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JEA/NSPA Fall National High School Journalism Convention Want to attend this convention for free? See page 12 to find out how.

April 14-17, 2011 Anaheim Marriott 200+ sessions Issue seminars Media swap shops Best of Show and Write-off contests Exhibits and trade show

Sightseeing and media tours College Connection Special strands: junior high/middle school • new advisers • digital media

Keynote speakers

Convention blog: • Twitter hashtag: #hsjOC



ou’ll be in the spotlight as a student journalist or adviser and will go back home starring in your own production as a writer, editor, photographer, broadcaster or new media specialist after the 2011 JEA/NSPA spring convention.

Inside Seminars & Scheduling Keynote Speakers Tentative Schedule Pre-convention Workshops Featured Speakers Involvement at Conventions Digital Media Sessions Issue Seminars College Connection Computer Sessions Media Swap Shops Meet, Greet and Eat Adviser Luncheons Awards Ceremonies Convention T-shirts Curriculum Exchange CD First-time Attendee Orientation Meet the Mentors Adviser Receptions Middle School Adviser Reception Adviser Hospitality Student Activities Certification Testing JEA Outreach Academy Scholarship Opportunities Convention Sessions

3 4 4 6 6 8 8 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 12 12 13

There’s no question that the convention will offer its own excitement and challenges. It will help answer your questions about media and present you with new ones to consider. That alone should lure you to the Land of Sunshine and possibilities. However, that April sun also will give you the chance to explore Disneyland and California Adventure located down the street from the convention hotel, and to visit many other great attractions nearby. Join us and see what Southern California has to offer you as you begin packing for your red-carpet debut at the energizing and entertaining JEA/NSPA Convention at the Marriott …

Deadline Calendar

Where to Send What?

Use this summary of due dates to help meet the deadlines for registration, hotel reservation and contest form submission for the convention.

Pay careful attention to which address each form must be sent and to whom the check should be made payable:

March 1 CJE/MJE applications

Contests & Critiques Best of Show On-site Critiques Write-off Competition JEA Membership

March 5

14 14 15 15

19 19 19

Hotel & Registration Convention Hotel Rules of Conduct/Off-site Permission NSPA Membership Convention Registration

21 22 22 27

The National Association of Secondary School Principals has placed this convention on the National Advisory List of Contests and Activities for 2010-2011. 2

March 12 Need-based scholarship applications Outreach Academy applications

Tours & Transportation Media Tours Official Airlines Ground Transportation

Hotel reservation deadline (Book early. There is no guarantee rooms will still be available by these dates.) On-site critique registration

Convention Registration form, NSPA Membership, Off-site Permission Forms: 2221 University Ave. SE, Suite 121, Minneapolis, MN 55414. Checks payable to NSPA.

JEA Membership, Write-off Registrations and CJE/MJE Certification applications: Kansas State University, 103 Kedzie Hall, Manhattan, KS 66506. Checks payable to JEA.

Hotel Reservations:

March 24

Anaheim Marriott, Attn: Reservations, 700 W Convention Way, Anaheim, CA 92802, fax 714748-2449. See page 21 for more information.

Earlybird registration Write-off registration

On-site Critiques:

(photo upload deadline: March 25 at midnight)

T-shirt pre-orders Break with a Pro/Swap shop/ Media tour/Adviser luncheon/ Pre-convention workshop registration Curriculum Exchange CD materials Saturday student film festival entries

Mail form and payment to Diane Honda, 8765 N. Sierra Vista Ave., Fresno, CA 93720, e-mail Checks payable to SCJEA. See page 14 for more information.

Local Need-based Scholarships:

Convention registration mail-in deadline

Mail applications to Lacey Buidosik, Dorsey High School, 3537 Farmdale Ave., Los Angeles, CA 90016, e-mail See page 12 for more information.


Outreach Academy:

April 4

NSPA Membership (must be current for Best of Show)

JEA Membership (must be current for Write-offs)

Mail applications to Dawn Nelson, 503B N. Maria Ave., Redondo Beach, CA 90277, e-mail See page 12 for more information.

Key facts at a glance Registration rates JEA and NSPA members: $85 per delegate on or before March 24 $95 per delegate postmarked March 25 and later Nonmember students and advisers: $105 per delegate on or before March 24 $115 per delegate postmarked March 25 and later Nonmember professionals (non advisers): $150 per delegate

Register Online Registering for the convention online is the easiest, fastest and best way to ensure a smooth on-site checkin. Go to to submit your convention registration online.

Hotel Rates The Anaheim Marriott is the convention headquarters, where the rooms are $179 for single or double occupancy and $199 for triple or quad occupancy. All rates are subject to a 15% tax plus $1.73 per room per night. See full hotel reservation information on Page 23.

Convention Planning Tips Carefully read all of the information contained in this booklet prior to submitting any forms. Note that all forms in this booklet are not sent to the same place, nor are all fees paid with a single check. There’s a list at left of all the forms you’ll be submitting, with correct addresses. Because of the labor involved in processing and preparing materials, not all deadlines are the same. Photocopy or print out completed forms and bring them with you to the convention. In some cases, you may need a separate form for each student registering for a program or contest. Make hotel reservations far in advance of published deadlines to ensure room availability. Online reservation links will be posted online at studentpressblogs. org/anaheim2011.

Important points: • If you do not receive a registration confirmation at the email address provided during registration within two weeks after you send materials to NSPA, or to correct any misinformation, call 612-625-1857 or e-mail Convention materials (lists, tickets, name badges, etc.) are produced from the information detailed on the confirmation. • Do not mail registration materials to NSPA after April 4, 2011. Online registrations (see above) are accepted through Monday, April 11. After these dates, you may register on-site at the convention registration desk. • Registration fees do not include meals, transportation or other incidentals. • Registrations must be accompanied by check or school purchase order for full amount. Plan carefully. Absolutely no refunds of prepaid fees will be issued. No direct billing will be done unless a purchase order is submitted along with your registration form. In order to register at the member rate, staffs and advisers must be members of either JEA or NSPA. • Advisers/chaperones should read and discuss all convention rules with students. All students attending the convention must have permission from parents or legal guardians. Students attending the convention are the responsibility of the adviser/chaperone, and not JEA, NSPA or the hotel.

Keynote speakers Steve Lopez Thursday, April 14 7:30 p.m. Columnist Steve Lopez joined the staff of the Los Angeles Times in 2001 after four years at Time Inc., where he wrote for Time, Sports Illustrated, Life and Entertainment Weekly. Prior to Time Inc., Lopez was a columnist at the Philadelphia Inquirer, the San Jose Mercury News and the Oakland Tribune. His work has won numerous national journalism awards for column writing and magazine reporting. Lopez has won more than a dozen national journalism awards and is in the National Society of Newspaper Columnists Hall of Fame. Lopez is the author of three novels and a book of nonfiction, “The Soloist: A Lost Dream, An Unlikely Friendship, and the Redemptive Power of Music.” The 2008 book is based on columns Lopez wrote for The Times about his friendship with a downtown Los Angeles musician. A film version was released in 2009.

Lisa Ling Laura Ling Friday, April 15 1 p.m. Lisa Ling is the coexecutive producer and host of “Our America” on the Oprah Winfrey Network. She is also a field correspondent for “The Oprah Winfrey Show” and contributor to ABC News’ “Nightline,” reporting from dozens of countries. She was the first female host of National Geographic’s flagship show “Explorer.” She got her start in journalism as a correspondent for “Channel One News,” where she covered the civil war in Afghanistan at age 21. She later went to become a cohost of daytime TV’s “The View,” which won its first daytime Emmy during her time at the show. Laura Ling is the host and reporter on “E! Investigates,” a documentary series on the E! Network, which explores topics such as teen suicide and the challenges faced by military spouses. Prior to joining the E! Network Ling served as vice president of Current TV’s journalism department and created Current’s weekly investigative documentary series, “Vanguard.” Ling also worked as a correspondent reporting on crucial issues from around the world. In March 2009, while reporting on the trafficking of North Korean women, Ling was detained by North Korean soldiers along the Chinese-North Korean border. She and colleague Euna Lee were arrested and held captive in North Korea for 140 days before being granted a special pardon and returning to the United States. Lisa and Laura Ling are co-authors of “Somewhere Inside: One Sister’s Captivity in North Korea and The Other’s Fight to Bring Her Home,” the story of Laura Ling’s capture by the North Koreans in March 2009, and the efforts of her sister, Lisa Ling, to secure Laura’s release by former President Bill Clinton.


Learning seminars & scheduling Tentative Schedule Thursday, April 14 8:30 am-5 pm Pre-convention workshops 8:30 am-3 pm JEA Board Meeting 1-7 pm Convention Check-in On-site Registration Exhibit Hall Open Best of Show Desk Open Write-off Desk Open 6:45 pm First-Time Attendee Orientation 7:30-9 pm Keynote Speaker 9:30-11 pm Reception for New Advisers and First-Time Attendees Midnight Convention Curfew

Friday, April 15 7:15 am 7:30 am-1 pm 8 am 8 am 8 am-3 pm 8 am-4 pm 8 am-5 pm

9 am 9-11 am 11 am-1 pm 1-2:20 pm 2:45 pm 3:30-6 pm 4-6 pm 4 pm 6 pm 8-10 pm 8:30-11 pm 9-11:30 pm Midnight

JEA Meet, Greet and Eat On-Site Critique Desk Open JEA General Info Meeting Write-off Broadcast Meeting Write-off Desk Open On-Site Critiques Convention Check-in On-site Registration Best of Show Desk Open Exhibit Hall Open JEA Bookstore Open Adviser Hospitality Open Breakout Sessions Begin College Connection Adviser Luncheon Keynote Speaker Write-off Moderators’ Meeting CJE/MJE Testing Write-off Contests NSPA Best of Show Deadline Write-off Judging and Dinner Student Swap Shops Adviser Reception and Auction Student Dance Convention Curfew

Saturday, April 16 8 am 8 am-Noon 8 am-2 pm 8 am-2:30 pm 8 am-3 pm 9 am Noon-2:20 pm 3:30-5 pm

Breakout Sessions Begin Adviser Hospitality Registration/Check-in On-Site Critiques JEA Bookstore Open Adviser Swap Shops Adviser Awards Luncheon NSPA Awards Ceremony (includes Best of Show and Pacemakers)

9-11:30 pm Midnight

Student Film Festival Convention Curfew

Sunday, April 17 8:30-11:30 am Closing Ceremony/JEA Awards (includes Write-off,


High School Journalist of the Year and Investigative Reporting, Aspiring Young Journalist and Cornerstone awards)

Pre-convention Workshops Thursday, April 14 Preregistration is required for these workshops and delegates are placed on a first-come, first-served basis, with a limited number of students per school, per workshop. To ensure all workshops are filled on a firstcome, first-served basis, only those who register online will be able to sign up for pre-convention workshops. Workshops will be marked as full on the online registration form once the workshop limits are reached. See page 28 for more information on registering online. Look in the online program booklet in late March for room assignments for these workshops.

