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HOW TO FIND NEW AMBASSADORS & LAUNCH THEM TO SUCCESS

2021 S&D BRANDS. ALL RIGHTS RESERVED CONFIDENTIAL MATERIAL.


EARN CASH & PRODUCT PERKS GROW OUR AMBASSADOR SALES COMMUNITY You love the products and our mission and you have something amazing to share - a modern and doable way for people to earn and learn on their own terms by sharing products they love with people they love! And it pays!

AS AN ENROLLER, YOU EARN: Product Credit Bonuses: Jumpstart matches up to $400 14-18% Bonuses: 10% Referral Bonuses for their 1st year plus Line Commissions 4-8% Cash Bonuses to Level Up as you promote

make an impact on our mission!

You do not need to be a power seller, proven leader, or S&D expert to plug others into the S&D Ambassador earning opportunity. You can be brand new or someone who loves to casually share and still be rewarded for making an impact with our mission to empower financial fierceness in women. Your role is to simply spread the word! That's why, at no cost to you, we reward you for being the connector and enrolling new Ambassadors. Go for it! If you want extra reassurance, reach out to a Community or Executive Coach and let them know you'd like to grow your earnings by enrolling Ambassadors. They're there to share their experience and help.

INSIDE ENROLLING PAYS

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WHO TO ENROLL & HOW TO OFFER

4

TOP TIPS

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THE SWEET SPOT: 13 COMMUNITY COACH COACH NEW 14 AMBASSADORS TO SUCCESS

DANIELLE REDNER Chief Inspiration Officer

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WHEN S&D SELLS MORE, YOU EARN MORE WHY LIMIT EARNINGS TO ONLY PERSONAL SALES?

With multi-billion dollar market opportunities to capture, we reward you for selling and expanding our sales community.

wow!

Extra 10% Referral Rewards Bonus in the first year adds up! Add on Line 1 & 2 Commissions - 4% From Qualified Ambassador.

A 3,180 PQV

B 3,000 PQV ENROLLED 2

EARNINGS SAME MONTH

$976

$1,520

20% PERSONAL SALES COMMISSION

$636

$600

5% - 20% POWER SELLER BONUS

$318

$300

EXTRA 10% FIRST YEAR REFERRAL BONUS

$16

$290

$6

$330

COACHING COMMISSION

wow!

wow!

GOALS Enroll 2 Ambassadors / month. Start them strong with the 10 Steps to Success Checklist.

Example in USD.

2021 S&D BRANDS. ALL RIGHTS RESERVED CONFIDENTIAL MATERIAL.

EARN MORE WHEN YOU ENROLL MORE AMBASSADORS THAT EACH SELL MORE!

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AMBASSADOR FIRST 90 DAYS ENROLLER EARNS $718 IN CASH & $400 IN FREE PRODUCT

WIN WIN In this example, your new Ambassador will earn $750+ in cash & $1,000+ in product with 3,000 PQV+ in their first 60 days.

NEW AMBASSADOR SALES

(MONTH 1) FIRST 30 DAYS

(MONTH 2) FIRST 60 DAYS

(MONTH 3) FIRST 90 DAYS

1,500

1,500

1,500

4,500

$97.50

$97.50

$97.50

$292.50

$58.50

$58.50

$58.50

$175.50

$250

$250

TOTAL

ENROLLER REWARDS FIRST YEAR 10% REFERRAL BONUS COMMISSIONABLE VOLUME, 65% PQV

LINE COMMISSION BASED ON COMMUNITY COACH EARNING 6%

COMMUNITY COACH LEVEL UP BONUS FIRST TIME MATCH FOR COACH

MATCHING JUMPSTART REWARDS PRODUCT CREDIT FIRST TIME MATCH FOR COACH

$100 AT 1,000 PQV $300 AT 3,000 PQV

ENROLLER REWARDS: $718

EXAMPLE ASSUMES: She sells 1,500QV each month. This levels you up to Community Coach and you are meeting other requirements. In USD. 3

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3 TOUCH REACH OUT FOLLOW THIS PROVEN SYSTEM TO ENROLL NEW AMBASSADORS

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2

REACH OUT TO A FRESH LIST

FOLLOW UP LIKE A PRO

Warm up 10 / month Send info / tool about the Ambassador Opportunity.

Reach out again with a direct question within 48 hours.

STACY QUALIFIED AMB

How I enrolled for the first time

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SCHEDULE OR CLOSE THE LOOP Set a a time to get her enrolled or close the loop within 7 days

Wondering if enrolling Ambassadors would work for you? Let's chat!

