Based on the fruit, fruit puree market is segmented into mango, banana, guava, tomato, papaya, and others. Among all, the banana segment is witnessed to be the fastest growing segment owing to the nutritional content present in the fruit.
On the basis of application, fruit puree market is segmented into baby nutrition, beverages, dairy & frozen desserts, and others. Among all, the baby nutrition segment is dominating the market followed by beverages. Growing application of fruit puree in smoothies, alcohol, and other functional beverages is contributing to the growth of beverage segment.