Photoshop for Beginners • $25 Taught by Mark Murray, Arlington (Texas) Independent School District, participants will learn to use Adobe Photoshop in this daylong session from 8:30 a.m.-5 p.m. Thursday. The Macintosh computers for the lab are provided by Walsworth Publishing Co. Limit of two registrants per school. Students are given priority over adviser delegates for this course. Cost is $25. Capacity of 34.

Writers’ Workshop • $25 If you’re looking for ways to sharpen and brighten your writing so others will be clamoring to read it, this 8:30 a.m.-5 p.m., interactive seminar is for you. Taught by Dan Austin, this pre-convention seminar will entertain and inspire as well as give you a chance to analyze excellent writing and apply what you learn to your own work. You’ll discuss leads, voice, narrative style, the use of literary devices to tighten and strengthen your writing. Cost is $25. Capacity of 50.

National Journalism PLC Workshop • $25 It’s difficult for journalism teachers and advisers to find a fit in building-level Professional Learning Communities if they are the only journalism teacher in the school. This day-long workshop, running from 8:30 a.m.-4 p.m., will provide a first-time productive PLC experience for participants. Advisers can join with other journalism professionals to create working PLCs using a national journalism PLC (NJPLC) model. Advisers who participate can come as a group, join with other participants to create a PLC on site or simply learn about the NJPLC model and take that knowledge home to create their own group. Taught by Jim Streisel, MJE, of Carmel (Ind.) High School, Paul Restivo, CJE, of Johnson County (Kan.) Community College, and Karen Barrett, MJE, of Wheeling (Ill.) High School, participants are certain to walk away knowing there are others who share the same challenges and opportunities. Cost is $25. Capacity of 24.

Leadership Seminar • $25 Designed for publications editors, this 8:30 a.m.-5 p.m. seminar will show participants more ways to effectively lead the way with their publications staffs. Edi-

tors will work with Sarah Nichols, MJE, of Whitney High School, Rocklin, Calif., to better understand their team and how to help individual members work together to solve problems and manage time. They will also discuss self-assessment, people interaction, project planning, project management, goal setting, teamwork and motivation. Advisers are welcome to attend but will be expected to participate. Limit two per school. Those attending should be current editors. Cost is $25. Capacity of 45.

Redesign Seminar • $25 Students in this intensive design seminar will work from 8:30 a.m.-5 p.m. studying advanced packaging techniques, grid design, typography and infographics, led by Pete LeBlanc of Antelope (Calif.) High School. Laptop computers with InDesign are encouraged. Students should also bring some of their favorite magazines as well as supplies such as scissors, pencils, glue sticks, etc. Students are also encouraged to bring their own publications to share and critique. Cost is $25. Capacity of 50.

Team Storytelling • $30 Great storytelling combines good writing, good photos and good design. Behind it all is good planning. In this team-based reporting experience, students will work in groups of three to create real story packages. The workshop runs 8:30 a.m. - 5 p.m. and begins with instruction on planning packages with readers in mind, and then the students will go off-site to gather stories. Students will come back to the convention site to finish their packages. Schools should register students in teams of three, preferably a writer, designer and photographer, though certainly the students can each practice all these skills. At least one student needs InDesign skills, as the students will design their packages. Students will need to bring any equipment they might need (cameras, laptops, card readers, etc.). Students can create content for print, broadcast or web, and the workshop is recommended for experienced student journalists. An off-site permission slip, available in this registration booklet on page 22, is required for each student attending this workshop. Cost is $30. Capacity of 54.

Digital Photography Workshop • $30 Designed for photographers who have at least one year’s experience shooting for their publications, this 8:30 a.m.-5 p.m. intensive workshop will cover composition, lighting, cropping and camera technique. Participants will receive instruction and go out on assignment with visual journalist Andy Nelson, who has covered stories around the world for the Christian Science Monitor, Getty Images and other news media. Following the photo shoot Nelson and other area professional photographers will critique students’ work and offer editing tips and techniques. Participants must bring a digital camera, and they are encouraged to bring a laptop computer with the photo-editing program continued on page 10

Coming to the convention? Get involved! If you plan to attend the JEA/NSPA convention, consider getting involved by speaking, judging Write-off or Best of Show competitions, or critiquing yearbooks, newspapers, video or magazines. Pick an area that interests you and contact us. Most Write-off contests take place on Friday afternoon, and the judging occurs on Friday evening. To sign up to judge Writeoffs, contact Steve Slagle at Those interested in judging Best of Show should contact Kathy Huting, NSPA, at 612-625-4337 or kathy@studentpress. org. Best of Show judges may not have students in attendance at the convention. If you are an experienced adviser, you can help with On-site critiques. You’ll receive copies of a newspaper, yearbook, magazine or video in advance of the convention. At the convention you will meet with the staff of the publication and provide constructive criticism of its work. To help with critiques, contact Diane Honda at dhonda1@ There may be times still available for session speakers. If you are interested in presenting a session, fill out the form on the JEA website at volunteer.html, or e-mail Connie Fulkerson at jea@


Featured Speakers Lalo Alcaraz is perhaps the

most prolific Chicano artist in the nation. He is the creator of the first nationally syndicated, politically themed Latino daily comic strip, “La Cucaracha,” which is syndicated by Universal Uclick to more than 100 newspapers, including the Los Angeles Times. Lalo produced editorial cartoons for the LA Weekly from 1992-2010 and now creates editorial cartoons in English and Spanish for Universal. Lalo’s books include “Latino USA: A Cartoon History,” and “Migra Mouse: Political Cartoons On Immigration.” Alcaraz also authored the first collection of his daily comic strips, “La Cucaracha.” Alcaraz is the co-host of KPFK Radio’s satirical talk show, “The Pocho Hour of Power,” heard Fridays at 4 p.m. in L.A. on 90.7 FM. Alcaraz was born in San Diego and grew up on the US/Mexico border. Eric Best is the author of “Into

My Father’s Wake” about his 5,000-mile solo sail from San Francisco to Hawaii. His 20-year newspaper career included the Lowell Sun, the Stockton California Record, USA Today and the San Francisco Examiner. He won a 1983 Nieman Fellowship at Harvard University, where he studied the nature of capitalism and economic behaviors. His is also the author of a children’s book, “The Deep.”

Currently the NFL editor for Yahoo! Sports, James C. Black has been involved in journalism for nearly 25 years. He served as writer/editor for his high school newspaper, Fremont High’s Green & Gold, in Oakland, Calif. He earned a B.A. from San Francisco State University, and covered athletics for the Golden Gater newspaper. After graduating from college and interning at Sports Illustrated, Black helped cover high school and college sports for Newsday (N.Y.), Roanoke Times (Va.), News & Record (Greensboro, N.C.) and The Virginian-Pilot (Norfolk, Va.) for five years. Black has spent 12 years handling the NFL, mostly coordinating coverage and updating Web pages. In that time, he’s covered nine Super Bowls, three Pro Bowls and 10 NFL drafts. He’s helped build readership for the Internet’s two most popular sports destinations: ESPN. com and Yahoo! Sports.

David Blumenkrantz is as an associate professor of photojournalism and visual communication at California State University, Northridge. A photographer, videographer and writer, he holds an M.F.A. in visual communication, an M.A. in art education and a B.A. in journalism. He spent eight years in Africa working as a photojournalist and documentarist. John Cádiz Klemack is a

general assignment reporter for “Today in LA,” KNBC’s early morning newscast airing from 5-7 a.m. and the “Midday Report” at 11 a.m. He joined the news team in January 2008. Prior to joining KNBC, Klemack spent four years as a reporter and anchor for a FOX Affiliate in Salt Lake City. While there he covered some the biggest stories in the Intermountain West — from the Elizabeth Smart kidnapping to the arrest and prosecution of polygamist sect leader Warren Jeffs. Klemack has been honored with a number of awards, including a local Emmy award for producing. Wendy Carrillo is a multimedia broadcast journalist with a passion for story-telling. Every Sunday morning at 6 a.m., you can hear Wendy on Los Angeles radio station Power 106 discussing issues that matter most to the community. In 2009, Wendy won the coveted Elfen Award for Social Justice in Poverty for a short film on Homeboy Industries as an organization with solutions to end gang violence and inspire hope. She is a contributing writer to The Huffington Post and Global Grind. In 2010, Carrillo was recognized as “Woman of the Year” by California State Sen. Gloria Romero. Carrillo graduated from Roosevelt High School and has a master’s degree in specialized journalism from the University of Southern California. Rich Connell is a veteran inves-

tigative and multimedia reporter with the Los Angeles Times. In his nearly 40 years as a journalist, he’s covered everything from local political corruption to post9/11 terrorism and international street gangs. His work has been recognized with numerous awards, including the Goldsmith Prize for Investigative Reporting; Investigative Reporters & Editors awards; Los Angeles Times awards for multimedia reporting and investigative projects; as well a California Newspaper Publisher’s Association feature writing prize.

