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SAVE THE DATE Nashville, Tennessee Named “One of the Top 5 Travel Destinations in the World for 2013” by Conde Nast.

Come see why! Travel South USA International Showcase in Nashville, Tennessee USA December 3-6, 2013.

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G ’day M at e B i e n ve n u e

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G’ d a y M a t e

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We l c o me Bi e n ve n i dos

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A Boutique Southern Travel Show Wi l l komme n Bem Vindo Sponsored in Part by:

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G’day Mate

Yook o s o Failte

C e a d M i l e F a ilt e

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W illkommen

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Bienvenid o s Bem V ind o Willko mmen

Y’ALL come join us! Velkom m en C ea d Mile F a ilt e B envenuti

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C ea d Mile Failte Velkommen

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B i e n v e n u e – G ’ d a y M a t e – V e l k o m m e n – B e n v e n u t i – Yo o k o s o TRAVEL SOUTH USA CELEBRATES 2ND ANNUAL INTERNATIONAL SHOWCASE This year, Travel South USA’s International Showcase is headed to “Music City” – Nashville, Tennessee. There will be terrific networking events, music, entertainment, shopping and some of the best southern destinations and attractions included to showcase “Southern Hospitality”. Hosted by our eleven state tourism offices, join more than 70 international tour operators from over a dozen countries around the globe and over 160 southern travel suppliers as we partner to grow international visitation to the southern USA.

WE LCO M E TO “M U S IC CITY ” Nashville, also known as “Music City”, is home to the legendary Grand Ole Opry broadcast, America’s longest-running radio show. Though it’s often noted for its role in the development of country and bluegrass, Nashville has become a hub for all musical genres. Notable artists such as Elvis Presley, Jimi Hendrix, Bob Dylan and Jimmy Buffett have all written, recorded and produced music in this illustrious city.

IN TE RN ATIO N A L B U Y E RS A N D U S RE CE P TIV E TO U R O P E RATO RS Travel South USA International Showcase is a boutique style conference designed exclusively for the travel trade. Our interactive three days of marketplace, city tours and events allows buyers and suppliers the opportunity to meet face-to-face to build relationships to grow their business.


International Showcase also shines the spotlight on southern destinations by offering a number of familiarization tours. International buyers, and receptive tour operators will be thrilled to experience the music, food, culture and history of destinations in Arkansas, Alabama, Georgia, Kentucky, Mississippi, Tennessee, Virginia and West Virginia.

Hosted B uyer Pro gram International Buyers may apply for our Hosted Buyer Program which provides international airfare assistance. Super FAM Tour participation is required. Application is available online at www. The deadline for Hosted Buyer Applications is August 31, 2013.

M ARKET PL AC E PODS F O R S O U THE RN TRAVE L S U P P LIE RS Our marketplace joins up to three southern travel suppliers in a “POD”, enabling international buyers to learn more about the uniqueness and specialties of that particular region of the south. PODS can feature destinations in a city, state or a specific travel itinerary. This format works for the international buyer and supplier, since they get to discuss a wide range of options, such as hotels, restaurants, attractions and tours, in a given area for their travelers.


– Céad Míle Fáilte – Willkommen – Bem–Vindo – Bienvenidos INTERNATIONAL SHOWCASE SCHEDULE Travel South USA International Showcase events are open to all delegates. All events will be held in the Omni Nashville Hotel unless specifically noted. MONDAY, DECEMBER 2, 2013 6:00 am – 6:00 pm Pre-Arrival for International Buyers/Complimentary Nashville Airport Shuttle Service to Omni Hotel TUESDAY, DECEMBER 3, 2013 9:00 am – 10:30 am International Buyer Training Workshop and Breakfast (International Buyers Only) 11:00 am – 5:00 pm Nashville City Tours featuring; • Holler & Swaller: A Taste of Tennessee Whiskey Tour • Music City Hits: Legends & Lyrics Tour • Opry Originals: Grand Stages & Star Style Tour • Puttin’ On The Ritz: Nashville’s Treasured Past Tour 3:00 pm – 4:30 pm Southern Travel Supplier Workshop Hosted by the Receptive Services Association of America 7:00 pm – 9:00 pm Opening Night Celebration Hosted by the Tennessee Department of Tourist Development and the Nashville Convention and Visitors Bureau WEDNESDAY, DECEMBER 4, 2013 9:00 am – 10:15 am 10:30 am – 12:15 pm 12:30 pm – 1:45 pm 2:00 pm – 4:45 pm 5:00 pm – 6:30 pm 7:00 pm – 10:00 pm

Gospel and Grits Breakfast Marketplace Pre-Scheduled Appointments – Session 1 Luncheon Hosted by Rhythms of the South Marketplace Pre-Scheduled Appointments – Session 2 Kentucky Bourbon Reception sponsored by the Kentucky Department of Travel and Tourism Hosted Dine Around Dinners with State Delegations

