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O P P O R T U N I T Y S U S TA I N A B I L I T Y M O B I L I T Y C O N N E C T I V I T Y

“Securing

the digital world”

MAXIM FROLOV Managing Director at Kaspersky Lab GULF NEWS SPONSORED SUPPLEMENT

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CONTENT

4 COVER STORY Staying safe online with KASPERSKY

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OPPORTUNITY SECTION

MOBILITY SECTION

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ABB Is Expo-ready

CLEVELAND CLINIC ABU DHABI World-class healthcare, closer to home

MAJED GAROUB Has succesfully handled more than one thousand lawsuits

MAI DUBAI Water is life

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EMIRATES LOGISTICS Leads the way with fast and efficient deliveries

10 ATLAB In the vanguard of stimulating and expanding minds

EXECUJET Keeping business jets pristine and operating safely

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THE BLOSSOM NURSERY Nurturing budding minds, fostering an extraordinary future

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SUSTAINABILITY SECTION

CONNECTIVITY SECTION

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LEGACIOUS Passion for facilities management drives business

CHALHOUB GROUP Pioneers sustainable luxury

GULF BUSINESS MACHINES Provides IT leadership to GCC region

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24 NATIONAL REFERENCE LABORATORY Leads the way in sustainable healthcare

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GRUNDFOS Sets the standard with sustainable pumps

MON PALAIS Where Design Dreams Become Reality

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33 ARJAAN BY ROTANA Ayman Ashor, GM, talks about the hotel’s grand plans for 2020

34 PHILIPS Robust interest, increased focus on health technology

EMAAR ENTERTAINMENT Inspires joy with new experiences

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DAVVA – Your personal healthcare concierge app

BEBUZZD Interview with Mujeeb Rahman from Bebuzzd

BAWABBA A doorway for home and small businesses to find new opportunities

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COVER STORY

Securing the digital world

KASPERSKY For twenty years Kaspersky Lab has been protecting companies and individuals from cybersecurity threats.

“Although there is no such thing as ‘100 per cent security’, the Middle East was one of the fastest regions to deploy threat intelligence services,” Frolov explains. “Our job here is to help these nations build rigid threat-hunting solutions and techniques based on Kaspersky Lab’s industry knowledge.”

KASPERSKY LAB’S deep threat intelligence and cybersecurity expertise protects businesses, critical infrastructure, governments and consumers around the globe. Today Kaspersky Lab’s technologies helps over 400 million users and 270,000 corporate clients. “The cyber security industry will always be on a constant rise because our cities and lives are becoming more digital than ever,” says Maxim Frolov, Kaspersky Managing Director of the Middle East, Turkey and Africa. VULNERABILITY IN THE REGION The Middle East is particularly important for Kaspersky Lab. It is one of the fastest developing regions in the world and one of the most advanced in terms of technology adoption, which makes it a target for cyberthreats. “Consumer behaviour is constantly evolving,” he continues. “BMI Research forecast online sales in the Middle East to double in value to Dh179.3 billion by 2021 – a faster rate of growth than anywhere in the world. There is no doubt that cyber criminals will be lurking online trying to get consumers’ credit cards – making this reason enough to be protected online.” He explains that one scheme is social engineering, where criminals try to trick individuals to click a malicious link or download a malicious file. The company’s research found 46 per cent of cybersecurity incidents the past year were linked to careless or untrained staff. Because of this, Kaspersky Lab offers various training programs designed to keep an organisation’s workforce well-informed and prepared to combat cyber threats.

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“The cyber security industry will always be on a constant rise because our cities and lives are becoming more digital than ever.”

PROTECTION WITH A UNIQUE SOLUTION With over two decades of experience and over 600 global patents in their portfolio, Kaspersky Lab tops the tables in the cybersecurity industry with the highest detection rate of any security solution in the market. “We detect more than 320,000 threats every day, all of which are registered, analysed and shared on our systems worldwide,” Frolov explains. They call their philosophy HuMachine, which is a combination of big data real time threats analysis, machine learning and cyber security experts. “Kaspersky Lab employs an elite group of over 40 world-leading security scientists, two of which are based in the Middle East. They are dedicated to researching, tracking, study-

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COVER STORY

ing and analysing the latest cyber threats,” says Frolov. “This helps us provide our customers and partners in the region with cybersecurity insights, and also to train their employees in order to increase their readiness. Our heavy presence in the UAE and the region makes us closer to our customers and readily available to assist and support them.”

Maxim Frolov, Managing Director at Kaspersky Lab

PROTECTING TOMORROW’S SMART CITIES “I like the idea of a smart city,” says Frolov. “It excites me to think we will soon be living in a world that is highly automated, with autonomous driving cars and other technological advancements designed to make our lives easier. However, it worries me that such systems are still vulnerable. My advice here is to always keep cybersecurity at the forefront of any smart city investment.” Cisco estimates that in just three years the UAE will have over 64 million connected devices – all of which can be vulnerable to cyberattack. Frolov says it is necessary to take a much more rigid approach to online security, something which Kaspersky Lab can offer. “At Kaspersky Lab, the relationship between human and machine is symbiotic,” Frolov concludes. “In general, robots are unmatched at sifting and organising data at unparalleled speeds, and often extrapolating rare insights based on complex data models. Humans are required to help robots learn, deal with complex and unobvious cases, ‘think outside of the box’, and apply finesse to the findings. This HuMachine approach is the core of our nextgen solutions, whether be it our solutions for targeted attacks or our critical infrastructure protection solutions.” DID YOU KNOW? • 73 % of the people in the UAE are unconcerned about cybersecurity. • 54 % are unprotected. • 42 % are affected. index.kaspersky.com me-en.kaspersky.com

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EDITOR’S LETTER

THE GCC IS AT THE BEGINNING of the fourth industrial revolution. The market is rapidly changing and the way we do business is being disrupted. Creating a B2B publication focused on the thought-provoking points of view of industry leaders who are driving these changes enables readers to also follow developments throughout different sectors. Dividing The 2020 publication along the themes of the Expo allows us to focus thoroughly on the entire market and its leading companies, ensuring targeted insights from each major sector. The themes not only share insights from different sectors’ CEOs or management but also encourages the reader to look through each theme to get a broader knowledge of the market as a whole. I’d like to thank all companies featured for their inspiring cooperation and for sharing their current projects, future plans and disruptive insights. The 2020 will come out as a quarterly publication in 2018, so we are looking forward to featuring more industry leaders and to share their projects and future investments. Christian Ehrström Editor-in-Chief

Project Manager: Content Managers: Head Journalist: Journalists: Photographers: Graphic Designer:

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Jesper Danielsson Anton Vuorinen, Max Thelen, Antonia Maidl David Cord Malcolm Dias, Aisha Yaqub Max Porechkin, Afnan Haider Hanna Voutilainen

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OPPORTUNITY The world is changing fast, and new possibilities abound for forward-thinking companies. Great new opportunities are developing in a host of sectors, like healthcare, finance, education and the public sector.

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OPPORTUNITY

ABB is Expo-ready As the Fourth Industrial Revolution gathers momentum, ABB is taking a pragmatic approach to deliver their promise. They are developing solutions that help customers capitalize on the efficiency and performance improvements that digitalization delivers today.

“WE HAVE BEEN in the Middle East for over sixty years,” says Mostafa AlGuezeri, Managing Director, United Arab Emirates, Gulf and Near East Countries, ABB. “We are in every key country in the Middle East and have local teams to provide the best service to our customers. ABB has always invested long-term and are committed to the region.” ABB is in discussion with the organisers of Expo 2020 Dubai. This is the first time the World Expo will be held in the Middle East. In other expos, like Milan in 2015, two of ABB’s specialties were prominently on display: robotics and solar power. In fact, in Milan ABB was the official Automation and Robotics sponsor. ABB’S ROBOTS ARE WORLD-CLASS, serving industries from metal fabrication to wood, from automotive to food and beverages. “Our robots are continually pushing the boundaries between man and machine and we are always innovating,” AlGuezeri continues. “We have even developed robots so advanced, like YuMi, that they are capable enough to conduct an orchestra. YuMi recently directed Italian tenor Andrea Bocelli in a program of Verdi at a charity concert for the gala of the First International Festival of Robotics. Over 800 illustrious guests from around the world enjoyed this program titled ‘A breath of hope: from Stradivarius to the robot’.” YuMi is one of the most advanced forms of robotics technology, changing the way the world looks at human-robot collaboration. These two forms coming together so smoothly during the performance is testimony to the evolving nature of how man and machine can work together in entirely new ways. Their industrial robots paint materials, assemble electronics, perform welding and mould plastics, just to name a few examples. In addition, ABB provides the controllers, accessories, software and service to keep their robots performing at their best. “Apart from robots to improve efficiency, we see an appetite for digital and automated solutions,” says AlGuezeri. “Clients want connected devices and remote services to help optimise costs, make plants more reliable and gain profitability. In the UAE, we see the government supporting these efficiency drives, and ABB

