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SEPTEMBER 2019 ISSUE www.swiftnlift.com

8 Things Every Startup Needs to Know

Mr. Varun Gadia

Co-founder & COO

4

5

Ways to Promote

Team

Collaboration and Inspire Innovation Within Your

Startup

LEADERSHIP Traits No

ENTREPRENEUR

Succeeds Without

Hidoc Dr.

A Medical Learning App for Doctors


EDITOR’S NOTE

T

THE RISE OF THE START-UPS IN INDIA AND THEIR SUCCESS

he ‘Golden Age’ for start-ups in India has well and truly arrived, and India is witnessing its age old talent for entrepreneurship being unleashed like never before. New ideas are exploding into business models and investors are all lining up to provide the requisite finance and mentoring, to take the start-up to the next round of funding and higher valuations. India today is replete with examples of successful start-ups that have seen valuations ballooning within first five years of operation. Names like Make My Trip, Naukri.com, Shaadi. com, Just Dial, are all success stories that have survived and grown from the last internet boom, at the beginning of the Millennium. Success stories of businesses that have grown over the last 5-8 years in India are Flipkart, Snapdeal and Myntra – all e-commerce companies, Paytm in payment processing, Red Bus in travel, Olacabs in taxi aggregation, Book My Show in entertainment, and Housing.com in real estate. The list is long with more companies being launched each month. Indian start-ups are witnessing unprecedented valuations unheard of earlier, but then the potential for business expansion within India alone is so significant that any serious investor cannot afford to ignore the India growth story.


The start-up boom is not unique to India alone. China too is fast emerging as a place for innovation, especially in technology, and will continue to attract investments over the next decade. Several countries and cities that were never on the investor radar earlier have now started to attract attention with some serious innovation. So what is really behind the success of the start-up ecosystem in India? All factors that contribute in the success of a start-up are now abundantly available in India. Let’s take a look at some of the major factors. a). Potential entrepreneurs with innovative ideas b). Sources of funding c). Technology d). Start-up incubators The ecosystem to support start-ups is already in place and is evolving further. As more companies get launched, there will be some that will fail, while some will do well enough to grow to the second and perhaps the third round of funding. In coming time, there will be a lot of M&A activity taking place in India amongst those that survive long enough with robust business models. Swiftnlift lists ten such startups that are on the right track to sustain in our special issue ‘The 10 Most Innovative Startups in Pune - 2019’. The journey of our magazine begins with Cover story; Hidoc Dr which is a Medical Learning App for Doctors We have introduced profiles of Aaryavarta Technologies & Games, Cloudaeon, Elite Softwares, Piton Systems, Ressy Technology, Technote Software Solution, Touchwood Automation, Webfarmatics Technology and Xploreteq Integrated Solutions. Our in-house editors have come up with some adroitly written articles such as – ‘5 Leadership Traits No Entrepreneur Succeeds Without’; ‘4 Ways to Promote Team Collaboration and Inspire Innovation Within Your Startup’ and ‘8 Things Every Startup Needs to Know.’ Do flip over every single page to unveil the secret of the success of these innovative start-ups in Pune!

The ecosystem to support start-ups is already in place and is evolving further!

Pallavi Sabe


10 Aaryavarta Technologies & Games

Nilesh Gawade

20 COVER STORY Hidoc Dr. Varun Gadia 5 Leadership Traits No Entrepreneur Succeeds Without 4 Ways to Promote Team Collaboration and Inspire Innovation Within Your Startup

8 Things Every Startup Needs to Know

24

22

Cloudaeon Shashikant Mundlik

Elite Softwares

26

Swami Panjala

30 38

27

Piton Systems

Sonal BapatDalal


28 Technote Software Solution

Nitesh Gour

34

Webfarmatics Technology Parish Mhatre

40

Ressy Technology

Koustubh Rajepandhare

32

Touchwood AutomationT

Tanmay Mehta

36

Xploreteq

Amit Gorai

C O N T E N T S


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hidoc dr A Medical Learning App for Doctors

“

Our Mission is to confidently provide consistent quality of products and services to our clients that are compatible with the current business environment.

“


Varun Gadia Co-founder & COO


“

We always aim to provide best in class consistent quality of products and services to our clients

H

idoc Dr. is a digital platform for doctors. Our vision is to cover every single doctor in India so that he is never left without a second opinion. Whenever he wants a second opinion, he can post his question on the Hidoc Dr. App and get a second opinion irrespective of his specialization under 15 minutes. Also, we do not want the doctor to be less qualified than any other doctors available by providing him a lot of learning content in the form of short 15 minutes courses through various learning series, exhaustive cases, minor articles, videos, and various other ways. Mission: To confidently provide consistent quality of products and services to our clients that are compatible with the current business environment. To make a profit from every product and service we provide our clients.

“

Vision: Our vision is to build, operate and enhance a best in class healthcare platform for doctors and patients. Values: We always aim to provide best in class consistent quality of products and services to our clients. We always aim to be compatible with the changing business environment and client requirements. We always aim to be confident by taking calculated risks in our daily operational environment. Meet the Duo and the Team

Varun Gadia Co-founder & COO

Hidoc Dr. has been founded by two people; one is Dr. Rajesh Gadia, the Managing Director of the Company. He is the brain set behind Hidoc. He is one of the leading Internal Medicine


doctors and Infectious Diseases doctors in India today. He has more than 20 years of research in Dengue and Chikungunya and he is the forefather when it comes to Dengue research as well as the right procedure of how to treat dengue patients. He, himself has treated more than 10,000 dengue and Chikungunya patients. He is on the foremost critical care and diabetologist authority in the Country today.

primarily is digitally to multiple thousands and thousands of doctors in fraction of a few minutes and spread brand awareness and brand recall about your product.

Secondly, the Chief Operating Officer is Varun Gadia. He has a lot of experience in IT as a project manager. After project management, Varun has also worked in an endowment fund William C Endowment Fund as a Chief Investment Officer and then after that has also worked at Novartis in the form of Cooperate valuation as well as cooperate planning. So, very exhaustive experience by the founders in the medical industry as well as the IT industry.

Opportunities and Challenges The biggest challenges in the industry today is the industry is still marketing products the way it did in 1950 through a door to door medical representatives reaching out to doctors which are highly inefficient and extremely expensive. The quickest way to spread the word out of your product

We are much more cost-competitive realizing that the digital has to be cost affordable compared to physical ways of doing business

The Team also consists of Shekhar Khandeparkar, Tech Lead with 6 years of work experience, Aditi Godbole with 5 years of Sales Experience, Ali Babude with 10+ Years of Finance & Accounts experience along with 30+ Advisory Board Doctors and 20+ Tech & Sales team members

