FACADE DESIGN -- SPATIAL GRAPHICS CONCEPT -- LIGHT & SHADOW My concept is “ Light & Shadow” . I get inspiration from the different shapes which are created under lights. So in my project, I aim to create contrast between light and shadow where drive more attention than other palces. The neon lights on the brick wall have an interaction with the products in showcase which also can attrctive consumers’ attention. The check mark on the front door woth lights on represents “ light” while the shadow of NIKE shape on the side door represent “ shadow” echoing the concept.
3/16"=1'-0" SCALE ELEVATION -- FRONT VIEW
3/16"=1'-0" SCALE ELEVATION -- SIDE VIEW
17 FALL ZHENGMOU SUN SPATIAL GRAPHICS PHASE 3 FACADE DESIGN