2020 | GCC EDITION

“We are building a long-term sustainable future along with our clients.”

has the ability and the offering to help our customers make their industries future proof.” ANOTHER OF ABB’S SPECIALTIES is harnessing clean energy. The abundance of sunshine in the Middle East has meant that ABB has a massive presence in the solar industry. AlGuezeri calls their solutions “sun to socket” because they cover everything you need from generation to use. It is the industry’s most comprehensive portfolio of products, systems, solutions and services. “We are building a long-term sustainable future along with our clients,” he says. “We are doing our part, with everything from electric vehicle charging to major power plants. This shows our commitment to the country and the vision of a clean, sustainable future.” ABB isn’t just helping their clients use renewable energy; they are doing it themselves. The ABB office in Al Qouz is the largest private rooftop solar installation in Dubai, powering the facility and feeding any surplus to the Dubai Electricity and Water Authority grid. The system includes the panels, inverters and state-of-the-art ABB building monitoring system. The equipment is suited for the environment and perfect for solar installations in the Middle East. AlGuezeri also cites their work at the Mohamed Bin Rashid Al Maktoum Solar Park, where ABB successfully energised a major substation. The 400/132 kV gas-insulated switchgear substation integrates 200 MW of electricity to the transmission grid. The

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OPPORTUNITY

Mostafa AlGuezeri, Managing Director, United Arab Emirates, Gulf and Near East Countries, ABB.

second phase of the solar plant covers 4.5 square kilometres and will produce enough electricity for 130,000 people. “LOOKING INTO THE FUTURE, I am excited about the opportunities digitalisation and the Internet of Things provide,” says AlGuezeri. “We have long been experts in integrating digital components into our customers’ control systems and we are now able to help them take advantage of the Fourth Industrial Revolution with our new solutions offering, ABB Ability.” The company has an estimated base of more than 70 million digital connected devices, 70,000 digital control systems and 6,000 enterprise software solutions and so has the know-how and experience to help customers get a better understanding of their operations and have the real-time insight for better control and planning. It is a key element to truly take factories into the digital era. “We are committed to increasing efficiency and enabling smart, clean and sustainable energy,” AlGuezeri says. “We are committed to the UAE’s vision of the future and we are proud to be already contributing to it.” new.abb.com/middle-east

LET’S WRITE THE FUTURE • With robots to collaborate • With data insights that turn potential into performance • By giving cities a cleaner option • With buildings that care • By enabling a smarter, stronger and greener power grid

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OPPORTUNITY

ATLAB

In the vanguard of stimulating and expanding minds ATLAB has identified requirements and precursors in its continuing quest to equip trainees with the much sought-after, advantageous 21st century skills required to face the future.

IN THE REALM OF PEDAGOGY, ATLAB is a big differentiator, a stand-out. It endeavours to take holistic training and education to a higher level, fusing conventional subject proficiencies with contemporary memory and analytical skills. Both Senthil Kugan, the outspoken, engaging Director of ATLAB, and the organisation he presides over, are in the frontlines of providing comprehensive, all-rounded scientific education to a new genre of students who are being equipped and empowered with talent to engage with the modern world replete with technological advancements and scientific-industrial breakthroughs. Senthil Kugan, Director of ATLAB ATLAB’s primary asset is the differential and distinction which it brings to the K-12 curriculum and higher education where it fosters and complements thought competencies rather than just focus on learning by rote. “We enable the educational institutions to deliver these academic skills—science, mathematics and ICT with competency skills that include critical thinking, communication, problem solving and teamwork. In tandem we also develop other aptitudes and quality characteristics that cannot be taught but need to be cultivated such as scientific curiosities, initiatives, persistence, adaptability, leadership, social and cultural awareness,” explains Kugan. ATLAB INSPIRES AND MOTIVATES students to acquire desirable skills with its award-winning curriculum integrated STEM (science, technology, engineering and mathematics) Programme. “We developed the structure for schools to integrate the STEM as part of their curriculum, by mapping the science and mathematics with real world application and delivering with hands-on project based learning,” asserts Kugan. The UAE ranks top globally in terms of the number of international schools with different curricula and Kugan lauds the

2020 | GCC EDITION

country for promoting progressive, pioneering education which opens new vistas and opportunities for ATLAB. “We have been chosen as a partner with the nation’s education authorities for their innovation project implementation,” affirms Kugan. The company’s bold global growth trajectory is evident from the implementation of its robotics solutions with LEGO Education to more than 2400 schools, both national and international, involving over 9500 students with ATLAB-inspired STEM education. “In 2016, over 2000 students participated in the first LEGO League Robotics-based STEM competition and 300 students attended the 3D-printing Olympiad conducted by ATLAB in Dubai,” Kugan proudly notes. ATLAB’S CORPORATE RISE since its inception has been meteoric. The company has grown from four employees in its office in the UAE since inception to over 50 employees with seven offices across the GCC region today. In recognition of its pioneering initiatives, ATLAB has been chosen as robotics, STEM and curriculum solution partner by several national Ministries of Education across GCC. Kugan is only too well aware and mindful that the employment landscape is and will change radically in the near foreseeable future. “Many jobs which exist today may not be there in next decade and the new jobs requirement of the future remains at best ambiguous, hence it is important to prepare the students for the future skill requirements,” counsels Kugan. He also observes that many schools have partnered with ATLAB to lead this educational change. Furthermore, he believes that hands-on classroom environment has been adopted in many partner schools and is confident that the adoption will grow faster in next five years. With extensive experience gained over the years in the UAE, ATLAB is planning to spread its wings to the global market in STEM education, humanoid teaching assistance, individualised learning community centres and growing its ATLABshoponline.com portal as part of its ambitious 2020 expansion strategy. Kugan is optimistic that ATLAB will be the leading initiator of professional effective, proactive educational and training solutions through its growing operations network. “ATLAB will play a key, pivotal role in implementing successful STEM Education models globally and bring personalised learning at an affordable cost to parents and institutions using digital artificial intelligence,” he concludes. www.atlabme.com

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OPPORTUNITY

THE BLOSSOM NURSERY

Nurturing budding minds, fostering an extraordinary future Early childhood education is a starting point for a child’s development and the key foundation of the educational system. The Blossom Nursery believes that effective, early education is the key to national development because it is the bedrock upon which all other educational levels build.

Zahra Hamirani, Esq, the founder-owner & CEO of The Blossom Nursery, has been with the nursery since it first commenced operations in 2009, in Dubai. Since then, the nursery has grown dramatically to serve communities across the Emirate. The mission of the nursery is to provide a secure and stimulating environment where each child will blossom.

Zahra Hamirani, Esq. CEO Babilou MENA

“A motivated and engaged team is at the heart of any business success.”

According to Zahra, the nursery focuses on having well-rounded learners who prioritise kindness and compassion as central to the building up of curiosity and investigative skills. “We use our Skygarden curriculum to complement the British Early Years Foundation Stage framework, to teach to our students. We also take the Triple PPP approach, focusing equally on ‘people’, ‘planet’, and ‘prosperity’ at the nursery.” She says. THE BLOSSOM NURSERY believes that by providing a safe and stimulating environment for children to reach their full potential, the seeds will blossom into conscious, and responsible flowers. Elaborating on what the Skygarden curriculum is, Zahra says that “Our curriculum highlights sensory based emergent learning. We teach children via their senses, we lead with a variety of experiments that spark curiosity, and we build new neural pathways by carefully curating ideas.” Hamirani, who wears several professional hats including law professor and corporate attorney, also has professional exposure as an educationalist, which goes into crafting and shaping the nursery into what it is today. In July 2017, Blossom and the Babilou Middle East operations merged to create a group of 10 nurseries, to continue to provide quality education to children aged six weeks to 6 years old, across Dubai with different curriculums, and flexible offerings to suit every parent’s wishes. “I particularly believe that a motivated and engaged team is at the heart of any business success. Our team is taught essential skills in ensuring the major touch points of the Blossom way are well managed and consistent.” She adds, along with, “We at Blossom are a team-centric organisation, we publish a ‘Staff Handbook, and contracts that ensure full transparency of its policies, and procedures for the convenience of our staff.” The Blossom Nursery, a locally listed SME100 business, has stellar plans for its future. Growing at an annual rate of over 20% enables the business to expand its footprint in the region. Blossom intends to hire 50% more employees and have plans to open 50 nurseries by 2020, to strongly establish itself as the number one choice for families. “Blossom is a passion project that has developed into a mature business, and under the guidance of the global Babilou brand we will continue to nourish the seeds of passion and innovation,” concludes Hamirani. www.theblossomnursery.com www.babilou.ae

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OPPORTUNITY

CLEVELAND CLINIC ABU DHABI World-class healthcare, closer to home Cleveland Clinic Abu Dhabi, has brought a new model of care and an unrivalled patient experience to the Middle East. Dr. Rakesh Suri, the hospital’s Acting CEO, sets out the contributions that Cleveland Clinic Abu Dhabi has made to the UAE’s healthcare sector and its future plans.