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TOUCH

1

REACH OUT TO A FRESH LIST WARM-UP 10 / MONTH WITH A TOOL ABOUT THE OPPORTUNITY

WHO TO ASK ALL WHO SHARE REFERRAL REWARDS You're a great connector and you love the brand! Did you know that by sharing a Referral Reward link you're already doing what I do? You may want to earn free products, cash, and major discounts! Are you curious about what you would do with an extra $1,000 a month? CUSTOMERS You love our products. I bet you get compliments all the time and you could earn as I do as an S&D Ambassador. Check out this video. THOSE WHO ASK QUESTIONS Why do you do this? Do you really earn anything? Are these samples yours? Do you have another job? Does your family like you doing this?

Thank you for asking. I can't help but wonder if it's something you or someone you know might like too! May I share why I love it and think you might too?

HOW TO REFRESH YOUR LIST EVERY MONTH Use Referral Rewards to meet NEW people. Keep your mind open and don't filter anyone out. Proudly share that you are partnering with S&D to expand. Your casual confidence will attract others. Just say it! It's not about perfect words or the perfect person. It's always a numbers game. Offer to many to enroll a few.

AMELIA EXEC COACH 75K How I Meet New People & Reach Out

TOOLS TO SHARE Opportunity video from MIMI app Life as an Ambassador event on Instagram or Facebook 5

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TOUCH

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FOLLOW UP LIKE A PRO WITHIN 48 HOURS LATER

People are busy and can easily miss messages. That's why it's common to not hear back. Simply bump your message back up with a quick message.

WORDS TO SAY: Quick Reminder! Our Life as An Ambassador virtual event is tonight! I'll tag you – and connect tomorrow to see what you think! Checking in to see if you had a chance to check out this video! What did you think? Did you get a minute to flip through? What stuck with you most?

KIMBERLY, EXEC COACH 25K

HOW I REACH BACK OUT WHEN I HAVEN'T HEARD BACK

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TOUCH

3

CLOSE THE LOOP WITHIN 7 DAYS, ENROLL OR CIRCLE BACK WITH EASE

Let's chat about how to close the loop in a way that feels comfortable. Our top Enrollers hear no more than yes. You will only get a yes to enrolling if you are willing to get many more "no thanks", "not right now" and even no response at all than you do YES. Embrace this as part of the process and you'll feel the fear of awkward interactions melt away. Learn two skills that will help you keep asking confidently: How you close with confidence & answer common questions How to have an elegant exit and wrap up with ease WE ASKED 240 AMBASSADORS... How many times were you asked before you enrolled?

How long did It take you to join?

A year or more 28%

2 - 3 times 21%

1 - 4 weeks 46%

3+ times 21%

1 - 2 times 58%

Several months 26%

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2021 S&D BRANDS. ALL RIGHTS RESERVED CONFIDENTIAL MATERIAL.


CLOSE WITH CONFIDENCE When considering your invitation to become an Ambassador, a person will naturally have questions. It's normal for them have doubts and base their ultimate decision on your reassurance, confidence, and how excited you are. Keep your conversations confident and casual, like talking to a friend.

NO SCRIPT REQUIRED. USE THE FEEL, FELT, FOUND & IF I COULD FRAMEWORK I KNOW HOW YOU FEEL. I'VE FELT/KNOW SOMEONE WHO FELT THAT WAY TOO. WHAT I FOUND IS... IF I COULD... WOULD YOU BE INTERESTED?

ENROLLING PROS SHARE THEIR ANSWERS TO THESE COMMON QUESTIONS

I'm not sure now is the time, I'll think about it.

I'm too busy, I work full time.

I've never done anything like this before.

I don't want to be that person selling to friends and family.

I don't know enough people, too small of a town, too many Ambassadors.

Is this legit or a pyramid?

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2021 S&D BRANDS. ALL RIGHTS RESERVED CONFIDENTIAL MATERIAL.


TOUCH

3

CLOSE THE LOOP WHEN YOU DON'T HEAR BACK

Sometimes a week goes by and you have not heard back. It's easy to close the loop to avoid any awkwardness with an elegant exit. Just follow up and leave the door open for the future. You'll come across as professional, respectful, and have made your relationship stronger.

