Demerits of web design as a tool for marketing All internet-marketing tools have played a huge role in as far as making the internet a powerful platform for marketing is concerned. However, some online marketing tools have proven to be more effective than others are. This also depends on the manner in which a particular online tool has been used. For example, search engine optimisation is usually effective when it has been used in collaboration with web design because it is the tool for increasing the visibility of a particular site in the search engines. But, web design is associated with certain cons, as the passage will show. One of the most notable cons of web design is the fact that it is not a standalone internet-marketing tool. This means that it cannot be used on its own. It has to be combined with other online marketing tools such as search engine optimisation and social media marketing. There are certain internet marketing tools that are able to stand on their own. For example, both search engine optimisation and social media marketing can be used independently. If a particular web design New York company feels the need to increase the potential of either search engine optimisation or email marketing, it can combine the two. As a matter of fact, the two are only combined for purposes of increasing the internet marketing results. Another notable demerit that is associated with web design is that it depends on the internet. This means that you cannot use the tool to market your products and services outside the confines of the internet. This applies to all the other internet-marketing tools that exist today. Since this is the case, it simply means that you cannot use the tool when the internet is not good shape. It also means that the tool cannot be effective in places where the internet is not fast enough. Online marketing methods that are used by Web design New York companies . Find more information through this link web design New York review.