Marc Cooper is an

award-winning journalist and author who has reported from across the country and around the world for four decades. His articles, essays and interviews have appeared in scores of publications ranging from The Atlantic, The New Yorker and Harper’s to Rolling Stone, Playboy and the L.A. Weekly. He is a former senior editor of The Huffington Post and is a contributing editor of The Nation magazine. The author of three nonfiction books, including the L.A. Times bestseller “Pinochet and Me,” Cooper is an associate professor of professional practice and director of Annenberg Digital News at the USC Annenberg School for Journalism and Communication. Paloma Esquivel is

a reporter for the Los Angeles Times, where until recently she covered crime and courts in Orange County. Most recently she helped cover municipal scandals in the Los Angeles County city of Bell. Before coming to The Times she was a freelance writer who published stories in Colorlines, and La Prensa in Riverside, Calif. Michael Fleeman is

the West Coast editor of, the world’s largest entertainment news website with 14 million unique visitors and nearly 1 billion page views monthly. Fleeman was a staff reporter for 13 years with the Associated Press before moving to People Weekly in 1999 as a staff correspondent. In 2007, he began overseeing the magazine website’s Los Angeles operations as well as coordinating video coverage for People TV. Fleeman has covered the Oscars, Emmys, Golden Globes, SAG Awards and Grammys, the annual Television Critics Association meeting and the film festivals in Sundance, Toronto and Palm Springs. A former cops and courts reporter, Fleeman is also a bestselling author of true-crime books, with two more titles coming out in 2011. Sid Garcia is a longtime

general assignment reporter for KABC-TV. He was raised in Southern California. He graduated with a B.A. in journalism from California State University, Long Beach. He has been a member of the California Chicano

News Media Association for more than 20 years and is a member of its board of directors. He is also a member of the National Association of Hispanic Journalists. Sara Harris is host and senior producer of “Hear in the City,” a local environment, arts and education radio magazine on 90.7 FM, in Los Angeles. Harris has more than a decade of experience as an audio artist and radio journalist reporting from California and Mexico. Her work focuses on immigrant communities, urban geography, land use and environmental justice. Harris’s radio stories have been featured on “Marketplace,” “All Things Considered,” “Morning Edition,” “Studio 360,” “Living on Earth,” BBC’s “The World,” and Mexico’s IMER national network. Harris founded the AudioPostales cross-border radio project with youth in Mexico and the U.S. She continues to develop community journalism and to teach radio and multimedia journalism to youth.

Emmy Award-winning documentary filmmaker Martin Kent is the son of Polish Holocaust survivors, but he never knew their story. Then in 1999 he made a documentary on Oskar Schindler. That opened up a dialogue with his parents. Two years later, he traveled with his father, Jack, to Poland. There he learned that his father, who is Catholic, put his life on the line 70 years ago and saved the filmmaker’s Jewish mother, Roza, who was on the run after the Nazis had massacred more than 6,000 Jews in her town. When Israeli officials learned of this story, they subsequently awarded Jack Kent the very same medal of heroism as Oskar Schindler. “Years Later We Would Remember” — the documentary, the book, the website and public presentations — aim to promote tolerance in a compelling and entertaining way. Robert Lopez is an

award-winning investigative reporter and multimedia journalist at the Los Angeles Times. In his 18 years at The Times, he has covered issues involving crime, corruption and immigration across the United States and in Mexico and Central America. He is the evening/nighttime blogger for L.A. Now, The Times’ breaking-news blog.

Bill Plaschke is a

sports columnist at the Los Angeles Times. In more than 21 years with the Times, Plaschke has been named National Sports Columnist of the Year by Associated Press, been a Pulitzer Prize entrant, and been featured in several editions of the annual “Best American Sports Writing” book. He has also published a collection of his columns entitled, “Plaschke: Good Sports, Spoil Sports, Foul Balls and Odd Balls.” Plaschke is also a regular panelist on the ESPN daily talk show, “Around The Horn” and made his film debut with three lines in the Will Smith movie, “Ali.” In what some more cynical colleagues considered a stretch, Plaschke played the part of a sportswriter. Robert Scheer, editor-

in-chief of Truthdig, has built a reputation for strong social and political writing during his 30 years as a journalist. His columns appear in newspapers across the country, and his in-depth interviews have made headlines. Scheer can be heard on the political radio program “Left, Right and Center” on KCRW, the National Public Radio affiliate in Santa Monica, Calif. He is a clinical professor of communications at the University of Southern California’s Annenberg School for Communication and Journalism. Scheer has written nine books, the latest of which is “The Great American Stickup: How Reagan Republicans and Clinton Democrats Enriched Wall Street While Mugging Main Street,” released in September. Natasha VargasCooper is the author of

“Mad Men Unbuttoned,” a companion book to the “Mad Men” TV series. After graduating UCLA she worked as a union organizer for several years then made the switch to journalism. She has been published online and in print by the Wall Street Journal, New York Magazine, Interview Magazine, Gawker, Daily Beast and the Awl.


Digital Media Sessions Issue Seminars Issue Seminars are designed to gather the resources that help you succeed as reporters. With two hours to explore, students will meet the experts and those with first-hand experience and then spend time developing strategies to use this information and localize further for their own school media.

Schools Going Green Is there really a Green Revolution spreading ecotechnology to our nation’s schools? Legislation in various states encourages schools and businesses to go green. Partnerships with eco-friendly businesses and non-profits will be discussed, along with insights from schools that have actually “gone green” and already taken steps to conserve non-renewable resources. This panel will provide examples from a green architect, incentives from business and government and testimonials from innovative schools.

Citizen Journalism How is the Internet influencing our perception of the news? This seminar will explore its impact on television, print and electronic media. From startup, to online freelance journalists, to independent television and movie producers, disseminating breaking news has become an obsession of our information-based society. The changing blogosphere landscape and Teflon boundaries of “infotainment” have also created a niche for citizen-journalism. Panelists will examine variations on the citizen-journalism theme, discussing Wiki journalism and looking at media pioneers such as Jeff Jarvis, Dan Gillmor and Michael Moore, as well as student journalists who have made an impact on their community with their coverage of social issues.

Islamophobia John Feffer describes three myths of Islamophobia flourishing worldwide. Another author has described Islamophobia as one of society’s greatest growing dilemmas. How has the media perpetuated this fear? How realistic are some of our perceptions about the religion of Islam? What does the average American student know of Muslim sects? Religious leaders of different faiths and students who have started a Muslim Club at their public high school will share information regarding common misconceptions. We will explore several examples of student groups who have tried to react to or to counter Islamophobia on their campuses.


A powerful group of teachers and professionals will provide a series of video, podcasting, Web and multimedia sessions. Come check out our expanded lineup that will empower and inspire you. We will have something for everyone at every level. Here’s a peek at some of what we have planned for you:

Incredible embeddables make your news site unforgettable If you’re not using timelines, slideshows, graphics, and quizzes, you’re missing out on a great opportunity to make your site more interactive for your readers. Come see how publications like the New York Times are using interactive graphics and alternative story forms to make the online reader’s experience more dynamic. You’ll leave with a list of sites that offer embeddable tools.

Music and Copyright: To use or not to use Many student broadcasters want to use music to “spice” up their shows but then the copyright laws get in the way. Issues like educational free use, music licenses and transformative use will be explained and there will be time for Q and A so you can bring up your own unique scenarios. This workshop is designed to help keep students and teachers out of legal trouble when it comes to using copyrighted music in video productions.

Earning money online: Make your website work for you It’s time to turn a profit with your online publication. Learn the ins and outs of turning views and visits into cents and dollars. Where should the advertisements be? How big? How expensive? The staff and advisers of a Pacemaker-

winning website will answer your questions about online ads and offer other online fundraising ideas. Whether your site is 5 years old or 5 days old, learn how to monetize your content.

10 steps to creating a successful online publication As multimedia becomes a larger part of today’s scholastic and professional journalism, this session will have something for everyone. Learn how to generate site traffic, create an appealing Web page, cover live events and much more.

Broadcast teacher talk This is time for teacher talk and YOU will choose the topics from a “menu” that includes curriculum design, grading techniques, student control of content, classroom management, equipment management and more.

Thou shalt not shovel So you’ve decided to make a serious effort to become an online media source. Don’t make the mistake of thinking online stories are the same as print stories. Attend this session and learn how to write, produce and edit for an online audience, and how to avoid the dreaded news shovel that could dig your online grave.

You have a website; now what? Choosing your platform, hosting plan and getting the site set is half the battle. The other half of the battle

deals with getting your staff organized, posting consistent updates and adding special extras to draw visitors to the site. We will be talking about everything you need to help make your move online the best it can be.

Teaching students to write for the ear and eye In the digital age, skills once considered the purview of broadcasters have become mainstream for all reporters. An awardwinning broadcast journalist will provide advisers with tips on how to convey those unique writing skills to their high-school students. The session will also focus on vocal delivery skills.

And more… Lights, camera, ACTION! Don’t just enter it! Win it! Taking your program to a higher level Funny broadcasts, the right way Management tools for the 21st century Innovative online publishing: Lead the pack online Creating a Soundslides presentation ‘I found this great photo on Google Images, and ...’ Enter the blogosphere For better or worse Breaking the news: Revising news angles New Media: The interactive world of blogging Convergence and interactive online publications Peer editing in the digital age

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(Photoshop, Lightroom) they will use. An off-site permission slip, available in this registration booklet on page 22, is required for each student attending this workshop. Limit of two registrants per school. Cost is $30. Capacity of 30.

JEA Outreach Academy • Free The Outreach Academy is a free, intensive pre-convention seminar, running from 8:30 a.m.-4:30 p.m., for publications advisers who have five years or fewer advising experience and/or teach in schools traditionally underrepresented in JEA membership, especially lowincome, urban and rural schools. See page 12 for more information and an application form. Limit 30.

College Connection It’s a quantum leap from high school journalism to a career in mass communications and the connecting step is college. Representatives of colleges and universities, from California and across the nation, will share information about their institutions. They will discuss their journalism programs, majors, student opportunities and possible careers. They’ll have copies of their catalogs and their student publications available so you can get a firsthand look at the work they do. Some colleges bring student editors to discuss publications with you. To ensure that this event is filled on a first-come, first-served basis, only those who register online will be able to sign up for College Connection. See page 26 for more information on registering online. Preregistration by March 24 is required for this event, which will be offered in two different sessions: 9-9:50 a.m. and 10-10:50 a.m. on Friday. Simply enter the number of participants on the online registration form and then get ready to find out from those in the know what college journalism is all about. They may inquire about the possibility of experience on the colleges’ student media and other appropriate careerpreparation opportunities. Students are encouraged to be ready to raise questions regarding the transition from high school to college, including effective preparation.

Computer Sessions Hands-on computer sessions both Friday and Saturday will give participants helpful tips on making publication production easier, including use of InDesign, Photoshop, Illustrator, podcasting tools and Web design programs. Advisers-only sessions also will be offered. Sign-up sheets and tickets will be at the convention registration desk, beginning Thursday at 1 p.m. Limited to two individuals per school per session. Space is limited to 34 attendees per session, so sign up at the convention registration desk as soon as possible. Two attendees will share each computer. Computers for the lab are provided by Walsworth Publishing Co.

Media Swap Shops Take advantage of the opportunity to meet with students from other publication staffs to share with one another and to gather new ideas. Participants should bring at least nine copies of recently published newspapers, newsmagazines or literary magazines to exchange. Yearbook and video participants should bring one copy of the most recently published work to show and, if they choose, enough to exchange. These one-hour sessions are conducted as roundtables with 10 students (or advisers), each from a different school. Swap Shops for high school and middle school students will be held at 8 p.m. and 9 p.m. Friday, April 15. The Swap Shop for advisers is scheduled for 9 a.m. Saturday, April 16. To ensure that this activity is filled on a first-come, first-served basis, only those who register online will be able to sign up for Swap Shops. This activity will be marked as “FULL” on the online registration form once the limit for participants is reached. See page 26 for more information on registering online. There is no charge to particpate, but participants must preregister using the online registration form. The deadline to register for Swap Shops is March 24. Space is limited. Tickets will be included in the adviser registration packets.