Hi friend! I know how busy you are and wanted to circle back! We can chat next time we see each other. I'll reach back in a few months to see if it's a better time for you- or if you know anyone that would like to grow with us. In the meantime, when you next need a gift or pick me up, I'd love to help. Hope you're great - XO

LISA EXEC COACH 25K How I close the loop to avoid awkard endings

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2021 S&D BRANDS. ALL RIGHTS RESERVED CONFIDENTIAL MATERIAL.


THE ORDER OF OFFER WHAT DO I OFFER A NEW CUSTOMER FIRST? The 3 Touches work with those you know and those you have met socially, as customers or by sharing Referral Rewards. But what about when you meet someone for the first time? Follow the Order of Offer with every customer and you'll always be giving them the maximum value and increasing your business.

ACTIVATE REFERRAL LINKS I love your choices... And I love what's on your wishlist! Your order confirmation will come with your very own referral link to share that gives your friends access to exclusive 50% offers and helps you rack up rewards. Sharing with just a couple of friends gets you anything at half price! How would you like to get the X for only y?

YES!

SHOULD WE ADD ON A VIRTUAL OR IN-PERSON EVENT SO WE CAN TURN HALF PRICE INTO FREE?

EARN CASH AS AN AMBASSADOR BEFORE EVENT:

You may want to do what I do, and earn cash and free product at the same time. I can help you get started! AFTER EVENT:

That was great! You love it all. Why not do what I do? Your referral rewards will double when you join within 30 days. I'd love to help you get started! LAUREN EXEC COACH 25K

How I turn Hosts Into Ambassadors

LET'S GET YOU ENROLLED TO START EARNING CASH AND FREE PERKS!

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ENROLLING TIPS

Tips

KRISTI EXEC COACH 75K

SUNI SQUAD COACH

A mix of social and personal connection works for me

How I enroll at events

LISA COMMUNITY COACH

How I enroll In a "Day In the Life of an Ambassador" event

Share your S&D Ambassador lifestyle– show the joy of flexibility, community, and added pay! Add those that like and comment to your list of 40. With every No, ask for referrals- everybody knows somebody who could use cash or community. Invite people to a virtual or in-person Coffee Chat. Partner with your Community Coach or other Ambassadors in your area.

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YES, IT'S FOR YOU TOO! CASH & PRODUCT PERKS FOR BOTH OF YOU

TARRA SQUAD COACH

MYLÈNE COMMUNITY COACH

ANNIE COMMUNITY COACH

JENNIFER EXEC COACH 25K

How I became a Squad Coach

How I leveled up to Community Coach In my Jumpstart

How I leveled up to Community Coach enrolling just 2!

How I reached Executive Coach (With a full time job Hint: Schedule it!)

These Ambassadors did it and so can you! 12

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COMMUNITY COACH WELCOME TO THE SWEET SPOT! Do you want to make an impact on others and increase your earnings to $1,000+ a month? Community Coach is for you!

ULTRA FLEXIBLE & REWARDING CASH & PRODUCT CREDIT REWARDS

AMPLE SAMPLES 50% off seasonally+ $100 EVERY MONTH YOU SELL 1,000 +

GROUP COACHING & LOTS OF LOVE BRACELET & CHARM, WEEKLY COACHES ZOOM

Sell 1,500 PQV in a month + have SCQV of 5,000+. SCQV can come from any number of Ambassadors No individual Ambassador whom you personally enroll can contribute more than half to the SCQV. At least 1,000 of your volume must come from Ambassadors you have enrolled in the last 4 months (Rolling Line 1 volume). When you first level up to Community, that's likely everyone!

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COACH NEW AMBASSADORS TO SUCCESS CREATE AN ENROLLING COMMUNITY

STEPHANIE COMMUNITY COACH

Move into the friend zone. TIPS TO BUILDING RELATIONSHIPS WITH NEW AMBASSADORS Get to know each other. In your first conversation, learn their family's names, interests outside of S&D, and any pets. Some Coaches share a survey or tag new Ambassadors with a few fun questions to accomplish this. Introduce them to another new Ambassador. Friends help friends find friends and this builds deeper connection.

New Ambassadors receive this checklist in their Starter Kit and tips by day in our Welcome Email Series! Find in S&D U too.

Refer to the following Enroller's Checklist and schedule chats Into your calendar. Investing in them upfront pays dividends In the future

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CREATE AN ENROLLING COMMUNITY

ENROLLER'S CHECKLIST Add the sisterly advice and connection to our 10 Steps to Success training. Your touch helps them max their rewards. DAY 1: WELCOME TEXT

DAY 12: LAUNCH EVENT DAY!

Reach out and schedule your Day 2 chat as soon as they enroll. Offer suggestions on product selection.

