May 2019 | www.taxi-point.co.uk | 49
and require skilful management. This is new ground for the trade, we have one shot and we must ensure that we are diligent with our approach, although we appreciate that we are all very eager to get on with the action, we must strike a balance.
can confirm that Stakeholders have paid for all the marketing collateral and have provided their own taxis free of charge to display UTAG Supersides, meaning that UTAG gets the maximum exposure for the least amount of cost. Stakeholders are stepping up; drivers In relation to our fundraising we are now heading in to must follow their lead. We are often asked the names of Stakeholders that have supported UTAG and we our seventh month. We have a significant number of contributors and those contributions are adding up to a shall reveal who they are in our forthcoming publication 'The Gold Standard'. This shall be a free significant amount, however, we need to raise more printed publication providing further updates. funds to give us the best chance of seeing a court action through to its conclusion. There shall be no ‘paid for’ adverts in the publication and those Stakeholders who have contributed shall be “We need to raise more funds to given 'free space' as a token of our appreciation.
give us the best chance of seeing a court action through to its conclusion” Support from our original Stakeholders continues to be incredible and more Stakeholders have been joining, as they have started to understand what the UTAG movement stands for. Driver support has been steady, and our Advocacy Group have been doing sterling work signing up the rank and file drivers. However, collectively we need to encourage more drivers to join as we are a much larger collective group (23,000) then the Stakeholders and it would be churlish to put our futures in the pockets of others; we need to dig deep and you can play a further part by spreading the word on UTAG.
Stakeholders will receive free space based on the size of their donations, as it would be unethical if UTAG disclosed financial contributions without consent. If you do not see your garage, credit card supplier, meter supplier, media company or insurance company etc in the publication then that is because they haven't made a financial contribution. We are disclosing in this manner as a compromise, as many drivers wish to "support those that support us" but at the same time, we do not wish to be involved in any communication that is asymmetric with our aspirations of uniting the trade.
The vast majority of funds raised from drivers thus far are on hand, as they are sitting safely in our bank account.
The Stakeholders have paid all UTAG's direct costs of the Judicial Review ("JR") as well as a percentage of the adverse costs. Stakeholders funds are still coming in and we are hopeful that 100% of JR costs will be paid by them, which is testament to the commitment they have shown and are showing. We have received questions relating to marketing spend and again, we
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