Page 1

OUTDOOR TRAINING MANUAL

S P R I N G 2 0 15


RUG: HAB-8004 PILLOWS: BW-003, BW-004, NS-001 LIGHTING: CRI-441-TBL DECORATIVE ACCENTS: AVR-924-L, AVR-929-S, CHT-760

2 outdoor training manual | SPRING 2015


elt-1011

table of contents 4

Outdoor Made Easy

6

Lighting

7

Mirrors

8

Decorative Accents

9

Poufs

10

Pillows

11

Rugs

12

Rug Pads

13

Rug Constructions

16

Rug Materials

17

Selecting Proper Rug Size

19

Caring for Our Products

20 Glossary 21

Using Surya.com

Our Philosophy on Training Our simplified training process includes follow-up training to ensure that sales associates and designers have an in-depth understanding of the outdoor accessories business— helping them to sell more accessories and generate more satisfied customers. We strive to help retailers, designers and sales associates expand their sales approach and generate additional revenue by actively promoting outdoor rugs and accessories.

Overview • Founded by Surya Tiwari in 1976 • Vertical manufacturer of rugs and coordinating accessories • Located in Calhoun, GA • 500,000 sq. ft. warehouse space

on the cover: rugs: elt-1012, elt-1015, prt-1050, prt-1053, rai-1147, rai-1231, som-7738 Pillows: zz-405, zz-429, zz-431 accent furniture: pouf-108, pouf-146

outdoor training manual | SPRING 2015

3


outdoor made easy

RUGS: ELT-1018, RAI-1151, SOM-7736, RAI-1175, PIC-4004, RAI-1207, RAI-1181 PILLOWS: ZZ-431, ZZ-425, ZZ-427, ZZ-405 ACCENT FURNITURE: POUF-104, POUF-111

4 outdoor training manual | SPRING 2015

bcl-7000


ARV-925-L

CC-1001

ZZ-415

FSA-772-M

POUR-264

SOM-7766

POUF-111

ACC-561

RG-166

DAV-480

ARV-912-M

RAI-1230

SOM-7711

POUF-147

RG-023

ARV-926-M

3 Great Reasons to Sell outdoor Accessories 1. Elevate the Outdoor Space • Bring the same level of design found inside the home to outdoor settings with coordinating rugs, lamps, pillows, poufs, art and ceramics • Help customers define their outdoor spaces with easy to create looks that reflect individual style • Outdoor living areas can be updated frequently and inexpensively 2. Enhance Customer Satisfaction • Providing accessory options offers an enhanced shopping experience

• Knowledge about outdoor rugs and accessories helps a retailer to be seen as a design expert and solution provider, increasing the value of the customer interaction 3. Increase Revenue • Generate incremental sales with easy add-ons that coordinate with outdoor furniture • Realize a higher profit margin • Increase commission checks • Enhance perceived value of outdoor furniture

outdoor training manual | SPRING 2015

5


lighting

rai-1230

Surya Outdoor offers more than 40 in-stock table lamps—all of which coordinate with our large selection of rugs, pillows and other outdoor accessories. Available in a range of styles and colors, including six vibrant hues and a neutral, our durable outdoor lamps have been designed to complement a variety of outdoor settings.

suggested retail price $199 to $299, depending on style and size.

SPECIAL FEATURES • Coordinates With Other Surya Outdoor Accessories • In-Stock Items Ship Within 48 Hours • One Lamp per Box • Drop Ship • UL Approved

lamp shade materials Acrylic

BASE/BODY MATERIALS* Acrylic | Polyresin

*A glass shield encases the lightbulb and socket, helping to protect them from the elements.

dav-480

lna-100

6 outdoor training manual | SPRING 2015

acc-565

wls-269

koa-275

cri-442


mirrors

rai-1209

Surya Outdoor provides mirrors in a variety of styles, shapes and finishes—all available to coordinate with our rugs, lamps, pillows and otheroutdoor accessories.