The industry needs to realize that, eventually once the industry realizes that, you will have a lot of more products reaching a lot of doctors. For example, today it is impossible for a Devices Company building brilliant ophthalmology equipment to market one

ophthalmologist in Pune, who just have 5 representatives but has a very innovative product but if that company only knew about Hidoc and the digital services provided by Hidoc, that company would be in a better position to market the services to doctors in Pune city. Hidoc makes that extremely easier to do this. Creating Own Landmarks Multiple ways Hidoc is different from its competition. Firstly Hidoc reaches to 5 lakh doctors that are higher than compared to any other competitor in the market. It is higher than the reach

of Medical council of India and the Indian Medical Association or any association per se it is also higher than the reaches of any other competitors. Hidoc also reaches about 1 Million Doctors on social media through its and its partner pages; it is higher compared to any other social media page or entity or agency out there. Secondly, Hidoc has a very high quality of content. We have more than 300 cases posted on a wrap every day with more than 30 advisory board members across leading specialization in the country. Our cases are extremely high quality with renowned doctors backing those cases that are coming in. Content engagement rates are higher 11% which are the highest in the industry and have ever been since the start of the company. So it’s a lot of value for doctors when they use Hidoc and learn for Hidoc every day. Treading an Extra Mile Clients have a lot of value proposition when they do business with Hidoc. We provide Client’s digital brand awareness to reach doctors compared to their current physical way of reaching doctors. So, it’s a completely different mode of reaching doctors. Among our competitors, Hidoc becoming the highest reach provides much more value-oriented results compared to any other digital brand out there. We are much more costcompetitive realizing that the digital has to be cost affordable compared to physical ways of doing business and we provide the same to our clients. We are resultsoriented. We also provide a 100% replacement guarantee for all the


Providing Value and Quality We are not in a highly commoditized market in which completion is right up till our neck. We are in a value-oriented market; as long as we provide value in terms of much more reach of doctors and quality of content we are in a very formidable position to manage competition both locally as well as globally. Focusing on Cost-Effective ways Hidoc Dr. has weighed multiple ways in industry. But imagine the cost of marketing a single MR when he visits a doctor, it’s about Rs. 200 for 30 seconds of a doctor’s time. Today by using Hidoc, you can get about 15 minutes of a doctor’s time at a fraction of that cost. That is the power of Hidoc and eventually, in the next 3-5 years, all communication in the health care industry will be digital and Hidoc is the leader to move, tackle and push that message forward. So, Hidoc is making the industry much more cost focus and value-oriented. Now, because the doctors will only engage with the content and the products they want to engage with, so it will remove those companies from the industry that are not providing value and it will keep only those companies that are providing value. Hidoc Dr’s Driving Force Hidoc has been pushed by a

lot of senior consultants in the industry. They felt the way of communicating the doctors in the industry today was not correct. They did not have a resource for the second opinion. Doctors every single day, have a problem with learning because of so many places of exhaustive content available but no one single place where they can learn the high quality of content. So, Hidoc decided to solve all those problems by providing a

Also, a lot of innovative products are coming for doctors from Hidoc such as right now it has integrated with Wikimeds, to provide Wikipedia medical dictionary. It’s like the google for doctors they don’t need to go anywhere else, they can just use Hidoc and they can find all the solutions to their problems. So such kind of innovative and brilliant ideas to benefits doctors are coming in from Hidoc soon and will be out there to consume for doctors very soon. Lack of Innovation in the Industry

Hidoc looks to cover at least 1 Million doctors in India by the end of next year that pretty much could make sure that Hidoc at least covers 70% of Indian Doctors

services that we provide to our clients. Currently, we have more than 50 clients on board including two Fortune 50 companies and this only happens when you provide value-oriented services to your clients.

simple medium of communicating with doctors, a free of cost second opinion platform and a simple way in doctors can learn every day by engaging with the Hidoc Dr. content. Present and Future

Hidoc looks to cover at least 1 Million doctors in India by the end of next year that pretty much could make sure that Hidoc at least covers 70% of Indian Doctors compared to any other industry of entity that is available. Hidoc also expects to have multiple different sales funnels to grow the business all across the country.

One major important thing the industry lacks surely is the quality of innovation. We are seeing the same kind of drug, the same kind of devices repeatedly across the country. What we would surely appreciate is more innovation. For example, the innovation that is available in the US is still not available in India due to highquality patent laws and regulations. We would want to see more of that. Companies like Hidoc thrive on more and more innovation coming in and correctly communicating the same to doctors, doctors thrive and patients thrive to the innovation coming in. So, what we want is a lot of focus on patient care and a lot of innovation coming in, for that innovation we require a lot of research and for that research, we require the right protection into place so that, that research is always preserved. Rising and Shining Hidoc was started in December 2017. As of last year this point of time, September 2018, Hidoc had 5200 doctors who were on


Companies like Hidoc thrive on more and more innovation coming in and correctly communicating the same to doctors, doctors thrive and patients thrive to the innovation coming in

Hidoc, since then we have grown exponentially having 4.5 Lakh doctors almost adding 2500 doctors every single day to our reach. So that is just the multiplication effect. We have done this through extremely innovative strategies and high-quality products that have allowed doctors to be much stickier on the app, invite their friends and other users and learn a lot from our app itself. Second most important thing that we have done is we have always focused on the quality of content, constantly improving the quality of content, adding senior doctors to the Hidoc panel and growing the company there and there forth. Initial struggles – Capital has always been a struggle. Many times Hidoc didn’t even have the money to pay its employees but yet we have had some ways in which innovative sales strategies that have allowed us to always be afloat throughout the lifecycle of the company. We also had competitors with deeper pockets, for example, the second-best competitor to Hidoc today spends 9 times more in operating expense compared to Hidoc, but has 70% of Hidoc’s revenues. So just tackling competitions through using simple mediums such as quality of content and tapping on to the right doctors in the right region has assisted Hidoc to grow very well. • Founded in: 2017 • Founding Members: Dr. Rajesh Gadia, Varun Gadia • Office Locations: Pune • Company Strength: 26 • Total Funding: --• Website: www.hidoc.co


INNOVATIVE ST Company Logo

Founding Year

Company Name

Management

Aaryavarta Technologies & Games

Nilesh Gawade

2015

Cloudaeon

Shashikant Mundlik

2016

Elite Softwares

Co-founder

Founder & Director

Swami Panjala Founder & CEO

2011

Varun Gadia

2017

Piton Systems

Sonal Bapat-Dalal

2008

Ressy Technology

Koustubh Rajepandhare

2015

Technote Software Solution

Nitesh Gour

2015

Touchwood Automation

Tanmay Mehta

2013

Webfarmatics Technology

Parish Mhatre

2013

Amit Gorai

2018

Hidoc Dr.

Xploreteq

Co-founder & COO

Co-founder

Co-founder & CEO

Co-founder

Founder

Director

Foundr & Director


TARTUPS IN PUNE 2019 Office Location

Company Strength

Website

Brief

Pune, Maharashtra

11-50

www.aaryavarta.com

Aaryavarta Technologies is one of the leading software development company specialized in game development, Apps development, AR/VR solutions and much more.

Pune & Altrincham, Cheshire

11-50

www.cloudaeon.net

Cloudaeon provides artificial intelligence-based solutions to help retailers and logistics customers in planning and forecasting, help protect margin, unlock sales, and cut wastage.

Pune, Maharashtra

11-50

www.elitesoftwares.co.in

Elite Softwares is Empowering Students and Entrepreneurs Using Our Self Employment Workshop and Software Products Hidoc Dr. is a digital platform for doctors. Our vision is to cover every single doctor in India so that he is never left without a second opinion. Whenever he wants a second opinion, he can post his question on the Hidoc Dr. App and get a second opinion irrespective of his specialization under 15 minutes.

Pune, Maharashtra

26

www.hidoc.co

Pune, Maharashtra

-

pitonsystems.com

Pune, Maharashtra

11-50

Piton Systems Pvt Ltd is an IT product innovation company building cutting edge but practical products for the Industry.

www.ressyapp.com

Ressy helps restaurant owners provide real time discounts and offers to potential customers in their vicinity. Our customers use the app to discover restaurants and discount deals in specific areas.