“We impart Cleveland Clinic’s globally recognised standard of care to every aspect of the patient experience.”

DR RAKESH SURI, CLEVELAND Clinic Abu Dhabi’s Acting Chief Executive Officer, exemplifies the commitment and dedication that Cleveland Clinic Abu Dhabi brings to treating its patients. “As the first direct international expansion of the Cleveland Clinic model of care, we are building upon the legacy of almost a century of excellence at Cleveland Clinic and bringing that same level of expertise and patient care to Abu Dhabi,” he says. Dr. Suri, took over the role of Acting CEO in October after the hospital’s CEO Dr. Tomislav Mihaljevic, was named President and CEO of the global Cleveland Clinic. The move underlines the close collaboration Cleveland Clinic Abu Dhabi has with its counterpart in the U.S. Dr. Suri explains that many of the more than 3,000 members of staff “have worked at Cleveland Clinic previously, and collaborate very closely with their colleagues in the United States.” “We impart Cleveland Clinic’s globally recognized standard of care to every aspect of the patient experience. This enables us to focus on our core mission: delivering excep-

2020 | GCC EDITION

tional levels of care, promoting knowledge transfer, and monitoring every step of the patient journey,” he adds. THE RESULT OF A PARTNERSHIP between Abu Dhabi’s Mubadala Investment Company and Cleveland Clinic, the hospital boasts 364 inpatient beds. It was recently designated as both a stroke and chest pain center for Abu Dhabi by the Department of Health, reflecting the quality of care it offers its patients a mere two and a half years after opening its doors. As a practicing heart surgeon and expert in robotic and minimally invasive surgery, Dr. Suri is keenly aware of the vital role that technology plays in healthcare. The hospital has introduced a number of cutting edge procedures to the region, eliminating the need for patients to travel abroad. Cleveland Clinic Abu Dhabi plays three key roles in the long-term plan for Abu Dhabi. Firstly, it provides world-class complex and critical care for the Abu Dhabi population. Secondly, the hospital is laying the foundation for medical research and inno-

vation. Finally, as a teaching hospital, it provides training and development opportunities for the Emirati doctors and healthcare professionals of the future. “We take great pride in our role in supporting the sustainable development of the country’s healthcare sector by helping to nurture a new generation of UAE national caregivers in a range of roles across the organization,” says Dr. Suri. SETTING OUT HIS FUTURE PLANS for Cleveland Clinic Abu Dhabi, Dr. Suri is keen to stress that the hospital is not resting on its laurels. “We will continue our rapid growth as the region’s leading state-of-the-art medical facility. We will grow our inpatient and outpatient offerings, and strive to deliver world-class levels of patient satisfaction.” The hospital is rolling out an expanded range of transplant services following recent changes in regulations. Cleveland Clinic Abu Dhabi is well placed to offer the highest standard of transplant care in the UAE, given its long history of providing similar successful services in the United States. Serving a growing number of patients within Abu Dhabi and from around the world, Cleveland Clinic Abu Dhabi holds a great deal of promise as the region’s leading acute and critical care hospital. “Abu Dhabi has placed a great deal of trust in us to care for its population at the most difficult points in their lives and it’s vital that we remain mindful of that fact. We ask our staff to listen to the voices of our patients, and provide them with the best possible level of care – treating them as though they were members of our own family,” concludes Dr. Suri. www.clevelandclinicabudhabi.ae

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M O B I L I T Y

Our modern life is defined by mobility: easily, efficiently and safely moving people and things. Travel, logistics, vehicles and the sharing economy are just a few sectors reinventing how we work, live and move.

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MOBILITY

MAJED GAROUB

has successfully handled more than one thousand lawsuits

LFMG HAS NINE DEDICATED DEPARTMENTS, staffed by a team of experienced lawyers with extensive international and regional backgrounds. Our clients range from corporations to government departments. We also serve the most high-profile family-run companies in Saudi Arabia and the Middle East. Our practice areas are:

SINCE ITS ESTABLISHMENT in 1995 in Jeddah, Saudi Arabia, the Law Firm of Majed Garoub has handled and processed more than one thousand lawsuits with an accumulative value exceeding thirty billion Saudi Riyals. We employ a team of dedicated practitioners who offer superior knowledge and understanding of local laws. Our team members have rights of audience before the local courts on a wide variety of levels, including specialized judicial bodies and committees. We understand that legal systems are often slow and complex with too much emphasis on local law and micro detail. That is why we connect the dots between people and ideas in new and innovative ways to help individuals, organizations and businesses quickly navigate the law and discover smart solutions to their local and international legal challenges. We work with a wide network of international partners ( law firms, consultancy firms, and legal organizations) allowing us to provide comprehensive globalized integrated services. In addition to our strong domestic capabilities, we are allied with partner firms which provide us ( and our clients ) with multi disciplinary, international expertise and enable us to customize our services to our clients’ interests both domestically and internationally. Our experience reaches beyond Saudi Arabia and extends across the entirety of the Middle East. Our top priority is serving our clients with the best possible solutions and detailed legal advice to meet any challenge.

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• Foreign Investment, Corporate Law and Intellectual Property • Construction, Engineering and Transportation • Healthcare, Food and Medicine • Real Estate and Hospitality • Economic Crimes and Competition • Family Business, Inheritance and Wealth Management • Litigation, Arbitration, Conciliation and Mediation • Sports and Entertainment Law • Media, Telecommunication and Information Technology THE SAUDI LAW TRAINING CENTER (SLTC) was established in 2005, with a license from the Technical and Vocational Training Corporation, providing courses and development programs in the administrative, financial, real estate and legal fields. Lawyer Majed Mohammed Garoub is the founder of SLTC. He has several areas of expertise via the activities of his private consultancy and his law firms, as well as his frequent participation, dating back to 1995, in many legal conferences and workshops that were organized in various countries around the world and by many regional and international organizations such as: • • • • •

International Bar Association in London (IBA) American Bar Association (ABA) International Trademark Association (INTA) International Association of Lawyers in France (UIA) World Association of Intellectual Property Rights (APPI) • Arbitral Tribunal in the International Chamber of Commerce in Paris (ICC)

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MOBILITY

MAJED GAROUB’S PARTICIPATION in various initiatives and conferences with the above organisations has led to the accumulation of expertise, which encouraged him to transfer his expertise and experience from his legal practice in accordance with the highest international standards, for which the Saudi Law Training Center was established. The center has an ongoing collaboration with the University of Sorbonne, the Roma Tre University and London Centre of International Law Practice (LCILP), making it a center for training at the local and international level, where our aim is to contribute to enhancing the legal education between different segments of the society. THE LAW FIRM of Majed M. Garoub sponsors and supports events and conferences hosted by the Saudi Law Training Centre. SLTC has a wide-ranging client portfolio and a commitment to the promotion of law, good governance and continuing professional development training; through a network of training and conference capabilities within the Kingdom. LMFG stands steadfast in their mission to back SLTC, to make sure that the partnership facilitates a productive symbiotic relationship. Some of the 2017 events conducted by SLTC and supported by LMFG have included the Tourism & Entertainment Industry Conference in Cairo, the Privatisation & Public-Private Sector Partnership (PPP) Forum, in London (www.ppp-ksa.com). Some of the upcoming events in the 20172018 calendar year include the Middle East Law Conference 4, in Rabat, happening from Dec 27th to 29th (www.mena-law.org). The conference is organized with the scientific partnership of the Moroccan Ministry of Justice, and in cooperation with the Moroccan bar associations, and is attended by justice ministers from around the Middle East and

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Africa. The conference will allow participants to attend and learn from a group of elite experts, judges and arbitrators from around the globe. The rich syllabus sheds light on the Arab legal and judicial experience in general and on the Moroccan, in particular. Moreover, SLTC is also organizing the Saudi Arabian and Middle East Law Forum in cooperation with the Georgetown Arab Lawyers Organization (GALO) in Washington, D.C. from 6-7 Feb 2018. The forum will discuss legislations and laws that encourage international investment and economic development in the fields of energy, industry, transport, service, trade, tourism and entertainment. Participants and invitees will include law firms, media and economic relation firms, the business community, members of congress, and university professors in the U.S. capital and New York. Contacts: www.lawgaroub.com www.sltc.sa info@lawgaroub.com

