Issuu on Google+

n Farmin itai g Br ver ro fo

1991

Keep ing

December/ January 2011/12

20

2011

Y ARS YEA YEAR YEARS RS S

Britain’s Favourite Farm Supplements

NOW after 20 years

Direct “ Direct delivery saves a lot of time and money”

from us to YOU... OVICOL® 40 LAMB PACK

UK’S NO. 1

NOW £81.50 NATURES MIRACLE®

BEST SELLER

COLOSTRUM FOR CALVES

NOW

£21.25 MULTILAM® INSTANT ENERGY 4-PHASE RELEASE

Buy 2 Get 1

FREE

From £16.00

FREE

NEXT DAY DELIVERY

ROTAPLUS®

BUY 10 PAY FOR 8

Paste

From £9.50 + VAT

FREE ‘FLEECE’ WHEN YOU PURCHASE TODAY! FSCAT-001


-2-

Introduction

FARMSENSE a family business from a farming background

Hello and welcome to the second issue of FARMSENSE Direct

We have been absolutely delighted with the response to our first issue and are now developing an e-commerce website which should be ready mid December. In the first issue I touched on the reasons why we had decided to sell direct to farmers, but want to stress that we are still working with many independent merchants throughout the country, so if you still want to buy our products from your local merchant you can. If they don’t stock the required goods give us a call and we will try and persuade them to do so. Our aim is simply to ensure that you always have immediate access to our products and that you can purchase them in the way you see most beneficial to your personal circumstances. In the first issue, apart from our own products, we also included some others which we feel would be popular and in many cases they are.

The wellington boots and protective clothing in particular have proven to be very well priced. If there are particular items you think we should add to our offers please let us know and we will see what we can do. In the meantime I want to thank you for your continued support of the Farmsense brand. We have many exciting new products being developed and will inform you about them in the next issue. Yours sincerely

David Haythornthwaite Chairman


-3-

Welcome

to our second issue

Contents 13 Free Penknife when you purchase a box of DIAREX

8

6

ASK THE VET Our Vet Ann Burns answers questions from farmers

60 SECONDS with

Liz Biggs Production Planner Liz joined the

FREE

Company eleven years ago and

Farmsense Fleece when you spend £150!

answers a barrage of questions in just a minute.

16

7

Worth a Look...

will be locating everyday items relevant for you and the season! FARMSENSE Ltd. ‘Docklands’, Dock Road, Lytham, FY8 5AQ Tel: 0800 867 283


-4-

Sheep and Lamb Product NUTRIMAX SHEEP®

MAXIBOOST®

• A full spectrum trace element vitamin drench with chelated minerals

• Nutritional support for weak newborn lambs

• Excellent for use Pre and Post Tupping • Can be drenched alone or mixed with wormers

• Contains four energy sources for maximum response

• Goes through drenching gun with ease

• Easy to use hand held pump • Essential aid for all sheep farmers

BUY 4 PAY FOR3

From only

£35.00

£15.50 Each

MULTILAM®

VELORON®

• Fast acting energy supplement for pregnant ewes

Specific feed for the newborn lambs subject to pathogen exposure.

• Unique combination of four different energy sources for phased energy release

• Contains EC registered probiotic (Enterococcus Faecium M74)

• Lasts up to 24 hours

• Easy to administer

BUY 3 PAY FOR2

• Each bottle contains 125 lamb feeds

125 LAMB FEEDS

From Only

£16.00

£34.00 Each

FREE NEXT DAY SHIPMENT ON ALL FARMSENSE ITEMS (MAINLAND UK)! FOR IMMEDIATE SERVICE CALL US ON FREEPHONE 0800 867 283 TO SAVE!


--11 5 --

Sheep and Lamb Products STUDY REPORT

Moredun Scientific

COLOSTRUM

FEEDING STU DY IN LAMBS

‘In conclusion, the provision of the Test Material, at the manufacturers recommended level, produces the greatest level of IgG (as a grou p mean) in comparison to the other prod ucts.’