SUGGESTED RETAIL PRICE $129 to $229, depending on style, size and materials.

SPECIAL FEATURES • Coordinates With Other Surya Accessories • In-Stock Items Ship Within 48 Hours • Hanging Hardware Included • Drop Ship

FRAME MATERIALS Metal | Wood

FINISHES Antique | Matte | Natural

nrt-9501

coh-1201

abb-8701

nrt-9500

coh-1200

nrt-9502

outdoor training manual | SPRING 2015

7


DECORATIVE ACCENTS

rai-1131

The Surya Outdoor decorative accents collection includes more than 120 eye-catching pieces in a range of styles, shapes and colors that coordinate with Surya’s rugs, lamps, pillows and other outdoor accessories.

suggested retail price $25 to $200, depending on style and size.

SPECIAL FEATURES • Coordinates With Other Surya Accessories • In-Stock Items Ship Within 48 Hours • Drop Ship

MATERIALS Ceramic | Resin

types Candle Holders/Lanterns | Garden Stools Planters/Urns |Vases

fsa-722-m

avr-924-l

8 outdoor training manual | SPRING 2015

bdh-504

fsa-732-m

wav-329

cht-761-m


poufs

rai-1147

Surya Outdoor offers more than 100 in-stock poufs in a variety of styles, sizes and materials—including solids, stripes, florals and prints—all of which complement our rugs, lamps, pillows and other outdoor accessories. Available in round, rectangular and square designs, our outdoor poufs provide stylish seating for any space.

suggested retail price $149 to $329, depending on style, size and materials.

SPECIAL FEATURES • Coordinates With Other Surya Accessories • Most Items Ship Within 48 Hours • Designer Collections • Drop Ship

FABRIC OPTIONS Polyester | PVC | Sunbrella® Acrylic

FILLER OPTIONS Poly-Bead Filled

pouf-264

pouf-278

pouf-305

pipf-005

pouf-298

pouf-268

outdoor training manual | SPRING 2015

9


pillows

som-7762

The Surya Outdoor pillow collection includes more than 300 in-stock options in an array of styles, sizes, textures and colors. From simple solids and understated designs to intricate patterns, all designs have been thoughtfully created to complement our rugs, lamps and other outdoor accessories.

suggested retail price $39 to $149, depending on style, size and materials.

SPECIAL FEATURES • Coordinates With Other Surya Accessories • Most Items Ship Within 48 Hours • Pillows Sold Individually • Designer Collections • Drop Ship

FABRIC OPTIONS Polyester | Sunbrella® Acrylic

cp-002

rg-074

10 outdoor training manual | SPRING 2015

rg-049

rg-009

ae-003

rg-017


rugs

rai-1208

The Surya Outdoor rug collection includes more than 500 designs in a range of styles, colors, sizes and shapes— from simple solids and bold geometrics to florals and classic designs—all of which coordinate with our lamps, pillows and other outdoor accessories.

suggested retail price $149 to $399 for a 5' x 8', depending on style, construction and materials.

SPECIAL FEATURES • Coordinates With Other Surya Accessories • In-Stock Items Ship Within 48 Hours • Samples Available for Every Design • Designer Collections • Drop Ship

STYLES Abstract | Coastal | Geometric | Medallion & Damask Novelty | Solid & Border | Tropical

CONSTRUCTIONS Hand-Crafted | Hand-Hooked | Hand-Tufted Hand-Woven | Machine-Made

MATERIALS Olefin | PET Yarn | Polyester | Polypropylene | PVC

elt-1002 machine made olefin

ccd-1013 machine made polyester

rai-1231 hand-hooked polypropylene

elt-1015 machine made olefin

rai-1227 hand hooked polypropylene

rai-1204 hand hooked polypropylene

outdoor training manual | SPRING 2015

11


rug pads Rug pads provide a durable, long-lasting foundation that will extend the life of an outdoor rug. Designed to withstand the elements, Surya’s outdoor rug pad addsextra cushion and comfort underfoot, while minimizing rug movement, bunching and slippage and protecting decks and patios from stains and discolorations.