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MOBILITY

EXECUJET – KEEPING BUSINESS JETS Pristine and operating safely ExecuJet has been providing high quality business jet maintenance in the Middle East for almost 20 years, keeping their customers’ aircraft safe and the appearance in top condition. Their Maintenance Repair Organization (MRO) is one of the busiest in the region. “WE MAKE EVERY EFFORT to keep our new and existing customers happy,” says Des Miles, Business Development Manager for MRO. “We do this through ExecuJet’s excellent customer service, fair pricing and our safe and high-quality maintenance. We are medium-sized, so we are able to be responsive, accommodating and maintain that personal touch with our customers.” Besides scheduled maintenance, ExecuJet Middle East provides a responsive and dedicated line maintenance service. This includes multiple international teams who attend to Aircraft On Ground (AOG) situations, when, for example, a customer encounters a technical difficulty at a location away from Dubai. LOOKING AHEAD, a much larger facility is planned for Dubai South Airport and they are hiring more licensed engineers. The line team, based at Dubai’s Al Maktoum International airport, works 12 hours a day, 7 days a week, further supported by a 24-hour AOG hotline. ExecuJet is an authorised OEM service provider for Bombardier, Embraer and Hawker as well as engines by Rolls Royce, General Electric and Honeywell. They also support Rockwell Collins and Honeywell avionics products. “Our Commercial Team responds to customer requests and prepares Maintenance Proposals,” Des continues. “They tirelessly negotiate the best deal with our suppliers. Where possible, we provide various options for the customer to select which best meets their needs and budget.”

2020 | GCC EDITION

Des Miles (left), Business Development Manager for MRO and Chris Rosewarne, Customer Relations Manager for MRO at ExecuJet

EXECUJET IS PROUD of their detailed Proposals which break down the cost elements of each task for the customer. Many aircraft are covered by maintenance programs, so ExecuJet follows certain procedures and steps before putting a cost into a proposal. In most cases, they source parts from the OEM due to existing agreements, which gives the customer a quality part with fair pricing, OEM warranty and after-sales support. Chris Rosewarne, Customer Relations Manager for MRO, says that the normally slow summer period has instead been extremely busy, and suggests that customers should begin scheduling their winter maintenance now. “We have developed a relationship with F/ List for interior repairs and refurbishments,”

he says. “This is a high-quality manufacturer of aircraft interiors. Having this service available locally means customers don’t have to fly to Europe for this kind of work.” He also points out that customers can now have the benefit of exterior polishing and interior aircraft detailing to enhance their aircraft appearance to help maintain value and potentially reduce maintenance costs. “Potential customers are welcome to email or call,” Chris says. “Our website contains a lot of useful information, but the personal touch is always the best option.” www.execujet.com

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MOBILITY

Water is life with MAI DUBAI WATER IS THE STUFF OF LIFE. Astronomers search space for it, poets rhapsodize about it, and every human being needs it. Mai Dubai has set out to provide the UAE with the best water available, by being a leading, sustainable and innovative provider of bottled water. “Our distribution launch in the region March 2014 exceeded our expectations,” says Jay Andres, CEO. “Favourable feedback on the taste of our water, our unique packaging and good service gave us the confidence to conduct feasibility studies to determine the strategies necessary to become a market leader. The reaction from consumers was so positive that it prompted us to dream even bigger.”

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“Our commitment to quality is unsurpassed.”

The demand for Mai Dubai’s quality product and expert service helped them expand first into the Northern Emirates and later into Abu Dhabi and Al Ain. Now every day 200 of their striking red vehicles deliver a cool, refreshing drink for people around the UAE, and even beyond: Mai Dubai also exports to 13 countries. “We consider every one of our customers, regardless of size, as our ‘main’ customer,” Andres continues. “We compete in all segments including retail, home and office, hotels, restaurants and caterers, and vending machines.” MAI DUBAI PROVIDES BOTTLES ranging in size from 100 ml cups up to 5 gallon bottles, as well as accessories such as water coolers and dispensers. But the most important thing they provide is the water itself, and people will recognise it is special after one sip. “Our commitment to quality is unsurpassed,” Andres says. “Similar to other UAE bottled water companies, our source is desali-

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nated drinking water, which in the UAE is world class. We take that source product and make it even better by sending it through a multistage process that results in a low sodium product that is balanced in minerals and rich in calcium and magnesium.” Their equipment is state-of-the-art. Not only do they provide high-quality water but it is energy efficient and environmentally friendly. The importance of environmental sustainability is a key driver for their continued growth and success, coupled with a consumer shift towards healthy products and Government regulations for a safe and secure water supply – which Mai Dubai fully supports.

Jay Andres, CEO of Mai Dubai

A RELATIVELY RECENT DEVELOPMENT has been the shift towards smaller serving sizes, and Mai Dubai’s 200 ml bottles and 330 ml bottles have been very successful. They have had good growth both from homes and offices in that segment. It also helps that they have received many awards for their quality. “We are motivated to do better at every opportunity to exceed expectations in terms of quality and service,” Andres says. “Water is a simple product. A basic necessity of life which is difficult to differentiate. Once you have the quality as a basis of your product you work on the service level. While we feel we have made good progress, we will never be fully satisfied.” www.maidubaiwater.com

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EMIRATES LOGISTICS

leads the way with fast and efficient deliveries In the past, poor roads and infrastructure were the main difficulties faced by companies moving goods in the GCC region. Now they have a new set of challenges.

“THE NEW CHALLENGES and demands are more to do with eliminating delays and errors in bookings and invoicing, as well as stricter regulations which require constant monitoring of driver habits and vehicle conditions,” says Gomes V. Gorakanage, General Manager for Fleet Logistics at Emirates Logistics. Emirates Logistics provides the solution. They have invested heavily in infrastructure development, state-of-the-art technology, a well-trained workforce and a worldwide agent network. Headquartered in Dubai and with five branches in the UAE, they also have group offices in Africa, South Asia and the Far East. “Our objective is to bring value to our customers through our investments in comprehensive logistics capabilities, but still be flexible enough to provide customised solutions to each customer to meet their unique business needs,” says Gomes. Many companies still rely on old, manual systems where errors and delays are common. Emirates Logistics has partnered with Microlise and invested in advanced transport ERP systems. They now have a cutting-edge fleet management system to manage and maintain their vehicles. The journey management system allows coordinators to track and trace shipments in real time. The proof-of-delivery functionality provides instant information on delivery confirmations, which can also be fed back into the systems of customers and distribution centres. The system even helps them to monitor and reduce carbon emissions by improving driver behaviour.

THE BEST LOGISTICS TECHNOLOGY can only do so much, though, which is why Emirates Logistics also invests heavily in their vehicles and people. Gomes stresses that their staff have strict and detailed training programs and their vehicles are carefully maintained. In this way delays are reduced and efficiency improves – benefits which customers see in their profit margins. “It is extremely important to select the right systems software and hardware to go with well-maintained assets and vehicles,” he explains. “The market is scattered with solutions and devices, but very few have the capability to fulfil the various transportation requirements that can vary from one project to another.” “The UAE has been a regional leader in both automation and environmental health and safety standards,” Gomes continues. “Emirates Logistics strives to lead the way in supporting these initiatives and raising the standard of land transport in the UAE and GCC region.” www.emirateslogistics.net

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One of the great trends of the modern era is sustainability. From energy to the circular economy, consumer goods to manufacturing, companies can make money while making the world a better place.

