Sport and Communication Four-Volume Set SAGE Library of Sports Studies Edited by Raymond Boyle University of Glasgow Sports culture and practice has been intertwined with the media and communication industries since both began to emerge in their contemporary forms in the late 19th century. There has evolved a complex and symbiotic relationship between sport and the communication industries that have has seen the latter re-shape, mediate, finance and even define one of the central tenets of 20th and 21st Century popular culture. Volume One: History and Context: Heroes and Villains Volume Two: Sport, Media and Communicating Identities Volume Three: The Sports Communication Industries Volume Four: Sports and the Digital Age
June 2016 â€˘ 1520 pages Cloth (978-1-4739-1306-6) Price ÂŁ625.00
Contents VOLUME ONE: HISTORY AND CONTEXT: HEROES AND VILLAINS 1.
‘They Play in Your Home’: Cricket, Media and Modernity in Pre-War Australia Frazer Andrewes Long before Arledge . . . Sports and TV: The Earliest Years: 1937–1947 – as Seen by the Contemporary Press Dave Berkman Media Sport: Hot and Cool Susan Birrell and John Loy, Jr From Our Gaelic Fields: Radio, Sport and Nation in Post-Partition Ireland Raymond Boyle Drama in Sports Commentary Jennings Bryant, Paul Comisky and Dolf Zillmann Sport and the Media in Ireland: An Introduction Seán Crosson and Philip Dine A Speculative Paradigm on the Birth of the Modern Sport Spectacular: The Real Madrid and Eintracht Frankfurt European Cup Final of 1960 Scott Crawford Sport on Commercial Norwegian Radio 1988 to 2003 P. Dahlen and R. Thomsen Local Radio Sport from the Producer’s Point of View Peter Gilmore How Should We Theorize Sport in a Capitalist Patriarchy? M. Ann Hall A Pageant of Sound and Vision: Football’s Relationship with Television, 1936–60 Richard Haynes ‘Lobby’ and the Formative Years of Radio Sports Commentary, 1935–1952 Richard Haynes The BBC, Austerity and Broadcasting the 1948 Olympic Games Richard Haynes
BBC Radio and Sport 1922–39 Mike Huggins The Interdependence of Sport and Culture Günther Lüschen Hero Crafting in Sporting Life, an Early Baseball Journal Lori Roessner Making Soccer a ‘Kick in the Grass’: The Media’s Role in Promoting a Marginal Sport, 1975–1977 Thom Satterlee Assessing the Sociology of Sport: On the Mediasport Interpellation and Commodity Narratives Lawrence Wenner The Unholy Alliance: Notes on Television and the Re-making of British Sport Garry Whannel Pregnant with Anticipation: The Pre-History of Television Sport and the Politics of Recycling and Preservation Garry Whannel From Plantation to Playing Field: Historical Writings on the Black Athlete in American Sports D.K. Wiggins
VOLUME TWO: SPORT, MEDIA AND COMMUNICATING IDENTITIES 22.
Selective Representation of Gender, Ethnicity, and Nationality in American Television Coverage of the 2000 Summer Olympics Andrew Billings and Susan Tyler Eastman ‘The Grand Old Game’: Football, Media and Identity in Scotland Raymond Boyle and Richard Haynes Italian Television Sport Coverage during the 2000 Sydney Olympic Games: A Gender Perspective Laura Capranica and Fabrizio Aversa A Content Analysis of News Coverage of Asian Female Olympic Athletes Chia-Chen Yu
Women Play Sport, but Not on TV: A Longitudinal Study of Televised News Media Cheryl Cooky, Michael Messner and Robin Hextrum Gendered Narratives in Spain: The Representation of Female Athletes in Marca and El País Liz Crolley and Elena Teso Which Nation, Which Flag? Boxing and National Identities in Ireland Mike Cronin The Power of Stereotypes: Anchoring Images through Language in Live Sports Broadcasts Fabrice Desmarais and Toni Bruce Liberal and Radical Sources of Female Empowerment in Sport Media Margaret Carlisle Duncan and Barry Brummett Separating the Men from the Girls: The Gendered Language of Televised Sport Michael Messner, Margaret Carlisle Duncan and Kerry Jensen Women’s Boxing and Related Activities: Introducing Images and Meanings Jennifer Hargreaves Sport, National Identity and Public Policy Barrie Houlihan Race Relations, Sociology of Sport and the New Politics of Race and Racism Grant Jarvie and Irene Reid The Death of a Female Boxer: Media, Sport, Nationalism, and Gender Roy McCree Sports Spectacle as Drama: Image, Language, and Technology Barbra Morris and Joel Nydahl Dallas with Balls: Televised Sport, Soap Opera and Male and Female Pleasures Barbara O’Connor and Raymond Boyle
Mapping the Mythical: A Geopolitics of National Sporting Stereotypes Hugh O’Donnell Examining Equity in Newspaper Photographs: A Content Analysis of the Print Media Photographic Coverage of Interscholastic Athletics Paul Mark Pedersen Mediated Patriot Games: The Construction and Representation of National Identities in the British Television Production of Euro ’96 Emma Poulton Negotiations and Mediations: Journalism, Professional Status and the Making of the Sports Text D. Rowe and D. Stevenson The Gender Gap in the Enjoyment of Televised Sport Stephanie Lee Sargent, Dolf Zillmann and James B. Weaver III Televising International Sport: Race, Ethnicity, and Nationalistic Bias Don Sabo, Sue Curry Jansen, Danny Tate, Margaret Carlisle Duncan and Susan Leggett Constructing Racial/Ethnic Difference In and Through Dutch Televised Soccer Commentary Jacco van Sterkenburg, Annelies Knoppers and Sonja de Leeuw ‘Impossible Is a Fact’: Greek Nationalism and International Recognition in Euro 2004 Rodanthi Tzanelli ‘Good Blacks’ and ‘Bad Blacks’: Media Constructions of African-American Athletes in Canadian Basketball Brian Wilson
VOLUME THREE: THE SPORTS COMMUNICATION INDUSTRIES 47.
