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P R O J E C T   P R O P O S A L   Prepared  for:   www.30fathom.com/   Prepared  by:     Ike  Sakaryan   Date:  01-­‐11-­‐2010     Proposal  #:   000-­‐01  

 


2       P ROJECT  PROPOSAL  

Subject:  Client  Company  Identity  &  Website     Bonjour,     Thank  you  for  your  interest  on  considering  me  as  your  design  consultant  for  your  project.  Please  find  enclosed  a   copy  of  your  proposal  for  a  new  template  for  your    Client  Company’s  identity  and  website.       Should  you  require  any  further  assistance  please  do  not  hesitate  to  contact  me  via  email  or  directly.   Sincerely, Ike Sakaryan Teardropdesign ike@teardropdesign.net Montreal.Canada 1+514-­‐922-­‐6071  

                                                   


3                 Defining  the  message     The  designer  will  work  with  Client  Company  to  establish  the  design  criteria  that  will  guide   the  process  of  creating  an  identity  and  website.  Information  will  be  gathered  from   personal  interview(s)  and  a  brief  questionnaire.  Through  this  process  we  will  identify  specific   communication  and  aesthetic  criteria.     Questionnaire  &  the  creative  brief     Before  beginning  design  work,  the  project’s  functions  and  goals  must  be  identified.  To  help   clarify  these  objectives,  we  first  define  Client  Company’s  target  audience,  core  message  and   theme,  as  well  as  the  company’s  “personality.”  The  designer  will  provide  a  written  synopsis   of  these  findings  for  the  client  to  review  and  approve  in  the  form  of  a  creative  brief.  This   information  will  provide  the  criteria  which  will  guide  the  design  process.     The  importance  of  design     The  quality  of  the  design  and  production  should  encourage  conscious  action  on  the  part  of   Client  Company’s  target  audience.  Quality  and  clarity  become  both  a  form  of  promotion  and   an  expression  of  Client  Company’s  goals.  The  designer  will  work  in  collaboration  with  Client   Company  to  ensure  that  all  materials  produced  supports  this  goal.     Client  &  designer  partnership     The  creation  of  an  identity  and  website  is  a  collaboration  between  the  designer  and  the   client.  It  is  understood  that  the  length  of  the  project  depends  on  the  timeliness  of  response   to  communications  by  both  the  designer  and  the  client.       Quotation       Rate  :  $  1500.00/  us     A    50  %  deposit  fee  will  be  required  upon  approval  of  proposal  (  non  refundable)     Once  client  is  satisfied  with  final  project  –  final  payment  will  be  required  via  Pay  Pal  for  the  remaining  balance.     Terms  of  payment   Invoices  will  be  presented  via  PayPal  merchant  account  -­‐  *  initial  deposit  ,  final  payment   The  designer  will  at  no  time  exceed  estimated  fees  without  client  approval  

     


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