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"There are painters who transform the sun into a yellow spot; but there are others who, thanks to their art and intelligence, transform a yellow spot into the sun." Pablo Picasso


36 Boutiques

Marigold

Sappi

Gevalia

Melody Kaye

Penguin

Mbali & Yolisa

On the Rocks

Exclusive Books

Two Cubs


36 Boutiques

They are a ‘Private Event Retailer’ and luxury-shopping concept. They source the top designer labels and have sales, usually on a Monday at noon, running for 36 to 48 hours. Some of their brands include: Stefania Morland, Hermanna Rush, Kluk, Ben Sherman, Lucky Brand Jeans and many more! It is for members only and you can invite your friends once you have joined. To quote the Head of Business, Nicky Boy, “36boutiques is about celebrating South African design, and will provide direct access to both local and international brands for South African shoppers who appreciate world-class design. ”

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BRANDING

They are a fabulous brand to work on with their gorgeous photography, elegant logo and monochrome colour scheme.


Branding


Branding


Branding


Marigold

Stefan Blom and Dagmar Pagel, after the success of their previous store, Wallflower, have opened a fabulous little gift shop: Marigold. The perfect place to pop in your way to a dinner party, to surprise your host with a gorgeous, funky gift or bunch of flowers. This brand is a pleasure to work on and I have enjoyed producing packaging, wall vinyls, flyers, business cards and stickers. I learnt a lot about dealing with clients as Stefan has a great eye and prefers bright, modern and clean design.

Branding

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Branding


We are proud to stock Alta Stegmann

Marne de Klerk

Amanda Marias

Martin Swart

Anna Loubser

Michele Viljoen

Blom

Molo Mimi

Clinton Grobler

Mustardseed & Moonshine

Dale & Pumza David Moss Diana Grobler Frida Homebakes Jane Eppel Janice Rabie John the Potter Kambali Kate van Putten Kendal Warren Liesel Trautmann Marize Engelbercht Nikki Ellis Ingrid Hall Colleen Ross

Nicole Vinokour Pam Veldman Rebecca Tetley Reinet Stander Rikus Ferreira Skermunkel Sonja Moore Stacey Burr Tessa Gawith Wendy McLachlan Wolmer Lisa Firer Suzanne du Toit Anna Smith

We love to wrap your gifts for free! ONLINE COVERAGE:

· www.iwantthat.co.za/places-to-go/marigold/ · lanaloustyle.blogspot.com/2010/08/marigold.html · coelhoculture.blogspot.com/2010/08/marigold.html · staceyburr.wordpress.com/2010/08/30/ marvellous-marigold-your-neighbourhood-gift-shop/ · eendagopnreendag.blogspot.com/2010/08/bettie-and-marigolds.html

Branding


Sappi

• COPYWRITER: Tracy-Lynn King SAPPI ‘Ideas that Matter’ is a competition that required us to choose a local NGO and, using only SAPPI paper products, find a creative solution to a problem the NGO was experiencing. We chose LEAP Science and Maths School, a school desperately short of computers. We noticed that most companies update and replace their computers quite regularly. Our concept involves delivering empty computer boxes to these companies and encouraging them to put their old computers into the boxes. The computers would be collected and taken to where they would really be needed.

NGO Campaign

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Packaging


fill a box

Nelson Mandela

LEAP Science & Maths School

don’t be shy.

fill a box

There, there, There’s no shame in shedding a few tears over your old, faithful office companion. We know it may have been a bit outdated and difficult at times but it’s also kept you company through those boring days, late nights and stressful deadlines. We can imagine that the thought of someone else touching its keyboard and is enough to send you into a jealous rage...but there’s no need for the paranoia, your cherished piece of equipment is in good hands -we promise! So just to help you deal with your loss, we’ve sent you some information on We thought it might be comforting to know about the great work your computer’s it will be doing and the it will bring to so many young faces.

fiddling with its functions

new home. smile

Maths School

Science

&

&

Maths School

Science

So dry those eyes, stop sniffing and

change a life

EAP

change a life

OPEN UP

to find out about the

amazing difference you’re making by giving it away.

