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Media Contacts: Jenny Foust or Alicia Hassinger Hooks Communications Strategy Group 303.433.7020 jfoust@csg-pr.com or ahassinger@csg-pr.com jhooks@ctrpl.org

Company Contacts: William K. Zinke or James R. Center for Productive Longevity 303.499.3939 wzinke@ctrpl.org or

The Center for Productive Longevity Lowers Age Requirements for Later-Life Story Contest Substantial Interest from Younger Age Bracket Results in Change to Competition; Now People 50 and Older can Apply AUGUST 13, 2012 – Boulder, CO – The Center for Productive Longevity (CPL) has decided to expand the Later-Life Story Contest to include entries from people 50 and older, down from the 55+ age requirement, due to substantial interest expressed by people in that younger age bracket. While CPL generally focuses on people 55 and older, many people are also starting businesses and living inspirational lives within the prime years of 50-55. Over the course of the contest, CPL has received feedback asking for the age qualifications to be lowered and so CPL decided to honor that request. A panel of three influential, highly regarded judges will select one winner in each of the following two categories: (1) Entrepreneurship Success Stories and (2) Inspirational Life Stories. The winners will each receive $1,000 and a specially designed trophy. From the entries, CPL will select a variety of entrepreneur success stories to post on its website, along with the stories of the two winners. The essential purpose of this contest is to demonstrate that older people in America can continue to lead successful and inspirational lives. With 30 years added to longevity in the 20th century, people will be doing so into their 60s, 70s, 80s and beyond. The deadline to enter the contest is coming up quickly, August 31, 2012. CPL will announce the two winners on October 1, 2012. To submit a story, visit www.ctrpl.org/laterlifestorycontest and complete a submission form. Entrants must be 50 and older and be willing to have their story posted on the CPL website for viewing and for possible publication. Stories may also be sent to James Hooks at jhooks@ctrpl.org. For more information on CPL and the Later-Life Story Contest for older entrepreneurs,


visit www.ctrpl.org or Facebook at www.facebook.com/CTRPL. About the Center for Productive Longevity The mission of CPL is to stimulate the substantially increased engagement of people 55 and older in productive activities, paid and volunteer, where they are qualified and ready to continue adding value. Visit ctrpl.org for more information. Follow us on Facebook at www.facebook.com/CTRPL. ###


The Center for Productive Longevity Lowers Age Requirements for Later-Life Story Contest  

Substantial Interest from Younger Age Bracket Results in Change to Competition; Now People 50 and Older can Apply

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