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Volume 14- Issue 2 - February

The Road Map

Chamber of Commerce & Visitors Bureau

Highlights of First Quarter Expansion & Development The Knuckle Brewing Company Construc on is underway on the 1,400 square foot addi on to the current Knuckle Saloon. The space, formally home to the Nite Owl Bar, will brew up to 1,800 gal‐ lons a month while offering indoor/outdoor sea ng with large glass doors opening onto Sturgis’ 2nd Street. The menu at the new loca on will have a separate menu from the current restaurant/saloon. You can get your first growler of the Knuckle brew late this Spring.

Atlas Member Updates Flex Fitness & Tanning Club is open in their new loca on at 2885 Vanocker Road (Exit 32). Sco  Peterson Motors has begun demoli on on the concrete block build‐ ing which housed their sales and service offices. Construc on plans are expected to be released soon. Construc on con nues on Campbell Supply. The new, larger building is located where the old structure stood. Depending on weather, it will tenta vely reopen in March. The bid to repair Sturgis Williams Middle School was recently awarded to Iverson Construc on of Sturgis. Work will begin soon. Construction is progressing on Campbell Supply.

The Easyriders Saloon Dinner Theater Movies are coming back to Sturgis. The theater in Easyriders Saloon will feature a 20 foot screen and 7.1 Dolby surround sound. Comfortable new sea ng will include limited leather Lazy‐Boy style theater chairs. Enjoy a full meal while you watch or a more tradi onal experience with popcorn and candy. Movies will run Friday night, Saturday, and Sunday ma nees with kid movie specials on Sunday. Movie price will be deducted from your bill if you are ea ng and drinking. Opening March 2014.


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Sturgis Businesses Honored Rockingtree Floral named South Dakota Retailer of the Year

- Gary Matthews & SD Retailers Association Carol and Randy Hallock of Rockingtree Floral and Garden Center in Sturgis have been awarded the South Dakota Retailers of the Year for 2014. The couple were honored at the annu‐ al awards banquet, held January 13, in Pierre.

commercial projects, installa on of sprinkler systems, snow removal, and sales of Christmas trees. The Hallocks employ nearly three dozen people during their peak season, and keep most of them employed throughout the year. The Retailer of the Year Award has been presented annually since 1982 by the SD Retailers Associa on.

They were chosen for the award by a commi ee of retailers in recogni on of outstanding community service and their willingness to go the extra mile for their customers. Randy started a landscaping business in Sturgis in 1976. In 1993, he and Carol purchased a lot on Lazelle Street, which became their permanent loca‐ on. Since then, the business has grown tremendously, now serving customers in a five‐state area. They operate a flower and gi shop and garden center. Their services include landscaping projects ranging from small residen al projects to large

Photo courtesy of SD Retailers Association Pictured (from left): Carol Hallock, outgoing SDRA Board President James Siemens of HyVee Sioux Falls #5, and Randy Hallock.

The South Dakota Retailers Associa‐ on is a 3,750‐member statewide business organiza on which represents retailers in the legisla ve and regulatory process; provides informa on to businesses; and offers money‐saving member services such as credit card processing, group health insurance, and workers comp insur‐ ance. SDRA was organized in 1897, and is one of the five largest state retail associa ons in the na on.

Sturgis’ Corbon Ammo Named Shot Show Business of the Year Last month, Corbon Ammo was award‐ ed the SHOT Show Business of the Year at the 2014 SHOT Show in Las Vegas, Nevada. The award is given for innova‐ on in the ammuni on industry and support of the shoo ng sports and educa on.

Hills Power and Light. Also present were Sturgis firearms manufactures Dakota Arms, Bar‐Sto Precision Machine, Horizon Machine and Corbon. Congratula ons to the Peter Pi Family and employees for earning this interna onal recogni on.

