SAM Publicity Page
Thanks for all your help It has recently been announced by the IAM that National member numbers are falling. The reasons for this situation could be many but I do feel that the part of the blame is with the publicity department at the IAM head office. This department recently conducted a small survey to ask the public if they have heard of the IAM and how they viewed the IAM members. The awareness of the IAM was also compared with organisations like the AA and RAC. I am sure you will not be amazed that the public announced they had indeed heard of the AA and RAC but not the IAM. After all when did you last see an advert either on TV or in the national press singing the praises of the IAM! On a more local note, here in Suffolk, our SAM group seems to be maintaining our membership levels. Is it due to our publicity effort or simply that we are such a great group? Itâ€™s interesting to see where we are attracting our new members from. Below is a list: Friends and recommendations: 16 New members BikeSafe: 9 New members Felixstowe Bike Show: 6 New members Copdock Bike Show: 4 New members SAM Website: 3 New members Austin Vince Evening: 1 new member BMW Club: 1 New member Stonham Vehicle Show: 1 New member Orwell Motorcycles: 1 New member There were also a further 3 new members that we have been unable to find out how they found us! Pretty good I think with a big thank you to those that have assisted in spreading the word at our SAM events and amongst your friends. Throughout the year, the SAM Publicity Team has attended the following events: The Bury Bike Show The Felixstowe Bike Show The Ipswich Classic Bike Show at Stonham Barns All the BikeSafe events at Martlesham Police HQ Ride Safe days at Orwell Motorcycles The SAM Observer December 2011
The December 2011 edition of "The SAM Observer"