SPECIAL FEATURES • Mold- and Mildew-resistant • UV Protection for Maximum Colorfastness • Ventilated Grid to Promote Faster Drying of Rug

GR

E AT

DU

TY

OOR O U TD D A P R ABIL

I

ITEM #: PAD-OTG

Pad Sizes:

2’ x 3’ 2' x 4' 2' x 8' 3' x 5' 4' x 6' 5' x 8' 6' x 9' 8' x 10' 8' x 11' 9' x 12' 10' x 14' 6' Round 8' Round 9' Round

12 outdoor training manual | SPRING 2015

rai-1163


zzb-1015

rug constructions

Outdoor rugs are made solely of synthetic fibers—including olefin, polyester, polypropylene and PVC—that have been infused with UV inhibitors to minimize fading. While these rugs are mold- and mildew-resistant and able to withstand many hours of direct sunlight, they should not be left in direct sun or standing water, as this will significantly limit rug life. Outdoor rugs can be hand-hooked, hand-woven, braided or machine-made. Hand-hooked, hand-tufted and machine-made constructions typically have a latex backing, which provides additional protection against the elements. Because they are constructed of synthetic fibers, outdoor rugs don’t shed and are highly durable. With proper care, an outdoor rug can last several years for outdoor use and even longer for indoor use. RAI-1214

Hand-Hooked MSRP*: $280 to $340 Manufacturing Time**: 4 to 6 months

Hand-hooked rugs are made using a hand-operated tool to punch strands of U-shaped fibers into a canvas stretched on a frame, creating a looped pile. The height of the pile will vary according to the density and size of the loops. How to identify: A latex backing is attached to the back

of hand-hooked rugs to hold the yarns together. The surface pile will appear rounded. COLLECTIONS: Aura, Bondi Beach, Courtyard, Hurricane,

Namada, Pandemonium, Rain, Storm

*MSRP is based on a 5' x 8' rug size. **Manufacturing time on all rug construction types also includes transport time.

looped pile

outdoor training manual | SPRING 2015

13


LGO-1248

ELT-1017

Hand-woven flatweave

Machine-Made

MSRP*: $200 to $400

MSRP*: $118 to $240

Manufacturing Time**: 4 to 6 months

Manufacturing Time**: 3 to 5 months

Hand-woven rugs (often referred to as flatweaves) are woven on a loom and are known for being lightweight and easy to handle. In most cases, the pattern on the front of the rug can be viewed clearly from both sides, making these rugs reversible.

Machine-made rugs are produced by large machines with hundreds of spindles of fiber that are mechanically woven into a thin mesh backing. A computer dictates the pattern, creating a consistent appearance from rug to rug.

How to identify: Flatweave rugs do not have a raised pile,

How to identify: The rug pattern and colors are visible on

giving them their “flat� appearance when compared to other rug constructions. The design of a flatweave rug typically appears the same on the front as on the back.

the back of these rugs, and the back will appear very uniform and even.

COLLECTIONS: Aruba, Ember, Lagoon, Picnic

*MSRP is based on a 5' x 8' rug size. **Manufacturing time on all rug construction types also includes transport time.

flatweave construction

14 outdoor training manual | SPRING 2015

COLLECTIONS: Alfresco, Cape Cod, Elements, Marina, Portera,

Terrace, Zanzibar


SNB-4016

BRAIDED MSRP*: $380 Manufacturing Time**: 3 to 5 months

In braided rugs, fibers are braided together to create bands of solid colored or variegated yarn, which are then sewn together to create the rug. How to identify: These rugs are easily identifiable by their tightly

woven braided fibers. Braided rugs don’t contain backings and the design of a braided rug appears the same on the front as on the back. COLLECTIONS: Sanibel

View our rug construction videos at surya.com/videos.