The SHOT Show features more than 1,600 exhibitors covering 630,000 net square feet making it the largest trade show of its kind in the world. It hosts more than 62,000 shoo ng, hun ng, and outdoor industry professionals from all 50 states and 100 countries. Addi onally, the show offers law enforce‐ ment and armed forces sec ons. Sturgis, with the largest cluster of firearms related industries in the state of South Dakota, has maintained a presence at the show for 15 years. Among those a ending in 2014 were: SEDC President Pat Kurtenbach and Mutch Usera of Black

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Membership New Members Campbell Supply Ryan Lien  2425 Lazelle Street Sturgis, SD 605.347‐6352 CampbellSupply.net

Flex Fitness Craig Kirk  2885 Vanocker Road Sturgis, SD 605.720.3539 FlexFitClub.com

Modern Woodman Ezra Hays  628 1/2 6 Street. Ste 214 Rapid City, SD 605.341.6115 Modern‐Woodmen.org

Annual Meeting Edgewood Vista John Deverman  540 Falcon Crest Drive Spearfish, SD 605.642.2977 EdgewoodSeniorLiving.com

KNKL Pete Torino  931 1st Street Sturgis, SD

Ward Electric Ursula Ward  3491 Whitewood Service Road Suite 3 Sturgis, SD 57785 605.720.9273

Thank you. You make what we do possible.

Renewing Members Brandon Bengsten Crazy Horse Memorial East Main Laundry Edward Jones Grace Lutheran Church Bruce Hubbard McDonalds of Sturgis Northern Hills Alcohol & Drug Services Northern Hills Area CASA Program

Pete Lien & Sons, Inc Pioneer Bank & Trust Sabers Agency, Inc Spearfish Canyon Lodge Sturgis Motorcycle Museum & Hall of Fame Inc. South Dakota Retailers Associa on South Side Car Wash Sturgis Home & RV Rentals

Ribbon Cuttings Flex Fitness - January 11 2885 Vanocker Road, Sturgis

Caramel Creations - January 16 6801 Black Hawk Road, Blackhawk

Easyriders Saloon  888 Junc on Ave, Sturgis 

Thursday, February 6 Noon‐1pm

Akela Spa Ribbon Cutting 11842 US Hwy 14A, Sturgis  (Execu ve Lodging Building ‐  1 mile East of Deadwood) 

Tuesday, February 11 Ribbon Cu ng: 4pm Open House: 4‐6pm  

Chamber Closed  President’s Day  Monday, February 17

Legislative Cracker Barrel Meade County   Erskine Building   2nd Floor Mee ng Room  1300 Sherman Street, Sturgis 

Saturday, February 22 9‐11am  

NH Ag Fest & Home Show Sturgis Community Center  1401 Lazelle Street, Sturgis 

Saturday, February 22 10am‐4pm


Return Service Requested

U.S. POSTAGE PRESORTED STANDARD RATE PERMIT NO. 10 STURGIS, SD 57785

2040 Junction Avenue - Sturgis, SD 57785 Phone - 605.347.2556 Web - SturgisAreaChamber.com

Staff  Execu ve Director, Heidi Kruse Events & Membership Coordinator, Kathy Christenson Membership Services Manager, Rainee Lisko Board of Directors President: Ken Meirose, Black Hills Power Vice Pres.: Heidi Richter, Richters Tire & Exhaust Treas.: Kelly Keffeler, Farm Credit Services of America Immed. Past Pres.: Jeremy Vliem, First Western Insurance Jerrid Goebel, Sturgis Chiroprac c Chad Legner, Owens Interstate Sales J.D. Williams, First Interstate Bank Brice Rock, Pioneer Bank & Trust

Ex-Officio Board Members Kris Hubbard: Meade 46‐1 Representa ve Bob Bertolo o: Meade Co Commissioner Pat Kurtenbach: SEDC Daniel Ainslie, City of Sturgis Rick Bush: City of Sturgis Tim Po s: City Council Liaison

Leadership Sturgis

Young Sturgis Professionals

This popular eight week program is designed to provide participants with a better understanding of the community, networking opportunities, and enhanced leadership skills.

YSP provides networking opportunities and chances for Young Sturgis Professionals to impact the community in positive ways.

Informational Mixer Loud American Roadhouse (Loft) Thursday, February 27 5:30-6:30 - Appetizers provided

Informational Mixer Loud American Roadhouse (Loft) Thursday, March 13 5:30-6:30 - Appetizers provided


February 2014