S U S TA I N A B I L I T Y

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Passion for Facilities Management Drives Business at

LEGACIOUS

FOR MANY YEARS now, Dubai’s real estate and construction industry has enjoyed growth, amidst fluctuations, and has seen a steady incline with a number of projects being announced and completed every year; the facilities management industry actively supports the real estate and construction industry. Amongst the many different players in the industry, Legacious has entered the market to provide top-notch FM services, as a fully integrated facilities management services company. ACCORDING TO the General Manager of the company, Shahzad Ahmed, Legacious was formed to deliver innovative and high-end FM solutions under a single point of contact to the finest properties and most prestigious clients in the region. “The core value of our company is to serve the communities with the most advanced technologies and systematic approach using the trending CAFM software within the industry,” Ahmed said. In a competitive market like Dubai, when it comes to customer & client acquisition, the most important thing that Legacious delivers on, is the promise of maintaining the facility or a building with the same set of standards as it is built and designed. “We offer complete transparency of our FM services and deliver specialised services to the customer to build a good rapport and confidence with the customer or client,” he said. He further added that at Legacious ‘adapting the way we work, to the customer need’ is highly stressed on and that an understanding of the local market and culture helps deliver the best possible services. There is no shortage of companies out there in the industry, all vying to provide the best possible FM services to the consumers; when

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it comes to the competition that Legacious will be facing. Legacious sees itself aiming to be amongst the top FM services provider in Dubai and eventually the region, if not ultimately become the market leader. Ahmed said that Legacious looks up to a few companies and wants to in due course surpass the services and standards provided by these companies in Dubai, to be the best FM provider out there. “It’s not enough just being extra nice, or even giving great services; it’s about how we ‘execute’ our services differently and the enthusiasm of our workforce that is the key to our success, and will continue to be so,” he added. He also said that “we go to countries like India and Pakistan to interview our staff, and then we give them hands-on training to make sure they are competent at what they will be doing”. FREE FIRST CONSULTATION for new customers, economical fee per consultation, honesty in diagnosing the problem(s), and not misguiding customers are some of the things that set Legacious apart from its competitors, he says. Passion for facilities management is what drives business at Legacious, according to Ahmed, who has been in the FM industry in Dubai for the past 15 years, and lives and breathes the business. When asked about Legacious’ USP, he said, “we emphasise the sustainable idea that it is possible to create profit, protect the environment, and improve lifestyles at the same time. We focus on financial accountability through energy-efficient practices, waste reduction, human capital retention, and increased productivity.”

“The core value of our company is to serve the communities with the most advanced DUBAI MARKET has a lot of scope for growth when it comes to technologies and systematic the FM industry, and Ahmed fully plans to utilise that market opportunity. He says that by Expo 2020 he sees Legacious to be fulapproach.” ly capable of standing along with its competitors and giving them good competition. He wants to grow the company to a sizeable workforce of 2,000 people and expand in the UAE and the Middle East region; aiming for countries like Oman. “Our future goals are to prepare ourselves for Expo 2020 and expansion, and to do that we plan on establishing all the hard, soft, and specialised services inhouse, being a single point of contact for integrated FM solutions, and also by retaining our existing accounts with Azizi Developments,” he concluded.

www.legaciousfm.com

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䈀攀挀愀甀猀攀 眀攀 戀攀氀椀攀瘀攀 椀渀   琀栀攀 眀漀爀搀 ᰠ䌀漀洀洀甀渀椀琀礀ᴠ

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NATIONAL REFERENCE LABORATORY leads the way in sustainable healthcare NRL is focusing on connectivity and sustainability to provide high quality laboratory services at an affordable cost

management acquired through the rapid expansion of its network of laboratories, NRL stands as the first choice for many.

Abdul Hamid Oubeisi CEO, National Reference Laboratory

NATIONAL REFERENCE LABORATORY (NRL) has an innovative approach to its services. NRL is part of the Mubadala network of world-class healthcare facilities and is managed by LabCorp (USA), one of the leading laboratory companies in the world. As a regional leader in the laboratory field, the company has found that focusing on sustainability and connectivity creates great benefits for all stakeholders, including patients and clients. In a world where approximately 70 percent of medical decisions are based on test results, the laboratory market is changing rapidly, influenced by increased regulations and the need for cost efficiency. It is a growing trend for regional healthcare facilities to outsource the management of their laboratories so they can focus on patient care. Due to its unparalleled experience in laboratory

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oratory accreditation. In addition, multiple NRL laboratories are also accredited by the International Standards Organization (ISO) 15189 and Joint Commission International “FOLLOWING THE PROVEN MODEL of (JCI). “Further collaborations and alliances are LabCorp, sustainability and connectivity are deeply rooted in our philosophy and founda- at the core of our growth plan and we are actions,” explains CEO Abdul Hamid Oubei- tively working on increasing our association si. As an example, he points to the significant with local and regional providers and orinvestments in IT systems, process and tech- ganisations,” Mr. Oubeisi concludes. “Going nology automation that has allowed NRL to further, we will continue with our plan to inoperate one of the most advanced total lab- crease the versatility and capacity of the local healthcare system by integratoratory automation solutions ing highly specialised and socurrently available worldwide. phisticated services otherwise “The full automation set-up not available in the country. in our Abu Dhabi laboratory “Sustainability Expanding the range of tests alone enables us to significantly of the business performed in the country is increase our capacity and effiand our operaat the core of our mission, ciencies, to reduce errors and to tions is deeply and is critical to ensure that ultimately provide faster results rooted in our we build a sustainable healthand better services to patients philosophy and care system for the UAE and and clients,” Mr. Oubeisi confoundations.” the region. In addition to the tinues. “Relying on our strong already established in-counQuality Management System, try Centres of Excellence in the automation and standardmolecular genetics, anatomic isation of processes, technolopathology, protein studies, gy and capabilities across our growing network of ten laboratories is how special coagulation and flow-cytometry, we we ensure a sustainable and reliable business will soon be starting comprehensive tuberthat takes full advantage of economies of culosis testing and Human Leukocyte Anscale and provides high-quality efficient and tigens (HLA) testing to support the regional affordable services. This allows NRL to offer expansion of organ transplantation centres.” high quality services at a cost sustainable for payers, providers and patients.” www.nrl.ae

NRL STRIVES to meet or exceed global laboratory standards. NRL has become the largest network of laboratories in the Middle East accredited by the College of American Pathologists (CAP), the gold standard of lab-

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CHALHOUB GROUP pioneers sustainable luxury For the Chalhoub Group luxury and sustainability go hand-in-hand.

“SUSTAINABILITY has been embedded in our group since our foundation in 1955,” says Florence Bulte, Chalhoub Group’s head of sustainable engagement. “It was close to the heart of our founders and remains today even closer to the heart of our co-CEOs.” THE CHALHOUB GROUP has been the leading partner for luxury across the Middle East for over sixty years. Based in Dubai, the Group is an expert in retail, distribution and communication and is a major player in the beauty, fashion and gift sectors regionally. They have 12,000 employees spread across 650 retail stores and are a synonym for luxury in their sector. Chalhoub has been awarded the Dubai Chamber of Commerce’s CSR Label four years in a row. They have also been accepted as a member in the UN Global Compact Community. These independent experts have recognised how Chalhoub has brought sustainability to luxury in the region. “Our sustainable engagement is focused on four key areas: our planet, people, partners and Chalhoub Impact,” Bulte continues. “We care very deeply how we run our business, and we make sure all our team members understand how important this is.”

“Our sustainable engagement is focused on four key areas: our planet, people, partners and Chalhoub Impact.”

The Chalhoub Impact program is all about giving back to the community. They have funded many programs supporting the education of more than 1,000 children yearly and they are supporting awareness on environment protection, engaging their employees in concrete initiatives such as tree planting, beach cleaning just to name a few examples. “Our strategy is directly linked to the needs of the region,” Bulte concludes. “Our work is measurable and linked to the UN Sustainable Development Goals. We intend to have a positive impact and to remain the leader of sustainable luxury throughout the entire Middle East.” www.chalhoubgroup.com

THE FIRST PRIORITY is to measure how you are doing, which Chalhoub Group has done with extensive surveys of their facilities and operations. Next, they have developed an action plan to improve, such as increasing renewable energy usage by installing solar panels on warehouses and office buildings. The results are clear: between 2015 and 2016 water usage dropped 39 per cent and the amount of paper and plastic recycled increased by 6 per cent across offices and warehouses in the UAE, for example. More information is provided in the Chalhoub Group 4th Sustainability report, available online. THE GROUP also works hard to ensure their people are happy and healthy, while working on diversity and inclusion, integrating staff with disabilities to empowering women. Their goal is to continue to be recognised as an employer of choice. Their partners are also involved. Chalhoub has developed a comprehensive strategy to improve logistics and their supply chain. By an efficient use of resources everyone benefits – including their customers.

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GRUNDFOS sets the standard with sustainable pumps The pump is one of the least seen but most significant tools of modern life. Civilisation as we know it would be impossible without the pump: from giving us drinking water to removing waste, from keeping mines dry to irrigating fields. It might be an ancient invention but it is more important than ever.

