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MICHELLE LAM OSMEN FURNITURE Words: Louise Hurll and Penelope Barker Photos: Osmen Furniture

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aving recently graduated from university, Michelle Lam, with her husband Michael, arrived from China planning to use their Chinese furniture exporting experience to import outdoor furniture to the Australian market. It was not long before the pair discovered that importing into Australia would not be the same as they’d experienced internationally. However, with their determination, striving for excellence and by adapting to the local market, they became the number one supplier to Domayne, a key supplier to Harvey Norman, Freedom Furniture and Barbecues Galore for many years. In 2012, a turn of events meant their business changed dramatically, which they’ve overcome with good humour (Michelle’s smile and sense of humour is infectious) and an incredibly strong sense of family and support for their team. I wanted to find out more about how the business has grown, so I met with Michelle and Michael to find out how they have grown the Australian business from scratch over the past 19 years. Michelle and Michael keep abreast of international trends in outdoor furniture design and they adapt those trends to the local market requirements. Their complete understanding of their customers’ needs and an unending resolve to provide quality, beautifully designed and well-priced outdoor furniture, has led Michelle and Michael to build the successful Osmen business now with seven stores across Sydney, including in Belrose, Artarmon and Chatswood. @StylishLifeMagazine

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Profile for Stylish Life Magazine

Stylish Life Magazine Issue 4 Christmas 2019  

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