outdoor training manual | SPRING 2015

15


rug materials and color

rai-1104

RUG FIBER comparison chart FIBER

TEXTURE/APPEARANCE

DURABILITY

SYNTHETIC FIBERS Olefin

Smooth, shiny

High

Polyester

Smooth, shiny

High

Polypropylene

Slightly less smooth than most synthetic fibers

High

PVC (Polyvinyl Chloride)

Smooth

High

PET Yarn (Polyethylene Terephthalate)

Smooth, shinny

High

About Rug Color While the Surya catalog and website provide an excellent guide for evaluating a rug’s design and general appearance, samples provide the best way to accurately evaluate color. Following are some things to keep in mind when evaluating rug color. It is important to convey to consumers that handmade outdoor rugs are made by artisans and are one-of-a-kind pieces. As such, they may have subtle color variations due to the inherent characteristics of natural fibers and dyes. If a customer is looking for an exact color match, machinemade rugs are typically more uniform from rug to rug. Surya uses the Pantone® TPX color guide when assigning colors to its products. Pantone TPX colors provide a standard “language” that is understood by designers around the world, helping to ensure consistency and accuracy when referring to color.

16 outdoor training manual | SPRING 2015

MOISTURE RESISTANT

STAIN RESISTANT

MINIMAL SHEDDING

SUSTAINABLE/ BIO-DEGRADABLE


rai-1157

selecting proper rug size

TIPS TO ENSURE PROPER SIZE SELECTION One of the most common reasons that rugs are returned is improper size selection. Choosing the correct rug size is essential to filling a space properly and making the rug look the best it can within a particular living area. It is important to note that appropriate rug size should be determined based on furniture configuration and not on room size alone.

5' x 8' rai-1149

porch/patio #1

Place the rug in front of the sofa. We recommend a rug that is at least 5' x 8', or approximately the length of the sofa. If possible, leave a few inches of exposed floor between the rug and sofa to accent the furniture. When the rug is under a coffee table, make sure the rug is large enough to rest under all four legs of the table.

8' x 10'

porch/patio #2

10' x 13' rai-1149

Tuck the rug under the front legs of the sofa. The back legs of the sofa can be situated on or off of the rug, depending on personal preference. We suggest a rug that is 8' x 10' or larger. The rule of thumb is to leave 18" to 24" between the wall and rug, creating a border of exposed floor that frames the furniture arrangement— equal on all four sides, if possible.

porch/patio #3

rai-1149

Select a room-sized rug that allows the furniture to “float” in the center. We recommend a rug that is 10' x 13' or larger. Leave 12" to 18" of exposed floor to create a border around the rug—equal on all four sides, if possible.

outdoor training manual | SPRING 2015

17


9' x 12'

8' x 10'

8' Round

rai-1159

outdoor DINING

Select a room-sized rug that allows enough space for all chair legs to remain on the rug when the chairs are comfortably pulled away from the table. We recommend a rug that is 8' x 10' or larger.

shapes and sizes Featuring a range of popular shapes and sizes, Surya’s outdoor rugs will complement any outdoor living space. Sizes and shapes range from 2' x 3' (ideal for doorways and entries) to 9' x 13' (best for patios and dining areas). SHAPES

SIZES

Rectangle

2' x 3' 3' x 5' - 4' x 6' 5' x 8' 6' x 9' 8' x 10' 9' x 12' - 9' x 13'

Runner

2'6" x 8' 2'6" x 12'

Square

6' Square 8' Square 9' Square

Round

6' Round 8' Round 9' Round

18 outdoor training manual | SPRING 2015


som-7764

caring for our products

COMMON RUG CHARACTERISTICS All of Surya’s outdoor rugs are handmade by skilled artisans, or in a specialty manufacturing facility, and are checked to ensure that they meet quality standards prior to shipment. We stand behind our products 100 percent and will always accept the return of defective merchandise. However, to avoid unnecessary returns, there are common issues inherent in our products that need to be explained to consumers when they are purchasing a rug. The issues below are not considered defects and, therefore, are not valid reasons for returning a product.