Pune, Maharashtra

11-50

www.technotesoftware.in

Technote Software Solution Private Limited - IT / Technology Services of start up consultancy services, mobile application development services & digital marketing services in Pune, Maharashtra.

Pune, Maharashtra

11-50

www.touchwoodautomations.com

Touchwood Automations is a Home & Building automation company. We offer a complete automation in all the electrical & electronic appliances used in homes and buildings.

Pune, Maharashtra

6-50

www.webfarmatics.com

Webfarmatics is a Software and Website development located in Pune, focusin on core IT softwares and solutions which will transform traditional business practices to advance and technically string approach.

Pune, Maharashtra

11-50

xploreteq.com

The company is continuously delivering solutions like Ts+Technology, Cloud Security Platform, Robotic Process Automation, Cloud Computing, migration services and others.


Aaryavarta Technologies & Games

A

aryavarta Technologies is one of the leading software development company specialized in game development, Apps development, AR/VR solutions and much more. We are expertise in unity3d, unreal, cocos2dx engine including hybrid app development. We provide game outsourcing services in USA, Germany, UK, UAE, India include the world. Who We Are The complexities of your trade, your processes and in operation philosophy and your priorities. This way we give you the best the services that give business worth and are tailored for your business wants. Apart from our entire client commitment what sets America apart is consumer Focus: we tend to build arrange to perceive our clients’ objectives and wishes, and that we collaborate to try out solutions that satisfy them or exceed them. Intellectual Leader 20

One of the Leading Software Development Company Specialized In Game Development, Apps Development, AR/VR Solutions

Nilesh Gawade is the co-founder of Aaryavarta Technologies & Games. He has around 8+ years of experience in the gaming Industry. He has worked on Unity3D, Unreal, Corona, Cocos2Dx, android, IOS, windows phone and web for development and designing of games and application for mobiles and computer desktop. He has worked on all type of games such as AAA titles (2D & 3D), fighting games, shooting games, casual games, puzzle games, gambling, RPG, Multiplayer games, sports games, action games, card games, strategy games, Bollywood movie games. He has a good knowledge of 3D modeling, Texturing, and animation creation process for unity tool. He’s truly passionate about his work and always eager to connect with other marketers. While he enjoy all aspects of his job such as programming, Management, recruitment, game designing, monetisation, marketing etc.

Aaryavarta Technologies’ Skills We have expert developers in the latest technologies. For web and app development, we use SwiftXcode, Kotlin-Android Studio, PhoneGap for cross-platform apps, Node JS, Angular JS. We are using the following engines for game development such as Unity, Unreal, Cocos2dx, libgdx, Corona, etc. a. Game Development Aaryavarta Technologies offers comprehensive solutions to help

• Founded in: 2015 • Founding Members: Nilesh Gawade • Office Locations: Pune, Maharashtra • Company Strength: 50-11 employees • Industry: Computer Games • Website: www.aaryavarta. com

September 2019


We provide software services to satisfy all characteristic of the game including application design, creation, concept art ranging and prototyping to coding and testing

you design, develop and market your game from start to finish. b. Web Development We house a set of veteran developers who create web applications that can be deemed as competitive assets for online business processes. c. Art & Design Aaryavarta Technologies creates art assets within the game. We produce artwork for packages, promotional materials, plus websites. Apps Development Aaryavarta Technologies offers a comprehensive range of enterprise application development services which enables the business to exploit the application’s ability to support and enhance the customer’s experience. September 2019

d. VR / AR Solutions We grant VR / AR Solutions which will exceed the TV industry in the next 10 years. We have perfected the habit of foraying into the latest emerging technologies also making a name for ourselves hence. e. Digital Marketing We can assist you to develop an online marketing strategy that helps build simple to find, engaging experiences that inspire action on social network community. Comprehensive Solutions We provide software services to satisfy all characteristic of the game including application design, creation, concept art ranging and prototyping to coding and testing. This all saves our

Nilesh Gawade Co-founder

partner the agitation of managing multiple teams and allows them to focus on core business objectives. On Time Delivery We understand the importance of getting your gaming product to market at the earliest to stay ahead of the competition. Our team will be connected with you every step of the way to make sure that your product is released well within defined time frames. Collaborative Approach We know that the perfect game design products are built as a result of creative collaboration and believe in adopting a partnership approach with all clients. We work with you to fully understand the potential also concept of your project so that our team members can fulfill your requirements. 21


Cloudaeon C

loudaeon provides artificial intelligencebased solutions to help retailers and logistics customers in planning and forecasting, help protect margin, unlock sales, and cut wastage. With more than 15 years of retail and logistics expertise, our company’s Softwareas-a-Service (SaaS) platform generates advanced analytical insights and real-time decisions that drive action throughout the organisation, including operations, finance, marketing, and operations. Cloudaeon provides fully managed Cloud and Big Data services and automated DevOps orchestration. Cloudaeon is focused on one thing – solving businesses problems and finding opportunities by helping people see and understand data. Organisations everywhere across all industries are facing challenges to humanise their data. With Cloudaeon, our clients are solving their business problems and finding new opportunities which were never discovered before. Its performanceimprovement solutions yield measurable results with significant return on investment among retail store and inventory functions. 22

Providing Artificial IntelligenceBased Solutions to Help Retailers and Logistics Customers in Planning and Forecasting

Cloudaeon has partnered with some of the leading Retail and logistic businesses. Meet the Problem Solver Shashikant Mundlik, the Founder & Director of Cloudaeon has over 15 yrs of experience of helping customer leverage cutting edge technologies to make their customer happy. A Mission That Matters We work closely with everyone from suppliers to large retailers, with a common goal of solving problems and identifying opportunities. We understand the problems organisations face when humanising data, so will lower costs and improve efficiency at every level. The Problem We Identified The ability to know your customers is a critical aspect for all businesses and can determine its potential for success. To ensure a business is relevant to its customers’ needs it is essential to utilise business intelligence (BI) systems. Previously businesses relied on conventional BI practices; however, these were unable to provide insight into rapidly changing business

environments. This meant businesses were struggling to find the systems needed to meet their demands for data-driven insights. The challenges businesses were beginning to face included understanding the complex data, high costs, inflexible reports, management difficulty and the length of time required. With an increasing number of businesses struggling to use their data effectively, we knew there was a better way. How We Solved It From BigData to basic analytics, we can create the perfect solution for you – within hours. We seamlessly bring together your organisation’s

• Founded in: 2016 • Founding Members: Shashikant Mundlik • Office Locations: Pune & Altrincham, Cheshire • Company Strength: 11-50 employees • Industry: Information Technology & Services • Website: www.cloudaeon.net

September 2019


“

We work closely with everyone from suppliers to large retailers, with a common goal of solving problems and identifying opportunities

data, with a personalised analytics platform that is simple to understand with clear BI reports. We handle every aspect systems and bring your team on a smooth journey of learning and understanding so that you can focus on driving your business forward. We will use your business knowledge and our data expertise to drive your business into the future. Our cloud-based fully automated analytics system is based on three key principles: the provision of modern systems, always putting the customer first and providing affordable solutions. The Services Rendered Cloudaeon works in the product as well as in the services domain. When it comes to service areas, it is mainly focused on Big Data, Engineering Services and managed cloud services. These are mostly dedicated to the SMEs and MSMEs for them to initiate the start of their September 2019

data journey by holding the hands of Cloudaeon. Any small or medium corporation or enterprise level customer who want to start their data journey and they need to create the data platform can avail Cloudaeon services. Everyone has to realise the value of their data which is why we start from consulting and advisory services and redefine the architecture and implementation of the client’s business. On the product side we have our two products, Automated Analytics Platform and SaaS based Demand Forecasting product. In order to put all these in one chain, we are a holistic data company. Our products and services can be put into use by SMEs as well as well established corporation. We have clients who have a total accumulation of 40 Gigabytes of data and on the other hand we also handle clients who have dataclose to 700 Terabytes. We have developed a mature and dedicated Big data

