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Winter 2012-2013 Advertising Rates

7:30am – 9:30am Monday-Friday November 21 – April 14 (145 days)



SponSorShip optionS ■ Weather ■ Snow conditions ■ gear Sponsor ■ tips Sponsor

option a ■ two :30 per day - $10 per ad ■ ten :30 ads aired daily, roS ■ two lower screen banner ads Cost $2900 ($725/month)

SponSorShip includES ■ one :07 sponsor bumper before :30 ad ■ four :30 ads in Steamboat today ■ one :30 ad connecting sponsor to Steamboat today, roS ■ live logo placement before sponsored segment ■ Weekly tV18 newspaper ad with sponsor logo ■ one 3-5 minute video placed once per week in Steamboat today ■ ten :30 ads aired daily, roS ■ two lower screen banner ads ■ all video production Cost: $6000 ($1500/month)

option b ■ four :30 per day - $8 per ad ■ ten :30 ads aired daily, roS ■ two lower screen banner ads Cost $4640 ($1160/month)


Your entertainment guide

SUM M E R 2 0 1 2



WhaT To Do:

W I N T E R 2 0 1 1 - 12

Something for everyone


Locals' Picks!

Ski. Shop. Eat. Ride.



❱❱ Ashley Monical, folk rock

5 to 8 p.m. Sweetwater Grill. FREE. 970879-9500.

❱❱ Pipedance, Irish music and dance 5 to 9 p.m. McKnight’s Irish Pub & Loft. FREE. 970-879-7881.

How olympIaNS SkI StEamboat

❱❱ OktoberWest: Pedaling Posse Parade and Suds & Grub

5:30 p.m. Little Toots Park. 907-8790880.

❱❱ Tom Wood and Kate Parke

6 p.m. Hahn’s Peak Cafe. FREE. 970871-1495.

PLUS! galleries • museums • spas

Summer events calendar

❱❱ “Seven Minutes in Heaven,” foreign film screening 7 p.m. Depot Art Center. FREE.

❱❱ Country Night social dancing

7 to 10 p.m. Let’s Dance Studio. $5 to $10. 970-736-2513.

Page 18

❱❱ Level One Productions’ “Sunny” ski movie premiere

Map of the 'Boat

8 p.m. The Tap House Sports Grill. $10. 970-879-2431.

❱❱ Throwdown, classic rock


9 p.m. Sweetwater Grill. FREE. 970-8799500.


❱❱ Loose Change, country rock

Page 22

9:30 p.m. Ghost Ranch. FREE. 970-8799898

❱❱ OktoberWest after party with DJ Also Starring


Austin, Texas-based band the Wheeler Brothers will play a free show at 4:30 p.m. Saturday in Gondola Square as a part of OktoberWest festivities.

A brothers’ bond

10 p.m. The Tap House Sports Grill. FREE. 970-879-2431.

winter Calendar


❱❱ Tombstone, blues rock

10 p.m. Carl’s Tavern. FREE. 970-7612060.

SATURDAY ❱❱ OktoberWest festival

Page 16

Nicole Inglis

2 to 6 p.m. Gondola Square. FREE to $40. 970-879-0880.

a guide to Steamboat reStaurantS Page 25

INSIDE: Dining Right a guide to Steamboat reStaurantS Page 29 For complete restaurant listings, menus, hours and more, visit ExplORESTEAMBOAT.cOM



It’s the small wins that mean the most to Austin, Texas-based 4 p.m. Tread of Pioneers Museum. FREE. band the Wheeler Brothers. 970-879-2214. Like when guitarist and pia❱❱ Rotary Community Barbecue & nist Nolan Wheeler looks out Barn Dance into the bars and clubs, which 5 to 9 p.m. Sidney Peak Ranch. $35 to $70. are getting fuller by the tour, and sees someone mouthing ❱❱ Karaoke nightSUMMER 2012 ExplorE StEamboat the words| 25 to one of the band's 7 p.m. Snow Bowl. FREE. 970-879-9840. songs. “We struggled for a long, ❱❱ Todd Musselman, acoustic rock long time,” said Wheeler, who 7 to 10 p.m. Sweetwater Grill. FREE. founded the band with brothers 970-879-9500. Patrick, drums, and Tyler, bass. “The first six or seven months, ❱❱ DJ MelRae we tried so hard to get our foot 9 p.m. The Tap House Sports Grill. FREE. in the door on a Wednesday at 5 970-879-2431. in the afternoon.” And then, there are the big See Calendar, page 18 ❱❱ Marcia Hensley author talk