GRUNDFOS UNDERSTANDS the importance of the pump. Founded in Denmark in 1945, the company employs 18,500 people who take pride in moving water to where it should be while using as little energy as possible. They have been in the Middle East since the 1980s, and many of their current customers have been working with them since that time. PUMPS TODAY ACCOUNT for a staggering 10 per cent of the world’s total energy consumption. About two-thirds of all pumps installed today are inefficient and use up to 60 per cent too much energy. Many run continuously at maximum speed regardless of the actual requirements. For decades Grundfos has worked to solve these problems. Their modern pumps last longer, use less energy and are less wasteful than ever before. If every business switched to high-efficiency pumps 4 per cent of the world’s total electricity consumption could be saved, equivalent to the residential energy use of 1 billion people. This is particularly important in the Middle East, where water supply is low but water consumption is high. Sustainability is becoming a focus area for many businesses while consumers become more knowledgeable. By working with key partners throughout the region Grundfos have improved the water and energy usage of industry, irrigation, water treatment, commercial buildings and residential homes, among others. They also work with consultants,

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public authorities, developers and a variety of installers from independent plumbers to major contractors. GRUNDFOS HAS DEVELOPED a pump audit scheme where a team assesses the efficiency of a company’s pumps. They can even do a full energy check where a complete statistical study is undertaken that shows the energy and cost savings which can be achieved by upgrading to better pumps. If you’d like to learn how Grundfos can help you save money and reduce waste with

your pumps please check their website to find your local contact. They even have a product studio in Dubai’s Jebel Ali Freezone to help train their partners in the best water moving solutions. www.grundfos.ae

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CONNECTIVITY The digitalisation revolution is disrupting practically every industry. Big Data, the IoT, electronics, robotics and automation are seeing some of the first fruits of new, improved ways of connecting people, places and things.

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28 Martin Tarr, GBM’s CEO

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GBM provides IT leadership to the GCC region FOR OVER 25 YEARS GBM HAS BEEN PROVIDING IT SOLUTIONS TO CUSTOMERS ACROSS THE GCC REGION. WE TALK TO GBM’S CEO, MARTIN TARR, WHO RECENTLY JOINED THE COMPANY FROM IBM. WHAT IS THE BACKGROUND OF GULF BUSINESS MACHINES? While we started out with a partnership with IBM, our customer offering has expanded to include the Cisco portfolio, as well as VMware, Apple and F5 to name a few. These partnerships support our software, mobility, networking, and security portfolio. Our core services revolve around tailoring IT solutions to the specific needs of our customers through consulting, resource deployment, integration and after-sales support. More recently we have added Hybrid Cloud and digital skills to our portfolio.

WHAT IS GBM DOING TO TACKLE CYBER SECURITY THREATS? GBM invests in an end-to-end security practice to ensure we offer the very best protection for our customers, preparing them to keep pace with the rapidly evolving cyber security threat landscape. We offer solutions in governance, risk and compliance intelligence, analytics and reporting, data, application and infrastructure, ensuring that our customers are always protected.

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“With increasing awareness in the market about the potential of IoT and its benefits, we see its adoption in literarily almost all industry verticals.”

HOW DOES GBM HELP AND GUIDE CUSTOMERS TO CAPITALISE ON THE RAPIDLY SHIFTING IT LANDSCAPE IN THE REGION?

HOW DOES GBM WORK WITH AUTHORITIES WHEN IT COMES TO SMART GOVERNMENT APPLICATIONS?

We work with customers to transform their existing legacy environments into an agile, provisioned private cloud using software defined technologies that also allow them to integrate public cloud if required. In parallel we continue to develop our digital transformation capabilities, focusing on big data, analytics, cognitive computing, and the Internet of Things (IoT).

GBM has invested in capabilities to support the UAE government as it transitions to smart, connected government entities. For example, GBM launched an initiative piloting a free assessment for government entities to assist them in achieving paperless goals. We have also assisted the federal and local government entities with operations optimization, digital transformation and automating business processes to reduce complexity and increase productivity.

HOW DOES GBM VIEW THE STATE OF IOT IN THE REGION? We see IoT adoption in almost all industry verticals. Some of the solutions gaining acceptance amongst our customers include smart manufacturing, smart transport, connected health, smart retail, and smart energy. Significant additional investments are expected from the following industry segments: manufacturing and processing industry, energy and utilities, and transport and logistics.

WHAT IS YOUR COMPANY’S FOCUS IN 2017 AND BEYOND? We will continue GBM’s transformation to bring the best IT solutions to the GCC market, bringing all of these elements together and delivering them as a package. These efforts will help us remain the hybrid cloud and solutions provider of choice in this market. www.gbmme.com

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MON PALAIS

Where Design Dreams Become Reality Raed Zuraiki, General Manager of Mon Palais

Propelled by the upward growth trend of the UAE’s design market, many companies in the design and fit-out industry are inspiring to stir creative ideas, implement technological developments in the design Approaches , and ride the tide of ingenuity when it comes to satisfying the clients.

DIFFERENTIATING YOURSELF from the competition is the name of the game for Mon Palais, who is aiming to do something different than everyone else in Dubai. Raed Zuraiki, the newly appointed General Manager of Mon Palais, says that Mon Palais started as an idea to be different from all the current players in the market. “Clients love when new ideas come true,” he said, further adding that “our way is to turn design dreams into reality, coupled with merging a passion for delivering on the community needs”. Zuraiki, who has ample experience in the interior design industry and used to run his own interior design company before coming onboard as GM for Mon Palais, emphasised on the need to set a focus on the standards for design and fit-out services. He says that “to make sure our clients are happy with us, we make sure to have a commitment to stability, which helps us to deliver finest outcomes to our customers, regardless of the project type, location, or the sector in which they operate.” THERE IS ALWAYS COMPETITION in the industry, no matter the business, and same is the case with Mon Palais facing challenges from different competitors. “There is more than one way you can cross the river, but sometimes it takes some creative thinking to figure out how. We plan on offering a unique mix of options, which will enable us to reach a different type of customer & competing businesses that target many consumers,” Zuraiki adds.

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BRAND AWARENESS is very important for Mon Palais and their USP is driving forward the message across hard. “We want people to know that we don’t just sell a service, we sell full interior design & build décor fit-out solutions, all in one, where types of designs and styles are merging into a content exclusive union,” he said. MON PALAIS OFFERS CREATIVE interior & décor advice during the design process to incorporate all client requirement and takes pride in giving one point of contact to the client for the satisfaction of all needs. “Unlike traditional build methods whereby the client would need to employ and liaise with a group of contractors, at Mon Palais there is no need to employ independent designers, surveyors, and project managers. We do it all in-house.”

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WHEN IT COMES TO talking about Mon Palais’s plans for the future, Zuraiki is very hopeful, and excitedly talks about ‘designs for the future’. Exciting times are ahead for interior design, and Mon Palais wants to take part in the technologically advanced interior design industry. The whole industry is not only growing but is rapidly changing to incorporate more and more technology. “Virtual Reality and Smart Homes are the future of interior design. Technology and interior design aren’t necessarily two concepts that you would put together, however, when combined, they give inspiring results,” he says.

His last few words are about the goals of Mon Palais when it comes aligning the company’s own goals with the vision of Expo 2020. “We are creating a strategic plan with our group of sister companies to be a part of the exhibition celebration, not just for the six months of the Expo 2020, but long into the future. We will take passion from the three pillars of the Expo, which are: opportunity, mobility, and sustainability,” he concludes. monpalaisdesign.com

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Innovations by

EMAAR ENTERTAINMENT inspire joy with new experiences

Twenty years ago the entertainment industry in the UAE was prosaic and traditional. But when His Excellency Mohamed Alabbar founded Emaar Properties the tourism and entertainment industry boomed and the UAE became one of the most visited countries in the world.

TODAY EMAAR’S INNOVATIONS and digital transformation have positioned them as leaders in new and unique experiences. Their mission is to become a recognised leader in delivering unique, memorable and rewarding experiences to visitors through diverse Family Entertainment Centres, Aquariums, Educational parks and Cinema Industries in the MENA region. “Our strategy is led by innovation,” says Maitha Al Dossari, CEO of Emaar Entertainment. “We work every day to not just bring worldclass entertainment attractions to Dubai, but to redefine the leisure and entertainment industry.” A great example is the Dubai Aquarium and Underwater Zoo located in the Dubai Mall. It boasts a ten million litre-tank and over 300 marine species which range from piranhas to penguins. In August 2017 they unveiled the world’s largest OLED screen comprising 820 flexible OLED screen which broke three Guinness World Records. “The Dubai Underwater Zoo and Aquarium also showcases the addition of VR experiences with the opening of VRZoo, which is an interactive wildlife CGI experience exclusive to Emaar Entertainment,” Al Dossari continues. ANOTHER EXTRAORDINARY EXPERIENCE can be found at The Dubai Mall is the Olympic-sized ice rink, a multipurpose venue hosting various corporate and entertainment events. Dubai Ice Rink also holds one of the world’s largest Full LED Screens that can be found inside the mall. Recently, Emaar Entertainment also unveiled the newest cinema technology in the UAE, the Dolby Cinema. THIS YEAR, Emaar Entertainment will soon unveil a purely digital experience, its newest attraction inspired by the idea of “Challenge Reality”. Al Dossari says: “We are excited to provide our customers the latest experience and unique products which are completely different from any our competitors.” “To support UAE’s Tourism Vision 2020, as outlined by His Highness Sheikh Mohammed bin Rashid Al Maktoum, our key objective is to attract 20 million visitors per year by 2020,” Al Dossari concludes.