COLOR No two handmade outdoor rugs are the same, which is part of their intrinsic appeal. Slight color variations are not uncommon for handmade rugs, as dye lots may change over a period of time. For the same reason, a rug’s color can vary slightly from the color of the sample since the sample was created at an earlier time. See page 16—about rug color—for additional rug color considerations.

CREASES If a rug has been rolled or folded for shipping, it may have creases. Creases should disappear within a week or two when the rug is laid out flat. Reverse rolling the rug overnight with the pile to the outside will help to expedite crease removal.

ODOR Rugs recently removed from a bag may have an odor. Odors are caused by dyes, yarns and shipping for long distances in sealed wrap. Most odors dissipate within a week once the rug is removed from the shipping wrap.

FADING Outdoor rugs are typically UV stabilized to help resist fading. It’s important to note, however, that repeated exposure to direct sunlight will fade rug colors over time. To optimize rug life and minimize fading, outdoor rugs should not be placed in direct sunlight, if possible.

WEAR

SPROUTS Loose fibers that extend from the top of the rug, or “sprouts,” may occur in outdoor rugs with hand-tufted accents. To remove sprouts, use a small pair of scissors to snip them off even with the rug pile. Never pull out loose fibers, as this can leave a gap in the rug.

CARE AND MAINTENANCE OF OUTDOOR AREA RUGS Area rugs are one of the easiest ways to freshen the look, color and style of an outdoor living space. Designed to dry quickly, resist fading and clean easily, outdoor rugs generally require little maintenance. However, general care is advised to keep these rugs looking their best. Following are tips for extending the life of an outdoor rug. Regularly shake out the rug to remove dust and dirt that may have accumulated. Brooms and manual sweepers are also an effective way to clean outdoor rugs. Clean the rug monthly. Mix a solution of dish soap and lukewarm water in a bucket. Gently scrub the rug using a largenylon brush, making sure to clean both sides of the rug. Rinse the rug with a hose—preferably on a sloped surface such as a driveway to enable the water to easily drain away. Dry the rug in sunlight to prevent mold. Hang the rug over a porch railing in the sunlight or lay the rug out in the sun, making sure to flip it over to ensure that both sides dry thoroughly. Should a spill occur, blot it with a dry cotton cloth as quickly as possible to prevent a stain from setting in. Make sure to wipe underneath the rug as well. If necessary, use a mixture of dish soap and lukewarm water to remove the remainder of the spill and then allow the area to dry. Never let the rug sit in standing water. Outdoor area rugs should be placed in a covered space or in an area where there is good runoff. If an outdoor rug is retaining water, hang it over a railing or lay it in the sun until it is completely dry.

While outdoor rugs are designed to be highly durable, they should be rotated every few months to evenly distribute wear and extend rug life. Adding a rug pad underneath the rug will also help to reduce wear and tear. outdoor training manual | SPRING 2015

19


glossary OUTDOOR RUG-RELATED TERMS CONSTRUCTIONS HAND-HOOKED: A technique used in hand-tufted rugs to

ara-2007

DETAILS BRAIDED TEXTURE: The surface of the rug has a plaited look

and texture.

create a loop texture. A latex backing is applied to the back to hold the yarns together.

FRINGE DETAIL: The loose warp threads that extend beyond the end of the rug.

HAND-WOVEN: Textures and patterns are created by weaving different yarns through a vertical warp. A hand-woven construction typically has no pile and is reversible.

LOOP TEXTURE: The pile of the rug is comprised of small loops of yarn to add an interesting surface texture.

MACHINE-MADE: These rugs are constructed on large automated

recycled materials, such as PET (polyethylene terephthalate) or PVC (polyvinyl chloride).

looms. The designs are created by lifting the weft yarns to the surface to create pattern, which will be uniform from rug to rug. BRAIDED: Fibers are braided together to create bands of solid

colored or variegated yarn, which are then sewn together to create the rug.