Meet, Greet and Eat The Journalism Education Association invites all teacher/adviser delegates, especially those attending the convention for the first time, to come to one of seven regional Meet, Greet and Eat sessions. This is a great chance to get to know other journalism teachers from your area and to pick up tips on getting the most out of conventions. If you are interested, you may also be linked with a mentor, or you could become a mentor. Following the Meet, Greet and Eat sessions at 7:15 a.m. Friday, you are invited to attend the 8 a.m. JEA General Membership Meeting.

Adviser Luncheons To ensure that luncheons are filled on a first-come, first-served basis, only those who register online will be able to sign up for adviser luncheons. Luncheons will be marked as “FULL” on the online registration form once the limit for attendees is reached. See page 26 for more information on registering online. Tickets for the luncheons are $35 and should be paid with your registration. The deadline to register for adviser luncheons is March 24. Tickets will be in the adviser registration packets and are required for admission.

Friday’s Luncheon Often the best adviser information and advice happens during informal conversations around a luncheon table. For this opportunity, join the convention planning committee and JEA mentors at the Friday Adviser Luncheon, featuring the director of the USC Annenberg School of Journalism, Geneva Overholser. Here is the opportunity to make new friends, ask questions, share experiences and perhaps win a door prize. Relax under the palm trees and enhance your convention experience. The Friday luncheon will be from 11 a.m.-1 p.m. Entrées include meat and vegetarian options. Mark your entrée preference on the online convention registration form.

Saturday’s Luncheon The Saturday Adviser Awards Luncheon will be from noon-2:20 p.m. JEA and NSPA will present their annual awards. New and renewing Certified Journalism Educators and Master Journalism Educators also will be recognized. Speakers will be the JEA Teacher Inspiration Award winner and Yearbook Adviser of the Year. Entrée choices include meat and vegetarian options. Mark your entrée preference on the online convention registration form. Make reservations early, especially if you are to be recognized. Saturday’s luncheon is being sponsored by Herff Jones.

Awards Ceremonies Winners of the NSPA Best of Show, NSPA Pacemakers and national individual awards will be honored 3:30-5 p.m. Saturday. JEA and NSPA encourage everyone to celebrate all winners. Winners of JEA Write-off contests, Investigative Reporting Award, Journalist of the Year, Aspiring Young Journalist and Cornerstone Award will be recognized during the closing ceremony Sunday from 8:30-11:30 a.m. The awards ceremonies offer an opportunity to share with others and celebrate as a staff. They are convention highlights your staff won’t want to miss.

Official Convention T-shirt Pre-order with online registration

Make the experience in Anaheim complete. te. You’ll feel like a star on the red carpet wearingg your official convention T-shirt. The T-shirts will be black and short-sleeved, with the logo in the center enter of the front. Shirts are available in sizes small, all, medium, large, extra-large and 2X-large. The cost is $12 each. Advisers can pre-order shirts using the online convention registration form and pick them up for their staff at the convention, near the registration desk. The deadline to pre-order is March 24.

Curriculum Exchange CD

Student Activities

Advisers attending the Anaheim convention have the opportunity to participate in a curriculum exchange with teachers from across the nation. To be eligible, share your favorite lesson(s), teaching and advising ideas, class handouts or staff management materials and receive a free CD with all the collected materials. Please identify your submissions with an appropriate category label (see below) and include your name, school, address, e-mail and phone number. If you have adapted material from another source, please identify and credit the original source of the material.

New on Saturday night: Student Film Festival

Category Labels: Yearbook-specific • Newspaper-specific • Broadcast-specific • Interviewing • Writing • Photography • Design • Theme Development • History/Law/Ethics • Staff Organization/Motivation

Please submit files in PDF format. No hard copy documents will be accepted. Your CD will be waiting for you when you check in at the convention. All files should be e-mailed to Danielle Ryan at by March 24.

First-Time Attendee Orientation Meeting Advisers attending their first JEA/NSPA convention should consider attending a short orientation meeting Thursday at 6:45 p.m. in the ballroom where the opening and keynote presentation will be held. A general overview and explanation of convention events and how to get the most out of them will be provided. Location and additional details will be published in the convention program available at registration.

Meet the Mentors This is your chance to talk one-on-one with a JEA mentor. Ask for advice. Ask about how to get a mentor for yourself. Ask about how to become a mentor. Or just talk about teaching and advising. All JEA mentors are experienced journalism educators who are good listeners and have plenty of tricks up their sleeves to help you solve journalism problems. Stop by and visit in the Adviser Hospitality room on Friday and Saturday. The Meet the Mentor schedule will be listed in the convention program.

Adviser Receptions All advisers are invited to attend the receptions Thursday and Friday evenings. The receptions are a great way to meet new colleagues and relax with old friends. Thursday’s reception, following the keynote speech, will give new and first-time attendee advisers a chance to meet the local committee, the JEA and NSPA board members and JEA and NSPA staffs. This informal reception will be held from 9:30-11 p.m. Thursday’s reception is sponsored by & Friday’s reception will be from 8:30-11 p.m. and will feature a jazz band and desserts. A donation to the Student Press Law Center will be presented to its officials. Those who are judging Write-off competitions are especially encouraged to attend after they finish judging.

Middle School Adviser Reception The Anaheim convention local committee is hosting a reception just for middle school advisers Friday at 10 a.m. Come for a midmorning pick-me-up and get information on the middle school carousel/headquarters room to be set up and running during the convention. Want to help? Contact Sue Demerjian at

Make the most of being at a national convention by taking time and making an effort to meet staffs from other parts of the country. A dance will be held from 9-11:30 p.m. on Friday. Students must present their convention name badge to be admitted. Friday’s student entertainment is sponsored by School Newspapers Online. Saturday night will feature a first-time student film festival from 9-11 p.m. Students are invited to submit 10- to 20-minute feature or documentary films, suitable for ages 13-18, for this event. Previews of the films students would like to screen on Saturday night must be submitted to Konnie Krislock at as .mov files (Quicktime) not to exceed 40-50 megabytes. They must be submitted by March 24. At the end of the screenings, trophies will go to the winning filmmakers as determined by the audience.

Certification Testing Testing for JEA certification is scheduled for 3:30-6 p.m. Friday, April 15. Tests will be given in a computer lab so test takers will have the option of handwriting or using a computer to generate their answers. The application is at the Certification section of the JEA website at For more information contact JEA Headquarters, Kansas State University, 103 Kedzie Hall, Manhattan, KS 66506; 785532-5532, or Applications must be postmarked by March 1, 2011, to be tested or recognized in Anaheim. CJE applicants must complete an application, provide evidence of a valid state teaching certificate and provide evidence of journalistic training from one of two options: Option A: Copies of transcripts showing a college major or minor in journalism or mass communications, or 18 semester (27 quarter) credits of journalism including course work in newswriting and reporting, communications law and publications advising. Credit may be from undergraduate or graduate courses, workshops, independent study (correspondence) or technology classes. Option B: Provide evidence of three years, minimum, journalism teaching or advising and pass a written examination administered by JEA at a convention. Test results will be sent six to eight weeks after the convention, and applicants will be notified about selection as soon as all application procedures are complete. Those passing the test in Anaheim will be honored at the Minneapolis convention, Nov. 17-20, 2011. The CJE application fee is $60 for JEA members; $110 for nonmembers. Fees cover a portion of administration, judging, mailing, cost of pins and certificates. Applicants for Master Journalism Educator must have earned CJE status; verify five years of journalism teaching or advising experience; submit a letter of endorsement from a supervisor; show evidence of participation in scholastic journalism professional growth activities at local, state, regional or national levels; pass the MJE exam; and submit a pre-approved project, paper or teaching unit. Application fee for MJE status is $85 for JEA members; $130 for nonmembers. CJE award certificates and pins or MJE plaques and pins for those who have completed requirements since the fall convention will be presented during the Adviser Luncheon from noon-2:20 p.m. Saturday, April 16.

Adviser Hospitality Meet with your colleagues from across the country in the adviser hospitality suite, a hot spot for advisers. The hospitality room will be open 8 a.m.-5 p.m. Friday and 8 a.m.-noon Saturday. Local committee members will be available to recommend sightseeing, dining and entertainment options. Saturday morning hospitality refreshments are partially underwritten by Friesen Yearbooks.


JEA Outreach Academy

Deadline: March 12, 2011

Send form and personal statement to:

If you are a media adviser with fewer than five years of experience and/or advising at a school with a diverse student population and an emerging student media program, an Anaheim Outreach Academy scholarship is especially for you. The Outreach Academy will focus on media advising in California’s urban schools, and will provide you with specific strategies to help you build successful media programs for and with multicultural student journalists of every skill level. You will leave with practical, applicable resources you can use in your classroom the next day, and supportive partnerships with JEA mentors and fellow advisers. The one-day program includes discussion of teaching journalism to highly diverse populations, effective instructional techniques, resources for teachers in and out of the classroom, and organizations ready to help advisers. Sponsored by JEA and coordinated by its Multicultural Commission, the goal of the academy is to help build strong journalism programs by reaching out to advisers in schools traditionally underrepresented by JEA, especially low-income, urban and rural schools. JEA is offering scholarships to 30 advisers which include participation in the Outreach Academy on Thursday, April 14. The scholarship also covers your adviser registration fee for the national convention April 15-17. The Outreach Academy runs from 8 a.m.-4:30 p.m. and includes a continental breakfast and lunch. JEA will also pay up to $100 in substitute pay to each participant’s school district. Priority for admission will be given to advisers from Southern California. Special consideration will be given to advisers who are new to JEA in schools with economically disadvantaged students, advisers of color, and advisers with fewer than five years’ advising experience. As an added bonus, outreach participants are eligible for scholarships to other journalism workshops. To apply, complete the application form on this page and mail with your letter, which must be received by March 12, 2011, to the address on the form. Email for more information. You may also download the form at

Include a personal statement (300 words maximum) explaining your teaching/advising situation, the challenges facing your school publications, your goals for those publications, and how you and your school will benefit from your attendance at this event.

