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DELIVERING THE GLOBAL BUSINESS ELITE AUDIENCE


ACROSS PRINT & DIGITAL, THE WALL STREET JOURNAL DELIVERS TO THE GLOBAL BUSINESS ELITE Cover property located in: Midi-Pyrenees, France


Since 1889 The Wall Street Journal has set the tone for coverage of international business and financial news through its U.S., Asian and European editions. With a circulation of 3.2 million affluent print readers in the U.S. and 3.6 million globally, The Journal is the largest newspaper in the United States and has won the Pulitzer Prize an amazing thirty-four times.

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Their online storefront, The Wall Street Journal Digital Network, attracts 31 million unique visitors at an impressive 18 minutes per session. Their leadership position on business and economic news helps attract top business and global executives worldwide. 34% of its traffic comes from OUTSIDE the United States.

Our relationship with The Wall Street Journal provides an array of unique opportunities to showcase the world’s most sought after properties to a global business elite audience in an environment that provides the critical news, information and opinion they rely upon day in and day out.

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FRIDAY REAL ESTATE SPONSORSHIP Within WSJ’s Digital Network, Friday is the most highly trafficked day of the week. Global Sponsorship of WSJ’s Real Estate homepage throughout 2014 provides the perfect platform to showcase the brand’s finest listings with our EXCLUSIVE and dynamic Portrait Unit featuring showcased properties, exclusive video and

dedicated search, this dynamic ad unit is designed to drive brand awareness and leads. Beginning in late Q1, we will strategically integrate an SIR exclusive: the Lifestyle Tile Unit, which features 30 separate elements, will showcase a select group of the networks premier properties within editorial space. This marks the first time, WSJ has allowed a brand to occupy this space.

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WSJ MANSION CROSS PLATFORM SPONSORSHIP WSJ’s mobile web traffic grew an astounding 180% in 2013. This provides a strategic way to reach WSJ’s elite audience across desktop, tablet and mobile devices, via a unique and exclusive sponsorship developed specifically for our brand. Whether accessing listings, featured properties, exclusive content and elegantly produced video content, the brand will maintain a dominant presence across all platforms and through our sponsorships delivering 4.6 million media impressions in 2014. 6


WSJ PROPERTY WIDGETS To augment audience alignment in China, Europe and Asia, our brand’s property widget banner ad, featuring listings from our worldwide network, is found on the front page of WSJ’s China, Europe and Asia home pages in a FIXED position location,

enjoying 100% share of voice. These relevant and stationary ads are also mighty, delivering an astonishing 235 million media impressions throughout the year, including 120 million in mainland China. 7


REAL ESTATE SEARCH RESULTS With over 3 million consumers turning to WSJ.com to conduct their real estate searches, it is critically important that our brand maintains a significant presence within the real estate search results. Our leaderboard unit rotates in an effort to create incremental brand awareness and generate leads delivering nearly 1 million impressions through a rotational share of voice across 2014.

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PROPERTY LISTINGS Our listings featured on The Wall Street Journal Digital network is a key element to our valuable listing distribution efforts. It is anticipated that we will exceed in driving 3.3 million media impression to our listings… providing targeted, worldwide awareness for the properties we represent through WSJDN’s multi-level and inter-continental platforms. In addition, our dedicated listings in Simplified Chinese are expected to deliver over 1.5 million impressions against China’s business elite throughout 2014.

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EDUCATING THE NEW WORLD With over 200 dedicated journalists set in 80 LEADERS. newsrooms across 58 countries, The Wall Street

Journal continues to invest heavily in the talent and resources needed to produce the world’s most widely read business and finance journalism. Now producing over 70 products (Newspaper, Magazine, Online, Tablet, Mobile, Video and Conferences), The Wall Street Journal is a global media brand that continues to grow.

Required reading for Executives who are defying borders, platforms and competition.