THURSDAY, DECEMBER 5, 2013 8:30 am – 9:30 am Networking Breakfast 9:30 am – 12:15 pm Marketplace Pre-Scheduled Appointments – Session 3 12:30 pm – 1:45 pm Luncheon 2:00 pm – 4:45 pm Marketplace Pre-Scheduled Appointments – Session 4 7:00 pm – 11:00 pm Black & White “Y’ALL BALL” Reception and Dinner Sponsored by the Hard Rock Café Nashville FRIDAY, DECEMBER 6, 2013 6:00 am – 12:00 pm Complimentary Shuttle Service from the Omni Hotel to the Nashville International Airport 9:00 am International Showcase Super FAM Tour departures for International Buyers and US Receptive Tour Operators


INTERNATIONAL SHOWCASE SPONSORSHIP PROGRAM Travel South USA offers a variety of sponsorship opportunities to enhance promotion of your destination, attraction or event to International Showcase delegates. If you are interested in becoming a sponsor for International Showcase 2013 in Nashville, visit for complete details or contact us at 404-231-1790.

SATURDAY – MONDAY, NOVEMBER 30 – DECEMBER 2, 2013 International Buyers and US Receptive Tour Operators are invited to start your journey in Atlanta. Come early and shop “Black Friday” weekend. Sign up for a Pre-Showcase shopping excursion beginning in Atlanta, Georgia. Package includes discounted hotel and complimentary motor coach transportation from Atlanta to Nashville on Monday morning, December 2, 2013. Excursion will include a visit to the Jack Daniel’s Distillery and Lebanon Premium Outlets in Tennessee. This optional program does not qualify as a International Super FAM Tour and does not apply to our “Hosted Buyer” requirements.

Transfers Escorted by Sweet Magnolia Tours.

D isc ov er t h e A ut he nt i c S o u t h . . .then share it! Travel South USA International Showcase Super FAM Tours There’s Only One Kentucky Corvettes, Bourbon and Horses • Unbridled Kentucky Arts, Bluegrass and Urban Bourbon • Wild and Wonderful West Virginia • The Crooked Road 4 & Birthplace of Country Music • Little Rock and Crystal Bridges Arkansas along with a Splash of Memphis • Memphis and Mississippi Home of the Blues • China Special

Bentonville Fayetteville


International Gateway Airports

Fort Smith

Little Rock

Pine Blu

•H  artsfield-Jackson Atlanta International Airport (ATL)

Hot Springs

•C  harlotte Douglas International Airport (CLT)


•C  incinnati/Northern Kentucky International Airport (CVG)

Shreveport/ R Monroe Bossier City

•W  ashington Dulles International Airport (IAD)


•H  ouston - Bush Intercontinental Airport (IAH)


•O  rlando International Airport (MCO)



Lake Lafayette Charles N

•M  emphis International Airport (MEM)


Washington D.C. Wheeling

Cincinnati/Northern Kentucky International Airport

Morgan Town







Cumberland Gap Bowling Green



Charleston Charlottesville Lewisburg Richmond




Virginia Beach Williamsburg

Roanoke Greensboro


Kingsport Salem Paducah Johnson City Clarksville Sevierville Knoxville NASHVILLE Oak Pigeon Forge Ridge Gatlinburg Asheville Murfreesboro Jackson Greenville





Memphis Florence/



Harpers Ferry


Corinth Oxford

Muscle Shoals






Huntsville Rome





Dothan Mobile



Athens Columbia Augusta Macon



Myrtle Beach

Georgetown Charleston Beaufort Hilton Head

International Gateway Airport Capital City Featured City

ton Rouge

New Orleans


Florence Rock Hill

GEORGIA Tuscaloosa Greenwood Greenville Columbus Savannah Columbus Canton Auburn Ridgeland Montgomery Meridian e Golden Isles

Vicksburg Jackson


Mississippi Gulf Coast

Outer Banks

Gulf Shores/ Orange Beach



Registration Opens May 1, 2013

IN T E R N ATI O N A L B U Y ERS AND US R E C E P TI V E TO U R OPERAT ORS REGISTRATION INCLUDES Three days of marketplace, city tours and events Up to 4-nights’ complimentary accommodations at the Omni Nashville Hotel All meals, social functions, events, city tours and activities included in official program

ALL INCLUSIVE PRICING Early-Bird Registration Fee is $350 USD until August 31, 2013 Standard Registration Fee is $450 beginning September 1, 2013 Registration Deadline is November 1, 2013 Travel South USA does not offer spouse, partner or guest registrations

S out h ern Travel S uppliers  ODs may include up to three southern CVBs, destinations, attractions, hotels, P restaurants, ground operators, outfitters and/or guide companies Online International Operator and US Receptive Buyer Directory and Profiles Two full days of pre-scheduled appointments with International Buyers and US Receptive Tour Operators Discounted rates at Nashville’s newest star – the Omni Nashville Hotel All meals, social functions, events, city tours and activities included in official program* *Supplier POD specifications and regulations are detailed on


Early-Bird Supplier POD Pricing Begins May 1, 2013  995 Per Delegate based on a Three Delegate Suppler POD* $ Registration Deadline is August 31, 2013 Early-Bird Registration pricing is exclusively reserved for Three Delegate Supplier PODS *Delegates that have registered but have not secured partners to share a three person POD by Crossover Day on August 31, 2013 will be notified and subject to a supplemental fee equal to the standard POD pricing based on the number of delegates in your POD.