Time for the first launch event - their own! Consider joining to share a product spotlight and give a confidence boost! Before the event, share top tips and review event goals: 40,10,3, 2,1. Connect after their event. Did they have fun? What worked and what would they do differently? Help adjust actions, not goals. Review their dashboard together and how It's progressing.

DAY 2: SISTERLY ADVICE- GO FOR 1,500+/MONTH Focus on setting dates for their 2 launch events and talk about Jumpstart goals. 300 PQV in week one = $30 PC. Their bundles count. 500 PQV with first event to add $20 (total $50) PC. 1,000 by second event to add $100/ total $150 PC. 3,000 PQV by day 60 for $300 PC Bonus! DAY 5: CHECK IN ON 40 REACHOUTS

Start with some fun - share your fave Mimi feature and text an example before you chat. How are they progressing toward scheduling 2 launch events? They likely heard some no's. Chat about how to circle back. Are they using the 40 tracker to help them track the 3 touches? Challenge them to send you a pic of their completed tracker. Review the How to Sell Guide and walk through the checklist to holding that first event. DAY 7: TIME TO GO LIVE!

It's time for their unboxing! They're likely a little nervous. Send an example to watch- your own is awesome - share a few tips and cheer them on! Remind them to invite everyone who watches to their launch event, and remind everyone the day before.

DAY 15: CIRCLE BACK ON LAUNCH 1. ENCOURAGE LAUNCH 2 BY DAY 30. The second launch event has a HOST. Coach on the importance of Host Coaching following the Host checklist. DAY 30: KEEP ON BOOKING! Help them follow up and reach out to book 4+ more events by day 60. They'll max rewards, get good at it, and meet a lot of people to form the roots of their business. Share how to book In tight. ADD INS DURING CASUAL CONVERSATION

Make 40 reach outs/week a habit. Who might they bring along to partner with and earn rewards? Share how to invite to weekly Ambassador event on social. Bring along 2 and aim for Community Coach by day 90 to score that necklace and more. 15

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NEW AMBASSADOR SUCCESS

TURN ONE ORDER INTO TWO OR TEN MORE

SARAH 1M LIFETIME SALES & EXEC COACH 25K

How I diversified my sales approach. COACH YOUR COMMUNITY TO TURN REFERRAL REWARDS FROM ONE ORDER INTO MORE Focus on it from the start with New Ambassadors. Their launch event is fastest way to reach Jumpstart goals. Walk the Walk. Regularly record, screenshot or invite your community to your virtual events for on-the-job training for them and accountability for you. Talk about It. Make It the goal of Reachout Rallies- who will convert the most Referral Rewards Into events? Share your highest converting posts with your communitywhat got the most sales? Spotlight those doing It by having them share top tips. 16

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NEW AMBASSADOR SUCCESS

TOP TIPS FROM INSPIRED COACHES THE FIRST CONNECTION IS KEY TO COMMUNITY & NEW AMBASSADOR SUCCESS.

JENN COMMUNITY COACH IN JUMPSTART

CAMILLE COMMUNITY COACH

JESSICA EXECUTIVE COACH 200K

BARBARA EXECUTIVE COACH 50K

I love to welcome New Ambassadors to our community with a personal welcome post to our Facebook groups. Seeing others welcome them in, even offering a tip to help them launch strong, builds their confidence and they know there is a strong community supporting them. It's a gamechanger!

We offer weekly New Ambassador training and actually welcome all Ambassadors to join, not just new. Each week we rotate topics: booking, enrolling, and maxing out your events. It's really fun to bring everyone together to welcome our New Ambassadors and learn from each other. We do a drawing and Community and Exec Coaches all take turns. Sometimes we give it a fun theme. Everything is more fun with a theme!

I connect with new Ambassadors personally. The Marco Polo app makes it easy to welcome them via video to our community, the Stylish Chicks! Once I know their goals, I partner them with someone similar. When someone enrolls for the first time, we co-train In small groups. Those who learn together often maintain friendships for years.his first connection is key to community and New Ambassador Success. 17

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NEW AMBASSADOR SUCCESS

LET'S DREAM, BIGGER

level up to

HELP THEM SET GOAL TARGETS FOR FIRST 30-60-90

COMMUNITY COACH

CASH GOALS

1. PERSONAL SALES

EST. CASH

$75-$250

$375- $750

$1,750- $4,000

PQV MONTHLY GOAL

300-1,000

1,500- 2,500

5,000-10,000+

25%

25%- 30%

35%-40%

GET A PAY RATE BOOST! 2. REFER AMBASSADORS

EXTRA 10% REFERRAL BONUS LINE COMMISSIONS

LEVEL UP BONUSES!

