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Texas School Business NOVEMBER/DECEMBER 2016


2016 Outstanding Board

Lancaster ISD’s laser focus on student achievement proves transformative By Merri Rosenberg

22 2016 Key Communicator Amarillo ISD’s Shanna Peeples receives TSPRA’s top honor

14 Cover Story

2016 Superintendent of the Year

From ‘First Day’ to last, Arlington ISD’s Marcelo Cavazos shows students the way


By Bobby Hawthorne

TCASE President Profile Northside ISD’s Don Schmidt cites collaboration, funding as keys to success


by Ford Gunter

27 TAGT President Profile Retirement is a ‘new season’ for President Priscilla Lurz by Leila Kalmbach

6 Who’s News 36 The Arts 42 Calendar 46 Ad Index

Photo Features 10 THSCA convention held in Houston

32 TASA/TASB Convention draws more than 5,000 to Houston


5 From the Editor by Katie Ford 9 The Law Dawg— Unleashed by Jim Walsh 11 Digital Frontier by Kari Murphy 13 Game On! by Bobby Hawthorne 38 Student Voices by Mason Carroll and Katy Zimmerman 46 The Back Page by Riney Jordan

The views expressed by columnists and contributing writers do not necessarily reflect those of the publisher or Texas School Business advertisers. The publisher also makes no endorsement of the advertisers or advertisements in this publication.

TSB—November/December 2016  
TSB—November/December 2016