Standard Supplier POD Pricing begins September 1, 2013  1,195 per delegate based on Three Delegate Supplier POD $ $1,395 per delegate based on a Two Delegate Supplier POD $1,895 based on One Delegate Supplier POD


Southern Travel Supplier PODS are limited so register early!

Great Success Travel South USA International Showcase 2012 in Atlanta was a terrific event but don’t take our word for it. Here’s a sampling of comments from last year’s delegates. “ I have been in this industry for 25+ years and this is the best travel showcase I have ever attended. It was the perfect mixture of fun and productivity. A unique formula for success!” - International Buyer, Germany “ POD Appointments were EXCELLENT as they allowed for a larger number of connections in a short time” - International Buyer Australia “Sincere thanks for hosting a wonderful Travel South Showcase. I can honestly say that it was the most beneficial travel event I have ever attended. Usually events are too big and you don’t get to meet half the people. I made the most wonderful contacts imaginable and can’t wait to be working with them in the future.” - International Buyer, Ireland “International Showcase was GREAT! I would have never be able to showcase my destination to this many international buyers in one place”. - Southern Supplier, Georgia

I m p o r t an t S che d uling D e ad li nes MAY 1, 2013

• E  arly-Bird Online International Showcase Registration Begins

August 31, 2013

• E  arly-Bird Online Registration Deadline & Cross-Over* Confirmation Hosted Buyer Registration Deadline

September 1, 2013

• S tandard Registration Pricing Begins

OCTOBER 1, 2013

• O  nline Passport Appointment Research and Scheduling Request Begins • N  o Refunds After this Date

NOVEMBER 1, 2013

• P  re-Scheduled Appointment Request Deadline • Deadline for Appointment Taking Registrations

NOVEMBER 15, 2013

• P  re-Scheduled Appointment Schedules Available on online Marketplace Passport

*Delegates that have registered but have not secured partners to share a three person POD by Crossover Day on August 30, 2013 will be notified and subject to a supplemental fee equal to the standard POD pricing based on the number of delegates in your POD.

Pre-Scheduled Appointments The Travel South USA International Showcase Marketplace features 3 full days of events including pre-scheduled appointments. Travel South USA uses an automated scheduling system that matches buyer and supplier appointment requests to generate schedules for delegates. Nearly 100% of mutually requested appointments and more than 90% of buyer requested appointments are confirmed. International Showcase offers an online delegate Passport for buyers and suppliers to research which delegates they would like to meet with. All delegates are responsible for making their appointment requests through the online Passport. The deadline for submitting requests is November 1, 2013. A minimum of 40 appointment requests are required by all delegates. On average, suppliers can expect between 30-35 pre-scheduled appointments. Delegates will also see which other buyers or suppliers have requested them, so each can update their online Passport to receive more mutually requested appointment confirmations.

Hotel Accomodations - The Omni Nashville Hotel The Omni Nashville Hotel has been specially created to be an authentic expression of Nashville’s vibrant music culture. 100% non-smoking luxury hotel Conveniently located in downtown Nashville, across from the Music City Center and seamlessly integrated with an expanded Country Music Hall of Fame and Museum Five culinary and entertainment venues, including a steak & chop house, live music space and outdoor dining A signature Mokara Spa and state-of-the-art fitness center, rooftop urban pool deck with spectacular views and full service Business Center

International Buyers and US Receptive Tour Operators

Travel South USA is pleased to include up to 4-nights’ complimentary accommodations at the Omni Nashville Hotel for International Buyers and US Receptive Tour Operators. Travel South is responsible for room and tax charges only. Delegates are responsible for all incidental charges and the hotel will require a credit card at check-in. Travel South USA will make all International Buyer and US Receptive Tour Operator hotel reservations.

Southern Travel Suppliers

Discounted hotel accommodations are available for suppliers at the Omni Nashville Hotel at a rate of $139.00 single or double occupancy plus applicable taxes. Make your online reservations at as soon as possible.

No-Show and Extended Reservations

Any delegate who is a no-show the date detailed on their registration will forfeit their International Showcase Registration and be charged one (1) night’s room and tax at the Omni Nashville Hotel. Delegates arriving before Monday, December 2nd or staying past Friday, December 6th are responsible for their own hotel arrangements.


We’re elevating global air travel to new heights! Maynard H. Jackson Jr.

International Terminal America’s New Global Gateway

The Maynard H. Jackson Jr. International Terminal is designed with passenger comfort and convenience in mind. State-of-the-art facilities, world-class concessions, no more baggage recheck and nearly 70 destinations in more than 45 countries make this America’s new global gateway.

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