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“We work every day to not just bring worldclass entertainment attractions to Dubai, but to redefine the leisure and entertainment industry.” Maitha Al Dossari, CEO of Emaar Entertainment

“Whilst our current attractions for 2020 will bring them to Dubai, it’s our future attractions that will bring our tourists back. Therefore, it is our aim to always be innovative, always be creative, always be thinking forward to what can be done instead of what has been done before. It is this spirit, the Spirit of the Nation, that drives us.” www.emaar.com/en/what-we-do/ entertainment/

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Ayman Ashor, GM of

ARJAAN BY ROTANA talks about the hotel’s grand plans for 2020

Recently Arjaan by Rotana, Dubai Media City, hired Ayman Ashor as its new General Manager. Ayman brings with him over 21 years’ experience in the hospitality industry, having worked for international hospitality chains such as Hilton Worldwide, Movenpick Hotels and Resorts, Sheraton Hotels and Resorts, and Jumeirah Group, among other companies. Before being appointed GM of Arjaan by Rotana, he was the General Manager of Centro Capital Centre Abu Dhabi. ROTANA IS THE BIGGEST CHAIN in the region with 16 hotels in Dubai, 14 in Abu Dhabi, 2 in Al Ain, and 2 in Oman. The chain is growing and expanding, serving its customers well with excellent service at averagely priced room rates, great interior designs, and luxuriously finished hotel apartments. Arjaan by Rotana is no different; not only is it a very luxuriously finished hotel, but the hotel also provides excellent customer service to its guests & the staff are very friendly and courteous. Arjaan won at The World Travel Awards 2017 as Leading Luxury Hotel Apartments earlier this year, which is partially due to a number of reasons including service, hotel offerings, and location etc. The hotel benefits from being conveniently located in DMC. “We are blessed as we are in the middle of the business hub of Media City, plus we are facing the Palm Jumeirah too. A lot of guests like to go to the beach at Palm Jumeirah, but they want to stay on the mainland, so they stay with us,” Ayman says. When it comes to travel accommodation, Ayman says that people prefer to stay in luxury hotel apartments like Arjaan, because it is a fully serviced hotel, and provides all kinds of services to maintain reputation & client satisfaction. Arjaan offers spacious suites with kitchenettes etc. and not just rooms. Some of the hotel rooms also come with their own private pools which attract a lot of families over the holidays. “We are very popular in the Middle East, providing luxury service to our guests, along with topnotch hotel facilities, and we also happen to be the number one destination for guests coming in from Saudi Arabia, especially those with families,” he adds.

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ARJAAN HAS ALWAYS BEEN number one amongst all the other Rotana hotels in the region, with very reasonable room rates. The interior design of the hotel features luxury that appeals to the clients. Apart from the appeal to the leisure guest, since the hotel is located centrally in a business hub like Media City, it also appeals to the corporate guests that fly into the city for conferences etc. Arjaan is like a ‘home away from home’, for corporate guests staying in the suites for more than 2-3 weeks. Many of Arjaan’s corporate guests stay for a minimum of 3-5 weeks and recurrently visit to stay whenever they are in town. Expanding more on the hotel’s plans for upgrades, Ayman says that Arjaan is undergoing refurbishments that are almost done. “It is a 20 million dirham planned renovation. We have recently renovated our dining facilities in the form of the newly reopened Cilantro restaurant, which is in the soft launch phase, we are expanding the lobby, and it’ll be the biggest lobby in a hotel, and, we are renovating our top two floors to expand our inventory by adding 16 additional rooms. We are also renovating the courtyard to be a multifunctional area, targeted at people getting married, so it can be used as a wedding venue.” Arjaan is backed by a young multicultural and multilingual team that speaks 12 languages, to help keep customer satisfaction levels high at the hotel, as there are no language barriers. The team is brimming with energy and the willingness to excel at what they do. Arjaan by Rotana receives greatfeedback and reviews from guests due to the excellent teamwork and hard work from the colleagues that make sure every guest’s stay

is worthwhile which is why the hotel is also one of the top 100 hotels on TripAdvisor. The hotel wants to tap into the popularity and is planning grand things to coincide with the Expo 2020. The hotel will renovate 5 floors every year, until 2020, and will keep on working on delivering outstanding service to its guests. www.rotana.com

Ayman Ashor, GM of Arjaan by Rotana

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PHILIPS Robust interest, increased focus on health technology

As Philips strives to transform technology in the healthcare sector, it continues its efforts by initiating, developing, and implementing innovative technological solutions that touch lives and rearrange priorities in the international healthcare industry. POSITIONING

Philips is a diversified healthcare technology company aiming to improve people’s lives and to create a sphere of healthy living. It creates a smooth continuum of healthcare through innovation technology that educates healthcare workers, harnesses patient care, and tracks essential life-saving materials through one single seamless care activity. Dr. Arjen Radder, CEO Philips MET (Middle East & Turkey), articulates the mission and vision of Philips regarding the new initiatives processed in the healthcare sector by the company in an exclusive interview. “The company’s centre of gravity is now moving towards health technology where we have made significant forays and developments in the recent past,” asserts Dr. Radder. In reference to statistics, Dr. Radder reveals that Philips’ healthcare division is now a USD $ 20b business and employs over 70,000 people worldwide. “Our objective is for the company to touch and have a meaningful impact on the health of more than three billion people, over 40% of the current world population estimates by 2025.” He emphasizes the importance of understanding the health continuum structure in

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all its elements in order to innovate sustainably. “Philips’ mission is to foster healthy living and prevention, as with widely prevalent diseases such as high blood pressure, obesity and respiratory problems,” he elaborates.

plementary clinical services that can help guide adoption with change management planning, execution, staff education, and post-implementation support.

MOVING INTO SEAMLESS CARE

COMING TOGETHER

Dr. Radder expresses that seamless care hinges on connecting disparate data points across the continuum in a unified manner, which in turn enables Philips to offer generic and customized resolutions of medical maladies. Furthermore, Philips thrives as a leader in the healthcare sector due to the renowned reliability and durability of its consumer goods as well as technological innovations. As part of its prominent reputation in healthcare, Dr. Radder leads Philips MET coming from a medical background as a certified practitioner. He reveals his experience in merging the medical avenue with the corporate world, “Philips is an exciting company to work for. There is a distinct culture of meritocracy and it encourages entrepreneurship and ingenuity whilst offering an environment that is conducive to personal and professional growth.” Dr. Radder discusses the pros and cons of modernization in the healthcare sector. He believes that it enables brilliant clinician, access to top-notch research and progressive technologies and sophisticated health systems, affordable healthcare is available to a significant percentage of the populace in developing and developed countries. On the other hand, there are intrinsic challenges to counter and contend including financing, governmental regulations, quality of personalized care and the looming threats of medical lawsuits and other legal barriers.

The concept of seamless care will become even more critical as the healthcare industry shifts more of its focus away from sick care to prevention and healthy living. Philips is using its unique position as a long-established innovator focused on serving customer needs with many ‘first of its kind’ solutions, to bring together people, technology and departments into a seamless workflow across the care continuum. Philips will be contributing to a better future with groundbreaking innovations such as its first digital pathology solution. This will accelerate clinicians’ ability to detect and treat diseases like cancer. It is also developing and applying artificial intelligence and machine learning technologies with the goal to enable earlier treatments customized for each patient – care that is predictive, integrated and precise. Philips believes that to move toward seamless care, all constituents must continue to break down the barriers between departments and specialists, create breakthrough innovations, eliminate the obstacles separating patients and caregivers, and cross the boundaries that exist between healthcare settings and people’s homes. Philips strives to improve people’s lives and provide a sphere of healthy living through it latest technological innovations through a seamless care system.

