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A letter from the organizers In April 2011, the inaugural Philly Tech Week became

Attendees

of collaborative partnerships in Philadelphia’s

of

a regional success story made possible by dozens technology community.

More than 4,000 people attended at least one of 65

events held throughout the city and surrounding

enjoyed

panels,

classes,

exhibits,

showcases and other events across a broad range technology

specialities,

including

information

technology, startups, robotics, government

transparency, education, digital arts, video games, music and more.

counties.

Events held during Philly Tech Week had impact.

The programming of those events was represen-

by City Council. A major public-private partnership

tative of a growing economic and social force in Philadelphia: the inspired and savvy technologists

that are taking charge on issues like Philadelphia’s economy, digital divide issues and municipal government reform, as each relates to technology.

The week was officially endorsed and recognized launched an Open Data repository for the city and Councilman Bill Green unveiled a 10-point plan for improved government transparency through tech-

nology. Startups launched during the week, video games were unveiled and educators held the first Robotics Expo in the city.

With more than 50 press hits across newspapers, radio, television and blogs, the week also became an enormous opportunity for the partners involved in making it happen.

The week’s 35 sponsors and more than 50 event organizers were able to put their message and or-

ganizations in front of 30,000 unique visitors of Philly Tech Week web properties. They were in-

cluded in the 5,000 print publications distributed

in 50 retailers across the city. And they were able

to align with the 1,000 social media messages that spanned the event.

This year, April 23-28, 2012, Philly Tech Week will be

bigger

and

be

organized

better.

With

the

success

of

last

reached.

And

year’s event, it is expected that more events will and

more

attendees

with lessons learned from last year, the program-

ming will be made stronger and its impact greater. We hope to prove true this year’s theme: to make a better Philadelphia through technology. We hope you’ll be a part of it.

Sean Blanda, Brian James Kirk and Christopher Wink Philly Tech Week organizers Technically Philly co-founders

Photo Credit: Colin Lenton


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2011 Philly Robotics Expo University City

Photo Credits: Rachel Playe Branding: Jarvus Innovations


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Define What is Philly Tech Week? A week-long celebration of technology and innovation in Philadelphia.

When will it take place? Sunday, April 22 to Saturday, April 28, 2012

(Additional dates may be added)

Where is it happening? Various locations throughout the city and region.

What is this year’s theme? To make a better Philadelphia through technology.

Who is organizing it? PTW is organized by news site Technically Philly and includes events from organizations and individuals from throughout the region.

How can I get involved? You can get involved by organizing an event, hosting an event, or by sponsoring. The first point of contact is:

Sean Blanda sean@technicallyphilly.com (215)-821-8745


IGDA Video Game Showcase University City

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stats

Philly Tech Week by the numbers

65 4K 50 35 30K

65 events across broad range of technology industries

More than 4,000 people attended events throughout the region

Featured in more than 50 stories in newspapers, radio, television and blogs

35 participating sponsors signed on for inaugural year

30,000 unique visits to PhillyTechWeek.com and TechnicallyPhilly.com during month of event as well as 1,000 social media mentions


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OpenDataPhilly.org unveiling Old City

impact

Notable highlights from the 2011 Philly Tech Week More than 120 people came to WHYY to see the launch of Open Data Philly. The site, developed by Azavea, is a central hub of many of the city’s data sets. Councilman Bill Green unveiled his 10-point Open Government Philadelphia initiative. IDGA showed off 15 local video game studios. During Switch Philly, five local startups demoed their products, all of which found new investor interest. At BarCamp NewsInnovation, journalists from all over gathered as hackers created tools from data sets on Open Data Philly, like a searchable database of Philadelphia property records. Put 5,000 Philly Tech Week print supplements into more than 50 retailers in the city Latest from the Greater Philadelphia Innovation Cluster was shared. An open source development contest was launched. City Managing Director Rich Negrin pledged the 311 mobile app ‘within the next three months.’


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word

The buzz about Philly Tech Week on Twitter

Live every week like it’s Philly Tech Week! @JPToto

CognisIT, VP of App Dev

Such an impressive array of

events happening during @phillytechweek YES PHILLY IS A GREAT TECH CITY! @gloriabell

Philly Startup Leaders organizer

Despite growing up in Philly I left over a decade ago due to a dead tech community. This week proves Philly Tech is alive and kicking ass. @rit

Database developer, 10Gen

#PhillyTechWeek, thanks for intro’ing me to some new peeps & ideas & reuniting me with others! @alexbthegirl

When was the last time you and your significant other had a meaningful conversation about the concept of data? Thanks #PhillyTechWeek!!! @joshdubin

City of Philadelphia, Office of Arts...

Reading the tweets and wishing I was at #phillytechweek @mertonium

Code for America Fellow

I’d say #phillytechweek was a huge success, and I can’t wait to see what’s in store for next year. @hoyboy

President, Happy Cog (web development)

Loved meeting so many tech savvy people in one room. @RichNegrin

City of Philadelphia Managing Director

@TechnicallyPHL great conference this week. Philly needed it!