Outreach Academy

Scholarship Opportunities

Scholarship Application Form

JEA, NSPA and the Anaheim local committee will provide up to 100 need-based registration scholarships for Southern California students in Anaheim. Priority will be given to students from underrepresented groups and low-income students. To apply, students must complete the application form on this page; explain in a one-page typed letter why they want to attend the convention and how the scholarship would help them. A letter of recommendation from the school media adviser or other school administrator should address the student’s interest in journalism as well as the student’s financial need. Each scholarship will cover the recipient’s registration fee, but not hotel or other expenses. Students attending the convention must be accompanied by a media adviser or other responsible adult. Send letters of application to: JEA/NSPA Convention Scholarships, c/o Lacey Buidosik, Dorsey High School, 3537 Farmdale Ave., Los Angeles, CA 90016, or e-mail documents to If you are e-mailing your materials, please paste your application form and your letter into the e-mail. Please ask your recommender to send his/her letter separately via e-mail or mail. Applications must be received no later than March 12, 2011. Recipients will be notified no later than March 24.


c/o Dawn Nelson 503B N Maria Ave. Redondo Beach, CA 90277 E-mail School

School Address







Work Phone

E-mail Address

Home Address

Subjects Taught

How Long?

Publications Advised

How Long?

No. of Years Teaching

School is:

❑ Public

No. of Students at Your School

❑ Private

❑ Parochial/Religious

Grade Levels at Your School

Percentage of Minority Student Enrollment

Deadline: March 12, 2011


Home Address



Home Phone

E-mail Address

Adviser’s Name



School Address




Adviser’s Phone

Adviser’s E-mail Address

Parent/Guardian’s Name

Parent/Guardian’s Phone

How would you like to be notified if you are a scholarship recipient? ❑ Mail ❑ E-mail ❑ Phone


Tentative convention sessions No preregistration is required for individual breakout sessions unless marked with an asterisk. Seating in each meeting room is limited, and convention officials encourage advisers and students to choose alternate sessions in the event a meeting room fills quickly. Sessions are 50 minutes long, unless otherwise noted, with 10-minute breaks between sessions. All sessions will be at the Anaheim Marriott. Please check the final convention program for specific session descriptions, exact times and locations. The program will be available on the JEA and NSPA websites in late March. The Convention Update, distributed at the convention, will have changes, cancellations and last-minute additions that did not make it into the printed program.

Sessions for New or Nearly New Advisers

Middle School/ Junior High sessions

If you’re a rookie journalism teacher or adviser, come to these sessions to absorb knowledge from JEA mentors willing to share their expertise:

A special track designated for middle school/junior high students and advisers will begin at 9 a.m. Friday in a central convention location and feature, during its two days, carousel sessions, guest speakers, hands-on writing and design activities and competitions. Advisers will father for a special reception at 10 a.m. Friday morning. See page 11 for information. Be sure to attend “Middle Madness,” at 6:30 p.m. Thursday. Check the program booklet for other sessions especially appropriate for younger student journalists.

Taming the grading monster Proven strategies to make money

Sessions for Administrators A number of activities and sessions during the convention will be of interest to school administrators. Administrators are invited to attend any and all sessions at the convention. Registration fees will be waived for administrators who are encouraged to attend these events on Friday: Meet, Eat and Greet, 7:15 a.m. (see p. 10 for more information) JEA General Membership Meeting, 8 a.m. Advisers Luncheon, 11 a.m. Preregistration is required and the cost is $35 (p. 10) Keynote Speaker, 1 p.m. (p. 3) Check the schedule for these sessions: Why consider JEA certification? Establishing a national PLC for journalism teachers, advisers The importance of sound editorial policies Protocol for free and responsible student news media Open discussion of prior review, censorship Press law/ethics: Handling the tough calls Putting the ‘pal’ in principal Stemming assault on scholastic journalism programs Th1nk F1rst

What You Need to Know to Be Certified Advisers interested in pursuing JEA’s Certified Journalism Educator or Master Journalism Educator status may be interested in attending these sessions in preparation for testing: Why Consider JEA Certification? Coverage, Content and Writing Design and Graphics Journalistic Writing and AP Style Legal and Ethical Issues Managing Student Media Photojournalism Role of media in society and history of journalism Writing and editing CJE/MJE certification study session

Digital Media sessions See page 8.

Other sessions 10 ways to be organized in yearbook 20 design rules: hey, we didn’t make up this stuff

20 ways to make your yearbook amazing 3P’s: Publication policy planning 5 steps of revision Accentuate the positive Adobe Photoshop CS5 Advising students on First Amendment rights All the students, all the time Behind the lens Better by design Beyond the scoreboard: Better sports writing Blah blah blog Breaking the news: Revising news angles Broadcast teacher talk Building structure Censorship, fact and fiction Community journalism: from war vets to prison Convergence and interactive online publications Could you, should you, would you? Creating a Soundslides presentation Creating a successful online publications Digital photography: Shoot like a pro Don’t just enter it; win it! Earning money online: Make your website work for you Editorials: The soul of your newspaper Enter the blogosphere Establishing a national journalism PLC Find your voice For better or worse Four levels of storytelling Funny broadcasts, the right way Game changer Get the goods Go fish! Grading: Ideas for making it easier Grammar crammers for journalists Great design from unexpected places Here’s the scoop about Quill and Scroll Help for new advisers How to build a constructive staff manual How to get and use press credentials

‘I found this great photo on Google Images, and …’ Incredible embeddables make your news site unforgettable InDesign creativity Innovative online publishing Interactive magazine brainstorm It’s your opinion; get it right! JEA mentoring: Triage for new advisers Laugh responsibly Leadership development = good business Leading the writing of others Lights, camera, ACTION! Make it work Management tools for the 21st century Middle madness Motivating the masses Music and copyright: to use or not to use Mythbusting high school journalism New media: The interactive world of blogging No same old, same old Not your grandma’s yearbook copy Open forum on press rights Organization 101 Peer editing in the digital age Photography: From ordinary to extraordinary Photojournalism ‘rules’ Practical and powerful investigative reporting strategies Print, pixels and people Producing a winning JOY portfolio (2 hours) Protocol for free and responsible student news media Proven strategies to make money Public record for dummies Putting on the breaks Putting the ‘pal’ in principal Putting together a literary magazine Resources for the journalism classroom Run your publication like a theme park Same story, different package Science journalism: Sexier than it sounds So, you want to be a comedian Sports matters

Stemming the assault on scholastic journalism programs Story matters here Storytelling: The heart of what we do Take the ‘dead’ out of deadlines Taking the lede Taking your program to a higher level Taming the grading monster TAO of journalism: Transparent, accountable, open Teaching students to write for the ear and eye Team yearbook Teambuilding that fits your team Tell the WHOLE story Telling this (year)book’s story That’s not plagiarism! Or is it? The importance of sound editorial policies The inside scoop on news on the Web The nature of color The NSPA Online Pacemaker The NSPA Pacemaker (print) The portrait The power of 10: Awesome academics The power of positivity The redesign retreat The right to write The team bonded, had fun and gave 110% The well-rounded yearbooker Themes like a concept to me Thou shalt not shovel Through the readers’ eyes Time for recess! Tom and Kathy’s super design time (2 hours) Trip adviser We don’t want to be managed What I wish I had known … What’s the alternative? Whose grade is it anyway? Yearbook remix: Lessons from DJs Yearbook — chronological style You had me at ‘hello’


On-site contests & critiques • Broadcast entries will consist of a single program on DVD, which may not be longer than 20 minutes. Please label DVDs with school and program name. All broadcasts — both audio and video entries — will be judged together. Dependent on entry totals, broadcast programs may be divided into categories based on airing frequency. • Member publications of any kind may enter in the website category. Entries will be judged for general excellence in coverage, interactivity, breaking news, design and rich media. Entries will be divided into categories based on school enrollment. • Non-special edition newspaper and yearbook categories are divided according to publication size. Junior high publications are judged in separate newspaper and yearbook categories. Newsmagazines and literary arts magazines compete in separate categories. • First-place winners in each category will receive trophy cups. Second through 10th place winners receive award certificates. Some categories may have fewer than 10 places due to number of entries. • Publications must submit their entry on-site at the Best of Show desk near convention registration. There is no longer an entry form to complete. Do not mail entries to NSPA prior to the convention. NSPA membership is required to participate in all contests at the high school level; junior high/middle school entries do not require NSPA membership at this time. Entry fee is $10 per category, payable by cash, check or credit card. Entry fees may be prepaid using the convention registration form, provided your NSPA membership is current for each publication entering.

Best of Show All high school staffs (with students attending) and junior high advisers are invited to enter their newspaper, yearbook, newsmagazine, broadcast production, literary arts magazine or website in the NSPA Best of Show competition in Anaheim. The competition is held during each JEA/NSPA convention. Best of Show winners will be announced at the awards ceremony at 3:30 p.m. on Saturday, April 16. Newspapers, newsmagazines and broadcasts must be published between Aug. 2, 2010, and the start of the convention. Only 2009-2010 yearbooks and literary magazines will be accepted. Websites must have been updated since Jan. 1, 2011. No interactive yearbooks can be accepted. NSPA Best of Show competition rules: • High school publication staffs must have at least one student representative registered for the convention in order to be eligible for the Best of Show competition. Junior high publications may be entered as long as the adviser is a registered delegate at the convention. • A special-edition newspaper/newsmagazine should meet one or more of these qualifications: anniversary commemoration; extra edition or thematic coverage (majority of coverage devoted to one topic). Schools may enter one issue of their newspaper or newsmagazine in the regular newspaper or newsmagazine categories and one issue in the special edition newspaper/newsmagazine category. No issue or edition may be entered in more than one category.

On-site Critiques New procedure A great advantage for your students in attending the convention is the opportunity to have a professional journalist or an experienced journalism adviser work with them to build a better publication. Everyone knows that the students pay attention to the “everyday” voice of their teacher, but when the “expert” comes in, they listen intently. This is your opportunity to create this situation for your staff. The scheduled meetings in the convention critique room will give you and your staff a half hour with your professional journalist or experienced adviser. The goal: to improve your publication. Step 1: Fill out the form and send it with a check for $30 by March 5, 2011, to: SCJEA, c/o Diane Honda, 8765 N. Sierra Vista Ave, Fresno, CA 93720 Step 2: SCJEA will inform you via e-mail of your time, the professional who will work with you and where to mail/email your publication/video. The earlier you sign up, the more time professionals will have to review your work before they meet with you. Step 3: Arrive at your appointed time at the convention critique room. Your work session will take about 30 minutes, and we are sure it will be worthwhile. Requests for critiques postmarked after March 5, 2011, will be returned. Convention attendees may check in at the critiques desk in the registration area to verify their appointment. If you cannot attend at your appointed time, you will be able to make other arrangements with your professional. Please send any questions or concerns to Diane Honda, e-mail: Please list On Site Critiques as your subject line. Registration forms and payment should be mailed to the address on the form at right. Checks should be made payable to SCJEA.

