Super Bowl Boulevard beckons “This is the epitome of our profession.” That’s how Denver Broncos head coach John Fox described the Super Bowl to reporters earlier this week. Nowadays, the Super Bowl is more synonymous with multi-million dollar budgeted commercials, a glitzy halftime show and the excuse to throw a party the day before you have to trudge back into work for another week. But for players and coaches, the big game is the culmination of years of hard work and sacrifice (how many times have you heard that phrase?); none of the social events surrounding the game matter to them. The only thing on their minds is putting in two weeks of hard work that will result in lifting the Lombardi trophy while confetti – and tears of joy – cloud their vision from the millions watching. But that doesn’t mean fans – hardcore and casual alike – shouldn’t take advantage of the opportunities the Super Bowl offer. This is especially true for New Yorkers, mostly because the big game is
Media members from around the world prepare for Sunday’s big game.
merely a train ride away. I’m not saying you should drop what you’re doing, scrape up all of your savings and splurge on a ticket (are there even any left?). I want you to embrace the unique atmosphere that only a Super Bowl can generate. Starting Wednesday and closing on
Saturday, Super Bowl Boulevard will be open across 13 blocks on Broadway from 34th to 47th street. The stretch of turf will be the site of various (and free) activities, concerts and exhibits that are expected to attract thousands. Even if you don’t know who Peyton Manning or Richard Sherman are (please tell me
you know who the latter is), the event is expected to be the biggest assembly of pre-Super Bowl activities in the game’s history. After all, Sunday will be the first time the Super Bowl will take place in the tri-state area (notice how I didn’t say it will be played in New York. I’ve got your back, Jersey.). The point of the matter is that we don’t know the next time we’ll bear witness to a cold weather Super Bowl. Why not take advantage of the [free] activities and events at your disposal in anticipation of the biggest football game of the year in the world’s biggest city? We all know that New York City makes things more interesting, so imagine what a mix of thousands of New Yorkers, tourists and manic football fans will look like in conjunction with a midtown Manhattan dressed as the world’s biggest Super Bowl party. Not something you want to miss, huh? And before you start complaining about the cold weather, keep in mind that I said almost everything is free. I’m sure fetching yourself a complimentary cup of coffee or hot chocolate will be far from impossible. Enjoy the big game and all it has to offer, folks. Besides, if you happen to be in Arizona next year for Super Bowl XLIX, you can brag to your friends about how much better the tri-state area hosted it.