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Quirky finds for sticky beaks.


About Us.

Birch & Little will present customers the ability to glance through & procure different products from hundreds of Australian sellers through a single checkout.

Birch & Little will afford our partners the capability to connect with prospective customers in the best means possible in this contemporary medium which is Online Shopping. We are looking for small unique Australian Business Partners to sell online with us. We will be publishing a bi-monthly online magazine which will feature some aspects of our Australian Partner Products. This will provide our partners with a free online magazine to showcase their products. B&L want to be in the top 10% of online stores in Australia. Distinct from other sites in Australia we are discerning about who sells with us. B&L can take the burden off our partners in their online marketing strategy by utilizing our understanding of online Social Commerce Marketing, i.e. Through our Birch & Little Web page, Magazine, Blog and social media platforms Twitter and Face book.

Our vision is to get in touch with a much larger customer base than what each individual partner would be capable of doing. We welcome your application to join us!


How the whole thing is gonna work

Partner

Partner

Partner

Partner

YOUR STORE

CHECK-OUT

Quirky finds for sticky beaks.


u o y g n i d i v o r ep What wethe’rchance to showcase your products! Not just any online shop, Birch & Little extensive on-line marketing strategy includes an Online Magazine ‘Birch + Little’ campaigns, Social Commerce Media, Exposure on our blog page, Twitter feeds, and Face Book pages. B&L are publishing a bi-monthly online magazine which will feature aspects of our Australian Partner Products. This will provide our partners with a free online magazine to showcase their products. B&L will also offer our partners paid advertising, in the bi-monthly magazine with tags back to your online products on the ‘Birch + Little’ Website. Our ad’s will be accessible for a lot less than Print Magazines. The B&L magazines will offer feature articles. One section called “Stick Beaks” into the lifestyle of featured Partner’s and Australian Designers homes. Showing our online customers ways to utlised our partners products within their homes and lifestyles.

B&L want to be in the top 10% of online stores in Australia. Distinct from other sites in Australia we are discerning about who sells with us. B&L can take the burden off our partners in their online marketing strategy by utilizing our understanding of online Social Commerce Marketing, i.e. our Birch & Little Web page, Magazine, Blog and Social Media platforms Face book, Twitter & YouTube. With our Birch & Little blog updates 2-3 times a week, we anticipate to feature in google’s natural search results for key terms such as Personalised gifts, Interior accessories and Homeware goods. Increasing the sites multi-click rate and in turn your product turn over.


! s U Join

HOW WE PROMOTE

OUR PARTNERS

If you have a unique product range to present to us and would like to share in our Social commerce business, here are some “B&L” hints and guidelines which will be helpful when completing a form.

Quirky finds for sticky beaks.


APPLICATION

Hints & Guidelines

What we need to see to help sell your products in a professional manner & in the best light. If you have a unique product range to present to us and would like to share in our Social commerce business, here are some “B&L� hints and guidelines which will be helpful when completing a form. If you are a designer, your offerings should be unique, distinctive and high in quality, nonetheless marketable/ commercial enough to catch the attention of an online shopper. If you are a boutique, make sure your offering is individual and distinctive. Since our online customer cannot see or touch your products. Quality images from our partners are essential to ensure you will maximize sales. These images will be of a high quality so they can feature in our bi-monthly magazine, blog and Face Book pages. Seeing photographs of the current product range you would like to sell online with us is key when assessing your application.

Professional Photography is not always required, as long as you are prepared to take the time with a digital camera to achieve a high end result. When taking your photographs please ensure that you think about your merchandise in a ifestyle situation or alternatively using a white background so that we can incorporate it with other partner products in a lifestyle setting. Minimize the amount of shadows that will show in your photographs utilizing careful natural lighting. Ensure you can see the whole product in the photograph you submit to us.

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Have your designs and products showcased on a webpage, feature in marketing promotions and social media outlets. Leave the hard stuff up to us & we’ll connect you to a wider online market.


Membership. Introductory Memberships.

Our partners hold on to the ownership of their business with features that permit you to set your own delivery times or put your storefront in holiday mode. 1st quarter membership is free; thereafter we would offer you a 2 year membership for $250.00. This will give you 1 free ad in one edition of our magazine each year. Please include in your online price the shipping costs for all items to a destination in Australia via post or freight. (We are advertising that shipping is free).

Upload of up to 20 of your products onto your own Birch & Little Store, with your own logo and company name. After the first free quarter you can expand your store to 30 products for the above mentioned membership fee (i.e. $250.00 for 2 years). Access & update your product pages and manage your orders 24 hours a day via the Birch & Little personalized content management system. For more information or an application form contact us at birchandlittle@iinet.net.au

Birch & Little take 15% Commission on sales in the 1st quarter, there after we will take 20% commission on sales. Quirky finds for sticky beaks.


For more information contact

www.birch&little.com m: 0411 597 018 p: 9370 3108 e: birchandlittle@iinet.net.au


Birch + Little Company Overview