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Sharlotte R. Potter

325-660-1747 142 Coates Ave. Tuscola, Texas 79562 sharlottepotter@hotmail.com srp08a@acu.edu

Profile Ability to distinguish unique opportunities to amplify revenue and profits by developing high-quality marketing plans and promotions that have increased annual sales by 18%. Displays a rare blend of creativity and analytical skills. Services over 4,000 insurance policies. Portrays excellent skills in connecting and communicating with clients. Writes 50% of all new insurance policies in the office. Talented in positively persuading clients as to what is best for them.

Education BBA in Marketing Abilene Christian University Anticipated May 2011 •

2009 Global Apprentice program in Oxford, England with ACU’s College Of Business Administration

“Sharlotte is extremely creative and has developed and implemented a number of agency procedures that we now exercise on a daily basis. Her innovative ideas have given our State Farm agency a very professional appearance that has been articulated to us by our clients. Sharlotte is very eager and prepared to take on new assignments and her work tactics allow her to complete any project she is working on properly, timely, and satisfying.” -Current Employer

Skills and Experience

CONSULTATIVE SELLING

In a lengthy, relationship based selling cycle, was able to increase sales in new territories by 18% due to a new marketing plan effort which I developed.

MIND FOR OPERATIONAL EFFICIENCY AND PRODUCTIVITY

Designed web based lead generation system to initiate quick efficient communication with leads before competition. The methods of contact created by this system, led to a close in more sales and increased production by 17% for that production.

INNOVATION AND CREATIVITY

Developed customer relationship management tracking system to improve cross-selling opportunities throughout the office.

Proven ability to identify unique opportunities to increase and gain profits

Known for the ability to envision the future and inspire others to jump on board.

BRAND MANAGEMENT

Implemented brand and service marketing campaigns using collateral materials, e-mail, print, special events and web based advertising.

INTEGRATED MARKETING

Provided marketing leadership for regional campaigns, including design and production of postcards, posters, flyers, and displays targeting local clients and prospects.


Sharlotte R. Potter

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Professional Experience Abilene, Texas August 2008 – Present

Office Representative STATE FARM INSURANCE

#1 automobile insurer in the U.S. since 1942 with over 67,000 employees and more than 17,000 Agents service 81 million policies and accounts throughout the U.S. and Canada. Offers nearly 100 products and services, in five different lines of business, to help customers manage today and prepare for tomorrow. Handles nearly 35,000 claims per day. Ranked # 31 on the Fortune 500 list.

Sales Representative DILLARDS INC.

Abilene, Texas August 2007 – March 2008

Ranks among the nation's largest fashion apparel, cosmetics and home furnishings retailers with annual revenues exceeding $6.2 billion. Focus is on delivering maximum fashion and value to its shoppers by offering compelling selections complemented by exceptional customer care. The Company operates 296 locations and 14 clearance centers spanning across 29 states.

Lifeguard CITY OF ABILENE

Abilene, Texas May 2006 – May 2008

Work together to promote a sense of pride and belonging by recognizing the importance of communication, cooperation, and commitment in relationships with our customers. Strive for quality through innovation and resourcefulness. Empower employees to provide exceptional and timely service. Demonstrate accountability through a strong work ethic, professionalism and trust. Respect everyone, honor diversity and provide opportunity for growth.

Student Consulting THE NIELSEN COMPANY, International

Oxford, England June 2009 – July 2009

Global leader in research, ratings, and data for all types of media. Provides a wide range of market research and customer insight services to upwards of 9000 clients in more than 100 countries worldwide.

sharlottepotter@hotmail.com

Training & Specialities • • • •

Property and Casualty Insurance License Life and Health Insurance License Notary Public in the State of Texas 30 Continuing insurance education hours every 2 years

Computer Skills • •

Proficient in using both PC and Apple computers. Skilled in operating the following programs: • Microsoft Word • Microsoft Excel • Microsoft PowerPoint • Microsoft Publisher • Microsoft Outlook

• • • • •

Apple iMovie Apple iPhoto Apple Garageband Apple Entourage SPSS statistical analysis software

KEYWORDS: CREATIVE, INNOVATIVE, SUCCESSFUL, DETAIL-ORIENTED, CONSULTATIVE SALES, SALES MANAGEMENT, MOTIVATION, MARKETING, BUSINESS DEVELOPMENT, PROJECT MANAGEMENT, SOCIAL MEDIA MARKETING, SELF-STARTER, PEOPLEORIENTED, LEADERSHIP SKILLS, INITIATIVE, DETERMINATION, FLEXIBLE, FACILITATOR.


Sharlotte Potter Resume  

Professional Resume for Sharlotte R. Potter