Best Seller ! ”

Independent tests show OVICOL® contains the highest level of IgG

®

OVICOL , Britain’s premium lamb colostrum, costs a little more than its competitors. But don’t think of it as a cost – more of a smart investment with a very healthy return. Here’s what sets OVICOL apart from the competition... ®

• QUICK AND EASY TO MIX For seventeen years farmers have come to rely on OVICOL® for fast, easy, no hassle mixing. When you’re up against it you can always rely on OVICOL® to mix well and stay in suspension. • HIGH ENERGY! OVICOL® has an extremely high fat content which mirrors that of the mothers’. This ensures all lambs get the energy necessary to get up and go! • 100% NATURAL COLOSTRUM OVICOL® contains 100% pure, natural colostrum – no manufactured by-products. This ensures a feed that’s as close as possible to mum’s own.

From only

£27.50 (250g) 100% PRODUCT SATISFACTION OR YOUR MONEY BACK!


-6-

60 seconds... with

Liz Biggs

I started my life with Tangerine Holdings in July 2000 covering all aspects of Customer Services and increasing the number of Head Office Staff from three to four. In this time my role has changed and I am currently enjoying being part of the Operations Department working as the Production Planner. Since my initial appointment I have seen the company go from strength to strength, which I would like to think was down to me, but accept is intrinsically down to the drive and enthusiasm of the owner David Haythornthwaite supported by a strong and enthusiastic workforce.

How long have you been with the company? 11 happy years!

What exactly does your job entail? In a nutshell…..planning the production for all companies under the Tangerine umbrella and ensuring all raw materials have been ordered to cover this production.

{

I’d jet off to Necker Island in the Virgin Islands and be pampered for a week!

{

What was your first job? I worked as a cashier for Barclays Bank. What would be your desert island disc? My favourite album is Clutching at Straws by Marillion – nothing has come close to rival it.

... And who would be your perfect dinner party guests? Stephen Fry – he’s just so interesting, Jack Dee – makes me laugh, Mohammed Ali – one of my heros, Elvis Presley – to provide the entertainment.

Favorite thing on TV at the moment? I love QI – it’s repeated continually on Dave and I have probably seen every episode more than once but still love it!

Are you a spender or a saver? I’m a nice mix of both, I like to always have some savings but also like my holidays…oh, and my house seems to always need something doing to it!

If you had an unlimited amount of money for one week, how would you spend it? I’d jet off to Necker Island (owned by Richard Branson), in the exotic Virgin Islands and chill for a week with a selection of good books, a snorkel, and be pampered for a week with absolutely no worries! What is the most daring/dangerous thing you’ve ever done?

What’s your signature dish when cooking? I’m not the best cook in the world, but I can make a mean Chilli Con Carne.

I haven’t really done anything too daring/dangerous, but for me who has a terrible fear of heights, climbing Cader Idris (one of the highest peaks in Wales) was one of the most challenging but fulfilling things I’ve done.


-7-

Worth a Look... DUNLOP PROFESSIONAL® ALL SIZES

DUNLOP THERMO KINGS® ALL SIZES

• O4, no steel parts, oil resistant outsole, anti-static, energy absorbing, insulated down to -20ºC.

• Safety wellingtons with steel toe caps. Insulated durable and comfortable.

• Lightweight and comfortable, cushioned sole, durable, resistant to manure. Green/brown.

• Resistant to temperatures down to -40ºC.

• Foamed polyurethane wellington.

BESTE PRIC

Only

£30

+VAT

• Neoprene offers a high degree of heat, oil and chemical resistance, full flexibility over a wide temperature range, remarkable toughness and outstanding stretch, insulation and weightsaving. • Structured Airmesh breathable linings, detachable cushion insoles and a hi-viz lining

BEST FOR GRIP!

NO VAT!

Only

£70

FLEXOTHANE TROUSERS® ALL SIZES • Flexothane Classic is 100% waterproof and is air permeable. All seams are high frequency welded. The fabric is strong, flexible and virtually noiseless in action.

BUCKBOOTZ® SAFETY S5 ALL SIZES

Only

£64.95

COW SHACKLES • Are ideal for using on cows following injuries sustained by calving or slipping etc. • Heavy duty hobbles with 3 inch adjustable nylon straps and swivel in the chain.

• Super lightweight, crease and oil resistant. • Maintains performance after repeated washings. Offers 100% barrier protection aganist blood born pathogens.

Only

£17.50

+VAT

BULK BUY DISCOUNTS £32.00 +VAT 1-4 £29.00 +VAT 5-9 £25.00 +VAT 10+

FREE THREE DAY SHIPMENT ON ALL NON-FARMSENSE ITEMS (MAINLAND UK)! FOR IMMEDIATE SERVICE CALL US ON FREEPHONE 0800 867 283 TO SAVE!