“When you put bodies together in a room, it doesn’t immediately solve anything, but puts things in motion in a powerful way.

@VaughnKing

@KelaniNichole

Social Media practioner

Enterprise entrepreneur

“Every week should be a @PhillyTechWeek” @alexknowshtml

Co-founder, Indy Hall

Freelance content strategist

“Mad props to the boys at @TechnicallyPHL for making it rain awesome all last week. #phillytechweek” @mheadd

Voxeo, developer (communications)


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Philly Tech Week print publication

z headlines

Philadelphia Business Journal coverage

Big stories published in traditional and new media PHILLY TECH WEEK ON TAP FOR THIS WEEK Cover of the Inquirer business section

PHILLY TECH WEEK STARTS TODAY Daily News feature spread

PHILLY TECH WEEK: A FIRST EVER WEEK LONG CELEBRATION OF INNOVATION IN PHILADELPHIA IS SET FOR APRIL 25-30 uwishunu, the events blog from GPTMC

A Guide To Philly Tech Week

PHILLY TECH WEEK PROMISES A PRINTER-SMASHING GOOD TIME

CBS 3

Flying Kite preview

PHILLY OPEN SOURCE PRIZE OFFERS GEEK TREASURE

A WEEK FOR TECHNOLOGY, PHILLY’S FUTURE

Philly Deals: Inquirer

Flying Kite review

GEEKS AHOY! TECH WEEK BEGINS IN PHILLY

BE PROUD CITIZENS, PHILLY TECH WEEK IS COMING

NEWSWORKS, WHYY

Tek Lado, Hispanic tech blog highlights

THE GEEKS GET GEARED UP TO GO AT IT FOR PHILLY TECH WEEK

GEEKS UNITE!

Philadelphia Business Journal

PhillyPost: Phillymag


Future of Music event Center City

What do we gotz from sponsors?

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testimonials What our partners say about PTW and Technically Philly “Philly Tech Week is an

“Technically Philly is the heart and

outstanding week to focus on our

soul of entrepreneurship in the re-

technology community in

gion.”

Philadelphia. It’s something that we at the Chamber of Commerce are very

Stephen Tang

proud to be associated with.”

President & CEO, University City Science Center

Rob Wonderling President & CEO, Greater Philadelphia

“Technically Philly provides an inter-

Chamber of Commerce

section for industries that are loosely aware of each other.”

“The team did an outstanding job of organizing, executing and supporting

Alex Hillman

the Philly Tech Week event.”

Co-founder, Independents Hall

Robert Cheetham

“[Their] targeted audience of the

Founder and President, Azavea

tech-affluent in Philly was the perfect outlet to increase our brands’

“They’re working really hard to shed

presence in our home town. The expo-

this image that Philly is not a great

sure we received was responsible for

place from a technology perspective.

3 new incoming clients in less than a

It’s been wonderful to work them.”

month.”

Jane Hoffer

John Fazio,

President, Alliance of Women Entrepreneurs

co-founder & President, Jarvus Innovations

“Sponsoring Philly Tech Week was a

“Technically Philly’s coverage and my

great opportunity for Reed Technology

weekly sponsorship has brought me

to help the technology community in

new consulting clients.”

Philadelphia. We were able to connect with a wonderful and diverse group of

Patrick Cassidy

participants.”

Founder, Caffeine Fish

Dave Ballai

“The leadership of Technically Philly

CIO & VP Commercial Solutions,

has brought together the cutting edge

Reed Technology

thinkers in this city.” Chris Bartlett

Executive Director, The William Way Community Center


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Signature Event Old City

audience Who attends PTW events and reads Technically Philly? Gender Male: 62% Female: 38%

Age 35-49: 34% 18-34: 32%

Education

Race Caucasian: 78% African American: 10% Asian: 8% Hispanic: 4%

Income $100k+: 40% $60-100k: 24% $30-60k: 21%

College: 47% Graduate School: 25% Data from Quantcast.com, 2011

Professions venture capital firms and investors, startup company workers and founders, database programmers, information technology experts, enterprise leaders, network analysts, web designers, web developers, digital artists, agile developers, government officials, content strategists and journalists, augmented reality experts, geospatial analysts, green technology workers and experts, musicians, web services developers, nonprofit leaders, cloud computing workers and experts, policy-makers, social media workers and experts, video game developers, robotics workers and experts, engineers, hacker/makers, graphic designers, content management system experts, educators, built environment developers, service providers.

Internal mailing list and attendee list data


Get involved today!

What’s next ORGANIZE AN EVENT Cost effective and impactful. For details, visit:

http://bit.ly/organize_ptw2012 SPONSOR PHILLY TECH WEEK

Get seen and heard without the headache. For details, visit:

http://bit.ly/sponsor_ptw2012 CONTACT US We’ll answer your question. E-mail sean@technicallyphilly.com, or visit:

http://www.phillytechweek.com


Philly Tech Week 2012 Media Kit