“

Shashikant Mundlik Founder & Director

engineering team and we are proud to state that none of the employees have left us since inception. Our demand forecasting product is using advance analytics AI and ML technologies to help accurately forecast their sales and inventory requirements. The Future Ahead Since its inception three years ago, Cloudaeon has covered considerable path to have volumes spoken about. It has a 25 member team across team based in Pune and London. In the coming six months, the company will launch a product which will create disruption in the data engineering sector. Cloudaeon wants to emerge as a company which has made businesses operations for MSMEs easier and have their data challenges solved. Cloudaeon has customer base all over Europe and has acquired some new clients in Singapore as well. It is planning to grow the team by 100 percent in the coming six months. 23


5

Leadership Traits No Entrepreneur Succeeds Without

E

ntrepreneurs have some of the hardest jobs in the world. At an established company and with a competent team, leading is mostly a matter of keeping the rudder straight. At a startup, it’s another story entirely. Entrepreneurs wear many hats: the role of marketing, sales, day-to-day operations and more all fall on your shoulders. And once you begin hiring employees, the all-important role of leader. For startup founders, the following leadership traits are must.

Empathy It’s incredible just how large problems seem at small companies. A missed product deadline or vendor miscommunication isn’t actually a big deal, but it can become one if you react the wrong way. Do you listen to the person who made the mistake and help him improve, or do you start pointing fingers? Empathetic leaders understand others’ perspectives. That might not sound like a serious business advantage, but it is if you’re hiring or marketing to Gen Z. Young consumers vote with their wallets, and young workers aren’t afraid to jump ship for employers who treat them like equals. Given how quickly word spreads in the startup community, you can’t risk earning a reputation as a “me first” founder. The same applies if your target audience is a younger demographic.

Accountability Just like your employees, you’ll make mistakes. One of the worst examples you can set as a leader is to sweep it under the rug. You might not get called out directly, but those around you will notice. And when they do, they’ll take it as permission to act the same way. Small teams simply can’t operate that way. If you’ve got three employees, one person hiding problems from the others could be enough to bring the whole company down. Set the example by owning up to your mistakes.


Commitment Another nonnegotiable trait for leaders of small teams is commitment. If you come across as uncommitted to your own company, how can you expect others to buy in to your vision? This applies at the project level as well: even if it’s a one-in-a-million sales proposal, you should be the most gung-ho person in the room. Anything less sends signals of uncertainty to your team. Look for daily opportunities to demonstrate your commitment. You don’t have to work the most hours, but do set a positive example in other ways. Be the one to take those earlymorning or evening calls from other time zones. And, of course, use your own product or service.

Trust Start building trust at the outset of your business. Once your teammates understand you’ve got their back, they’ll work harder and take more creative risks than they otherwise would. One of the best tactics for building trust? Delegation. Not only does delegating enable you to accomplish more than you could alone, but it indicates that you believe in your team members. You hired them, after all, so recognize that you can’t do it all. Hand them the reins, and accept that their approach may be different than yours. If they deliver something totally unexpected, take it as an opportunity to improve your empathy.

Creativity Creativity might not sound like a leadership trait at first, but remember: entrepreneurship has no roadmap. Developing a product or service itself is an act of creativity — never mind figuring out how best to market and sell it. If you can’t come up with creative solutions, you might as well find a new line of work. The keys to creativity are confidence and curiosity. Instead of treating something you’re curious about as an indulgence; reward yourself for taking the time to explore. Build confidence by developing your subject matter expertise. Even when challenges outside that area come up, you’ll be able to face them with a growth mindset rather than a fixed one. Entrepreneurs wear more hats than anyone, but none is more important than the leadership cap. Found a company without bothering to develop your character or judgment, and you’ll discover just how difficult that role can be. 


Elite Softwares:

Empowering Students and Entrepreneurs Using Our Self Employment Workshop and Software Products Versatility is our niche and customer

O

ur existence is for providing specific and productive solutions to our clients. We tend to provide State-of-the-Art Solution to our client. We go to the root of the problem and solve it, thereby negating all possibilities of its lingering. Versatility is our niche and customer satisfaction is our goal. Our Team We are a team of dynamic youngsters stepping into the market to make a mark in this incredibly competitive IT industry. We aim to provide our clients customized utmost satisfaction. To interface knowledge with deliverance, this is what we strive to work for. Our Vision To reach that position where one can look up to us To create qualitative and positive environment for growth To empower other capable people who deserve a chance in this industry. Who We Are? We are Budding Company whose sole purpose is ‘SERVICE’. Our talent pool wants to show that age is just a number. Our aim is to provide dynamic IT solution to our clients, catering to retail, 26

Swami Panjala Founder & CEO

We have observed a winding gap between academic knowledge and industrial experience, so a new section known as ‘Knowledge Transformation’ has been introduced

infrastructure, securities, logistics, education and of course knowledge Transferring. We have observed a winding gap between academic knowledge and industrial experience, so a new section known as ‘Knowledge Transformation’ has been introduced. Here we consult experienced professionals, who share tips and anecdotes with emerging IT professionals. We are a flexible team, we work on open as well as closed source code at a lower cost. Efficiency is in our veins and we strive for excellence. We are a software providing company which takes wholesome responsibility; that includes all basic information, whereabouts, branch offices, contacts, requirements, basically all rolled into one. • Founded in: 2011 • Founding Members: Swami Panjala • Office Locations: Pune, Maharashtra • Company Strength: 11-50 employees • Industry: Computer Software • Website: www.elitesoftwares. co.in

satisfaction is our goal. We provide specific and customized IT solutions to our clients. There is a winding gap between academic knowledge and industrial experience; hence we cater to ‘Knowledge Transformation’-A domain where this gap can be lessened. With our IT expertise, we combine our knowledge and professional experience to apply ourselves to our vision - hence our products are innovative, user-friendly and usually find a niche place in the vast IT sector. We provide Software Training to IT professionals such that they are able to combine their knowledge with our Industrial Training. This in turn, serves our policy of ‘Greater Good’.Hence, efficient and competitive professionals are routinely produced by us-- Our way of contributing to the society. “Just leave it to us and we will give you what you want” One Step towards the Society a. Shiksha Parivartan Computer Educational Foundation – NGO The rural population forms a major portion of India. Hence, it is but obvious that a necessary step has to be taken to towards educating them in the IT field and make them aware of the various softwares so that they are at par with their counterparts. b. Marathwada Career Club MARATHWADA CAREER CLUB is the one and only portal which serves for students, doctors, engineers, entrepreneur, businessman, principal, directors, teachers, architects, professor, politician, advocates, CA’s, etc. It provides you the gateway for your bright future.