-8-

ASK

Immunoglobulins Immunoglobulins are the important antibodies that transfer disease resistance from mother to young. Newborn lambs are exposed to a variety of infectious agents and without protection, young lambs can easily become diseased and die. This susceptibility to infection will last until the lamb is at least eight weeks old.

our vet

Farmsense Technical Advisor Ann Burns MRCVS, this month talks about colostrum, the life blood for all new born animals especially young lambs. If you have any questions you can ask them free of charge by sending an email to veterinary@farmsense.co.uk

“Colostrum is essential for the survival of new born lambs and it is therefore vital to ensure you choose the best possible product...” Background

Colostrum contains high quantities of the required antibodies to protect against such infections.Therefore it is essential to ensure the lamb suckles quickly and well. It is crucial that the lambs receive colostrum in the first 24 hours of life. Antibody absorption can only take place during this time, and by 36 hours this pathway shuts down. Where physically possible, 10% of the lamb’s body weight in colostrum should be absorbed in the first 24 hours. Another cause of pre-weaning mortality in lambs is hypothermia. Colostrum provides essential nutrients for development, heat production and lambs use their fat reserves to produce energy and heat, the catalyst of which, is the ewe’s colostrum.

Every year, 10-25% of lambs in the UK will die before they are weaned at an estimated cost of £50 million.

Research has shown that both the quality and quantity of ewe colostrum varies widely.

One of the greatest challenges facing sheep producers worldwide is keeping newborn lambs alive and healthy. Unlike humans and other species, the sheep’s placenta does not allow the transfer of maternal immunoglobulins (IgG) to the developing foetus. Therefore, it is vital that newborn lambs receive an adequate supply of colostrum to ensure the best start to life and help prevent disease.

Supplemental colostrum is ideally sourced from a healthy ewe in the flock but an alternative source is often required. It is for this reason, most farmers prefer to buy a powdered colostrum which can be easily mixed with water and fed to lambs as and when required. However, extreme care must be taken to ensure an effective and proven product is used. Those currently on the market vary widely in quality and so it is well worth doing some research first and spending a little more for the right product.


-9-

Colostrum A Lambs Most Important Feed... There are various components which constitute a quality colostrum, the most important being the immunoglobulin (IgG) content which gives protection against disease.

STUDY REPO

Quality Essential

RT

Moredun Scientific

A 2010 survey of colostrum supplements available at Animal Health retailers by the independent testing laboratory, The International Centre for Nutritional Excellence, found that six out of seven products tested had less than the recommended 3g of immuglobin per lamb feed and, equally important, only two of the seven had a fat level of 20% or higher which is essential for energy production. A more recent trial at the Moredun Institute in Scotland, the world’s leading research institute on sheep found that Farmsense’s product OVICOL® contained the highest level of IgG and in somecases had six times the level of competitor products. A copy of the report is available from FARMSENSE BY CALLING 01253 797400.

COLOSTRUM FEED

ING STUDY IN

LAMBS

‘In conclusion, the provision of the Test Material, at the manufacturers recommended level, produces the greatest level of IgG (as a group mean) in comparison to the other pro ducts.’

Vitamin E Vitamin E is the powerful antioxidant which protects cells in the body against oxidative damage and is also very important for the development and function of the immune system, vital for the newborn lamb. Deficiency can lead to “White Muscle” or “Stiff Lamb” disease which will affect growth and development.

Vitamin D Vitamin D3 which is used for efficient calcium absorption from the gut to the bloodstream. Deficiency can lead to rickets in young stock, which in turn affects growth.

Vitamin A Vitamin A is widely known as the “antiinfective” vitamin. It acts in the newborn lamb to decrease susceptibility to infection and scours. If lambs are deficient in Vitamin A they are very susceptible to pneumonia.

Summary The first 36 hours of a lamb’s life are critical and ensuring an adequate, quality intake of colostrum is essential. With preweaning mortality at such a high level in the UK, effective, simple management techniques can go a long way towards improving the health and welfare of stock and overall farm profitability.