Through our school we have created a structured learning environment which encourages students to cultivate a positive attitude, good work ethic and a caring lifestyle. In 2004 the LEAP school was established and opened its doors to 72 students. This was thanks to R1m in funding from the Shuttleworth Foundation, together with the Bishops school partnership and the blessing of the Western Cape Education Department. Our campus is situated in the Mupine College Building in Pinelands, Cape Town & the majority of our students are from Langa township. Additionally, In January 2007, we opened a second school in Cape Town serving the Gugulethu / Crossroads community, and we have recently opened a third school serving the Alexandra community in Johannesburg. Students graduate from LEAP with a university exemption; with Science, Maths and English on higher grade.

Now I know who Vuyolwethu is and what she is living for Vuyolwethu Biyana Grade 11 (LEAP 1)

Brochure with information about the initiative; tag for companies to personalise the donation; envelope holding the brochure on the boxes and sticky paper with messages to seal the boxes.

other elements

Clockwise from left:


Gevalia

I chose to design coffee packaging that would be feminine and collectible yet practical and easy to store. Gevalia has a vintage, twenties feel which I chose to bring together in a contemporary way. Certain pieces such as the sachets ensure that Gevalia can be enjoyed anywhere. All the elements come together to create a great coffee experience.

Packaging

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est. 1853 When you buy Gevalia Coffee, your satisfaction is 100% guaranteed. We obsess over the quality of our coffee so that all you have to do is enjoy it. A pure coffee, made from a selection of the world’s finest coffee beans. Come together with friends to enjoy this delicious coffee at any time. Relax and immerse yourself in the intense flavour and intoxicating smell of Gevalia Coffee.

stir a teaspoon, or more, into a cup of To prepare: Simply boiling water. Add milk and sugar to taste.

MADE IN SWEDEN

w w w. g e va l i a . c o m GROUND FILTER COFFEE

GROUND FILTER COFFEE

GROUND FILTER COFFEE

GROUND FILTER COFFEE

If you are not completely satisfied please contact us at inquiries@gevalia.com

Packaging

There are three types of coffee in the range, shown here: Mild (far left) Medium (center) Strong: (top and far right)


Packaging

These sachets can be stored and carried in the long flat tin or the coffee can be made at home and enjoyed on outings in the Gevalia flask.


R

E

Packaging

TEAR

Displayed here are all the sachets from mild to strong. Other elements in the range include cups and bags for purchasers of the coffee.

HE


Melody Kaye

cd cover

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She is the ultimate South African girly rock chick. Her music is catchy and packed with female angst. The pictures portray childhood innocence leading up to Melody’s edgier current attitude. I chose a deep, rich red and black to express this, overlaid with contrasting feminine touches.


cd cover


cd cover


Mbali & Yolisa

South Africa produces some of the world's best wine. Flowers symbolize women, the mothers of the nation. They are the pillars of the nation; the social glue. This particular wine is produced free trade, hence buying the wine supports social development. Mbali is the Zulu word for Flower and Yolisa in Zulu, means ‘the one who is with joy’. I kept a floral theme in both designs and a similar layout but the actual design elements differ, allowing each to hold its own identity.

Packaging

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Packaging


Packaging


Packaging


Penguin

We were given a brief to re-design two Penguin Classic bookcovers. I chose Charles Dickens’ Great Expectations and Jane Austen’s Emma. By layering various textures and images I feel that the covers give the reader a feel for what the stories are about and results in a modern yet eye catching look.

book cover

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book cover

The penguin in the inside fold is a die cut, and the type is UV spot making sure it stands out against the textured background.


After her beloved governess, Miss Taylor, leaves Hartfield to become Mrs. Weston, Emma Woodhouse finds herself in need of a friend. The answer is Harriet Smith, a girl of questionable origins whom Emma decides to improve. Thinking herself impervious to romance of any kind, Emma tries to arrange a wealthy marriage for poor Harriet, but refuses to recognize her own feelings for the gallant Mr. Knightley. What ensues is a delightful series of scheming escapades in which every social machination and bit of “tittle-tattle” is steeped in Austen’s delicious irony.

Emma Jane Austen

In this popular and insatiable novel, Jane Austen exercises her taste for cutting social observation and her talent for investing seemingly trivial events with profound moral significance as Emma traverses a gentle satire of provincial balls and drawing rooms, along the way encountering the sweet Harriet Smith, the chatty and tedious Miss Bates, and her absurd father Mr. Woodhouse–a memorable gallery of Austen’s finest personages.