PRODUCT PERKS

FIRST 90 DAYS BONUS

~$65 every time she sells 1,000 QV Earn an additional 4 - 8%, up to 3 lines on wholesale volume starting at Qualified Ambassador Squad $100; Community $250; Executive $750-$2,000! Mentor Match on 1st time Squad & Community. 

300 PQV = $30/$36 CAD Product Credit 500 PQV adds $20/$24 CAD totalling $50 / $60 CAD Product Credit Each additional 1000 PQV adds $100/ $120 CAD Product Credit. First 1000 matches for Enroller 3,000 PQV, EXTRA $300/ $360 CAD PC BONUS = $600/ $720 CAD PC TOTAL. Matching for Enroller Community Coach by Day 90 - Exclusive Covet Necklace, for those who level up In Jumpstart only WANT A SEAT AT THE TABLE? Earn your place on Advisory Council as a new Ambassador in their first 60 days by selling 6,000 QV during the earn period.

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Genuine Black Diamond & Gold

SWEET SPOT

1. JUMPSTART REWARDS

2. ALWAYS ON REWARDS Sell 1000 PQV in any month and earn $100/$120 CAD Product Credit when out of Jumpstart

EXCLUSIVE COVET NECKLACE

Double Dip! While you can host as many times as you like, you can claim Referral Rewards 1x/season.

$2,000+ avg mo. earnings! Repeating $250 bonuses ENROLLING FROM 'GO!' Let's bring along a couple friends. I can onboard them with you! Together, reach 5,000 Community Volume and welcome to Community Coach! 18


NEW AMBASSADOR SUCCESS

EXAMPLE GOALS

goal getter!

YOU DO: IN 60 DAYS: DOABLE MONTHLY GOALS ADD UP! 750 QV WK= 3,000 QV each month 1 New ambassador each month (who sells 1,500 QV/ mo)

YOU GET: $2,550 EST. CASH EARNED Personal sales Commission @ 30%, $1,800 Squad level up Bonus: $100 Community level up Bonus : $250 10% New Ambassador & Line 1 4% (4,500QV)= $400++

shout outs! CELEBRATE EVERY MILESTONE. Completed New Ambassador Course In S&D U. Download Mimi & share your first board! First Sale! First subscription order! 300 PQV for $30 PC! $500 for additional $20 PC! $1,000 in a month for $100 in Product Credit Use a Referral Link to meet NEW Customers. Share to learn and earn with a friend from day 1.

$1,150+ EST PRODUCT PERKS Jumpstart $950 PC Jumpstart Match: $200 PC Give away $100s of Referral Rewards to get more sales, at no cost to you! RECOGNITION Exclusive Diamond Covet Necklace Squad & Community Charms Advisory Council spot

BETH EXEC 100K COACH HELP AMBASSADORS LEVEL UP

CINDY EXEC 200K COACH HELP YOUR COMMUNITY ENROLL

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NEW AMBASSADOR SUCCESS

IT TAKES A VILLAGE

WHICH COACH LEVEL DOES WHAT?

SQUAD

COMMUNITY

EXECUTIVE

WELCOME MESSAGE & GET TO KNOW YOU

X

X

X - IF NO OTHER COACH

ADD TO FACEBOOK GROUPS

X

X

ENROLLER

Follow the New Ambassador 10 Steps for Success checklist found In S&D U to help them launch strong. Welcome them with a post when you add them to Facebook Groups: your Executive Community Group and S&D All Brand Ambassador groups. Partner with your Coach to onboard your first few New Ambassadors.

CLOSEST COMMUNITY COACH Personally welcome all new members with a short text message and something fun like a "Get to know you" survey with a few simple questions like: Where are you from? What do you love to do? What are you most excited about at S&D? Coffee Chat or Wine O'Clock? Tell us something we'd never guess about you!

CLOSEST EXECUTIVE COACH Set up & manage an Executive Community Facebook group, shared with any other Executive Coaches. Extend a Personal Welcome to all New Ambassadors with a call or text (L1-3) if there is no other Exec or Consistent Community Coach already reaching out. Offer monthly New Ambassador welcome to your entire community and involve Community Coaches to highlight them. 20

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#STELLADOTGIVES

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How to Enroll New Ambassadors 2021  

How to Enroll New Ambassadors 2021  

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