- 10 -

Beef and Dairy Cattle Products NATURES MIRACLE® Quality colostrum does not come cheap and Natures Miracle is the best you can get. Natures Miracle has been used by British Farmers since 1993. Available in either a sachet or ready to mix bottle, it delivers a high quality first colostrum feed for new born calves. The first product on the market to be declared both Johne’s disease and EBL free Natures Miracle also guarantees no contamination. • Easy Mix • Bottle or Sachet • EBL Free • Johnes Free

From only

Best Seller

£21.25

There are lots of cheaper products on the market, there always will be....

®

NUTRIMAX CATTLE

ROTAPLUS BOLUS

Modern dairy cows are subject to great pressures and a balanced diet is essential. However, in many areas forage can be mineral deficient; Nutrimax provides a complete balanced high specification drench that is particularly helpful, when trying to improve conception rates.

Like its sister product Rotaplus Paste in all ways, the Bolus is simply a different way of providing protection to vulnerable calves in the first twenty four hours of life.

• High spec trace element and vitamin drench with chelated minerals

BUY 4 PAY FOR3

• An aid for improving the immune system in newborn calves • Contains specific egg proteins

• Helps feed conversion, growth, immunity and fertility • For Beef and Dairy Cattle over three months old

From only

£30.00 Giving just 100ml before bulling can show dramatic results!

Only

£40.00 + VAT

FREE NEXT DAY SHIPMENT ON ALL FARMSENSE ITEMS (MAINLAND UK)! FOR IMMEDIATE SERVICE CALL US ON FREEPHONE 0800 867 283 TO SAVE!


- 11 -

Beef and Dairy Cattle Products

FREE

CALF FEEDER £23.00 VALUE!

When you order six bottles or sachets of

PLUS

NATURES MIRACLE®

IF YOU ORDER 12 OR MORE

FREE

PREMIUM CALF COLOSTRUM

HEAT RETENTION SLEEVE

ROTAPLUS® PASTE Every newborn calf is subject to the challenges of the environment in which it arrives. Ensuring they survive that environment and the first critical days and weeks is in the main down to management. A clean, fresh, well ventilated building with calves ideally isolated is extremely helpful, as is a quality colostrum. However, if their mothers have not been vaccinated, protecting them against specific pathogens can still be effective by giving them Rotaplus ES8 immediately after birth. • An aid for maintaining the immune system in newborn calves • Easy to administer – just one tube per calf at birth • Contains specific egg proteins

It’s ultimately down to each individual farmer how they rear their calves. Rotaplus is a valuable tool

BUY 10 PAY FOR8

Now only

£9.50 + VAT

100% PRODUCT SATISFACTION OR YOUR MONEY BACK!


- 12 -

Beef and Dairy Cattle Products ®

SUPAMINT

BUY 6 PAY FOR5

®

KETOSIN

BUY 6 PAY FOR5

USED BY UK FARMERS SINCE 1997

INSTANT ENERGY FOR DAIRY COWS

Manufactured in our own facility and used by dairy farmers since 1997, Supamint® is a tried and trusted parlour aid. Using only the purest Japanese peppermint oil ensures that Supamint® performs for you week in week out and keeps teats in excellent condition.

When cows go down you need help fast and that’s why you need Ketosin® close at hand. With its unique formula Ketosin® provides instant energy to get your cows up and going, helping to maintain body fat, clean the liver and restore the vital energy balance.

• Soothes swollen udders

A must for all dairy farmers.

• 35% pure Japanese peppermint oil

• Ideal for the energy deficient newly calved cow

• No need to discard milk

• Helps to restore energy balance

• Can be used in conjunction with antibiotics

• Helps maintain body fat

• In 500ml and 2.5 litre packs

From only

£11.25 + VAT PER PACK

• Works to cleanse liver of fatty acid deposits

From only

(500ml)

£10.62 per pack

RED BIDDY®

HORNEX®

UDDER SALVE WITH FLY REPELLENT

TRIED AND TESTED FOR OVER 40 YEARS • Dehorning paste for calves

• Made from a unique combination of naturally occurring oils and citronella

• Licensed and approved

• Lasts up to 72 hours on the udder

• One tub treats 40 calves

• Ideal for applying to cut and bruised teats and udders

• Easy to apply

40

1000ml

Best Seller

CALF PACK

Only

£7.50 + VAT

£19.95 + VAT

FREE NEXT DAY SHIPMENT ON ALL FARMSENSE ITEMS (MAINLAND UK)! FOR IMMEDIATE SERVICE CALL US ON FREEPHONE 0800 867 283 TO SAVE!