September 2019


Piton Systems:

An IT Product Innovation Company Building Cutting Edge but Practical Products for the Industry

September 2019

Our products like WiseBolts Catalyst ERP® are being rapidly adopted by various types of industries as they are extremely flexible and easy to learn and adopt

Sonal Dalal Co-founder

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iton Systems Pvt Ltd is an IT product innovation company building cutting edge but practical products for the Industry. a. WiseBolts Catalst ERP® is a breakthrough cloud ERP platform giving unsurpassed flexibility and performance. b. We also create customised applications and solutions. Many of our solutions are built for Fortune 100 companies in IIOT and virtualization space Founded in 2008, Piton is an IT product innovation company. Our products like WiseBolts Catalyst ERP® are being rapidly adopted by various types of industries as they are extremely flexible and easy to learn and adopt. We also provide services specializing in enterprise digital transformation and enabling Industrial Internet-of-things. The Founder Duo Sonal Bapat-Dalal & Nikhil Dalal are the founders of Piton Systems Pvt. igital projects in following geographies Piton Systems’ Products and Services Our Innovative Products are helping customers adopt the latest business technology which is practical and cost effective. 1. WiseBolts Catalyst ERP® Our advanced, cloud ERP product. It comes in industry specific flavours like ERP for Engineering Services ERP for Manufacturing ERP for Pharma ERP for Chemical ERP for Trading ERP for Labs Catalyst is flexible and very easy to

learn even for the semi-skilled staff. It can integrate Tally and other existing systems 2. Digital Our digital services includes Website Development, graphics designing, logo designing, e-Commerce, custom application development on a wide range of technologies, platforms and tools.We also understand maintenance of existing application to not just maintain them but also optimise them. Industrial IOT Our Industrial IOT solutions help your machines to talk to the internet. Sending the right data to internet can help in predicting and avoiding failures and controlling your machines from any global location. Piton Systems’ History • Founded in: 2008 • Founding Members: Nikhil Dalal & Sonal Dalal • Office Locations: Pune, Maharashtra • Company Strength: 11-50 employees • Industry: : Information Technology • Website: pitonsystems.com

2008-11 Piton Formed - Piton established in India working out of a small office with just 2 employees. Started with creating beautiful websites for our clients. Within a year we had created 30+ websites and also started working on various CMS platforms 2012-15 Delivered innovative projects Won and delivered several innovative projects in India and globally. Created online cytometric tests, multilingual educational softwares, Paperless office, Building automation product development, ecommerce platforms and event management platforms for cstomer across Australia, Europe and South Africa. 2016-18 Catalyst ERP and IIOT 2015 - Developed the Catalyst ERP platform and deployement it in Chemical companies in India, Singapore and Germany Started working on IIOT and Digital projects with fortune 100 companies in the heavy electricals and Life sciences sectors. Provided IT advisory services for innovative startups in Singapore 27


Ressy Technology R

essy helps restaurant owners provide real time discounts and offers to potential customers in their vicinity. Our customers use the app to discover restaurants and discount deals in specific areas. We have tied up with more than 1000 + top restaurants in Pune to offer up to 50 percent discounts to our customers. Now keep your wallet and tummy full! Never again pay full price to dine-in, takeaway or delivery at the restaurants that YOU love. With Ressy’s ultimate location based mobile app you get up to 50% discounts at delicious local restaurants in real-time. We are currently serving in selected cities: Pune & Mumbai. Believer behind Ressy Koustubh Rajepandhare is the Co-founder and Chief Executive Officer of Ressy. In his brief experience of 6 Years he was associated with renowned startups like Groupon, TinyOwl, and deals&you.com. He has a rich experience in the e-commerce industry heading sales, marketing 28

Helping Restaurant Owners Provide Real Time Discounts and Offers to Potential Customers in Their Vicinity

and operations for the startups.

Immediately

Ressy App’s Brilliant Features

Ressy lets you connect with Facebook or Google+. Once logged in, simply select a deal, visit the eligible restaurant, enjoy eating, and present your unique coupon to the restaurant’s manager; while placing food delivery order, communicate coupon code via phone call.

Here are several features that make RESSY an unique app. A. Restaurant Deals In Real-Time Our live mobile marketplace always displays the greatest lastminute restaurant deals for you to choose from. Receive significant discounts on dining in your city, simply by using a digital coupon from Ressy B. Location Based Ressy automatically detects the restaurants closest to your current location, and shows the best deals taking place in your area. You can also select from different city locations when traveling. C. Shows the Menu, Hours, Maps and Everything Else You Need To Know When you select a restaurant, you can immediately view an up-todate menu, food category, and the hours for which a deal is available and whether the deal is available for dine-in, takeaway or delivery only.

Small Teams, Unlimited Imagination There are no leashes at Ressy. We work on flat, decentralized teams, each with decision-making authority, and our people have the freedom to approach, own, and

• Founded in: 2015 • Founding Members: Koustubh Rajepandhare • Office Locations: Pune, Maharashtra • Company Strength: 11-50 employees • Industry: Information Technology & Services • Website: www.ressyapp.com

D. Easy To Sign-Up and Use Deals September 2019


We work on flat, decentralized teams, each with decisionmaking authority, and our people have the freedom to approach, own, and solve problems creatively. We’ve intentionally chosen this path over a traditional hierarchy, and it works much more often than not

solve problems creatively. We’ve intentionally chosen this path over a traditional hierarchy, and it works much more often than not. How it Works? Ressy is a real-time app for both – customers as well as merchants. The discounts are fully controlled by merchants. Customers can avail 15 to 50 per cent discounts through Ressy. In many cases, customers are also offered 100 per cent discount by merchants. Currently, the app only accepts cash, but in future, the team plans to integrate cashless model also to provide a seamless experience to customers and merchants.Without mobile only presence, real-time activities would have been difficult. That’s the sole reason for us to go mobile only. With Ressy, you can only get discounts once you reach the outlet. September 2019

Ressy charges a specific percentage as fee on final amount for every transaction done through its app from the merchants. We charge 10-15 per cent of the final billable amount to the merchants. We help merchants with customers when they actually need them, and they love to pay us for that. Funding & Expansion Currently based out of Pune, the start-up has aggressive plans to expand in 10 other cities, adding over 5,000 restaurants and 1 million users by the end of this year. With 35 per cent repeat customers, Ressy plans to scale up its orders to 3,000 by this month end in comparison to 750 orders last month. To support such growth plans, Ressy, recently, announced to raise $400k in its seed round of funding through LetsVenture. The round was led by Vikram Chachra,

Koustubh Rajepandhare Founder & Director

Founding Partner, and Eight Capital. Other angel investors who participated in this round are ex-Infosys veteran Mohandas Pai and Partner & Co-founder, Aarin Capital; Akshay Garg, Co-founder, Komli Media; Jeljo Johny Kottoor, Director, ProV Venture Investments (Singapore); and Ketharaman Swaminathan, Founder, GTM360. The funding will be used to develop sales and tech team. Besides, the start-up will also use the fund for expansion in sectors like Wellness, Adventure as well as modern Retail. This round would ideally be used to create a playbook in Pune covering entire city across various service sectors before we launch in other cities. We are sure about our target cities and would be there soon in next few months. We plan to add wellness (spa and salons), adventure, leisure, and modern retail in next few months. 29


W

hat do all startups that drive growth by embracing strategic thinking, inspiring creativity and supporting talent have in common? Team collaboration.

Market competition is thick. Startups that embrace inventiveness and creativity rise, and such innovation happens when leadership and teams unify in pursuit of a shared vision within a culture that highly values collaboration. Here are four ways to establish the foundation for collaboration and innovation within your startup:

ESTABLISH A COMPANY MISSION Entrepreneurs want their work to have value beyond material gain—and so do employees. They want to work with meaning and purpose, with the knowledge and confidence that they’re striving toward defined company goals and objectives. Does your team have a clear and compelling vision? Inspire engagement and organizational achievement by establishing firm targets and by painting a vision of your company’s overarching goal.

