7 Super Effective Low Cost Marketing Strategies for Small Businesses

ARE YOU RUNNING A BUSINESS? 1

But not getting profit???

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TODAY OUR TOPIC IS 3

“ 7 S U P E R E F F E C T I V E L OW C OS T MA R K E T I N G S T R A T E G I E S F OR S MA L L BUS I N E S S E S ”

1. Understand your target audience 4

ď‚— The chief goal of every business is to reach its target audience and

make profits. So, conduct a prime survey and understand the target customers minutely. Assimilate all information regarding their wants and needs.

Once you understand your customers and their behaviour, you can frame effective marketing strategies to hit the fish eye.

2. Gather social media followers 5

ď‚— Social media bears immense power in this digital era as most of the people spend

a lot of time using internet. Taking proper advantage of this situation, a company may traverse through popular social media platforms to develop its social brand building amongst the millennial.

Platforms such Facebook, Twitter have the ability to attract a large scale of audience, thereby, promoting business. Moreover, by creating appealing social media posts, a business will also get a chance for one-to-one communication with its customers.

3. Create quality content 6

ď‚— This is one of the most fool-proof ways of low cost marketing strategies. By

creating quality content, a small company can outrank its contemporaries in real time.

Quality content doesn’t simply imply those long intangible essays with jargons.

Rather, make sure to deliver client-focused contents including informative statistical data, original images, etc. which can impact the prospects to a large extent.

A company can hire an experienced content marketing agency to serve the purpose in an effective manner.

4. Google the business 7

 No, it doesn’t say a business owner to Google his own company!

Here’s the insight.

A business can gain massive leads by ranking in Google My Business (GMB) listing. Include the company name in Google maps. So, when local people will search for a product/service nearby, GMB will organically list the name in the initials of a search result.

5. Collaborate with local networking organizations 8

ď‚— Making contacts with complimentary business is an invaluable way

of linking with local networking organizations. By joining hands together, a small company can pool marketing budgets without exhausting its own resources.

6. Opt for email-marketing 9

ď‚— Email marketing is one of the subtle methods of push marketing

and it’s absolutely free. Benefits of email-marketing include immediate communication, instant global reach, easy to track, and augment existing as well as potential customers.

7. Arrange contests and referral programmes 10

ď‚— Arrange small contests and referral programmes to keep your

customers happy. This method is also an organic way where a business can gain honest advocacy.

Stop spending thousands of bucks on high paid advertisements.

Adapt the above low cost marketing strategies without breaking the bank.

I hope these tips will be useful for you.

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