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Carpets that Clean the Air for Better Indoor Climates Solution by: Desso

The AirMaster carpet captures and retains fine dust and pollutant particles, providing a healthier indoor climate.

The Triple Bottom Line

Environmental The solution’s take-back system reduces the damaging environmental impact of dumping carpet waste into landfills or incinerators.

The AirMaster is a specially designed carpet tile that is eight times more effective at capturing and retaining fine dust than hard flooring. In contrast to common perceptions, several Northern European asthma and allergy organizations have stated that this carpet indeed is better than hard flooring.1 The carpet is made from materials that are Cradle to Cradle certified and do not contain harmful chemicals. Desso also has a takeback system, reusing old carpets to make new non-toxic closed-loop carpets. The company facilitates this process by offering a circular leasing plan. Why a Sustainia100 solution?

Social The solution contributes to human wellbeing, helping to reduce negative health impacts of indoor air pollution.

Indoor air pollution is a major health problem worldwide, as we spend approximately 70% of our time indoors. 2 This solution contributes to cleaner indoor air, helping to reduce health problems such as asthma. The carpet works to reduce sickness absenteeism in the workplace and improve overall health conditions in buildings in the corporate, education, health care, and government sectors.

Economic The AirMaster is one of the best-selling and most profitable Desso products, whose market share in commercial carpets grew from 15% to 27% between 2007 and 2013.

Developed: The Netherlands and Belgium

Deployed:  20 countries, including Qatar, Belgium, and Bulgaria 

1 Based on tests performed by the independent German test institute, GUI. 2 US Environmental Protection Agency. “Looking for the Pollution Where the People Are.” 1994.

Desso’s AirMaster carpet is eight times more effective at capturing and retaining fine dust indoors than hard flooring.


Sustainia100 2014