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KEY INTERNATIONAL MARKETS Country United States

TOP US MARKETS

Unique Visitors

Total Visits

Page Views

U.S. Metro

Unique Visitors

Total Visits

Page Views

New York

4,633,053

18,995,517

60,730,021

Los Angeles

2,856,689

11,112,520

25,289,090

42,106,601

189,479,705

394,872,554

China

3,524,843

14,451,856

38,345,282

Canada

2,276,350

7,967,225

21,245,196

San Francisco - Oak-San Jose

3,083,497

13,104,862

21,561,793

Japan

2,499,070

10,246,187

12,644,165

Washington

2,549,313

13,001,496

18,224,925

United Kingdom

1,904,849

6,666,972

9,440,761

Chicago

1,810,613

7,242,452

18,120,708

Germany

855,035

2,479,602

6,056,132

Boston (Manchester)

1,347,419

5,214,512

15,155,547

Hong Kong

402,775

475,275

5,417,984

Philadelphia

1,308,011

5,362,845

13,249,325

Australia

837,959

921,755

4,768,874

Dallas - Ft. Worth

1,365,831

4,985,283

12,154,663

Singapore India

470,282

1,716,529

4,688,470

Atlanta

1,221,434

4,580,378

9,643,133

1,007,161

2,115,038

4,462,098

Seattle - Tacoma

1,137,519

4,402,199

8,797,518

Korea - South

493,039

1,873,548

4,455,764

Houston

911,845

3,875,341

8,252,651

Taiwan

293,281

847,582

3,546,275

Minneapolis - St. Paul

716,813

2,257,961

7,623,249

France

348,940

1,081,714

2,346,244

Denver

826,724

3,100,215

7,347,589

Switzerland

217,390

826,082

2,299,142

Phoenix (Prescott)

695,030

2,689,766

5,711,006

Spain

266,188

1,091,371

2,144,599

Detroit

616,169

2,618,718

5,609,898

Italy

277,602

943,847

2,128,641

San Diego

530,174

1,670,048

4,730,001

Malaysia

295,306

1,104,444

2,005,173

Miami - Ft. Lauderdale

488,079

1,830,296

4,493,493

Mexico

213,835

662,889

1,911,383

Cleveland - Akron (Canton)

495,883

1,919,067

4,250,715

Netherlands

273,478

793,086

1,769,400

Tampa - St. Pete (Sarasota)

458,027

1,717,601

4,119,471

Brazil

271,165

1,057,544

1,562,074

St. Louis

413,596

1,600,617

3,958,239

Israel

136,376

531,866

1,348,532

Baltimore

407,364

1,731,297

3,813,213

Belgium

143,550

387,585

1,286,005

Portland

468,633

1,476,194

3,769,400

Thailand

181,908

563,915

1,243,323

Hartford & New Haven

353,926

1,504,186

3,669,469

Philippines

240,006

984,025

1,215,738

Pittsburgh

362,313

1,141,286

3,456,026

82,304

230,451

1,150,276

Raleigh - Durham (Fayetteville)

393,185

1,521,626

3,435,336

168,319

499,907

1,064,006

Orlando - Daytona Bch - Melbrn

431,721

1,770,056

3,383,180

Argentina Sweden Norway

127,623

510,492

1,052,009

Sacramento - Stockton - Modesto

416,014

1,518,451

3,322,741

Russian Federation

135,586

393,199

987,066

Austin

367,849

1,140,332

3,235,578

Indonesia

181,414

538,800

984,593

Charlotte

324,263

810,658

2,922,011

Poland

88,836

291,204

980,796

Salt Lake City

321,621

723,647

2,672,884

Region

Unique Visitors

Total Visits

Page Views

North America

44,382,951

197,446,930

416,117,750

Asia

10,427,044

35,838,954

83,777,739

4,943,772

16,496,927

32,903,333

567,304

1,950,883

4,623,733

EMEA Latin America


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SIR Anthology - Wall Street Journal