Page 12

Texas-based band to headline OktoberWest on Saturday in Steamboat If you go What: OktoberWest 2012 When: 2 to 6 p.m. Saturday Where: Gondola Square, 2305 Mount Werner Circle Cost: The show is free. Events for the day range in price from $15 to $40.

wins, like opening for the Avett Brothers this summer and the upcoming chance to play at the Austin City Limits festival. Now on a brief Colorado tour, the Wheeler Brothers will stop in Steamboat on Saturday to play a free concert at 4:30 p.m. at the base of Steamboat Ski Area during the annual OktoberWest festival. The Mile Markers out of Denver open the



VIDEO ONLINE Watch Wheeler Brothers performing the song “Call Me in the Morning” in a video with this story at

show at 2:30 p.m. “We got a chance to rent some motorcycles and cruise through the mountains. The colors were changing, and it was beautiful,” Wheeler said in a Wednesday interview from

Aspen. “There’s a lot of struggle, but I got to ride motorcycles today and check out beautiful Colorado. You get to see so many places you’ve never been and making music for a living, you can’t beat that.” The Wheeler Brothers, which welcomed into the family Danny Matthews on guitar and A.J. Molyneaux on lap steel, last were in Steamboat in January for MusicFest, an annual destination music festival with a focus on Texas and Americana bands. Now, they return in the heart of fall to play a festival centered on Colorado beers. It’s fitting that Wheeler’s favorite beer is out of Fort Collins: Odell BrewSee Band, page 18

eXpLOre steAMBOAt And steAMBOAt Menus & MOre When theY WAnt it, Where theY Explore Steamboat and Steamboat menus & more are products that are cross promoted over a variety of media, strengthening these brands as the preferred way to discover and explore Steamboat Springs. ■ digital Signs – Yampa Valley regional airport and Steamboat Visitor center ■ magazines – Steamboat living and Explore Steamboat ■ television – Explore Steamboat tV18 and outside television tV17 ■ newspaper – Steamboat today ■ Web – and ■ Social media – Explore Steamboat facebook and twitter

Explore Steamboat television and Steamboat menus & more are a variety of programs that cover: ■ Safety information ■ getting around town / transportation ■ Event highlights ■ locally produced video ■ local movies ■ outdoor activities ■ indoor activities ■ Shopping ■ Spa experiences ■ breakfast ■ lunch ■ après Ski ■ dinner ■ late night food and entertainment

all of this content will be aired in a variety of formats, 9 hours each day. ■ 6:30am-7:30am (before Sbt) ■ 9:30am-10:30am (after Sbt) ■ 12:00pm – 2:00pm (lunch crowd) ■ 3:00pm-6:00pm (après and dinner crowd) ■ 8:00pm-10:00pm (late night crowd) all other hours will be filled with live programming and or locally produced content.


Are MuLtiMediA prOduCts thAt reACh Our visitOrs Y WAnt it And hOW theY WAnt it. Your participation in Explore Steamboat television and or Steamboat menus & more includes: VidEo production ■ two 2-3 minute videos ■ one :30 ad ■ two lower screen banner ads airtimE ■ 2-3 minute videos aired during 4 airtime blocks of your choosing ■ one :30 ad placed twice in each chosen airtime block ■ ten :30 ads aired daily, roS ■ two lower screen banner ads in high rotation cost: $2400 ($600/month) Are you an enhanced client? Please ask about discounts on Explore Steamboat and Steamboat Menus & More print products.

Other Advertising Opportunities

Explore Steamboat TV18 Run of Schedule Adverting Options Winter Season November 21 – April 14 (145 days) 6am - midnights excluding 7:30am - 9:30am

Digital Signage Network ■ Seven screens located in arrivals at Yampa Valley Regional Airport ■ One screen located at Steamboat Visitors Center ■ Two :15 ads in a 14 minute non audio video loop Cost: $1500 annual contract ($125/month)

■ Ten :30 ads aired daily, ROS - $1 per ad Includes production Cost: $1450 ($362.50/month) ■ Ten :60 ads aired daily, ROS - $1.50 per ad Includes production Cost: $2175 ($543.75/month)

Reed Jones Video Solutions Advertising Consultant 970-871-4225 • Fax 970-879-2888 • Cell 970-222-0108 1901 Curve Plaza • P.O. Box 774827 • Steamboat Springs, CO 80477

Steamboat TV18 Rate Card