PROMOTE A CULTURE THAT ENCOURAGES COLLABORATION, CREATIVITY AND INNOVATION With a company vision established, innovation more freely thrives when leaders embrace and support team forward-thinking and experimentation. As you establish and cultivate your new business, encourage creativity within your team by investing in inventive initiatives. Most importantly, be positive, and practice an open-door policy. Communicate openly, and applaud input from all levels. Listen attentively and give constructive feedback. 

EMBRACE COLLABORATIVE TOOLS AND TECHNOLOGY Our digital age has ushered in a wide variety of collaborative tools entrepreneurs can leverage to gather, share, develop, enrich and refine ideas. Such tools are important for fostering collaboration.


From project management and teleconferencing to team coding, here are some examples of intuitive, easy-to-use collaborative software you might want to try:

Quire: This cooperative, communal project management tool combines a with a nested task list to deliver optimized teamwork and digital collaboration in real time. Its system allows team members to effortlessly prepare and coordinate assignments in a tree-like structure supported by UI. GoToMeeting: This popular video conferencing tool empowers both internal and external real-time collaboration. Businesses can schedule meetings, conduct conferences and share screens with clients, colleagues and customers via the internet.

Slack: Offering open communication through file transfers, instant messaging and private channels, this platform is very user-friendly. Its many features and integration capabilities make it quite popular with developers and designers.

Quip: Available in both a mobile and a desktop app, this collaborative tool lets users work live and import various file types. Team members working remotely

4 Ways to Promote Team Collaboration and Inspire Innovation within Your Startup will especially appreciate its chat, checklist and auto-save features.

EMBRACE INDIVIDUALITY AND SELF-EXPRESSION Collaboration is all about unity, and works best when diverse ideas and perspectives are brought together to answer a question, resolve an issue, or overcome a challenge. Creating a safe space early on for diverse viewpoints within your new business means championing individual expression over uniformity. Your employees’ unique potential and contributions are why you hired them in the first place. Fledgling companies who are willing to create a collaborative work environment from the very beginning—where creativity and experimentation flourish—win. Innovation happens when collaboration is supported through adopting shared goals and objectives, nurturing and rewarding a creative culture, and investing in collaborative tools and team building activities. Prioritize collaboration and innovation at your startup and you’ll win, too.


Technote Software

Swami Panjala Founder & CEO

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echnote Software Solution Private Limited - IT / Technology Services of start up consultancy services, mobile application development services & digital marketing services in Pune, Maharashtra. The world we live in is changing at a rapid pace. And this change, in turn, is creating a huge demand for better technology solutions. At Technote Software Solution, we understand that cutting edge solutions that define the future are not built by asking the usual questions. We don’t find them on the tried and tested path. From our experience, we know that it takes imagination, perseverance, and courage to innovate. We believe in the power of creativity. And we take a creative approach to address the needs of a better tomorrow. Our philosophy is to power creative solutions. Our mission is Provide Information Technology solutions globally, enhancing competitive advantage of customers, founded on contemporary technologies, and practices, innovation, empowered people and enduring relationships. 32

We have observed a winding gap between academic knowledge and industrial experience, so a new section known as ‘Knowledge Transformation’ has been introduced

Solution:

Providing Information Technology Solutions Globally and Enhancing Competitive Advantage of Customers

The Dynamic Leader Nitesh Gour is the Co Founder at Technote Software Solution. He believes in working for cause not for applause. Products & Services a. Start-up Consultancy Services Need strategies for a global footprint…? Are your strategies not working the way that you aspired for…? You can formulate Vision, Strategy; identify Areas of Innovation, Mergers and Acquisitions, Corporate Policies with our experience and expertise. The investor community receives thousands of business plans. Does your Business plan stand above the rest and grab attention…? So, if you need to write a plan for • Founded in: 2015 • Founding Members: Nitesh Gour • Office Locations: Pune, Maharashtra • Company Strength: 11-50 employees • Industry: Information Technology & Services • Website: www.technotesoftware. in

funding or for the best reason in the world - to set your business on a solid foundation, contact us to discuss your needs. Our StartUp experts and Venture Capital Community Advisors are waiting to assist you in making your dream business plan a flying success. At Technote we work with early stage, expansion and high growth opportunities companies. b. Mobile Application Development Services We build multi-device apps for Android, iOS, and Windows with a single codebase and no limits on performance or platform API access. We design and develop custom built mobile apps for iPhone, Android, iPad and Android Tablets. c. Digital Marketing Services LET YOUR CUSTOMERS FIND YOU… You may have very unique and the best website in the world, offer the best products or the most excellent services, but all of that means nothing if no one knows about it. It is a proven statistical fact that if your website does not occupy top 20 rankings in the search engines, your company is most likely going to pass completely unnoticed. d. Website Development Service e. Digital Marketing Services f. Software Development Services g. Mobile Application Development Services h. Logo Design Services i. Start-up Consultancy Services j. Web Site Designing k. Web Hosting September 2019


Touchwood Automation T

ouchwood Automations is a Home & Building automation company. We offer a complete automation in all the electrical & electronic appliances used in homes and buildings. We have joint ventured with some of the big & established brands. We also offer hi-end or imported music systems and home theatre systems. Our ultimate aim is to offer quality and luxury to our customers by making them control their entire house on a smartphone or tablets. Touchwood‘s Story Founded by Tanmay Mehta, Touchwood Automations started their operations in May 2013. Tanmay always had a keen interest in Electronics and liked to unfold the technology of cool gadgets used for entertainment. Friends and guests alike had rarely seen such impressive technology for homes and thus sought guidance from Tanmay to help them with accessorizing their homes. It was during this period, that he realized such products were viewed as a luxurious possession yet the awareness was very less amongst people and the market was still in its nascent stages and raring 34

An Innovative & One-Stop Shop for High-end Quality Electronic Products & Systems

to grow. Thus, with the mission of educating people and allowing them to feel & enjoy the amazing experiences provided by these systems; Tanmay started the new venture of Touchwood Automations. And since then, the team of Touchwood continues to be known for educating and sharing maximum knowledge about any hi-fidelity electronic system and products to their customers. From online to offline services, from multimedia to high-end audio video, from security to automation systems, from remote controlled to voice assistant devices, Touchwood today can guide you with a wide array of services. Our vision is to pioneer the field of technology for high end electronic products and solutions and that’s why Tanmay, as the principal director also continues to educate the creators of modern spaces so that they can incorporate the technology in their designs and architecture. Touchwood believes they are a team of dreamers, designers and doers, and any learning opportunity is never missed by their team to grow and flourish themselves as experts first, installers/designers second and

traders last. Today, our operations are involved online and offline, our services are offered across the globe and our solutions are adapted by a strong network of 25+ dealers and integrators across the country. Principal Dreamer of Touchwood Automations Tanmay Mehta is the founder director and the chief strategist of Touchwood Automations. He is BE Production by education, a Professional Speaker delivering seminars on entrepreneurship at various educational institutions like SP Jain Mumbai, DY Patil Pune, MIT Pune, to name a few, and an

• Founded in: 2013 • Founding Members: Tanmay Mehta • Office Locations: Pune, Maharashtra • Company Strength: 50-11 employees • Industry: Architecture & Planning • Website: www. touchwoodautomations.com September 2019


