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best before:

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Alphabites ingredients 4 tasty multigrains n fibre high in

No nonsense breakfast Alphabites are a delicious healthy breakfast, high in fibre with no added sugar or salt. Instead of adding refined sugars, we use coconut blossom nectar, the deliciously sweet sap from the flowers of the coconut tree to make them naturally sweet and crunchy.

wholegrain h l i ground wheat

ground oats

coarsely ground corn

ground rice

unsweetened ground cocoa (4%)

coconut blossom nectar *

*for natural sweetness instead of sugar. Find out more on the other side

Match to PANTONE 259 C

Match to PANTONE 2617 C

...and absolutely no added d nonsense

cereal letters

Because coconut blossom nectar has a much lower glycaemic index than sugar *, it prevents crazy sugar highs and grizzly sugar crashes, keeping kids fuller for longer, and fingers out of the biscuit jar.

added dded d sugar ug salt s lt cia col artificial colours or flavours Nutritional information

BEAR FACT

Per 30g servin serving with 125ml semi Per 100g skimmed milk serving 722 kj 1570 kj 171 kcal 375 kcal Prote Pro tein in 7.1g 8.8g Carbohydrate 29g 77.9g Of which sugars* 11g 18g Fat 2.8g 1.8g Of which saturates 1.5g 0.5g Fibre 2g 6.5g Sodium 0g 0g

Coconut blossom nectar comes from the flowers not the fruit, so it doesn’t taste like coconut at all.

There’s a letter from BEAR’s alphabet on the back of every box. Can you collect them all? Happy hunting.

For a bear hug visit: www.bearnibbles.co.uk or give us a growl on grrr@bearnibbles.co.uk BEAR, The Big Cave, Deepest Darkest Woods, PO Box 70712 London EC1P 1GL

PANTONE 7519 Match to PANTONE 7437 C

Typical values Energy

*Coconut nectar has a low GI of 35 vs 70 for refined sugars. Find out more at www.bearnibbles.co.uk/alphabites

Grrr

Match to PANTONE 369 C

with no added nonsense

*contains naturally occurring sugars

Match to PANTONE 241 C

Any allergies? Contains gluten, may contain traces of milk and soy. No bears were harmed… our cereals are suitable for vegans. Please recycle your BEAR box.

PANTONE 9064C

tel: +44 0207 033 1944 www.bandb-studio.co.uk

client information date

23.04.13

client

Bear

project

Bear Alphabites

FILE NOTES: Colour laser copy is for layout purposes only - a colour calibrated print-match sample will be supplied alongside this artwork if appropriate.

cutter ref 13F0406v1

file name Alphabites_375g_Cocoa_Pirates.ai

Please ensure that all fine text holds and notify us immediately if you have any concerns regarding this file.

artworker Sarah McAlpine/Ken Brooker IMPORTANT NOTES: Please check this artwork proof thoroughly, including all copy, colours, cutter guides and legal/mandatory information, prior to approval. Once the artwork has been approved by you and released by B&B, we can no longer take responsibility for any errors or omissions, as outlined in our terms and conditions. If you have any questions relating to this or if you require any guidance on checking artwork proofs, then please let us know and we will happily advise.

printing inks

CMYK

PANTONE 9064 C

sign off

Studio Ltd

Fonts: LinotypeMineru: Bold Myriad Pro: Regular

client account designer artworker

CMYK match to:

PANTONE 7519 C

PANTONE 259 C

PANTONE 241 C

Non printing

PANTONE 2617 C

PANTONE 7437 C

bea r code

be de to Barco d at repro e replac

PANTONE 369 C

Cutter

Alphabites 375g cocoa pirates