RECYCLED MATERIALS: Some or all fibers in the rug are made from

REVERSIBLE: Reversible rugs can be used with either side of the rug facing up since both sides of the rug are finished and functional. These rugs typically have no pile.

PILE

PILLOW AND POUF RELATED TERMS

NO PILE: The face of the rug has no vertical pile and the fibers

PIPING: A form of trim consisting of a strip of fabric folded over a cord-like shape and inserted into the seam to define edges. It may be made from either self-fabric (same fabric as the pillow, pouf, etc.) or contrasting material.

lay horizontally due to the how the rug is constructed. MEDIUM PILE: The pile height ranges from ¼ inch to ¾ inch. PLUSH HIGH / LOW PILE: The surface of the rug combines high pile areas and low pile areas for an all-over dimensional effect.

PERFORMANCE EASY CARE: A rug that is stain-resistant and easy to clean, and that

will show minimal wear and tear with high foot traffic. NO SHEDDING: A rug that will not shed with normal foot traffic/

wear and tear since fibers remain intact. OUTDOOR SAFE: A rug that is mildew- and mold-resistant, fade-resistant and easy to clean. Can be used on porches and patios, in kitchens, kids’ rooms and high traffic areas. Polypropylene, PVC (polyvinyl chloride) and Olefin are some common examples of outdoor-safe fibers.

DIGITALLY PRINTED: Digital textile printing is an ink jet-based method of printing colorants onto fabric.

MATERIALS SUNBRELLA: Sunbrella® fabrics are 100% solution-dyed acrylic fabrics that are water, fade, mold, mildew and stain resistant. OLEFIN: A synthetic fiber made from a polyolefin. Olefin is strong, resistant to stains and mildew, and exhibits excellent colorfastness. POLYESTER: A polymer fiber that is resilient, quick-drying

and stain-resistant/easy to care for. POLYPROPYLENE: A lightweight fiber that is extruded. Often

used in outdoor safe rugs and accessories. NOTE: “Outdoor safe” can also apply to pillows and poufs, as well as lamps and art that have been specially treated to make them weather resistant.

20 outdoor training manual | SPRING 2015

PVC: PVC stands for polyvinyl chloride, a plastic fiber that is

sometimes made from recycled plastics. Most PVC products are outdoor safe.


using surya.com

rai-1167

Surya.com is your gateway to our brand and full spectrum of products You can find a wealth of information on the Surya website, including regularly refreshed content spotlighting the latest market events, product introductions and trends. We invite you to visit and explore the site regularly. In addition, an online account enables you to easily check prices, place orders, monitor order status, track shipments and review invoices—anywhere, anytime. It is helpful to note that orders placed online are usually fulfilled faster than orders submitted via fax or e-mail.

Introductions This section highlights the more than 1,000 products that Surya introduces at markets each year.