Twenty20 as Media Event Nick Anstead and Ben O’Loughlin Be Like Mike? Michael Jordan and the Pedagogy of Desire Michael Eric Dyson
The Hungry Games: Television at the Atlanta Olympics S. Feldman “You Gotta Appease the People Who Run This Place”: Corporate Ownership and Its Influence on Sports Television Production Jason Genovese The Globalization of Sports, the Rise of Non-Western Nations, and the Impact on International Sporting Events Amit Gupta Assessing the Sociology of Sport: On Media, Advertising and the Commodification of Culture Steven Jackson Unimagined China: Media, Technologies and the Fragmentation of National Olympic Audiences Kevin Latham The Global Sport Mass Media Oligopoly: The Three Usual Suspects and More Alan Law, Jean Harvey and Stuart Kemp Public Relations and Sport in Promotional Culture Jacquie L’Etang Mass Media and the Experience of Sport Janet Lever and Stanton Wheeler Sports Page: A Case Study in the Manufacture of Sports News for the Daily Press M.D. Lowes More Than a Sporting Touchdown: The Making of American Football in England, 1982–1990 J. Maguire The Global Media Sports Complex: Key Issues and Concerns Joseph Maguire The Marketing of the Women’s National Basketball Association and the Making of Postfeminism Mary McDonald Sport as Kitsch: A Case Study of The American Gladiators Robert Rinehart The Global Love-Match: Sport and Television David Rowe
Assessing the Sociology of Sport: On Media and Power David Rowe Olympic Spectacle: Opening Ceremonies and Some Paradoxes of Globalization Alan Tomlinson The Structure of Televised Football Brien R. Williams The Local and the Global in English Soccer and the Rise of Satellite Television J. William ‘It’s Gotta Be the Shoes’: Youth, Race and Sneaker Commercials B. Wilson and R. Sparks
VOLUME FOUR: SPORTS AND THE DIGITAL AGE 68.
Soccer, Broadcasting, and Narrative: On Televising a Live Soccer Match Andrew Barnfield Live-Streaming: Will Football Fans Continue To Be More Law Abiding than Music Fans? Jack Birmingham and Matthew David New Media, Professional Sport and Political Economy Jon Dart Twitter’s Diffusion in Sports Journalism: Role Models, Laggards and Followers of the Social Media Innovation Peter English Spain: Media Focus on the Geopolitical Issues of a Major Sporting Event Emilio Fernández Peña and Miquel de Moragas Women Reporting Sport: Still a Man’s Game? Suzanne Franks and Deirdre O’Neill Sports on Traditional and Newer Digital Media: Is There Really a Fight for Fans? Walter Gantz and Nicky Lewis From Broadcast Scarcity to Digital Plenitude: The Changing Dynamics of the Media Sport Content Economy Brett Hutchins and David Rowe
Sport on the Move: The Unfolding Impact of Mobile Communications on the Media Sport Content Economy Brett Hutchins Tales of the Digital Sublime: Tracing the Relationship between Big Data and Professional Sport Brett Hutchins Mediating the Olympics P. David Marshall, Becky Walker and Nicholas Russo
Football’s Coming Home? Digital Reterritorialization, Contradictions in the Transnational Coverage of Sport and the Sociology of Alternative Football Broadcasts Matthew David and Peter Millward Sports Journalism: Still the ‘Toy Department’ of the News Media? David Rowe Bill Simmons, Grantland. com, and ESPN’s Corporate Reinvention of Literary Sports Writing Online Travis Vogan and David Dowling
The Paradoxical Character of Live Television Sport in the Twenty-First Century Garry Whannel Establishing a Typology of Social Media Uses in the Sport Industry: A Multidimensional Scaling Study Chad Witkemper, Matthew Blaszka and Jinwook Chung The EPL Drama – Paving the Way for More Illegal Streaming? Digital Piracy of Live Sports Broadcasts in Singapore Donna Wong
June 2016 • 1520 pages Cloth (978-1-4739-1306-6) Price £625.00 ABOUT THE SERIES: As such a major source of passion and influence throughout the world, sport represents a fascinating area of research for academics from a broad range of disciplines, including sociology, politics, economics, history, and media and communication. The SAGE Library of Sports Studies demonstrates the wide scope of this ever-expanding field and charts the rapid development of intellectual interest over the last few decades. Each multivolume set represents a landmark collection of the essential published works collated from the foremost publications in the field by an editor or editorial team of renowned international stature. EDITED BY: Raymond Boyle is Professor of Communications at the Centre for Cultural Policy Research at the University of Glasgow. He has published widely on sport and media for over 20 years. His books include Sport and National Identity in the European Media (1993 with Blain and O’Donnell); PowerPlay: Sport the Media and Popular Culture (2000 and 2009 with Haynes); Football in the New Media Age (2004 with Haynes); Sports Journalism: Context and Issues (2006); The Television Entrepreneurs (2012 with Kelly) and The Rise and Fall of the UK Film Council (2015 with Doyle, Schlesinger and Kelly). He sits on the Editorial Board of Media, Culture and Society and the Advisory Boards for Communication and Sport and Leisure Studies. He also delivers the Communication, Media and Public Relations module on the UEFA Certificate in Football Management programme which is taught with national football associations across Europe. Please note that information provided is correct at the time of print and may be subject to change.
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