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PORTFOLIO 2016 Design for:Jiayi Shi

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LOGO DESIGN

BANQUET DESIGN

PAINTING

BOOK LAYOUT DESIGN


VI DESIGN Stationery Brand Design


CONCEPT “Ego� is a self-created stationery brand design. Nowadays, with the advent of electronic age gradually replacing the use of paper products, More and more people have blurred their memories about basic stationeries. Time is changing and so are scientific technologies. But the gist of the stationery brand design is to awaken people to the indelible role that paper and ink play in our minds.  


CONCEPT


explain

“本” this character is the simplified version of Chinese Ancient characters. Its original meaning is “pure”


LOGOTYPE

d


EXTENDING DESIGN


WORKING PROCESS


WORKING PROCESS


Research and Calculation Work


CONCEPT As for the Chinese wedding design, I’d hope my design can keep the beautiful image of Chinese traditional wedding customs in the changing modern days.

BANQUET DESIGN ABOUT NEW CHINESE WEDDING


BANQUET DESIGN ABOUT NEW CHINESE WEDDING


BANQUET DESIGN ABOUT NEW CHINESE WEDDING


BANQUET DESIGN ABOUT NEW CHINESE WEDDING


BANQUET DESIGN ABOUT NEW CHINESE WEDDING I applied large area of pink colour to the picture on top. I also used Chinese flower pattern on the table with a Peony as the background, meaning rich, lucky, happy and prosperous. The picture below is a screen and bamboo, which echoes the Peony.


PAINTING -WATER AND SKETCHES This work was painted by watercolour. After reviewing so many Chinese traditional flower patterns, I decided to draw them in my painting. Squares and circles form the whole structure. On purpose, I aged the dark blue, green, pink and dark red colours And made them look more like Chinese traditional colours. As for the mounting, I used black as the base with pink circle surrounding it, in order to echo the painting.

part /1


PAINTING -WATER AND SKETCHES This work used a large number of lines to form one face, Which is meant to show the Hair Ghost in Hyakki Yako. Four faces loom in the hair to create A sense of mystery and fright.

part /2


BOOKS DESIGN ABOUT POEMS BETWEEN THE SKY AND SEA Poems between the Sky and Sea is a book talking about photography and poetry. The photos in the book are the works of my favourite three photographers. They give me a sense of tranquillity and distance. I draw lines to present the abstract marine life and clouds in the sky. The blue colour is used to create a sense of relaxation.


END THANK YOU

2016


Portfolio---SHI Jiayi