From online to offline services, from multimedia to high-end audio video, from security to automation systems, from remote controlled to voice assistant devices, Touchwood today can guide you with a wide array of services

avid Automation and AV Consultant. He is a CEDIA Certified consultant to design AV Solutions. His strive for achieving excellence has been continuously imparted on his team members, as he truly believes in ‘Kaabiliyat ke peeche bhaago mere dost, kamyabi jhak marke peeche aa jayegi.’ Today’s Industrial Scenario Today if you look around; each and everything that is keeping you engaged and entertained is an electronic system. But with electronic product or system, comes customer’s worst enemy – ‘Manuals’; a thick, long and boring guide to use the product or system. We changed this scenario by designing a system – ‘One Page Customized Manual’ used by our customers or operators for a better, flawless and longer experience. Carving a Niche in the Automation Space to help residential spaces September 2019

get strong wireless networks, it persistently educates its customers in opting for a rigid Wi-Fi network in their premises to overcome any delay in operating these premium electronic systems. Besides, the company puts forward a unique approach to match the ideas, requirements and thoughts clients have. It follows a 6D process – where each of these 6Ds represents an activity or task performed by the team of dreamers, designers and doers. This system implemented in our company has brought smiles to more than 1000 homeowners across India, who are keeping their premises safe and secure (with Home Automation); and enjoying their times (with Audio Video Systems) with their families. What’s next? ‘Experts First, Designers Second and Traders Last’ is what team Touchwood believes in. The company follows a competence development plan as a part of its

Tanmay Mehta Founder & Director

learning centric approach to build skilled and competent team. Sailing against the wind, the company today has come a long way from where it all started. The revenue has seen a consistent growth of 80 to 85 per cent every financial year. Few of the milestones include designing an Auditorium in Kinshasa city, Congo (Africa), designing complex government projects like Conference rooms for 100+ people and recently getting a chance to execute more than 45 projects at a time. For the years to come, team Touchwood aims to continue its growth in residential spaces and at the same time focus on the Commercial and Institutional spaces. We believe that if one has to stay and move ahead in the race, Innovation and Invention are the most essential factors which will keep redefining them and Touchwood Automations shall continue using them to impact thousands of families every year. 35


Webfarmatics Technology: Leading High-End Software Development Services, Product Based Software Development Company

Our creative site architecture and efficient usability design produces amazing results when integrated with web technology

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ebfarmatics is a Software and Website development located in Pune, focusin on core IT softwares and solutions which will transform traditional business practices to advance and technically string approach. Webfarmatics Technology offers its clients highly customized solutions to increase performance of existing and new process, increasing its productivity and profitability. Webfarmatics Technology Professional Services follow a well defined Development process including complete Software Development life cycle process to ensure optimized Software Solution developed is a guaranteed Quality product. Webfarmatics Technology is powered by IT Professionals, technology and domain experts 36

with strong knowledge in providing effective Custom Software solutions, ensuring your Application developed is well responsive in different environment meeting all the challenges. Our creative site architecture • Founded in: 2013 • Founding Members: Parish Mhatre • Office Locations: Pune, Maharashtra • Company Strength: 06-50 employees • Industry: Products and Services • Website: www.webfarmatics. com

Parish Mhatre Founder & CEO

and efficient usability design produces amazing results when integrated with web technology. We also provide high end-to-end solutions such as Web training, e-marketing SEO services, social and mobile applications, and highly customized websites. We offers a range of products and services that are designed by experience, knowledge, talent and innovation. Webfarmatics Technology is a quality conscious company that believes in delivering quality solutions, not just living up to, but also exceeding client’s expectations. Webfarmatics Technology proven methodology in hiring and retaining the dedicated professionals has helped in maintaining quality and increasing the client’s productivity. September 2019


Webfarmatics Technology Intend to offers superior information technology services in a timely and affordable manner which will help our clients improve IT efficiency and business profitability

Vision: Webfarmatics Technology Intend to offers superior information technology services in a timely and affordable manner which will help our clients improve IT efficiency and business profitability while promoting longterm, seamless partnerships for mutual benefit. Mission: To be the global leader in IT most admired for its people, partnership and performance and to be the world’s most dynamic IT Company, creating sustainable solutions essential to a better life for people everywhere. Our Team Webfarmatics has well qualified professionals from diverse backgrounds covering a wide spectrum of technology and hands-on experience in the Software Development, ranging from product engineering, presales support and implementation management, production support, post-sales maintenance, release management, and customer helpdesk and support. Our Services Software Development: Customized Software Development Methodology adopted by Webfarmatics in End to End Product Development Lifecycle Coorporate Branding: September 2019

Representing your organisation to outside world and helping customers to understand your work is Coorporate branding. Website Design: We’re a Website Design and Development Company passionate about website design creating idendity designs for all companies. Web Application Development: Collecting and translating Business requirements into High End imaginative technology Solutions E-Commerce Web Development: Our Ecommerce web-solutions are aimed to convert your visitors into customers and customers into orders. SEO Services: We help our clients to establish an internet presence by providing Optimization. Words from Parish Mhatre, Director at Webfarmatics Living a life in a cubicle? Well I am not. Question is too vague when a ‘job’ is concerned. I am an entrepreneur. I Love what I do and wouldn’t change it for the world. It’s the challenges that fascinate me. My passion as a leader, as an entrepreneur is to develop technology solutions, products, teams and create systems that empower organizations and individual to the highest possible level of performance.

Let me first introduce Webfarmatics. Webfarmatics is an IT and ITES company focusing on Development, consulting, Analysis, Database Management and other IT related services. Established in 2013, we have quickly expanded our operation in India. Webfarm’s have a quality staff, developers, designers, database managers and analyst, business analyst, tester who have ability to and experience to create a successful and highly effective solution for clients need. We are confident that you will be satisfied with our quality services. Webfarmatics is mainly focused on Education domain, transport automation, ERP, Manufacturing Domain, Banking and Finance related services and development. We form a strategic alliance with Vidya Online Services Pune Private Limited as Technology Partners. Vidya Online is IT Services Enabled Company with huge experience in Banking and Finance related services. Vidya Online Focuses on Information Technology, Consulting, DC and DR site support, Database Management, Facility Management, ATM, ATM Monitoring software, Financial Inclusion, ATM reconciliation and more.

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8 Things Every Star

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he startup phase of your new business is likely the most exciting and exasperating time you’ll experience over the life of your new enterprise. Nothing beats the magic of creating something new from scratch, overcoming the naysayers and obstacles in your way. But equally, nothing is as frustrating as running headfirst into a wall — which, some days, it feels like you’re doing repeatedly when all you want to do is move ahead. From the vantage point of someone who’s been through the startup stage several times, here’s what everyone contemplating their own business startup should know.

1. The Playing Field Is Never Level 2. People Will Not Be Keen to Give You Money

1. Known quantities, people with pull, guys with deep pockets, entrepreneurs with proven track records, members of prominent local families — the list of people who would find it easier than you to get support (and money) for a new business could be longer than your arm, depending on how connected you are. If you’re not, it’s wise to partner with someone with connections or at least find out who matters and canvas their support. 2. Particular types of startups are considered to be better risks than others. Banks and other traditional financial institutions are notoriously reluctant to loan money to retail or service startups. There are not a lot of business grants out there to begin with, and very few of those available are for startups. If your startup is suitable, participating in a business startup accelerator program such as Extreme Startups or a government funding program can be your best route to successful capitalization. 3. You won’t make any money right away. In some cases, you won’t make enough from your new business to pay your personal monthly bills for an entire year — and it could even be longer! The Two Main Problems of Starting a Small Business provides a more in-depth discussion of the problem of having to wait for the money to start coming in when you’re first starting a business and what you might do about it.

