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T E A C H I N G H E R O

UDEMY PROGRAM Teaching Hero, Owner Leon Chaudhari


TEACHING HERO - UDEMY PROGRAM

RECORDING PRACTICES Best Practices • Lighting - keep it bright and balanced. • Audio - use a quality microphone and make sure your audio is clear, crisp, and audible. Remember that 2/3rds of good video is good audio. In fact, if you are going to invest in equipment, buy a quality microphone before a quality camera. • Video - use high resolution 720p or HD (most modern smartphones and digital cameras can record in 720p). 720p format has a resolution of 1280x720 or an aspect ratio of 16:9 (think widescreen tv). Here are the best export settings to use.  • Framing - have a clean background and frame your objects in easy view. For portrait style video, have the objects well lit with a contrasting background (bright or dark); upper torso shot is recommended (for fitness courses, the closer the better).  • Video length - your videos must under 20 minutes in length, but most video lectures fall within the 5-10 minute mark (the exact will vary based on your content).  • Type - keep files to a 1.0 GiB size limit, use .mp4, .mov, or. flv format, and use widescreen 16:9 ratio (even though 4:3 is accepted). • Connection - imagine you are speaking to someone as you record your video. Look directly into the camera to connect with your audience. Video • Any camera works, from DSLR cameras, to Flip cameras, to Webcams (not typically recommended but make sure you test your webcam for a high quality picture.)   Audio • USB microphones connect directly to your computer. Consider the Blue Yeti mic ($120$220) or Blue Snowball ($65-$120). • Lavalier or lapel mics clip on to you. Consider the Audio Technica ATR 3350 ($30), Apple Headphones ($30) Screen Recording Software • Camtasia Studio ($299) PC or MAC- Easy zoom and pan, most popular tool with instructors • Screenflow ($99) MAC only- Popular with our seasoned instructors on MACs • CamStudio (free) PC only - Open source, includes Webcam integration • Camtasia for Mac ($99) MAC only - very easy to use, most popular tool with instructors • Debut Video Capture (Free or $29) MAC or PC • Front Cam ($30) PC • iShowU ($20-69) MAC only • Microsoft Expression (Free) PC only • Screenr (Free or Premium) MAC or PC  • Quicktime (Free) MAC • Jing (Free) MAC or PC  Lighting • Lighting can be created by using home lamps to buying actual kits. Consider softbox lighting. Presentation • There are several ways you can create a presentation. Consider PowerPoint, Keynote, or Prezi. 


TEACHING HERO - UDEMY PROGRAM Make sure you do a quick free trial for any of the recording software applications and see if it does what you are looking to achieve when teaching via video for your online course. Think about what your course goals are for a particular lesson, then decide how you want to teach online it via video. Try mapping out the educational experience first and then it'll be easier to know which tools you'll need in a software program. Title Requirements and Quality Standards Here are some techniques we do recommend: • Focus the title/subtitle on what students will learn and how they can apply the skill, instead of making salesy, big promises that can come across as scammy to students. • Make the title specific. ◦ What level student is this for?  ◦ What level skill is the course? ◦ What type of course within a given field is it?  ◦ What will the student be able to do or understand after taking this course? • Use titles with 60 characters or less. • If the course is about creating a course on Udemy or marketing on Udemy: ◦ The course title needs to end  with “- Unofficial” in the title.  ◦ The first line in the course description has to be “This course is not sponsored by or affiliated with Udemy, Inc.” (This is required for courses about Udemy!) We don't allow the following in your title/subtitle: • Don’t use direct or indirect references to monetary promises, making money, income etc. as being the purpose of your course. Students are here to learn skills that they can apply, so do focus the positioning of your course on the skill that students will learn. To pass Quality Review, your title and subtitle cannot include references to the word “money” or direct/indirect references to monetary promises, making money, income etc. • Don’t over capitalize or use unnecessary punctuation or special characters (invalid characters, hyphens in the wrong places, multiple exclamation points etc.). • Don’t use the word “Udemy” in the title or subtitle, unless the course is about creating a course/marketing on Udemy.


TEACHING HERO - UDEMY PROGRAM


Udemy Quality Review Standards and Best Practices

This checklist goes over the individual criteria your course needs to have to be approved into the Udemy marketplace. For information on why these criteria are important and how to implement them in your course, click Learn More.

