Steeped in knowledge of current affairs, data, a broad curiosity and respect for diversity, M'eco embodies a sense of community on the globe. The M'eco woman is a modern citizen who understands issues beyond surface-level rhetoric and antiquated thinking. She is modern, smart, savvy, thoughtful, careful. She is depth and consideration and style. She is in the world “noye”. The psychographic components of the M'eco woman include: a collective consciousness of personal responsibility; a caring of oneself and others simultaneously; a long term view; an appreciation of humanity’s evolution as a collective of individuals; an understanding of the tension between the innovation of tomorrow and the protectionism of yesterday’s structures. Brand Identity & Guideline by studiomilk https://www.fiverr.com/studiomilk/design-a-professional-brand-identity