--13 9 --

Beef and Dairy Cattle Products

FREE Legendary FARMSENSE PENKNIFE

When you order one box of...

10

Now only

CALF PACK

£59.00

With Diarex there is no need for milk withdrawal ONLY £5.90 PER CALF

100% PRODUCT SATISFACTION OR YOUR MONEY BACK!


- 14 -

Order Form PRODUCT NO:

PRODUCT DESCRIPTION

UNIT SIZE

PACK SIZE

RETAIL PRICE

QUANTITY

COST (£)

COW CARE PRODUCTS 11555

SUPAMINT

500ml

12

£16.20

*

11560

SUPAMINT

2.5 litre

6

£49.50

*

11705

NUTRIMAX - CATTLE

1 litre

6

£30.00

11810

NUTRIMAX - CATTLE

3 litre

4

£65.00

12400

KETOSIN

1 litre

12

£12.75

50000

RED BIDDY

2.5kg

4

£29.25

*

50100

RED BIDDY

500g

8

£9.00

*

10500

ROTAPLUS ES8

15g

10

£11.40

*

10600

ROTAPLUS BOLUS

25 boluses

6

£48.00

*

10700

NATURE'S MIRACLE (Sachet)

225g

12

£21.25

10710

NATURE'S MIRACLE (Bottle)

225g

12

£22.25

11200

DIAREX

20 x 40g

4

£59.00

12500

HORNEX

25g

12

£23.95

CALF CARE PRODUCTS

*

SHEEP CARE PRODUCTS 20000

OVICOL

1kg

4

£81.50

20030

OVICOL

2.5kg

2

£185.00

20050

OVICOL

5kg

1

£355.00

20100

OVICOL

500g

4

£44.50

20200

OVICOL

250g

8

£27.50

20400

OVICOL SACHET

12x25g

8

£31.95

20500

OVICOL SACHET

25x25g

4

£58.95

26085

MULTILAM

500ml

12

£24.00

20800

VELORON

250ml

6

£34.00

20805

MAXIBOOST

100ml

12

£15.50

22505

NUTRIMAX - SHEEP

1 litre

6

£35.00

22805

NUTRIMAX - SHEEP

3 litre

4

£85.00

GENERAL PRODUCTS

10715

ERGONOMIC CALF FEEDER

2.5 litre

1

£23.00

*

£36.00

*

SPECIAL OFFERS DUNLOP PUROFORT PROFESSIONAL

Sizes 6-14

DUNLOP THERMO KINGS

Sizes 6-14

MUCKBOOTZ SAFETY S5 COW SHACKLES

£70.00

Sizes 6-14

£64.95

1-4 £38.40 5-9 £34.80 10+ £30.00

*

£21.00

*

FLEXOTHANE TROUSERS * These products are including VAT @ 20% all other Farmsense products are non-vatable.

TOTAL ORDER VALUE

Please Complete in Block Capitals... Name:

Payment

Address:

Payment can be made by cheque or debit/credit card. Cheques to be made payable to FARMSENSE Ltd TO PAY BY CARD PLEASE COMPLETE THE FOLLOWING... Card Type:

Email:

Card Number: Start Date:

Tel No.:

Expiry Date:

Security No: (3 digits back of card)

For office use only... Free Fleece

Free Penknife Or

Free Calf Feeder & Sleeve


- 15 -

î ?ree ways to order...

1 2 3

FREEPHONE: 0800 867 283 Simply call and talk to one of our sales team with your credit card details to hand...if you call before 12 noon we guarantee your order will be delivered next day.

BY POST Fill in the order form opposite, tear off at the perforated edge and send a cheque or fill in your credit card details. Your order will be processed and dispatched the same day it arrives with us.

FAX Once you have completed the form opposite include your credit card details and fax to: 01253 797 409. Your order will be processed immediately.

FREE DELIVERY TO YOUR FARM

FREE NEXT DAY DELIVERY ON ALL FARMSENSE BRANDED ITEMS IF YOU CALL BEFORE 12 NOON. ALL OTHER ITEMS WILL BE DELIVERED WITHIN 72 HOURS.

100%

PRODUCT SATISFACTION ON ALL FARMSENSE PRODUCTS OR YOUR MONEY BACK


FREE FLEECE £35 VALUE

WHEN YOU SPEND OVER £150 ON ANY FARMSENSE PRODUCTS IN THIS ISSUE


Farmsense Direct January 2012