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The Mark The mark is a powerful element of the signature, and the “PA” is able to stand on its own without the nameplate. However, the “A” must be in either the Percello Air approved red or teal colors. The mark is never to be altered, and the official custom files for it may be obtained from Percello Air through email correspondence. Additionally, the mark must have a “buffer” space around it to maintain legibility and visual impact. No other graphic elements, such as typography, images, or other distracting visual elements should go inside of the “buffer” space. The minimum free space needed to give the logo the correct amount of legibility is 0.5 inches around the bounding box of the mark and/or logotype (if alone or together).

Examples:

The Percello Air mark must be either the Percello Air red or teal.

If the logo is 1.0” high, the required buffer space is 0.25”. If the logo is 2.0” high, the required buffer space is 0.5”. 0.25”

0.25” Nothing can go behind the Percello Air mark/logotype within the dotted boundary.

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Percello Air  

The Graphic Standards Guide to Percello Air.

Percello Air  

The Graphic Standards Guide to Percello Air.

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