4. Plan first, Do 4. A seat of the pants approach is a terrible way to try to start a Second business. There are a lot of things that need to be done for you to

successfully launch a new business, and just haphazardly deciding to do this or that is a great recipe for disaster. Grunt work now equals success later.

5. No Matter How Hard You 5. I’m sure that you, just like me, know people who border on Try, You’ll superhuman and seem to be able to spin that many plates at a time Never Have All while feeding a baby and dictating the next literary blockbuster, the Expertise You Need

3. Keep Your D Job, If You Ha One


rtup Needs to Know

p Day f ave

but most people have a hard enough time doing two things well, let alone three or more. So save yourself a lot of grief and bring a bookkeeper, an accountant, a receptionist, an answering service, a social media manager, a manager or whatever other specialists you need right from the start. Outsource and hire as necessary.

6. A Good

6. If it was, people such as Nikola Tesla, who invented fluorescent Idea Is lighting, the Tesla induction motor and the Tesla coil among other things, Not Enough and is credited with inventing modern radio, would have died rich, rather than destitute. It’s not the idea, but how the idea is developed and marketed that makes the money. 7. So Every Small 7. Now I’m not saying that each and every one of you has to be out there cold calling and making sales presentations, constantly checking and Business Owner Has posting on social media, and personally serving customers. to Be a What I’m saying is you have to pay attention to marketing, even or especially in the startup stage. Prepare a marketing plan and implement it. Marketer/ Salesperson And be personally able and ready to talk about your business to whoever at any time. If I asked you what you did, would you be able to tell me in two or three sentences that told me not only about your business but why it might interest or matter to me? (Need help? Read this piece by Irene Brooks: How To Tell Prospective Clients What You Do.) 8. First, make it legal. Be sure your business is properly registered with your municipality and your province. Be absolutely certain that you are complying with all government taxes and regulations. And make sure that you think ahead and choose the right business structure for your business activities and get all the coverage you need. Special liability insurance such as Errors and Omissions Insurance, HomeBased Business Insurance, Buy-Sell Insurance to protect your partnership — there are all kinds of eventualities that your business will need to be protected from right from the get-go. Skimping will cost you in the end. For instance, if you’re going around cleaning people’s gutters and don’t have Workers’ Compensation Insurance and one of your workers gets injured, the resulting financial fallout could ruin not just your business, but you personally. Startup to Succeed, Not to Fail Starting a business takes so much time and investment of a person’s financial, mental and physical resources that I hate to see anyone go through the process and fail. If this article saves you some time or energy during the startup phase of your new business or some future grief because you were forewarned and did what you needed to do, it’s served its purpose.

8. Set It up Right From the Start


Xploreteq C

loud technology has undoubtedly augmented the productivity, cost-benefit of businesses, and succouring companies achieve new heights in the industry. Unfortunately, there are people who are still not very well versed about this latest technology or are sceptical about putting it into use. To find a key to this quandary, Amit Gorai laid the cornerstone of Xploreteq through which he is acquainting Indian market with the most recent and untouched cloud solutions, providing best IT and Telecom Solution simultaneously. To which Amit avers, “We observed that industries in a foreign land are bestowed with unique Cloud technology that is redefining the growth of the organizations. So we decided to introduce this in India as well.” The core objective with which Amit ventured into this domain was primarily to scrutinize technology. And that is exactly how the name Xploreteq was derived- to explore technology. The company is continuously delivering solutions like Ts+Technology, Cloud Security Platform, Robotic Process Automation, Cloud Computing, migration services and others. To 40

21st century Cloud-based Service Provider and Cloud Aggregators that provides best IT and Telecom Solution to our clients in maximizing the return on investment

further extend the plan of actions, it has also launched itself as a cloud aggregator to pack and integrate multiple cloud computing services into one or more composite services. Thus, it enables a rich experience of the alliances in cloud execution and proven capabilities in strategy building & consulting for enabling successful implementations. The Visionary Founder Amit Gorai is the Founder & Director of Xploreteq Integrated Solutions Pvt Ltd. He is a experienced Senior Manager with a demonstrated history of working in the IT & Telecom Industry. He is skilled in Customer Relationship Management (CRM), Account Management, Pre-sales, Lead Generation, and Business Development. Amit is a strong business development professional graduated from IBMR & Pune University.  Xploreteq’s Mission To be the global leader in IT Services. Building our on technologies, competencies and customer interests and creating value for our stakeholders and customers. We’ll achieve this by focusing on the intersection of our client’s emerging needs and

the acceleration of business and technological change. Xploreteq’s Vision Xploreteq will be the first choice solution partner in the technology sector providing IT and Communication services to businesses throughout the region. We will become an integral part of our client’s success, collaborating with them to achieve their strategic objectives whilst creating long-lasting business value through the delivery and management of their technology. Our team of talented, experienced and motivated industry specialists will be recognized as the best in their field.

• Founded in: 2018 • Founding Members: Amit Gorai • Office Locations: Pune, Maharshtra • Company Strength: 11-50 employees • Industry: Information Technology & Services • Website: xploreteq.com

September 2019


Xploreteq works towards acquainting Indian market with the most recent and untouched cloud solutions

Our continued success will be driven by our people who will share in it.

Overcoming the Challenges

that this kind of investment is done for the betterment of the company. A strong technological background can help any business enhance their functionality, ROI, profits and gain other benefits. Before conceptualizing the company, a lot of ground work had to be done. it had to dedicate plenty of time to form an efficient, talented and dexterous team. Technology may cost a pretty penny, but this expenditure can fortify the stance of an organization.

Adaptability of every new technology proves to be a major challenge because of the frame of mind of people in the country. People need and are ready to use technology but they are reluctant to spend on it. Hence, convincing people and making them understand the benefits of technology is was a onerous task for Xploreteq. Anyhow, on a brighter note, there are a few who very open-heartedly welcome changes and are ready to spend squander fortunes on technology and that is because they perceive the fact

It is great to see that in such a short time, Xploreteq has thrived extensively. The company has not only helped other firms to grow but it has been upgrading itself with the latest trends and technology in this domain. In term of revenue and geographical presence, it has grown to a large extend. It is involved in several engagements covering almost 70 per cent of consequential clients in Pune and has set its foot in the international platform by serving some of the companies in US. At present we are

Xploreteq’s Values Our values are the guiding principles upon which Xplorteq was founded and how we strive to conduct our business on a daily basis. Values establish our view of the world as we shape the future. They determine how we treat each other.

September 2019

Amit Gorai Founder & Director

operating in Mumbai and Pune and are delivering services to prodigious clients in these regions. Industries We Cater • Banking • Capital markets • Manufacturing • Healthcare • Higher education • Logistics • Enterprise technology The Future Xploreteq has set great futuristic plans ahead of it. It is all set to develop tools based on Artificial Intelligence. This step is taken to simplify the concept and help companies understand their real-time data, customer size and operations. Our focus was to work with new technologies and we are in the process of developing tools that can provide customers with real-time data. We are also very keen to extend our reach and productivity to a well marked extend. 41


Profile for Swiftnlift

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