In an overgrown churchyard, a grizzled convict springs upon an orphan named Pip. The convict terrifies the young boy and threatens to kill him unless Pip helps further his escape. Later, Pip finds himself in the ruined garden where he meets the bitter and crazy Miss Havisham and her foster child Estella, with whom he immediately falls in love. After a secret benefactor gives him a fortune, Pip moves to London, where he cultivates great expectations for a life which would allow him to discard

Great Expectations Charles Dickens

Young Phillip Pirrip’s life is shaped by an act of kindness which raises him from poverty to wealth. One of the greatest works of classic literature, this novel is a timeless tale of love, hope and humanity.

his impoverished beginnings and socialize with the idle upper class. As Pip struggles to become a

gentleman and is tormented

book cover


On the Rocks

On the Rocks is an exquisite and internationally acclaimed restaurant in Bloubergstrand. It is situated on the waters edge and boasts breathtaking views of Table Mountain, Robben Island and Cape Town. The logo however, does not reflect all these positives. I re-designed it, keeping the new logo clean, simple and incorporating the gorgeous chairs. The colours are coastal yet warm reflecting the restaurant's position and ambience.

Corporate Identity

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Corporate Identity

This business card opens up and has a diecut swish in the front to show the blue inside. A thin plastic layer holds the front together and adds a 'water feel'. The chair in front is a UV spot and the one on the back is a watermark.


Starters

18 each

48

Oysters ‘On the Rocks’ (Please ask your waitron) Lamb Kidneys Lamb kidneys and mushrooms flambéed in brandy, served with potato rosti and a green pepper sauce.

55

Carpaccio Thinly sliced ostrich fillet topped with wa mille-feuille of rocket, shavings of parmesan and pumpkin seeds served with a red wine vinaigrette.

42

Calamari Succulent Cajun style calamari tubes from the Falkland Islands, pan-fried to perfection and served with a coriander yoghurt.

45

Mussels Local mussels simmered in a creamy smoked tomato or a creamed white wine and garlic sauce.

Corporate Identity


On the Rocks

On the Rocks http://ontherocks.co.za

http://ontherocks.co.za

Corp I.d. Web site

When potential customers visit the web site before 7pm it looks like the first window. After 7pm it becomes a 'night version' with the appearance shown in the second window.


ExclusiveBooks

Exclusive Books held a national competition to find a bag design that would encompass the brand, show their passion for books and the effect they have on readers in South Africa. I was honoured to be one of the top ten finalists. I decided that an explosion of watercolour effectively shows the way reading can open up your mind and show you amazing things. I used Nelson Mandela and Brian Habana for two designs, keeping the South African feel. Each theme from sport to romance is illustrated in colour with the striking white images cut out of it.

Packaging

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Packaging

On this page you can see the sports theme, lifestyle and fiction.


Packaging

Here we have the history/ politics theme and generic bag. Below it is the back of the bags where the colour will differ accordingly.


Two Cubs

The van Niekerk family own Knorhoek Wines. Leopards feature on all the labels and Two Cubs is a set of wines within the range, appropriately named so after the two brothers who run the winery. Its is sold mainly off-trade in South Africa but also exported to the UK and Netherlands. It is an easy drinking, laid back wine, affordable yet classy. The owners wanted this expressed in the label re-design and for Two Cubs to appeal to forward thinking young women . I wanted to keep it as clean and modern as possible whilst maintaining the leopard theme and wine's unique visual identity. Using the number '2' created a great curve and look and the pattern resembles a leopard print. The clubs are illustrated but would be gold on the label adding dimension and class to the minimalist look and the colours would appeal to the chosen female target market.

Packaging

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Packaging

The cubs are gold emboss and the logo is cut out. The lids are wrapped in the patterned paper, adding further dimension to the overall design.


Knorhoek Two Cubs Wine http://knorhoek/twocubs.co.za/home

Knorhoek Two Cubs Wine

Knorhoek Two Cubs Wine http://knorhoek/twocubs.co.za/aboutus

Knorhoek Two Cubs Wine

Website


Knorhoek Two Cubs Wine http://knorhoek/twocubs.co.za/thewines

Knorhoek Two Cubs Wine

Knorhoek Two Cubs Wine http://knorhoek/twocubs.co.za/thewines/white

Knorhoek Two Cubs Wine

Website


Contact Details

• STACEY BURR

staceyburr@webafrica.org.za 072 480 6110

• Follow me on Twitter: zimstace5

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Check out my blog: http://staceyburr.wordpress.com/


Stacey Burr's Graphic Design Portfolio