Type of media:

Deadline: postmarked by March 5, 2011

(use a separate form for each category) ❑ Newspaper (up to three issues) ❑ Newsmagazine ❑ Literary magazine ❑ Yearbook ❑ Video Broadcast

Send form and the $30 fee (payable to SCJEA) to: Diane Honda 8765 N Sierra Vista Ave. Fresno, CA 93720


Publication/Production Name






E-mail Address

Cell Phone (for on-site communication with critiquer)

All Entries: Time Preference (critiques last 30 minutes)

❑ Friday a.m. ❑ Friday p.m. ❑ Saturday a.m.

School Enrollment

Staff Size

❑ Saturday p.m.

Means of distribution?

Means of financing?

Yearbook and Literary Magazine only: Price

Number Sold

Ad rates?

When are books distributed?

Describe theme or continuity of ideas

Newspaper and Newsmagazine only: Frequency of Distribution


What are the ad rates?

Is beginning journalism a prerequisite for participation?

❑ Yes

❑ No

Does the staff have a class period in which to work?

❑ Yes

❑ No



Pct. work done by students: Typesetting [



%] Paste-up [


Photo [


Write-off Competition REGISTER ONLINE for Write-offs at Forty-six categories will be offered to students who compete in the JEA Write-offs on Friday, April 15. What Some Advisers Have Been Missing: 1. Photography entries must be submitted digitally between Feb. 25 and March 25 at midnight (Eastern time), and according to the rules. No late images will be accepted for judging or critique. START EARLY —CALL FOR HELP if necessary. A working e-mail must be provided for each photographer. This will be used to send critiques to the student. 2. A student may enter just one category. A school may enter just one student per category except for some broadcast categories that allow teams of two for one entry. 3. Contestants risk disqualification if they fail to follow the rules updated and available on the JEA website on Feb. 7. On-site broadcast contests begin early Friday morning and continue through the day. All other categories run 4-6 p.m. Students late to their contests may not be able to participate. Carry-in contestants will be disqualified if they do not attend the 4-6 p.m. critique session and stay for the entire critique session. For all contests check the schedule and room assignments in the Convention Update, available at registration. WRITE-OFF REGISTRATION DEADLINE: March 24, 2011 (online only) COST: $12 per student. No refunds. Students and their advisers must be registered for the convention in order to participate, and the adviser must be a member of JEA. No on-site registrations will be accepted; however, name substitutions are allowed until noon Friday at the Write-off check-in desk. If your student has a documentable disability, you need to request any accomodation when you register. Please notify Sharon Tally, and bring the school documentation to the convention. After Feb. 7, the rules book for Write-offs can be found in a downloadable pdf version at If you have any questions, you may call JEA Headquarters toll-free at 866-532-5532 or at 785-532-5532, 8 am-5 pm CT, Monday through Friday, or e-mail Sharon Tally at Contest Registration Step by Step: JEA Write-off registration is online for the Anaheim convention. Follow these steps in order to make the process easier: 1. Adviser MUST be a current JEA member for the online Writeoff registration form to work. Join JEA or renew your membership at Membership should be activated by March 22 in order to meet the March 24 Write-off deadline. Membership is not processed until funds are received. A purchase order starts that process but is NOT sufficient to complete the process. If you have not already done so, you must activate your JEA account at BEFORE you login. You will need an e-mail address and your JEA member number for this step. Look on the label of C:JET magazine or your membership card. (If you do not know your number, there is a prompt to find it.) 2. After Feb. 7, download and print a copy of the Write-off Rules booklet. Decide with your students what to enter. Be sure to bring the booklet and required supplies with you to the convention. Confer with other advisers in your school to decide what students will participate in each category. Each student may enter only ONE category. Each school may enter ONE STUDENT PER CATEGORY, with the exception of some broadcast contests with teams of two students. Although it’s preferred one adviser enters all entries from a school, two or more advisers may enter their students separately if paying separately. Please collaborate on this.

4. Log in to on the home page with your e-mail address and password. This will take you to the Members-Only area. Click on the Write-off section in the window. By clicking on Write-offs you will see a link to register students. Type carefully, capitalizing the first letter of first and last names and lowercasing the rest. The database from this form will be used to process certificates. 5. Payment of $12 per student may be made with various credit cards, through Pay Pal, check or purchase order. Mail check to JEA Anaheim Write-off Contest, Kansas State University, 103 Kedzie Hall, Manhattan, KS 66506. Fax official, signed purchase orders to 785532-5563. Write-off entries must be paid in full before students are allowed to participate on Friday, April 15. continued on page 16

JEA Membership Form Send this form to JEA now and qualify for lower member rates immediately!

Deadline: paid before contest Send form and fee to: JEA Membership Kansas State University, 103 Kedzie Hall Manhattan, KS 66506-1505 Fax: 785-532-5563

Adviser must be a JEA member for students to enter Write-off competition.

❑ New member

❑ Teacher/Adviser


❑ Renew (____ years as a member)

❑ Associate (non-teacher)


Check the address where you want your mailings sent (home or school). Please print. ❑ CJE



❑ Home Address

Home City



School City



Home Phone

Work Phone/Ext.

School Name

❑ School Address

E-mail Address

I would like to be on the JEA Listserv (e-mail required): ❑ Yes ❑ No ❑ Already on listserv Listserv E-mail Address

I advise: ❑ Online

❑ Newspaper ❑ Radio

❑ Newsmagazine ❑ TV

❑ Yearbook ❑ Literary Magazine ❑ Video Yearbook ❑ Photography

Method of Payment: ❑ Check #_________________ made payable to Journalism Education Association. ❑ Official PO #____________________. Membership activated when payment is received. ❑ Visa Card #

❑ MasterCard Exp. Date

Cardholder’s Signature X


continued from page 15

Write-off Contests The following are the contests offered for Anaheim. Information about changes for this convention and details about the contests are in the updated Write-off rules that can be downloaded from after Feb. 7. An asterisk marks the contests that have been added or changed significantly since last spring’s convention.

Newspaper/Newsmagazine Contests (Categories 1-8) Contests 01 through 06 include a 30-minute presentation followed by a 15-minute question-and-answer period. The remainder of the time will be for writing or drawing. 01: NEWSWRITING 02: EDITORIAL WRITING 03: FEATURE WRITING 04: SPORTS WRITING 05: REVIEW WRITING 06: EDITORIAL CARTOONING 07: COMMENTARY WRITING 08: NEWSPAPER EDITING / HEADLINE WRITING

News Layout Contests (Categories 9-11) Both contests 09 and 10 are carry-in. Photos, topics and material for the Anaheim contest will be available online after registration closes March 24. 09: NEWSPAPER LAYOUT (CARRY-IN) 10: NEWSMAGAZINE LAYOUT (CARRY-IN) 11: ADVERTISING

Yearbook Contests (Categories 12-18) 12: YEARBOOK COPY/CAPTION: SPORTS 13: YEARBOOK COPY/CAPTIONS: ACADEMICS 14: YEARBOOK COPY/CAPTIONS: CLUBS 15: YEARBOOK COPY/CAPTIONS: STUDENT LIFE Contests 16, 17 and 18 are carry-in. Contestants, read the rules carefully. Photos and information for the Anaheim contests will be available online through after registration closes March 24. 16: YEARBOOK LAYOUT: THEME (CARRY-IN)* 17: YEARBOOK LAYOUT: INSIDE PAGES (CARRY-IN) 18: YEARBOOK COVER/ENDSHEETS (CARRY-IN)

Literary Magazine Contests (Categories 19-21) Contest 19 is carry-in. Contestants, please read rules carefully. Material for the layout contest will be available through www.jea. org after registration closes March 24. Students may use only the provided literature, photos and artwork for their layouts. Students will bring their entries and stay for a two-hour critique session. 19: LITERARY MAGAZINE: LAYOUT (CARRY-IN)* 20: LITERARY MAGAZINE: POETRY 21: LITERARY MAGAZINE: ILLUSTRATION

Write-off Registration Deadline: March 24 Photography Upload Deadline: March 25 Late photos will not be accepted. Start this process early. Call 866-532-5532 between 8 a.m. and 5 p.m. Central Time if you have questions.


Computer Design Contests (Categories 22-27) All computer design entries should have appeared in either a newspaper, literary magazine or a yearbook during the previous year or be slated for publication during the current school year and may not have been entered in any previous JEA Write-off contest. Do not attach tearsheets to these entries, but follow the rules for these contests that describe the labeling requirements for the back of the entries. 22: COMPUTER DESIGN: HEADLINE (CARRY-IN) 23: COMPUTER DESIGN: LOGO (CARRY-IN) 24: COMPUTER DESIGN: INFOGRAPHICS (CARRY-IN) 25: COMPUTER DESIGN: ADVERTISING (CARRY-IN) 26: COMPUTER DESIGN: ART ILLUSTRATION (CARRY-IN) 27: COMPUTER DESIGN: PHOTOSHOP ART (CARRY-IN)

Photography Contests (Categories 28-34) DO NOT enter images in which the content has been digitally altered. Such images should be entered in the COMPUTER DESIGNPHOTOSHOP ART (Carry-in) competition. (Photo illustrations are acceptable as part of a portfolio in the portfolio contest.) Please read the rules that apply to all photography contests, including online submission between Feb. 25 and March 25, and caption requirements. Entries that do not follow the rules will be disqualified. Entrants are required to attend a two-hour group critique from 4-6 p.m. on April 15. 28: YEARBOOK SPORTS PHOTOGRAPHY 29: NEWSPAPER SPORTS PHOTOGRAPHY 30: YEARBOOK STUDENT LIFE PHOTOGRAPHY 31: NEWSPAPER NEWS/FEATURE PHOTOGRAPHY 32: PHOTO STORY 33: PORTFOLIO 34: PHOTO PORTRAIT*