LEMON ZEST

10

Rain

Rain

Rain

POUF-263

POUF-292

POUF-298

20" x 13" Round 100% Polyester

20" x 13" Round 100% Polyester

20" x 13" Round 100% Polyester

Rain

Storm

Caplin

POUF-304

POUF-108

CPPF-005

20" x 13" Round 100% Polyester

18" x 18" x 18" 100% Polyester

22" x 22" x 14" 100% Acrylic

Piper

Finn

Rain

PIPF-004

FNPF-001

POUF-278

22" x 22" x 14" 100% Acrylic

22" x 22" x 14" 100% Acrylic

18" x 18" x 18" 100% Polyester

Basketweave

Bahari

Arie

Storm

Waverly

Buddha

BW-003

BR-003

AE-002

POUF-113

WAV-329-M

BDH-503

16" x 16" 20" x 20" 100% Polyester

16" x 16" 20" x 20" 100% Polyester

16" x 16" 20" x 20" 100% Acrylic

18" x 18" x 18" 100% Polyester

12.8" x 12.8" x 18.1" 100% Ceramic

7.9" x 7.5" x 12.6" 100% Ceramic

Coral

Caplin

Antique Lattice

Avery

Avery

Avery

CO-003

CP-005

FBL-001

16" x 16" 20" x 20" 100% Polyester

16" x 16" 20" x 20" 100% Acrylic

20" x 20" 100% Polyester

AVR-924-S

AVR-924-M

AVR-924-L

6.3" x 6.3" x 6.5" 100% Ceramic

5.7" x 5.7" x 9.4" 100% Ceramic

6.5" x 6.5" x 11" 100% Ceramic

Hemma

Finn

Japanese Fan

Acacia

Amani

Carolina

HM-003

FN-001

FBJ-001

ACC-565

MNI-882

CRI-445

16" x 16" 20" x 20" 100% Polyester

16" x 16" 20" x 20" 100% Acrylic

20" x 20" 100% Polyester

14" x 14" x 27" 100% Resin

16" x 16" x 28" 100% Resin

14" x 14" x 29" 100% Resin

Nautical Stripe

Piper

Rain

Davis

Wilson

NS-003

PI-003

RG-028

DAV-481

WLS-626

16" x 16" 20" x 20" 100% Polyester

16" x 16" 20" x 20" 100% Acrylic

18" x 18" 20" x 20" 100% Polyester

15" x 15" x 31" 100% Resin

14" x 14" x 29" 100% Resin

SURYA OUTDOOR SPRING 2015

SURYA OUTDOOR SPRING 2015

11

SEARCH

INVENTORY

E-Catalog

Inventory Availability

Flip through our entire catalog online and take advantage of additional benefits.

Check inventory availability for all SKUs 24/7 without logging into your account.

• Search by keywords (e.g., collection, SKU, name) • Share pages to social media • Make notes • Bookmark important pages

• Data is updated daily. • Includes number of items in stock. • If an item is not in inventory, you can view the expected quantity in-stock within 30 Days, 2 Months and Over 2 Months, along with an ETA upon roll-over with mouse.

outdoor training manual | SPRING 2015

21


1.

2.

3.

Product Search

Designers

1. Search within a product category by clicking on the appropriate tab.

This section displays information on all of the designers we work with, as well as their collections.

2. Use the product filter for a more specific search. • Select the category you would like to search. • Use the sidebar to search by style, trend, collection, designer, construction, material, price range, shape, color and availability.

• Candice Olson • Beth Lacefield • Florence Broadhurst • Kate Spain • Mike Farrell • Papilio • And more...

3. Use the search bar to search by any keyword (e.g., collection, SKU, name). 4. Corner shot images enlarge on roll-over with mouse to show fine product details.

Facebook: 118,000+ Likes

Pinterest: 9,300+ followers

Instagram: 6,700+ Followers

Houzz: 2,100+ photos

Twitter: 2,800+ Followers

YouTube 70+ Videos

WEBSITE FOOTER

Documents and Policies

Social Media

Additional documents and information on policies can be accessed from the website footer and include:

Social media presence helps you connect to the Surya brand and to your customers through fresh, relevant and engaging content around products, styles and trends. Surya has been awarded an ICON Honors Award for Technology Innovations for its social media strategy and presence along with a Best of Houzz for Design designation. Look for SuryaSocial on the social media sites shown above.

• Custom Rug Quote Form • Warranty • Return Policy • Surya Sales Training Manual • Rug Care and Cleaning • Privacy Policy • And More…

22 outdoor training manual | SPRING 2015


ara-2008

notes

outdoor training manual | SPRING 2015

23


OUTDOOR SHOWROOMS: ATLANTA DALLAS HIGH POINT LAS VEGAS NEW DELHI TORONTO | INFO@SURYA.COM 877.275.7847

SURYASOCIAL SURYA.COM

Outdoor Training Manual  

Surya strives to help retailers, designers and sales associates expand their sales approach and generate additional revenue by actively prom...

Read more
Read more
Similar to
Popular now
Just for you