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TECHNOLOGY REPORT

TECHNOLOGYREPORT

By Mr. Olafur K. Olafsson, Founder and CEO of EcoCloud360, Inc.

The World’s First Zero-Carbon Cloud EcoCloud360 Inc. uses data centers in Iceland as it is presently the only place on the planet that has a 100% clean and sustainable power grid.

8 | SUSTAINABLE BUSINESS MAGAZINE

It is a known fact that all our emails and files are stored in ‘the Cloud’, which is simply a collection of servers in data centers. All data centers use a large amount of energy because the servers need to remain at an ideal temperature. Traditional heating or cooling of data centers using fossil fuels generates tons of carbon emissions every year. There are currently over 4 Billion e-Mail addresses in use globally and the number continues to grow at a staggering rate. It is estimated that an average email address emits approximately two grams of carbon a day and Gartner predicts that 50% of the world’s email accounts will be on the Cloud by 2020. A large percentage of corporate email users are moving to Cloud companies in an effort to simplify their networks and save money on their IT infrastructure.

Sustainable Business Magazine  

Issue 03/14