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REDESIGN ASSIGNMENT PALGRAVE MCMILLAN FALL 2009 CATALOGUE

Suzette Smith Master of Publishing Programme - SFU


FALL BOOKS 2009


CONTENTS FALL 2009 September 2 October 18 November 31 December 41 Now Available 47 Key Backlist 50 Subrights 52 International Sales Offices 53 Rights Offices 54 Index 55

Distributes Berg Publishers and I.B. Tauris in the U.S. and Canada; and Manchester University Press, Pluto Press and Zed Books in the U.S.

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GENDER•

HISTORY•SCIENCE

The Fossil Hunter

Shelley Emling

At a time when women were excluded from science, Mary Anning made a discovery that marked the birth of paleontology and continues to feed the debate about evolution today In 1811, when she was only 12 years old, Mary Anning discovered the first dinosaur skeleton of an ichthyosaur - while fossil hunting on the cliffs of Lyme Regis, England. Mary, the child of a poor family, became a fossil hunter, selling her discoveries and atracting the attention of collectors and eventually of the scientific world. Until Mary’s discovery, it was widely believed that animals did not become extinct. But the bizarre natue of the creatures that Mary found made it impossible to ignore the truth, sparking the conversation about evolution carried on by scientists from Charles Darwin to Stephen Jay Gould. Praise for Mary Anning, the fossil hunter: “The carpenter’s daughter [Anning] has won a name for herself, and deserves to win it.” Charles Dickens “[Mary Anning is] probably the most important unsung (or inadequately sung) collecting force in the history of paleontology.”

Marketing

• National print and broadcast Publicity • Online marketing campaign • Blog outreach • Marketing outreach • Science museums Shelley Emling has been a journalist for twenty years her work has appeared in The New York Times, Fortune, USA Today, and The International Herald Tribune. She lives in London. OCTOBER ISBN: 978-0230611566 $26.95 hc. (C$29.95) 6 1/8 x 9 1/4 / 256 pp.

Palgrave Macmillan | Fall 2009 | 1


AVAILABLE FROM PALGRAVE MCMILLIAN HARDCOVER OCTOBER 2009

175 Fifth Avenue, New York New York 10010 www.palgrave-usa.com ISBN: 4-141-41837-4


REDESIGN ASSIGNMENT CARIBBEAN WELLNESS & LIFESTYLE MAGAZINE

Please comment on both catalogue and magazine redesigns as much as possible. Bookmark each section you particularly like or rate it and comment, comment, comment please on any section!!!!

Suzette Smith 2009 Master of Publishing Programme - SFU


caribbean

issue 4 • spring 2006

wellness & lifestyle

• restoring the romance • eight enemies of looking young

smile jamaica: It’s Dental Care Time! www.pelicanpublishers.com ISS N 0 7 9 9 - 1 7 6 2

9 770799 17602

TIPS • prostate cancer • weight loss programmes • beauty


contents

3 Wellness

29 Lifestyle

3 5 10 11 13 15 16 19 21 24 26

30 31 32 34 35 37 38 39 42 43 44 47 48 50 51

Amazing Acupuncture Analysing your blood test Prostate Cancer Protecting Children from Obesity Weight loss programmes Do you know what’s in your salad Harvard’s revised food pyramid Smile Jamaica: It’s dental Care time! The Flouride Debate Traditional Dental Care Healthy Living

Manage Your Blood Pressure Beauty -Skin Deep Enemies of looking young Getting a Close Shave High fashion Technology and the Elderly Give your brain a boost Service! Not even a smile? Wordsearch Knock, knock house cleaning Children’s Bookshelf Couple’s therapy Restoring the Romance Too Young to Retire Becoming Financially Smart


Smile Jamaica: It’s Dental Care Time!

“Your Smile can last a lifetime if you only take time to care”

– Dr. Philip Mighty

... Issues & Implications

W

hat’s the big deal about Dental Care? Everything, because it’s so important to one’s self esteem. The first impression another person forms of you is important. As we meet each other, it’s well understood that after the initial eye contact, our eyes drift to look at the mouth, in an attempt to avoid the persistent stare. If everything here seems norma - great! However, if teeth are missing, discoloured, crooked or malformed, they create a disturbing mental impression. With today’s dentistry, anyone may improve and transform their looks through modern innovative treatment available right here in Jamaica. Dental care involves taking good care of your teeth, gums and the related structures of the mouth. Dental care includes prevention and treatment of diseases of the gum and teeth, and also the replacement or repair of defective teeth. In many cases people may suffer from dental diseases due to sheer laziness and lack of knowledge towards proper dental care.

36 C aribbean Wellness & L ifest yle March-June 2006


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