Solution by: WaterSmart Software
Engaging Customers to Save Water using Data Analytics WaterSmart uses mobile and online tools to help water utilities educate and engage their customers to save water and money. The company offers a cloudbased analytics and engagement platform that is proven to improve water-use efficiency.
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SOCIAL WaterSmart provides incentives for people to act to reduce their use of water without the need for new hardware or extensive staff involvement.
THE TRIPLE BOTTOM LINE
ENVIRONMENTAL WaterSmart has recorded savings of an estimated 1.3 billion gallons, which is roughly enough water to supply a city of 30,000 people for an entire year, according to the company.
Using a combination of behavioral psychology, analytics from meter data, and cloud computing, WaterSmart partners with utilities to generate customized Home Water Reports and offers an online portal for residential water users in USA. Home Water Reports compare each household’s consumption with similar-sized homes and makes personalized money- and water-saving recommendations for consumers to pursue. Using this method, WaterSmart has been independently verified to reduce water consumption by 5% within 12 months and greatly improve customer engagement and satisfaction with water utilities.1 WHY A SUSTAINIA100 SOLUTION? Global demand for water is expected to increase by 55% between 2000 and 2050, 2 which means water-saving opportunities will become increasingly important. In many countries, utilities are facing state requirements to reduce their customers’ water use. WaterSmart manages water data from over two million households, has deployed over 6,500 leak alerts in the past 12 months, and aims to scale the solution to new markets, helping to save even more water.
ECONOMIC WaterSmart claims that it has saved households over $7.8 million.
“WaterSmart is transforming the way the world uses water through data analytics and behavioral science.” ROBIN GILTHORPE, CEO, WATERSMART SOFTWARE
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1 Financing Sustainable Water. “Evaluation of East Bay Municipal Utility District’s Pilot of WaterSmart Home Water Reports.” 2013. Online: www. fi nancingsustainablewater.org 2 OECD. “The OECD Environmental Outlook to 2050.” 2012.
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