Broadcast Contests (Categories 35-46) Check convention program and Convention Update sheet for times and locations of broadcast contests. On-site contests that require filming or editing are conducted Friday morning. Some of the contests require an 8 a.m. pre-competition meeting; bring entry ticket. Carry-in contests require the contestant to bring the entry and to remain for the two-hour critique session. At least one member of an entry’s production team must be entered and present to win. A team = A two-person student collaboration on one entry. See individual contests for type of formats accepted. Carry-in contests require CD or DVD only format. Do not label entries; moderator will provide you with a label. Entries must not have been submitted in any previous JEA contest. Please read the rules that apply to all broadcast contests. Entries that do not follow the rules will be disqualified. 35: BROADCAST NEWS STORY (CARRY-IN) 36: BROADCAST SPORTS STORY (CARRY-IN) 37: BROADCAST FEATURE STORY (CARRY-IN) 38: BROADCAST COMMERCIAL/PSA (CARRY-IN) 39: IN-CAMERA FEATURE 40: ON-AIR REPORTER 41: BROADCAST NEWSWRITING * 42: BROADCAST PACKAGE 43: VIDEOGRAPHY 44: BROADCAST COMMENTARY 45: SHORT DOCUMENTARY (CARRY-IN) radio or television broadcast format 46: PODCASTING (CARRY-IN)


JEA and NSPA wish to thank the following organizations for their sponsorship and underwriting of convention events: Balfour/Taylor Yearbooks • Printing of convention program Friesens • Saturday morning adviser hospitality refreshments Gardena Valley News • Printing of convention registration booklet Herff Jones • Namebadge lanyards & Saturday adviser luncheon & • Thursday new adviser reception Jostens • Adviser tote bags School Newspapers Online • Friday student entertainment USC Annenberg School for Communication • Friday adviser reception Walsworth Publishing • Macintosh computer lab

JEA Bookstore The JEA Bookstore will be open Friday and Saturday. More than 300 different publications for teaching journalism and advising publications will be available. Topics include writing, interviewing, advising publications, yearbook, newspaper, computer technology, advertising, photography, design, media law, electronic media, literary magazine and organization. Advisers will receive a copy of the bookstore catalog with convention registration materials; others may pick up the catalog at the bookstore. Students may also purchase forgotten supplies for the Write-off competition. Shop early. Quantities are limited. Visa, MasterCard, personal or school check, purchase order and cash accepted.

JEA Bookstore Hours: 8 a.m.-5 p.m. Friday 8 a.m.-3 p.m. Saturday 17



Tours & transportation Media Tours Convention participants will have the chance to tour the facilities of several Anaheim-area media outlets. Media tour registrations will be received by NSPA with convention registration. A $15 fee will be charged for each tour, which covers any necessary administrative, transportation and tour fees. Space is limited on each tour. No more than two students per school may sign up for any one tour. To ensure that all tours are filled on a first-come, first-served basis, only those who register online will be able to sign up for media tours. Tours will be marked as “FULL” on the online registration form once the tour limits are reached. See page 26 for more information on registering online. All delegates registering for the media tours must submit the Off-site Permission Form on page 22 to NSPA. Those forms may be faxed to 612-626-0720 to accompany online registrations. All tours will take place on Thursday, April 14. Students attending tours should meet at the tours desk 15 minutes before the times listed below.

Titan Radio/Television, California State University, Fullerton 1. 1-3:30 p.m., 30 students Titan Communications is home to California State University, Fullerton’s digital media center, which provides students with a living, learning classroom and an opportunity to work and learn about television and radio broadcast journalism and management in a professional hands-on environment. A full-scale television studio, control room, audio and editing labs are equipped with Macs and PCs, sound booth, and the Titan Internet Radio Station. Some of Titan Communications productions include “Conversations with President Gordon and Special Guests,” “World Press” and “On the Edge.”

Los Angeles Times and USC Annenberg School for Communication & Journalism 2. 8:30 a.m.-12:30 p.m., 30 students Visit the fastpaced Los Angeles Times. This company is the largest metropolitan newspaper in the United States. You will explore the newsroom and see firsthand how this mega newspaper gets the news first. The USC Annenberg School for Communication &

Journalism is an innovative, comprehensive school in a networked university in the most global city in the United States. Tour the school’s state-of-the-art facilities and media labs led by current undergraduate students and learn about its majors in communication, journalism and public relations.

Orange County Register 3. 1-3:30 p.m., 30 students The Orange County Register is a great example of cutting-edge journalism. Tour the pressroom and TV studio and soak in all the details of the newsroom. There will also be a 45-minute Q-and-A session with a reporter or editor on staff ready to answer your questions about the ever-changing profession and skills of the trade. This is an opportunity you won’t want to miss.

Honda Center 4. 2-4 p.m., 20 students Visit the home of the Anaheim Ducks NHL hockey team. Tour the arena, visit the press box and talk to Ducks’ community relations personnel.

Angels Stadium 5. 12:30-2:30 p.m., 40 students Come check out the best seats in the house during the Angels press box tour in the home stadium of the Los Angels at Anaheim. See where the sports announcers call the game and take a tour of the stadium. There will also be an opportunity to chat with front office people and find out about journalism-related careers in sports.

Trinity Broadcast Network 6. 12:30-3 p.m., 30 students Come visit the largest Christian television network in the world. The complex includes a 2,000-seat auditorium. A short history of the building and tour of the facilities will introduce students to a unique view of journalism and mass communications.

Surfer Magazine 7. 9:15-11:45 a.m., 20 students What could be more Californian than the home of Surfer, Surfing, Showboarder, Skateboarder, Powder, Bike and Canoe & Kayak magazines? Talk to the people who produce some of the most visually stunning magazines currently in circulation.

American Airlines, Delta offer fare discounts American Airlines offers 5 percent off the lowest applicable published fare. To reserve a discounted American Airlines fare, you or your travel agent should call 1-800-433-1790 and use the code A2141BS or go to and use the code 2141BS. Booking by phone will result in a $20 charge. If your desired ticket is not available in the discounted inventory, you may be informed that the code is invalid. Discounts may be valid on zone fares. Delta Airlines is offering a discount of 5 to 7 percent off full fares and 2 to 5 percent off discount fares if tickets are ordered via phone. Call 1-800-328-1111 and give the code NM64Y. JEA/NSPA officials suggest purchasing your tickets by no later than 21 days prior to your scheduled departure date. Flexibility in departure/arrival based on time of day may help to lower the cost of your ticket.

Ground transport Delegates arriving at Anaheim’s Orange County Airport (also known as Santa Ana or John Wayne Airport) or Los Angeles International Airport (LAX) are advised to take a shuttle to the hotel. Riders can save even more by purchasing a round-trip ticket to use the same shuttle service for the return trip to the airport. For those driving to the convention or renting vehicles, parking at the hotel for Marriott guests is $24/day self-park and $28/day valet, plus tax.

19 19






COOL FLAIR, FUN BRACELETS, GREAT GIVEAWAYS plus STACKS OF BOOKS for inspiration! Stop by the HERFF JONES BOOTH, put your feet up and see what we have to offer. We’ll have

Convention hotel & registration Convention Hotel To take full advantage of the convention, delegates who live outside the Anaheim metro area are encouraged to stay at the sanctioned and officially designated JEA/NSPA convention hotel. The Anaheim Marriott will house all convention activities. No telephone reservations will be accepted by the hotel. Please realize that even though a March 5, 2011, deadline for reservations has been set, neither the hotel nor JEA/NSPA can guarantee availability. Reservations may be made by mail or by fax using the form below. If using this form to reserve rooms, complete one form for each room requested. Room reservations must be guaranteed with a deposit by a check or credit card for one night’s room and tax. Purchase orders may be used to secure rooms but not for final payment. Please bring all checks for total amounts due when you arrive at the hotel to check in. Convention officials suggest you make hotel reservations well in advance of the March 5 deadline. After this date, the hotel may release rooms being held for the convention room block to the general public. Please do not book more rooms than you need. Even if you cancel early, the hotel is not obligated to return rooms to the convention block. This may mean other delegates would have to pay more for their rooms in the convention hotel or that we would not “meet the block” which could affect the cost of this and future conventions.

As always, there is a limited number of rooms in each configuration. If the hotel is fully booked when your reservation arrives, you will be contacted concerning alternative hotels. JEA/NSPA cannot guarantee availability of overflow housing and do not provide transportation between the headquarters hotel and overflow hotels. If there are any questions or issues in securing reservations, please contact NSPA at 612-625-8335. Any new information about hotels will be published on the convention blog at studentpressblogs. org/anaheim2011 as it becomes available.

Anaheim Marriott Hotel Reservations 2011 Spring National High School Journalism Convention

April 14-17, 2011 • Anaheim Journalism Education Association/National Scholastic Press Association Please type or print clearly. Complete one form for each room requested.

Full names of persons in room

Adviser/Chaperone’s name (if all student occupants)


[ ] Student [ ] Adviser


[ ] Student [ ] Adviser

School name


[ ] Student [ ] Adviser


[ ] Student [ ] Adviser

By deadline of March 5, mail or fax completed form to the Anaheim Marriott, not to JEA/NSPA. The hotel will send acknowledgment of your reservation and room type request by e-mail. Photocopy this form for each room requested (one form per room) and make additional copies for your records. JEA/NSPA and the hotel do not match roommates. Deadline:

March 5, 2011

Send form and payment to:

Anaheim Marriott Attn: Reservations 700 W Convention Way Anaheim, CA 92802 Fax: 714-748-2449, attn JEA/NSPA Event Housing






Credit cards, checks or purchase orders for the first night’s deposit for each room will be accepted to guarantee reservations, but no room keys will be given to any schools/groups checking in without final payment via cash, check or credit card.


[ ] Bill to card below

[ ] Check enclosed

Card type

[ ] Purchase Order enclosed

Expiration date

E-mail address Card number Arrival date

Time of arrival

Departure date

Total number of nights Cardholder’s name

Select Accommodations:


[ ] $179 Single (1 bed, 1 person) [ ] $179 Double (1 bed, 2 persons) [ ] $199 Triple (2 beds, 3 persons) [ ] $199 Quad (2 beds, 4 persons) The Marriott is 100 percent smoke-free.

Special requests (All rooms nonsmoking)

To these rates add current room tax of 15% plus $1.73 per room, per night. Tax subject to change without notification.


