STYLE | fashion
ASTLE of Ivy Blu
The inspiration behind my flagship store is to offer a place
in which I can have every single style available. I decided to open a flagship store in Christchurch after closing the Auckland store, which was very difficult to manage remotely. This way I can see what’s going on, I can meet my customers and offer oneon-one styling.
My favourite piece from the new collection would have to
My most recent extravagant purchase? Hmm, where do I start?
Perhaps my Stuart Weitzman boots? I think I need to stop now!
be the Kitty Dress in our signature print Secret Garden. I love strapless dresses but this one has a sleeve so you feel a little more covered up. The print is on a beautiful pink/ peach background and suits most skin tones.
hinted so many times to my husband but I’m still waiting to go... maybe next year!
My most treasured possession?
Top of my playlist right now
My nine pairs of Stuart Weitzman boots. I couldn’t live without them!
The first thing I do in the morning is let my five-month-old
English bulldog out before I start my day with a herbal tea.
As a designer I’m motivated by what my customers are telling
me – I ask them lots of questions; it’s important I listen to them and get it right.
My dream holiday destination would be the Greek Islands. I’ve
would be – I cant believe I’m saying this out loud, but – my daughter loves [British girl group] Little Mix. We listen to it together every day on the way to school, so Little Mix is right up there!
The piece of advice I would give my younger self would be: stay positive. Even when life
throws you the biggest curveball, stay positive; things always pan out in the end.