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==== ==== Join the webinar introducing the revolutionary QR Code. Advertising QR Codes online has never been easier. facebook.com/QRCodeAdvertisingWebinar ==== ====

Have you ever noticed one of those one by one inch squares next to an advertisement that looks like a bar code? If you have, then you would know that these bar codes are actually called Quick Response codes and you can scan them with your smart phone. They are now the latest craze in the mobile marketing world. The basic premise of a QR code is to be able to instantly download information onto your smart phone about any given topic such as a link to a company website or a coupon. They are displayed anywhere from print advertisements, television commercials, social media links, and websites and have become an integral tool for any marketing strategy and they have made mobile marketing and advertising more accessible than ever. QR Technology People are constantly using their phones, and as a result, these codes have become a very convenient marketing tool for just about anything, and they have become increasingly popular in just the last year. Even though the technology originated in Japan, it has grown exponentially in the United States ever since it was introduced to the market. According to Mobio, "QR scanning traffic [in Q1 2011] has increased a dramatic 4549% since Q1 2010." Additionally, Socialnomics claims "the number of people accessing the mobile Internet is growing fast and is expected to overtake the PC as the most popular way to get on the Web within five years." Startling statistics such as these make it hard not to want to learn more about these codes and what they mean for the future of consumerism and the mobile marketing industry. Using QR Codes for Shopping Have you ever gone shopping but wanted to compare prices on a given product you were thinking about purchasing? Instead of standing around typing product information into your smart phone's search engine, these codes allow you to scan all the information you need directly to your phone with a click of just a couple buttons. You can then read reviews online, compare prices, and see where you can get the best deal. Currently, some people are relying so heavily on QR codes to help them shop that they may start shopping only at places that offer the assistance of QR technology. People want to make sure they are getting the best product for the best price, especially in this economy. Proper Placement & Mistakes to Avoid QR codes are great ways to instantaneously advertise yourself or your company, however with every advertisement, the importance of placement cannot be overlooked. There are so many places that the codes can be strategically placed to ensure that they get the most attention. If you are using QR technology to promote your business, then generating a code for your business


cards could be very helpful for people who instantly want your contact information in their phone. Also, displaying QR codes on your website that lead to coupons save people not only time, but money and resources as well if customers don't need to use a printer to print them out. But most importantly, make sure your code scans! Even if you've placed it in the right areas and circulated it to all the right people, if your bar code doesn't scan properly, then you're out of luck. You can check to make sure it works by testing it on various smart phones. Since different operating systems may scan in different ways, make sure all your bases are covered so you can increase the likelihood that your QR code goes viral. Have you used QR technology for marketing your business or purchasing products? We're interested in what you have to say!

TeamWork Builds Web Success The http://www.websuccessteam.com specializes in building and marketing direct response websites that take full advantage of the latest developments on the Internet. The Team has an arsenal of effective web strategies, online marketing tools and proven techniques to promote your products and services. And we'll show you ways to increase the amount of qualified traffic to your site through the expanding social web and how to convert visitors into buyers at a high rate of return. Your website can become an effective marketing hub for your business. To learn more about the power of Direct Response Web Marketing, log on to http://www.websuccessteam.com/whydirectresponse.htm. Contact the Team today for a complimentary consultation to your web success!

Article Source: http://EzineArticles.com/?expert=Janette_Speyer

==== ==== Join the webinar introducing the revolutionary QR Code. Advertising QR Codes online has never been easier. facebook.com/QRCodeAdvertisingWebinar ==== ====


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