Convention Officials

Rules of Conduct

Off-site Permission Form

These guidelines are established to ensure that all convention participants have a safe and enjoyable stay in Anaheim:

Required for participation in off-site activities Advisers: Photocopy this form for each student participat-

• A midnight convention curfew will be in effect Wednesing in an off-site activity and mail the completed forms with day through Saturday. Students should be in their your convention registration. rooms, making no excessive noise, at that time. The Parents and advisers: Please read and sign. Students hotel reserves the right to remove any hotel guests applying for off-site programs must have a parental signawho make excessive noise or create similar disrupture granting permission to travel away from the official tion. Advisers/chaperones will be responsible for convention site. enforcing the nightly convention curfew. Student name (printed) • No students will be admitted to the convention without a school-approved adviser/chaperone. At least one chaperone/adviser is required for every 12 students. Signature of student It is understood that by the act of registering students X for the convention, advisers assume responsibility Signature of parent or guardian for their students’ behavior and well-being during the X convention. Signature of adviser • Chaperones should recognize that they and their X schools will be held liable for any damage to hotel facilities incurred by students under their supervision. School • Rudeness to hotel guests and hotel employees; misuse of or reckless behavior on the elevators; excessive Address noise; destruction of property; or any other inappropriate behavior is not acceptable and can lead to Adviser e-mail expulsion from the hotel and/or criminal prosecution. Should individual students, advisers or delegations School phone School fax prove disruptive, JEA/NSPA officials reserve the right to declare all fees forfeited, and to send delegates home at their own expense. • Breaking convention rules may result in disqualification from all contests and forfeiture of any awards won. • Drinking or possessing alcoholic beverages, or possession/use of illegal drugs is absolutely prohibited. • All students are expected to wear their convention name badges at all times while in the convention hotel. • When outside the hotel, travel in groups. Your personal safety is our concern.

Logan Aimone, MJE Executive Director National Scholastic Press Assn.

Albert R. Tims, Ph.D. President, Board of Directors National Scholastic Press Assn.

Kelly Furnas Executive Director Journalism Education Assn.

Jack Kennedy, MJE President Journalism Education Assn.

Ann Visser, MJE JEA Past President and Convention Coordinator

Jolene Combs Konnie Krislock Local Committee Chairs Anaheim convention

NSPA Membership Form Not sure if your publication’s membership is current? Search at Publication Name

Send this form in with your convention registration and qualify for lower member rates immediately!

NSPA Annual membership fees: ❑ $109: NSPA membership ($59: junior high/middle school, $69: broadcast) ❑ $189: NSPA membership & publication critique ($99: jr. high/middle school) ❑ $35: Supercritique fee (in addition to publication critique)


Office Address

Payment: City



❑ Check enclosed

❑ Purchase Order enclosed

# Office Phone


❑ Visa/MasterCard/American Express/Discover

Office Fax

❑ Please bill me

Credit Card Number: Adviser Exp. Date: Staff/Adviser E-mail Address

/ Anaheim11

Check category: ❑ Newspaper ❑ Broadcast

❑ Yearbook ❑ Online

❑ Literary Magazine

Check type of school: ❑ Middle/junior high school

Approx. students on staff:


Total enclosed: This form is for renewal and payment only. An NSPA critique form is required for submitting work for critique. NSPA will bill $ you for payment within 30 days. Make checks and purchase orders payable to NSPA. Memberships outside the United States add $20 extra for mail service. NSPA accepts US dollars only.

❑ High school

National Scholastic Press Association

Answer the following:



School enrollment:

2221 University Ave SE, Suite 121 Minneapolis, MN 55414

phone: 612-625-8335 fax: 612-626-0720 e-mail:


Quality When it comes to helping you tell your school’s story, no one delivers a quality yearbook experience like Jostens—and we have the awards to prove it. Outstanding in Print: 12 Premier Print Awards, including the Best of Category, Benny Award

Innovative Technology: Interactive Media Awards™ Outstanding Achievement Award for Yearbook Avenue®

The Best of Category Benny Award Dartmouth College 2009 Aegis

Visit Jostens at JEA/NSPA to learn more about our award-winning yearbook experience. 10-0729

Make an impact. broadcast and digital journalism communication


print and digital journalism public relations




>> One of the top communication and journalism programs in the U.S. >> A focused J-school education in the middle of an acclaimed university >> Faculty who have led news organizations and won major awards >> On-campus media outlets and industry internships >> Energetic, diverse and international student body >> Hands-on experience with equipment used in today’s newsrooms

Great journalism careers start here. The University of Southern California admits students of any race, color, and national or ethnic origin.

The name has changed, but the people, products and services are still the same. Taylor Publishing is now Balfour. The only changes you’ll notice are better opportunities for your school and students. Go to and come by our booth to learn more.

Convention planning notes and News literacy in action

Updated for 2011 Free online hosting! Stories, photos and multimedia are easy to post. Place your own local online ads. Weekly National Edition hails great student work. For students, advisers and anyone who wants to know about jourAll new for 2011 nalism. Training, news literacy, lesson plans, youth press freedom, scholarships and essential life skills.

Learn more about us at

Official Convention Registration Form JEA/NSPA Fall National High School Journalism Convention April 14-17, 2011, Anaheim COMPLETE AND SEND BOTH PAGES OF THIS FORM Mail to: NSPA/JEA Anaheim Convention 2221 University Ave SE, Suite 121 Minneapolis, MN 55414

Fax to: 612-626-0720 Questions?: Call 612-625-1857 or e-mail

Earlybird Deadline: Received at NSPA by March 24, 2011

REGISTRATION FEES Registration fees apply to students and advisers and are per person. JEA and NSPA members: Nonmembers: $85 per delegate if received by March 24 $105 per delegate if received by March 24 $95 per delegate if received March 25 or later $115 per delegate if received March 25 or later Nonmember professionals (not students or advisers): $150 per delegate

Complimentary registrations: Speakers who present two or more sessions (or present one session and judge) and who are JEA or NSPA members receive complimentary registrations. Only two registrations per school will be complimentary; no students will be comped for presenting sessions.


Register Online:



Student Registrations





Adviser Registrations





Professional Registrations






School Name

Complimentary Registrations (see above)






Publication/Broadcast Name


In order to register for Pre-convention Workshops, Media Tours, Swap Shop, Adviser Luncheons, T-shirt pre-orders or receive pre-printed student delegate name badges, you must register online.



Adviser Luncheons (Fri./Sat.) See story on page 10 for details. Media Type:

❑ Newspaper

❑ Yearbook

❑ Magazine

❑ Broadcast

❑ Online

Mailing Address



To register for adviser luncheons, you must submit your convention registration online at Do not use this form if anyone in your group wishes to attend one of the luncheons.

Pre-convention Workshops (Thu.)


See story on page 4 for details.

Adviser/Chaperone Cell Phone Number(s): To be used during the convention in the event of an emergency involving your group.

School Phone

To register for pre-convention workshops, you must submit your convention registration online at Do not use this form if anyone in your group wishes to attend a workshop.

Media Tours (Thu.) Adviser E-mail Address

I/my publication/media are members of:



❑ Both

ADVISER/NONSTUDENT ATTENDEES Enter names and appropriate designations below. At least one adviser/nonstudent attendee must be registered at the convention for students to participate. 1. ❑ CJE

3. ❑ CJE



❑ 1st Time Attendee

❑ 1st Time Attendee

See story on page 19 for details.

To register for media tours, you must submit your convention registration online at Do not use this form if anyone in your group wishes to take part in media tours.

2. ❑ CJE

4. ❑ CJE



❑ 1st Time Attendee

❑ 1st Time Attendee

College Connection (Fri.)

Media Swap Shops (Fri.)

Type or print students’ full names as clearly as possible. Substitutions may be made later by e-mail or fax. Names are being collected for security and insurance purposes.

See story on page 10 for details.

To register for swap shops, you must submit your convention registration online at Do not use this form if anyone in your group wishes to take part in media swap shops.

T-shirt Pre-orders


See story on page 10 for details.

To register for College Connection, you must submit your convention registration online at Do not use this form if anyone in your group wishes to take part in College Connection.

See story on page 10 for details.

To pre-order T-shirts, you must submit your convention registration online at Do not use this form if anyone in your group wishes to order T-shirts.

NSPA Best of Show

See story on page 14 for details.

Cost is $10 per entry. Submit entries on-site, not in advance. Entry form will be sent with registration confirmation. Each publication must have a current NSPA membership (excluding Jr. High/Middle School publications) as of April 14, 2011 and have students in attendance. Indicate the publications you will enter and the total below. ❑ Newspaper ❑ NP Special Edition ❑ Publication Web Site

❑ Newsmagazine ❑ Broadcast

❑ Yearbook ❑ Literary Magazine

❑ Jr. High/Middle Sch. Newspaper ❑ Jr. High/Middle Sch. Yearbook

TOTAL ($10 per entry) #

Total Due



➡ 27


Do not include fees for Write-offs, critiques, sightseeing tours or membership in the payment for registration fees. Make them payable to the correct group (see page 2 for reference) and mail them to the addresses on the appropriate forms.

All fees for items on this form should be made payable to NSPA.


Total Enclosed: ❑ Check Enclosed

❑ Purchase Order Enclosed



Pursuant to Minnesota Statute 604.113 NSPA is authorized to charge $20 for any check that is returned for non-sufficient funds.

❑ Visa

❑ MasterCard

❑ American Express

❑ Discover

This form registers delegates for the functions on this form only. Do not mail after April 4, 2011. After that date contact NSPA for availability and fax form to 612-626-0720 or register on-site.

Name on Card

Card Number

Plan carefully. Make check or purchase orders for convention registration payable to NSPA. Submission of a purchase order indicates your intention to pay fees in full and does not constitute payment itself. If payment is not received with registration, NSPA requests that you pay via check or credit card or provide a purchase order number within 10 business days of your registration or upon arrival at the convention, whichever comes first. Unless other arrangements are made in advance, NSPA will require payment in full of any outstanding balance at the convention registration desk. Absolutely no refunds for prepaid fees can be made, and unpaid registrations may be subject to an administrative fee. There is a $20 fee for all returned checks.

Special Considerations: ❑ Check here if anyone in your delegation has a disability that may impact on their participation in this event. Attach a statement regarding your disabilityrelated needs. NSPA must be notified by March 1 to assure appropriate accommodations.

Exp. Date


I, the undersigned, have read the rules of conduct on page 22 of this booklet, and I will assist convention officials in their enforcement.


Mail to: NSPA/JEA Anaheim Convention 2221 University Ave SE, Suite 121 Minneapolis, MN 55414

Fax to: 612-626-0720 Questions?: Call 612-625-1857 e-mail

Adviser signature


Register Online! • Receive instant confirmation of your registration • Secure spots in limited or advance enrollment activities (ONLY if you register online!) • Students get pre-printed name badges (ONLY if you register online!) • Pay securely via credit card or mail/ fax your check or purchase order with confirmation

Go to: E-mail with any questions or problems 28

JEA/NSPA Anaheim 2011 Registration  

Registration booklet for JEA/NSPA Spring National High School Journalism Convention, April 14-17, 2011, Anaheim Marriott

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