Plan Criteria

Explanations

Type

Differentiated Topic

Are there other courses in the same topic area, level of difficulty, or style of teaching? If so, consider further differentiating your course to help stand out.

Recommended

In the "Course Goals" section of your course: Fill out 'What Students Will Learn'; 'Target Audience of Course'; Course Requirements' -- they cannot be left blank

Required

Highlight why your course is valuable for students. Focus on the skills students will gain, not just the topics they will learn about.

Required

Don’t use generic terms e.g., the course is meant for “everyone”.

Required

Set the right expectations by explaining who the course is best suited for, and who it is NOT for.

Recommended

Provide details on what students need to know before they begin.

Recommended

Each course must have an introduction that explains what students will get out of the course, and walks them through the curriculum.

Required

Provide value right away by diving into the heart of your content in the first section of your course. The earlier the better!

Recommended

Each section should map out to one of your course goals and be devoted to a specific skill.

Recommended

Each lecture should address one (and only 1!) concept.

Recommended

In each section of your course, include one learning activity (quiz, exercise, or project) to help students apply what they've learned in that section.

Recommended

Provide all needed resources for each practical exercise, such as worksheets, source code, practice files, etc.

Recommended

Learn More

Course Goals Learn More

Structured Teaching Learn More

Practice Activities Learn More


Udemy Quality Review Standards and Best Practices

Produce Criteria

Explanations

Type

Lecture Format

Video lectures must be between 2 and 20 minutes in length (except for particular cases such as yoga, codealongs, or meditation).

Required

Include a talking head introduction to establish rapport and build trust with your students.

Recommended

[For non-technical courses*] have at least 20% talking head videos throughout your course.

Recommended

[For technical courses*] the technical portions of your course should be filmed with a screencasting software.

Recommended

Audio must be clear of distracting noises including: echoes; “pops” on ‘P’ and ‘T’ sounds; background hum; fuzziness.

Required

Audio must be coming out of both channels, and matched to video.

Required

Video must be shot in HD (720p minimum) with clear lighting, framing, and steady camera.

Required

Slides, screencasts, or other visual elements must be sharp and easy to read (not pixelated or blurry).

Required

At least 60% of course lectures must be video.

Required

The instructor, or subject of the lecture, should be clearly visible when on screen.

Required

All video must be in HD.

Required

Any transitions should be clean and standardized across all lectures.

Recommended

Export all videos in 16:9 format.

Recommended

Use text large enough to be easily read across multiple devices.

Recommended

Cut out “umms” and “ahhs” and get straight to the point. Students want an instructor who is clear, concise, and confident.

Required

Work to deliver your content with an enthusiastic tone. The camera strips out some enthusiasm so you’ll have to give 110% while filming your lectures.

Required

Pronounce your words clearly and emphasize important points.

Required

Include a promo video to increase student conversions.

Recommended

Use the video to accurately reflect the course experience and provide context on the course topic, course goals and teaching style.

Recommended

Learn More

Audio Learn More

Video Learn More

Instructor Delivery Learn More

Promo Video Learn More


Udemy Quality Review Standards and Best Practices

Publish Criteria

Explanations

Type

Instructor Bio

Use the Instructor Bio to highlight your background, experience, and credibility in the field.

Required

Courses must be priced in $5 increments between $20 and $200

Required

Course prices should be comparable to other courses in similar topics, length of content, and style of teaching.

Recommended

Your course title should describe what course covers.

Required

Your subtitle should build on your title without being repetitive.

Required

Summarize what your course covers, how it is taught, what students will learn, and what they will gain from the course. Optimize for sales conversions using our recommended best practices.

Required

Must be 16:9; 2048 x 1152 pixels minimum; .jpg, .jpeg, .gif, .png, or .bmp format. Must follow Udemy image guidelines.

Required

Provide a detailed written description of what each lecture covers.

Recommended

100% of course lectures must be published.

Required

PLR or Spam Courses are not permitted.

Required

Learn More

Price Learn More

Title / Subtitle Learn More

Course Summary Learn More

Course Image Learn More

Lecture Descriptions Learn More

Course Complete Learn More

PLR

PLR courses are courses that you purchased; Spam courses are courses that provide no educational benefit.

*technical courses are courses where the primary skill involves a computer interface (i.e. coding, photo editing, music editing). Everything else is non-technical (i.e. cooking, business skills, yoga, etc.)

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