage (sf )
1 2 3 4 5
Savona Mill — Mixed use
6 7 8 9
1 Story shop w/ 2 story office ±12,974
Blue Blaze Brewery
10 11 12 13 14
Trolley Demonstration Spur Educational Garden Pop-up Retail Pop-up Retail Parking and Future Development
BLUE BLAZE BREWERY & CAR NO. 85
KITCHEN INCUBATOR & EVENT COURTYARD
WHENEVER YOU FIND YOURSELF ON THE SIDE OF THE MAJORITY, IT IS TIME TO PAUSE & REFLECT. Mark Twain
FLOOR PLANS MAKERSPACE — CHAMBERLAIN AVE.
MAKERSPACE & TROLLEY BARN — CHAMBERLAIN AVE.
KITCHEN INCUBATOR & MARKET/EVENT VENUE
Lower Level 26
LAKEWOOD TROLLEY WILL CONNECT THE
SOUL OF THE WEST END WITH THE
HEARTS OF CHARLOTTEANS Charlotte is known for a citizenry that is forwardthinking, business minded, enterprising and tenacious. This was true in 1780 when we chased off Lord Cornwallis, it was true in 1936 when we opened North Carolina’s first art museum in the depths of the Great Depression... and it is still true today. Throughout most of our history, boosterism has been pivotal in the formation and growth of our city. Coming together around ideas and initiatives that support positive economic thrust is commonplace... and the results have had a direct and lasting effect on both the cultural identity and physical form of the city. Much of what makes Charlotte-Mecklenburg County what it is today is the result of creative, steadfast and ardent pursuit and support of things that accrue to our benefit here in the New South. We have a “can-do” attitude that is the envy of many U.S. cities. In the early 1990s, a small group of citizens, elected officials and stakeholders rallied around the idea of re-connecting to our precious history, while staking a claim for the region’s future.
This grassroots initiative, ultimately self-titled, “VisionTrack,” sought to garner support for the partial resurrection of the old Charlotte streetcar system, which, in turn, sparked debate and ignited a broader rail transit initiative. Wild, early success of an excursion vintage trolley service led to a local referendum and passage of a halfcent sales tax dedicated for rail transit. This series of events has since led to over $2 billion in transit-oriented development along the first of several rail transit corridors in the region’s 2030 Transit Plan and proves that grassroots efforts— with goals and a pathway clearly defined—can harness the energies of both “insiders” and “outsiders” to accomplish great and lasting things. The process of openness, inclusion, honesty and action that typified the first Trolley vision is one that can be useful for cities large and small, pursuing all manner of economic development initiatives, regardless of the goal intended. There are, of course, other tremendous opportunities that await us in our own city. In this document, we present one such opportunity and a cogent pathway to seize it.
THE VISION & OPPORTUNITY Lakewood Trolley, Inc. was founded in March 2014 by stakeholders who share an interest in connecting West End neighborhoods and the vibrancy of uptown Charlotte through a heritage trolley service. These neighborhoods were once served by Charlotte’s historic streetcar to Lakewood Park in the early 1900s on the same tracks, which will be reused for this new excursion.
• Using the same tracks that were once owned by Piedmont & Northern Railway, Lakewood Trolley will enhance Charlotte’s quality of life by providing a sense of place, as well as economic, educational, and cultural opportunities. • Lakewood Trolley will be a regional tourist destination, linking neighborhoods, connecting the city with its past, and celebrating its culture and diversity. • Lakewood Trolley has secured Charlotte’s original and restored Car No. 85 from the Charlotte-Mecklenburg Historic Landmarks Commission for the service. Car 85 is a local treasure that was the last car to operate on Charlotte’s historic streetcar tracks. • The trolley will parallel the beautiful Stewart Creek Greenway, which extends 1.25 miles from Cedar Street in Third Ward to State Street in the Seversville and Smallwood neighborhoods, home of Seversville and Martin Luther King Parks and the historic Savona Mill, which is currently under redevelopment. • Lakewood Trolley will offer regularly scheduled rides, along with opportunities for expanded service for special events such as Panthers and Knights games, holiday and seasonal events, and other uptown activities. It will also be available for private parties.
BIDDLEVILLE SMALLWOOD ES ELL
JOHNSON C. SMITH UNIVERSITY
CK AS EE G
PRESERVE OUR HISTORY INVEST IN OUR FUTURE • Lakewood Trolley represents a unique opportunity to connect Charlotte with its past, present, and future. • The trolley will ignite economic development, celebrate social and cultural diversity, preserve the West End’s rich streetcar history, showcase its beautiful greenways and parks and promote connectivity between neighborhoods. The trolley will create a unique experience worthy of local, regional and national tourism, serving as a “mustsee” amenity for Charlotteans and visiting tourists. • Lakewood Trolley, Inc. invites the Charlotte/Mecklenburg community to partner with it in this historic effort.
EWOOD TROLLEY LINE
EET ADE STR WEST TR
E AT ST
LEGEND 1 Martin Luther King Park 2 Frazier Park 3 Placeholder Text 4 Placeholder Text 5 Quarter Mile Radius 6 Bank of America Stadium
Argos Real Estate Advisors is a leader and pioneer in nontraditional work environments. A real estate brokerage and development firm, Argos focuses on Charlotteâ€™s urban core. We represent commercial property owners, buyers, tenants, investors and developers and are experts in higher density, transit-oriented, mixed and multi-use environments. In development, we bring overlooked or abandoned urban real estate to life with proven experience and visionary insight to create unique places. We believe that the contextual development of these places adds long term value for individuals and communities and furthers the good of us all. Our goal is to find, preserve, build and design work places that connect people in an intuitive way with how they naturally and most productively live, thus blurring the line between work and life. In doing so, Argos has redefined the role of a real estate advisor.
For leasing inquiries, please contact: William Haygood 704.343.7444 ext. 1 email@example.com Greg Pappanastos 704.343.7444 ext. 2 firstname.lastname@example.org
YOU CAN DESIGN AND CREATE, AND BUILD THE MOST WONDERFUL PLACE IN THE WORLD. BUT IT TAKES PEOPLE TO MAKE THE DREAM A REALITY.