SAM Publicity Page Here comes another Year! Now weather is improving, our thoughts turn to this yearâ€™s promotional push to attract new members to the club and improve their riding. This year we will be attending a few shows and events as usual with, possibly a couple of new events/locations, more on these when details have been finalised. Two areas of promotion that have been considered during the dark winter days are the SAM Promotional DVD and the Display Stand that we use at the shows. Firstly the DVD will shortly be updated. It is thought that although the current DVD has done a good job promoting the virtues of our club and the Skill for Life programme, we are now ready to fine tune it. The biggest change to the new DVD will be its length. We will be taking some new footage and overall attempting to make it more "punchy". The general points will remain and hopefully we will portray a modern, exciting message to the interested biker. The Display Stand will also undergo a revamp conveying the main reason for joining SAM, that being, to improve riding skills. Larger dynamic images and graphics will help to attract people to our stand. Bike Safe is also underway so if anyone would like to help spread the message at any time please contact Nigel or myself. After a little work, on Nigel's part, we have managed to persuade the East Anglian Daily Times to consider regular editorials from SAM. Ultimately, the theme will need to reflect our work at SAM in giving advice to Motorcyclists in the area. Regular articles could include topics such as; riding in the wet, wearing the right clothing, tips on road positioning, observation...I think you get the message! To make this work, I would suggest we need probably 12 short articles, one a month, to send to these publications. Can you help? It is not necessary for one person to write all 12 articles, although if you want to please feel free. All articles will be checked by the committee prior to publication for accuracy and content. This would be a great way to let local motorcyclists know we are here and get them thinking about their riding. So what are you waiting for, sharpen those pencils and let me have your words of wisdom! The SAM Observer March 2012
The March 2012 edition of "The SAM Observer"