ROAD TO TRANSFORMATION

Philips is committed to prioritizing four areas of opportunity in order to create a seamless care system: simplifying data and insight gathering, driving improved treatment and outcomes, removing excess costs from the system wherever possible, and giving patients and staff a better experience. With its integrated portfolio of products and solutions, coupled with hands-on consultative approach and award-winning service, Philips is making much headway here. Innovations and breakthroughs have also defined Philips quality medicare. For example, in high-demand areas for nursing care, the company has developed automated tools that provide a comprehensive view of the patient’s condition while simplifying medical documentation and better utilizing staff resources. The IntelliVue Guardian with Early Warning System (EWS) solution encompasses innovative technology along with our sup-

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“Philips is an exciting company to work for. There is a distinct culture of meritocracy and it encourages entrepreneurship.”

www.philips.com

2020 | GCC EDITION


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DAVVA

– Your Personal Healthcare Concierge App SHOWCASED AT GITEX FUTURE STARS 2017 earlier this year, Davva is an app that hopes to revolutionise the way we look at and deal with all our healthcare needs. What it prides in is its ability to make it easier to connect with healthcare providers and professionals, and the slogan of Davva is ‘your health care concierge’. Jai Tolani, the CEO of Davva, gave us useful insights into the concept and the idea behind developing the app. “Davva was conceptualised in December 2015. It started with me taking my grandfather to the clinic and thinking why I couldn’t take a snap of his prescription to the pharmacy etc. At that moment I realised that there was a gap in the market for a product like the Davva app. With the Davva app, not only can you schedule appointments, but view and store medical reports, send them to your doctor and download them etc,” he says. He continues to express the benefits of such an app and how it can be advantageous to its users. It is already making waves in the industry, by being selected for the Web Summit in Lisbon – the biggest technology exhibition in the world, and also Slush; which is the biggest start-up exhibition in the world. GETTING THE WORD OUT ABOUT THE APP is very important to Tolani, who is positive that with appropriate marketing efforts, they will reach out to more and more consumers who would want to use the app, to streamline their health care needs. “Read, the magazine that is distributed free at the Dubai Metro stations were offering us free ad space because they wanted to promote homegrown start-ups,” he said. “A publisher gave us subsidised rates for advertising for the same reason because they also wanted to promote local efforts. This way, we are getting the word out, and are gaining exposure to consumers who can become our users.” Even though there are similar concepts in the market, they are focussing on a niche. Some are only doing pharmacy while other apps

2020 | GCC EDITION

only provide online consultation etc. What Davva plans on doing is to bring everything healthcare related in one app, to make it easier for the people, and before Davva this has not been done. The app not only allows you to connect to pharmacies, doctors, diagnostic, and therapy centres but also allows you to store digitally medical reports, and set medical reminders. THERE ARE DIFFERENT FEATURES and functions of the app that the customer can utilise. From sending a prescription to the pharmacy to possibly getting the prescription delivered, adding doctors to your preferred list, scheduling a doctor’s appointment, storing medical reports, to booking therapy sessions, this app does it all. Davva has partnered with different small clinics around the UAE and also in a way promotes them. “We haven’t gone with big businesses in the healthcare industry who have a lot of money to spend on marketing. We partnered with small clinics who need the exposure & business. This way not only are we getting benefitted, but they’re also going to use our app as a customer acquisition platform,” Tolani said. When asked about his plans for the app and keeping the Expo 2020 vision in mind, Tolani concluded by saying that “expansion is something that we have in mind, but next year is all about focussing on execution for us. It will tell us that the product works. We will focus on driving our business forward and gaining more vendors & users. We had a good turnaround at GITEX, and many were interested in investing. We are happy that we were able to generate that sort of traction. We want to continue to grow.”

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START UP

I N T E R V I E W with Mujeeb Rahman from Bebuzzd HERE IS THE PARADOX faced by today’s business owner – Despite the fact that the key strength of a local business is the ability to connect one-to-one with customers, it is very difficult for the small business to capitalize this advantage. Relationship management is usually informal and often left to the cashier, serving staff or the store clerk. Unlike in the case of large stores or brands, owners and managers of small merchant establishments do not have much data about their customers – preferences, frequency of visits, average basket size and payment types. Without this data, converting a onetime customer to a loyal, repeat customer is next to impossible. Bebuzzd mitigates this challenge through an ecosystem of a business owner app, an in-store digital interface and a customer app. Apart from earning loyalty points from merchants that have signed up for the Bebuzzd program, Bebuzzd customers also receive excusive offers and rewards from them. TALKING TO MUJEEB RAHMAN, the COO of Bebuzzd, “Our business philosophy has been to use technology as an enabler to bring a world-class loyalty solution to the UAE market with features that are usually available only in developed markets. We at Bebuzzd, realized that customer loyalty programs needed to be reimagined to go beyond traditional loyalty concepts in order to dramatically extend its value and increase participation among consumers. It is this philosophy that we followed while building the Bebuzzd app. We adopted the best of what existing solutions had to offer and added some unique features to it, keeping the UAE consumer in mind. Com-

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bining this cutting-edge app with a network of participating merchants has created a digital ecosystem of unique brands and independent businesses. Bebuzzd customers enjoy a unique mix of loyalty rewards and special deals across 8 industry verticals, giving them the choice of picking up loyalty programs that range from dining, beauty, wellness, retail, entertainment etc.” The salient feature of the Bebuzzd ecosystem is that each outlet provides its own unique value to the customer. The outlet decides on how to reward their customers with vouchers or points, or a combination of both. The customer can redeem the vouchers or points only at the merchant location that has provided it. For the business owner, the manager app provides a view of new and repeat customers. By looking at the pattern of customer behavior, the decision maker can customize rewards, send one-time offers based on past behavior or geographic proximity. This capability also allows the decision-maker to remotely monitor activity at the outlet in real-time.

BEBUZZD WORKS at different levels to create unique value for customers, store staff and decision-makers. For each constituent, it’s win-win. For customers, they get “big-store” kind of rewards from their neighborhood outlets. For stores, they are able to capture local traffic. For managers and owners, they are able to influence behavior and strategically plan based on real data. The Bebuzzd team has grown in strength and has recently won the Visa Loyalty Challenge in the Visa Everywhere initiative for MENA. Plans for the app include developing payment capabilities to support merchants and customers. www.bebuzzd.com

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2020 | GCC EDITION


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BAWABBA

a doorway for Home and Small businesses to find new opportunities THERE ARE DIFFERENT REASONS why people freelance. The people at Bawabba recognise the different reasons why, and for this purpose, they have created a doorway to the world of freelance opportunities in the form of their web platform and mobile app. Run by talented husband-wife duo Hakim & Tasneem Boriawala, the start-up was launched and showcased at GITEX Future Stars 2017 earlier this year. Hakim, who comes from a family business background, said that the idea for the app came to them when they realised that people have no platform to monetise their hobbies or skills easily. “We thought of providing a platform and credibility to the freelancer trade, given that in this time & age freelancers are still not taken very seriously by employers. We wanted to give the community a virtual marketplace where everyone can easily advertise their skills, and can easily find the services that they need,” he said. BAWABBA, WHICH MEANS ‘DOORWAY’ in Arabic, will not only be a web browser based platform but can also be accessed via an app for both the iOS and Android operating systems, which they’re developing. “We have hired programmers who are developing our app at the moment,” Tasneem added. “It’ll be a platform for home-based or small businesses too. Businesses will be able to set-up a profile and list their services on their profile. Service seekers can easily shortlist and get in touch with the service provider of their choice directly, without having to sign-up.” The app will feature a variety of services and won’t be constricted to a certain niche, unlike competition out there in the market from which Bawabba might face a challenge. “Apps or services usually focus on providing a platform for a certain kind of skill and this is where ours is different. Our USP is that we accommodate everyone, and we are a one-stop platform for sourcing out and listing all kinds of services rendered or required. It can be anything from a baker or an architect offering their services, and will not be limited to one or two particular professions,” Hakim and Tasneem both chime in at the same time. The app is similar to the LinkedIn app, as it allows people to upload their CVs, but after that is where it starts to differentiate itself from all the other services in the market at the moment. This app gears towards freelancers, so it allows them to upload their portfolio – including photos, video, and audio. A voiceover artist,

2020 | GCC EDITION

for example, can upload samples of her work on the Bawabba app, and anyone looking for a VOA can listen to those sound bites to ascertain her suitability for the job at hand. When it comes to their plans for the future, both are very excited for the future and hopeful about the acceptance of the app from the general public. “When people get to know how beneficial this app will be for them, I am sure they will start using it, and suggest it to others,” Tasneem said. Hakim has a similar view to public acceptance. “We plan to expand outside of Dubai, and we are excited, but first, we are focussing on customer acquisition and spreading the word here in Dubai,” he concludes. www.bawabba.com

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IoT Middle East

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2020 | GCC EDITION


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2020 | GCC EDITION

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Profile for the2020

The2020  

The 2020 GCC Edition, presents the most innovative companies, company leaders and entrepreneurs who are shaping the future of the Middle Eas...

The2020  

The 2020 GCC Edition, presents the most innovative companies, company leaders and entrepreneurs who are shaping the future of the Middle Eas...

Profile for the2020
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